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# Insightly CRM vs Zoho CRM Comparison - What are their main differences?

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Insightly CRMZoho[+ Add Product](#)

Pricing

**Insightly CRM**
Free Trial

**$29** / user, per month (billed annually) · Plus

**$49** / user, per month (billed annually) · Professional 

**$99** / user, per month (billed annually) · Enterprise 

**Zoho CRM**
Free Trial

**Free** · Free Edition

**$23.00** 1 User Per Month · Professional

**$40.00** 1 User Per Month · Enterprise

**$14.00** 1 per user/ per month Per Year · Standard

**$52.00** 1 per user/ per month Per Year · Ultimate

Show more

**Pricing Insights**
from reviews

Perceived Cost

**Insightly CRM**
$$$$$

**Zoho CRM**
$$$$$

Average Discount

**Insightly CRM**
9%

**Zoho CRM**
10%1% more

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
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Time to Implement

**Insightly CRM** 6 months
Based on 100 responses

**Zoho CRM** 6 months
Based on 100 responses

Return on Investment

**Insightly CRM** 6 months
Based on 100 responses

**Zoho CRM** 6 months
Based on 100 responses

 ![Insightly CRM](https://images.g2crowd.com/uploads/product/hd_favicon/1544545315/insightly-crm.jpg "Insightly CRM")

 ![Zoho CRM](https://images.g2crowd.com/uploads/product/hd_favicon/27ab543b51f7ec2623c5b2613dcf73e2/zoho-crm.svg "Zoho CRM")

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**Pros & Cons**
from reviews

**Insightly CRM**

Ease of Use (28)

Easy Customization (11)

Learning Curve (9)

Limited Customization (7)

**Zoho CRM**

Easy Daily Navigation (153)

Connected Business Tools (104)

Steep Advanced Learning Curve (50)

Slow Loading And Lag (45)

Integrations

**Insightly CRM**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_03f4c2e785b8fc7c8fb27969776e8cfc/engage-by-cloudresearch.png "Product Avatar Image")

Engage by CloudResearch

](https://www.g2.com/products/engage-by-cloudresearch/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_ff23ee4a65ad0830fdb8183706325213/harvest.png "Product Avatar Image")

Harvest

](https://www.g2.com/products/harvest/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8e123398655ea08944802dc11fbc74e6/intuit-mailchimp-email-marketing.png "Product Avatar Image")

Intuit Mailchimp Email...

](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_69054bc7d40597b06fc3905720ccc914/microsoft-outlook.png "Product Avatar Image")

Outlook

](https://www.g2.com/products/microsoft-outlook/reviews)[
View all
](https://www.g2.com/products/insightly-crm/integrations)

**Zoho CRM**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f701c2bc8e8128a9090458644727a7a4/3cx.jpg "Product Avatar Image")

3CX

](https://www.g2.com/products/3cx/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d06214a78a4c42bbd28cfa5c5d8b7b38/acuity-scheduling.png "Product Avatar Image")

Acuity Scheduling

](https://www.g2.com/products/acuity-scheduling/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b3390b4cc3d92e87d570895f7358c003/aws-lambda.jpg "Product Avatar Image")

AWS Lambda

](https://www.g2.com/products/aws-lambda/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3a9f46b15d804a2abbb8138a7bf78b88/calendly%282%29.png "Product Avatar Image")

Calendly Sales

](https://www.g2.com/products/calendly/reviews)[
View all
](https://www.g2.com/products/zoho-crm/integrations)

Screenshots

**Insightly CRM**
 ![Insightly CRM screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/100041/Insightly-dashboard-2020.png)

**Zoho CRM**
 ![Zoho CRM screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/53683/Predictive-Sales.jpg)

**Ratings**
from reviews

Meets Requirements

**Insightly CRM**

**8.2** /10

Based on 808 responses

**Zoho CRM**

**8.4** /10

Based on 2,507 responses

Ease of Use

**Insightly CRM**

**8.4** /10

Based on 813 responses

**Zoho CRM**

**8.3** /10

Based on 2,530 responses

Ease of Setup

**Insightly CRM**

**8.3** /10

Based on 369 responses

**Zoho CRM**

**8.0** /10

Based on 1,300 responses

Ease of Admin

**Insightly CRM**

**8.5** /10

Based on 340 responses

**Zoho CRM**

**8.0** /10

Based on 1,034 responses

Quality of Support

**Insightly CRM**

**8.0** /10

Based on 691 responses

**Zoho CRM**

**7.7** /10

Based on 2,298 responses

Has the product been a good partner in doing business?

