Digsite Reviews & Product Details

Digsite has always been an expert at online qual, but we knew a broader solution was needed in order to meet customers’ growing, varied requirements. The solution needed to be a much more fluid and integrated platform for both qualitative iteration and quantitative validation. We set out to build a holistic, integrated platform for qual iteration and quant validation PLUS the sample so you can recontact participants and get quality responses. We wanted a solution that enabled you to do the entire study yourself, but with support and consulting services on demand if you realize you need assistance or want to shift to a more complex approach. And you can be responsive and flexible to your team’s needs without having to change vendors or platforms mid-stream. With Digsite Sprints, participants can markup concepts, vote on ideas, and share experiences through photos and videos – or even live interactive video interviews. With Digsite Pulse, you can quickly test opportunity areas, concepts, ads and more. Follow-up with selected quant participants in a qualitative Digsite Sprint to drill even deeper. With everything from automated quant studies, to full-service qual studies that can be recruited overnight, Digsite’s all-in-one agile platform can get you the insights you need, fast. Plus you can move from quant to qual (and back again) in one integrated platform. That’s flexibility!

Seller

Digsite

Discussions

Digsite Community

Languages Supported

German, English, French, Dutch, Spanish

Overview by

(Audrey Perelshtein)

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Amy E.

Owner, Principal Consultant

Marketing and Advertising

Small-Business (50 or fewer emp.)

7/11/2018

Business partner of the seller or seller's competitor, not included in G2 scores.

"Simple User Interface and Excellent Reporting"

4.5/5

What do you like best about Digsite?

I like how comprehensive the automated reporting is for Digsite. You can get highly-detailed reports in multiple formats, summary reports, and also SmartReports which include sentiment analysis and word clouds. I also like that the user experience for programming is relatively straight-forward and creating activities is a quick, simple process once you've gotten familiar with the platform. Review collected by and hosted on G2.com.

What do you dislike about Digsite?

There are some simple functions (e.g. copying and pasting activities) that would improve the overall programming experience if they were added to the platform. Review collected by and hosted on G2.com.

What problems is Digsite solving and how is that benefiting you?

I've worked with a wide variety of clients using Digsite, addressing issues ranging from identification of white spaces to package design and refinement. Because the turn-around time with Digsite is so quick, and because they specialize in quali-quant research, specific business issues can be addressed very, very quickly and with quite a bit of depth. Review collected by and hosted on G2.com.

Jill M.

Small-Business (50 or fewer emp.)

7/2/2018

Business partner of the seller or seller's competitor, not included in G2 scores.

"Easy and Fast Qualitative Research"

5/5

What do you like best about Digsite?

I love how easy it is to set up a qualitative research study in the Digsite platform. I also appreciate the SmartReport tool that make it so easy to create a report of findings, complete with the participant quotes I have selected to show. Review collected by and hosted on G2.com.

What do you dislike about Digsite?

Nothing! They are consistently incorporating upgrades to enhance features and make it even better. Review collected by and hosted on G2.com.

Recommendations to others considering Digsite:

Be sure to incorporate a range of types of questions to engage participants, including the Whiteboard tool and Fill-in-the-blank questions. Review collected by and hosted on G2.com.

What problems is Digsite solving and how is that benefiting you?

It helps me support clients when they have a need for qualitative insights but don't have a lot of time/money to travel around the country for focus groups or spend weeks recruiting. Review collected by and hosted on G2.com.