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Axios HQ Reviews & Product Details

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Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

14 months

Axios HQ Media

Axios HQ Demo - Smart Brevity Guidance
With machine learning and our Smart Brevity methodology, HQ can catch issues — like clunky formatting or long sentences — and suggest tweaks to make your newsletter updates more effective. Why it matters: This built-in guidance helps you write and format with greater speed and precision — so y...
Axios HQ Demo - Best-practice templates
See how leading organizations communicate with staff and stakeholders — and the types of updates they include in: • All-staff communications. • Project-level progress. • Sales insights. • Investor updates, and more. You can select, edit, and send any of them — or create custom templates...
Axios HQ Demo - Analytics
Staff and stakeholder engagement is tough to track. HQ makes it easy. Reader-level data gives you access to: • Open and click rates. • A one-click survey to track sentiment. • Write-in feedback for deeper insight. It also offers benchmarks, so you can see how your performance compares t...
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Axios HQ Reviews (120)

Reviews

Axios HQ Reviews (120)

4.7
120 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the ease of use and Smart Brevity features of Axios HQ, which help streamline internal communications and make content more digestible. The platform's intuitive design and effective templates enhance the overall communication experience, allowing teams to engage their audience effectively. However, some users note limitations in customization options, which can restrict creative expression.

Pros & Cons

Generated from real user reviews
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Ross D.
RD
Editor In Chief
Small-Business (50 or fewer emp.)
"Transformative for Internal Communications"
What do you like best about Axios HQ?

I use Axios HQ primarily for all our internal communications, like weekly company updates, executive messages, and HR announcements. It makes our communications look super professional and aligned with our brand, which has been a game-changer for getting people to actually read the important stuff instead of just skimming. The combination of the "Smart Brevity" style makes our emails much more digestible, ensuring everyone gets the essential points. The templates are also a huge help, allowing me to plug in content and achieve a polished look without spending too long formatting. Review collected by and hosted on G2.com.

What do you dislike about Axios HQ?

I find the mobile experience could be better. I occasionally need to make quick edits on my phone before something goes out, and it's clunky. Usually, I just wait until I'm back at my laptop. The editor can feel a bit rigid sometimes. I get that the structure is the whole point, but there are moments when I want a little more flexibility with formatting and it won't let me do what I have in mind. Review collected by and hosted on G2.com.

Keely P.
KP
Communications Coordinator
Enterprise (> 1000 emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Sleek Communications and a Helpful AI Writing Feature"
What do you like best about Axios HQ?

I really like the look and feel of the overall communications. I also like the AI feature that helps you write articles. Review collected by and hosted on G2.com.

What do you dislike about Axios HQ?

It’s frustrating how slow it is. At times, it feels like it’s still in development, and I often run into glitches. Review collected by and hosted on G2.com.

Nate G.
NG
Chief of Staff
Mid-Market (51-1000 emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Great platform that solves a very concrete need."
What do you like best about Axios HQ?

Axios HQ is very easy to set up, train people on, and use right away. It immediately streamlines writing internal communications and allows our large organization to constrain messages going out to our staff. The calendar and edition planner allow us to schedule out messages and collaborate with different authors. We have been able to send out multiple large audience emails per week fairly easier. Also, I have been impressed by the speed of new features/improvements as well as the account support from the Axios HQ team. Review collected by and hosted on G2.com.

What do you dislike about Axios HQ?

There are a few basic features that I would like to see added on formatting and grammatical/spelling checks. I also think the analytics could be easier to use and draw insights from, but I know these fixes are in the works! Review collected by and hosted on G2.com.

Alexandra L.
AL
K-12 Principal
Mid-Market (51-1000 emp.)
"A Simple and Intuitive Communication Tool"
What do you like best about Axios HQ?

I love all the features that allow me to quickly create content for my staff. This includes images, the AI content writer and even the option to pull content from previous communication. I use the data feature consistently to assess how often communication is opened and clicked through, as well as identify families who might be missing out on critical school communication. Review collected by and hosted on G2.com.

What do you dislike about Axios HQ?

I have not run into many downsides with using Axios HQ. Review collected by and hosted on G2.com.

Chris C.
CC
Director, Enterprise Communications
Mid-Market (51-1000 emp.)
"A game-changer for our email marketing"
What do you like best about Axios HQ?

Brevity not only makes it a snap to write clean, crisp content, but it's actually teaching me to be a more precise writer. Easy interface, lots of stock images, and intuitive dashboards make it easy to measure how we're doing. It was also super easy to implement the system and to integrate it with our existing Microsoft AD. I use Axios just about every day for internal communications and our staff is pleased to be kept "in the loop." I haven't needed much help from customer support, they when I do reach out they are always quick to respond. Review collected by and hosted on G2.com.