**Insightly CRM**

**8.5** /10

Based on 324 responses

**Zoho CRM**

**8.0** /10

Based on 1,009 responses

Product Direction (% positive)

**Insightly CRM**

**8.0** /10

Based on 779 responses

**Zoho CRM**

**8.0** /10

Based on 2,428 responses

**Features**
ratings from reviews

CRM

**7.8** /10

Based on 742 responses

**8.2** /10

Based on 1,994 responses

Sales Analytics

**8.3** /10

Based on 47 responses

**8.1** /10

Based on 174 responses

CPQ

Not enough data

**7.7** /10

Based on 121 responses

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Sales Gamification

Not enough data

**8.7** /10

Based on 75 responses

AI Sales Assistant

Not enough data

**8.5** /10

Based on 80 responses

Sales Engagement

Not enough data

**8.2** /10

Based on 170 responses

Quote-to-Cash

Not enough data

**8.4** /10

Based on 56 responses

Customer Journey Mapping

Not enough data

**8.4** /10

Based on 106 responses

Client Portal

Not enough data

**8.7** /10

Based on 89 responses

Lead Capture

Not enough data

**8.5** /10

Based on 44 responses

Lead Scoring

Not enough data

**7.9** /10

Based on 23 responses

Sales Performance Management

Not enough data

**8.3** /10

Based on 198 responses

Email Tracking

Not enough data

**8.0** /10

Based on 161 responses

Sales Enablement

Not enough data

**7.8** /10

Based on 12 responses

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
73.2%

Mid-Market(51-1000 emp.)
20.3%

Enterprise(\> 1000 emp.)
6.5%

Small-Business(50 or fewer emp.)
73.2%

Mid-Market(51-1000 emp.)
20.3%

Enterprise(\> 1000 emp.)
6.5%

Small-Business(50 or fewer emp.)
61.5%

Mid-Market(51-1000 emp.)
32.5%

Enterprise(\> 1000 emp.)
6.0%

Small-Business(50 or fewer emp.)
61.5%

Mid-Market(51-1000 emp.)
32.5%

Enterprise(\> 1000 emp.)
6.0%

**Reviewers' Industry**

[![Insightly CRM](https://images.g2crowd.com/uploads/product/hd_favicon/1544545315/insightly-crm.jpg "Insightly CRM")](https://www.g2.com/products/insightly-crm/reviews)
Insightly CRM

Marketing and Advertising
10.1%

Information Technology and Services
6.3%

Construction
4.7%

Computer Software
4.0%

Financial Services
3.9%

Other
71.0%

[![Zoho CRM](https://images.g2crowd.com/uploads/product/hd_favicon/27ab543b51f7ec2623c5b2613dcf73e2/zoho-crm.svg "Zoho CRM")](https://www.g2.com/products/zoho-crm/reviews)
Zoho CRM

Information Technology and Services
16.1%

Computer Software
9.9%

Marketing and Advertising
8.8%

Financial Services
3.6%

Real Estate
3.5%

Other
58.1%

Alternatives

**Insightly CRM Alternatives**

 ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud")

[
Salesforce Sales Cloud
](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)

 ![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub")

[
HubSpot Sales Hub
](/products/hubspot-sales-hub/reviews)

 ![Pipedrive](https://images.g2crowd.com/uploads/product/hd_favicon/4012f2359ca0b1f88b2455f83adaa4ef/pipedrive.svg "Pipedrive")

[
Pipedrive
](/products/pipedrive/reviews)

 ![Dynamics 365 Sales](https://images.g2crowd.com/uploads/product/hd_favicon/4f78b7a6cf55be3072d0203c78e0e657/dynamics-365-sales.png "Dynamics 365 Sales")

[
Microsoft Dynamics 365 Sales
](/products/dynamics-365-sales/reviews)

**Zoho CRM Alternatives**

 ![Freshsales](https://images.g2crowd.com/uploads/product/hd_favicon/020ad5e0a844bc41d785abdf657d7623/freshsales.svg "Freshsales")

[
Freshsales
](/products/freshsales/reviews)

 ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud")

[
Salesforce Sales Cloud
](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)

 ![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub")

[
HubSpot Sales Hub
](/products/hubspot-sales-hub/reviews)

 ![OnePageCRM](https://images.g2crowd.com/uploads/product/hd_favicon/1487565605/onepagecrm.svg "OnePageCRM")

[
OnePageCRM
](/products/onepagecrm/reviews)

## Insightly CRM vs Zoho FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between Zoho vs Insightly CRM?

Zoho and Insightly CRM differ most clearly in their reviewer-cited strengths, with Zoho favored for its integrations and Insightly CRM for its ease of use and setup.

| [Zoho](https://www.g2.com/products/zoho-crm/reviews) | [Insightly CRM](https://www.g2.com/products/insightly-crm/reviews) |
| --- | --- |
| 4.1/5 (2,947 reviews) | 4.2/5 (945 reviews) |
| Small-Business | Small-Business |
| 8.0 | 8.3 |
| 7.7 | 8.0 |
| Integrations (140 all-time mentions) | Ease of Use (28 all-time mentions) |

### How do the pricing models of Zoho and Insightly CRM compare?

Insightly CRM is rated higher for value, with a stronger Price/Cost satisfaction score than Zoho.

