I love that the CilckDimensions tool is fully integrated with Dynamics 365. It works together in the same familiar environment seamsly, making you forget your using two different applications. Some of my favorite features include;
- Drag and drop templates. They are easy to use, easy to teach others how to use, and you can customize them enough to make them branded to your company and your own
- The granular level of detail that you can review after sending out communication. Ability to review heat maps, bounce rates, engagement rates, unsubscribes, click rates, etc. Everything I would want to know (and more) about the communication I sent is available at my finger tips
- Campaign automation feature
- Ability to clone favorite templates (huge time saver)
- Widgets and tracking for company website
- Event connectors
- Level of support that ClickDimensions offers. Our account rep, Nicole Steen, is always available to help and or participate in co-hosted webinars. The support from the help desk is always quick and proficient
- Spam reports are not easy to understand
- Communication could be better when features are down
- Social media engagement. I would like this tool to have the ability to send social posts and do tracking for sites such as LinkedIn, Facebook and Twitter.
We utilize ClickDimensions to do general marketing to lists in our CRM. Using this tool is a huge time saver, allowing us to personalize emails and still send to a large list of our active clients.