What do you dislike about Axios HQ?

No problems yet to report. So far everything has been smooth. Review collected by and hosted on G2.com.

Verified User in Market Research
GM
Small-Business (50 or fewer emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Couldn't try it"
What do you like best about Axios HQ?

I was interested in their software. Since I think part of losing time goes into figuring out the best communication practices. Review collected by and hosted on G2.com.

What do you dislike about Axios HQ?

Im a freelancer and I couldn't try it because it requires a company email . While most of the platform I have used , do have the availability for emails that are not a company domain. This is will not even let me register for a meeting to check out the product.

Please have more opciones available for people like me , that we are not in a company but hasslesing on our on to check out this tools. Review collected by and hosted on G2.com.

Verified User in Food Production
AF
Enterprise (> 1000 emp.)
"Newsletter Made Easy"
What do you like best about Axios HQ?

One of the things I really appreciate about Axios HQ is how easy it is to build newsletters using past templates. Being able to schedule sends, manage distribution lists, and track who opens or doesn't receive the newsletter makes the whole process incredibly efficient.

The post-send analytics are another feature I enjoy—it’s fascinating to see who views and reads the newsletter, clicks into links, and engages with the content.

The Smart Brevity AI feature has been a game-changer. It helps me find the right words when I’m stuck and allows me to adjust the tone—whether I want it to sound more concise, exciting, or motivational. I love seeing the different ways a message can be phrased—many of which I wouldn’t have thought of myself.

It takes the pressure off having to get it perfect on the first try. Smart Brevity helps fine-tune the message and makes writing faster and more impactful.

Lastly, the image tools and visual options available make it easy to enhance the look and feel of the newsletter. Review collected by and hosted on G2.com.

What do you dislike about Axios HQ?

While I really enjoy using Axios HQ, there are a few areas that could be improved to make the experience even smoother.

When I check who wasn’t able to receive a newsletter (due to delivery issues), I have to reach out to Axios support to fix it. I’d love to have the ability to resolve those issues myself within the platform.

Another limitation is the lack of font or text size customization. I understand the value of maintaining a consistent, branded look—and I appreciate that—but having some flexibility would be a nice-to-have for special use cases.

Managing the distribution list also feels a bit manual. Currently, I have to export contact data from our request system, reformat it into Axios HQ’s accepted structure, and then upload it. It would be great to have a way to connect directly to our internal distribution lists or workplace contacts to simplify this process.

Lastly, I think adding short video guides for common tasks—like linking text or preparing distribution lists—would be super helpful, especially for newer users who don’t want to rely on trial and error or customer support. Review collected by and hosted on G2.com.

Benjamin W.
BW
Senior Digital Development Manager
Mid-Market (51-1000 emp.)
"Great for our association newsletter"
What do you like best about Axios HQ?

We use Axios HQ for our membership wide newsletter. Its makes it easy to convey complex information in a digestible way. I do think there's alot of ease of implementation and it's very user-friendly so that other departments outside the comms shop can run their own newsletters but still keep an organization-wide brand consistency. Review collected by and hosted on G2.com.

What do you dislike about Axios HQ?

I would like for Axios to check in a little more to make sure everything is going smoothly and to preview new features that are in the works. Review collected by and hosted on G2.com.

Angela B.
AB
President/CEO
Small-Business (50 or fewer emp.)
"More than a product. A partnership."
What do you like best about Axios HQ?

The tool itself is great, but the support is second to none. I feel like I have an actual partner in helping to reach my audience in the unique way I'm working to create impact. Review collected by and hosted on G2.com.

What do you dislike about Axios HQ?

Two features would enhance my experience: the ability to embed HTML code and variable data - especially first name. Review collected by and hosted on G2.com.

Jessica M.
JM
Administrative Office Specialist
Enterprise (> 1000 emp.)
"Axios is great"
What do you like best about Axios HQ?

The functionality of it, the new updates, user ability. Frequency of use, we use it monthly to send out a newsletter, the report is very clear when getting the results back, the ability to add stuff in our newsletter and get the point across. Review collected by and hosted on G2.com.

What do you dislike about Axios HQ?

Finding where the new audience button went, took me a good 10 minutes to find it! Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

14 months

Average Discount

15%

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Axios HQ Features
Text and Themes
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Proofing
Pre-Made
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Shareable Link
Newsletter
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Axios HQ