- **Zoho:** Reviewers highlight Zoho as affordable and budget-friendly, especially for small businesses, but note that some advanced features require higher-tier plans.
- **Insightly CRM:** Reviewers describe Insightly CRM as cost-effective and cite its value for money, with positive sentiment around its pricing structure.
- **Switching reasons:** Several reviewers mention switching to Zoho for its cost-effectiveness and to Insightly CRM for better features and value compared to spreadsheets or basic CRMs.

### What are the best alternatives to Zoho and Insightly CRM?

The best alternatives to Zoho and Insightly CRM are Agentforce Sales, HubSpot Sales Hub, and Freshsales.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Zoho](https://www.g2.com/products/zoho-crm/reviews) | 4.1/5 (2,947 reviews) | Small-Business | Affordable and budget-friendly | Integrations (140 all-time mentions) |
| [Insightly CRM](https://www.g2.com/products/insightly-crm/reviews) | 4.2/5 (945 reviews) | Small-Business | Cost-effective, positive value sentiment | Ease of Use (28 all-time mentions) |
| [Agentforce Sales](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) | 4.4/5 (25,875 reviews) | Mid-Market | — | Customizability and scalability |
| [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) | 4.4/5 (13,909 reviews) | Small-Business | — | Ease of Use and automation |
| [Freshsales](https://www.g2.com/products/freshsales/reviews) | 4.5/5 (1,236 reviews) | Small-Business | — | Intuitive interface and strong support |

### Which CRM features should I prioritize when comparing Zoho and Insightly CRM?

Buyers comparing Zoho and Insightly CRM should prioritize integrations, customization, reporting, automation, and ease of use.

- **Integrations:** Zoho (140 all-time mentions), Insightly CRM (9 all-time mentions)
- **Customization:** Zoho (99 all-time mentions for customizability), Insightly CRM (10 all-time mentions)
- **Reporting:** Zoho (86 all-time mentions), Insightly CRM (6 all-time mentions)
- **Automation:** Zoho (74 all-time mentions), Insightly CRM (automation cited in recent reviews)
- **Ease of Use:** Zoho (271 all-time mentions), Insightly CRM (28 all-time mentions)

### What are the pros and cons of Zoho vs Insightly CRM?

Zoho's headline strength is integrations, while Insightly CRM's is ease of use and setup.

- **Zoho strengths:** Integrations (140 all-time mentions), features (172), customizability (99), automation (74), affordable (68), reporting (86), ease of use (271)
- **Zoho trade-offs:** Learning curve (112), complexity (68), slow loading/performance (62/59)
- **Insightly CRM strengths:** Ease of use (28), easy customization (11), integrations (9), reporting (6), easy setup (5), user interface (7)
- **Insightly CRM trade-offs:** Learning curve (9), limited customization (7), limited features (7), time-consuming setup for advanced features (6)

### Is Zoho or Insightly CRM better for small businesses?

Both Zoho and Insightly CRM are primarily used by small businesses, but Zoho is more frequently cited as budget-friendly and easy to onboard for small teams.

- **Zoho:** Small-Business segment; reviewers highlight its affordability, easy onboarding, and suitability for small business needs.
- **Insightly CRM:** Small-Business segment; reviewers note its intuitive interface and straightforward setup for small teams.

### Which CRM platform has better integrations?

Zoho is favored for integrations, with a higher all-time mention count and broader integration ecosystem cited by reviewers.

- **Zoho:** 140 all-time reviews mention integrations, with specific mentions of Slack (8), Zoho Social (8), and Google Workspace (6).
- **Insightly CRM:** 9 all-time reviews mention integrations, with reviewers citing QuickBooks, Slack, and Mailchimp as notable integrations.

### How do Zoho and Insightly CRM compare on customer support?

Insightly CRM scores higher on Quality of Support, with a 0.3-point advantage over Zoho (8.0 vs 7.7).

- **Zoho:** Reviewers describe support as generally responsive, though some mention slower response times and a need for more technical depth on complex issues.
- **Insightly CRM:** Reviewers consistently praise support, highlighting dedicated customer success managers and quick, helpful responses.

### Which is easier to implement, Zoho or Insightly CRM?

Insightly CRM is rated higher for Ease of Setup, with a 0.3-point advantage over Zoho (8.3 vs 8.0).

- **Zoho:** Reviewers describe setup as straightforward for basic use, but note a learning curve and more complexity for advanced customization.
- **Insightly CRM:** Reviewers highlight easy and quick implementation, with many able to get started in a few days and minimal training required for small teams.

### Which product has better Reporting?

Zoho is favored for Reporting, with higher all-time mention counts and more frequent reviewer praise for its reporting capabilities.

- **Zoho:** Reporting cited in 86 all-time reviews; reviewers highlight customizable dashboards, detailed analytics, and strong reporting features.
- **Insightly CRM:** Reporting cited in 6 all-time reviews; reviewers note basic reporting is available, but some find advanced reporting and customization more limited.