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One of the things I really appreciate about Axios HQ is how easy it is to build newsletters using past templates. Being able to schedule sends, manage distribution lists, and track who opens or doesn't receive the newsletter makes the whole process incredibly efficient.
The post-send analytics are another feature I enjoy—it’s fascinating to see who views and reads the newsletter, clicks into links, and engages with the content.
The Smart Brevity AI feature has been a game-changer. It helps me find the right words when I’m stuck and allows me to adjust the tone—whether I want it to sound more concise, exciting, or motivational. I love seeing the different ways a message can be phrased—many of which I wouldn’t have thought of myself.
It takes the pressure off having to get it perfect on the first try. Smart Brevity helps fine-tune the message and makes writing faster and more impactful.
Lastly, the image tools and visual options available make it easy to enhance the look and feel of the newsletter. Review collected by and hosted on G2.com.
While I really enjoy using Axios HQ, there are a few areas that could be improved to make the experience even smoother.
When I check who wasn’t able to receive a newsletter (due to delivery issues), I have to reach out to Axios support to fix it. I’d love to have the ability to resolve those issues myself within the platform.
Another limitation is the lack of font or text size customization. I understand the value of maintaining a consistent, branded look—and I appreciate that—but having some flexibility would be a nice-to-have for special use cases.
Managing the distribution list also feels a bit manual. Currently, I have to export contact data from our request system, reformat it into Axios HQ’s accepted structure, and then upload it. It would be great to have a way to connect directly to our internal distribution lists or workplace contacts to simplify this process.
Lastly, I think adding short video guides for common tasks—like linking text or preparing distribution lists—would be super helpful, especially for newer users who don’t want to rely on trial and error or customer support. Review collected by and hosted on G2.com.
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