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Compare Adobe Advertising Cloud and Skai 
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At a Glance
Market Segments
Mid-Market (35.5% of reviews)
Mid-Market (44.6% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Adobe Advertising Cloud
Star Rating
(97)3.7 out of 5
Market Segments
Mid-Market (35.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Adobe Advertising CloudSkai
Star Rating
(296)4.1 out of 5
Market Segments
Mid-Market (44.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about SkaiAdobe Advertising Cloud vs Skai
When assessing the two solutions, reviewers found Skai easier to use, set up, and administer. Reviewers also preferred doing business with Skai overall.
- Reviewers felt that Skai meets the needs of their business better than Adobe Advertising Cloud.
- When comparing quality of ongoing product support, reviewers felt that Skai is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Skai over Adobe Advertising Cloud.
Pricing
Entry-Level Pricing
Adobe Advertising Cloud
No pricing availableSkai
No pricing availableFree Trial
Adobe Advertising Cloud
No trial information availableSkai
No trial information availableRatings
Meets Requirements
7.6
88
8.0
259
Ease of Use
6.8
86
7.6
258
Ease of Setup
6.2
46
7.4
153
Ease of Admin
7.2
48
7.7
157
Quality of Support
7.5
83
8.3
253
Has the product been a good partner in doing business?
7.7
49
8.3
155
Product Direction (% positive)
7.2
88
8.0
250
Features by Category
Channel Functionality
7.8
34
Not enough data
Platform Interoperability
8.3
6
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
53
|
Verified
7.8
92
8.2
51
|
Verified
8.0
90
7.6
48
|
Verified
8.0
82
7.8
46
|
Verified
8.3
84
8.0
47
|
Verified
7.9
79
7.7
27
Feature Not Available
7.7
38
|
Verified
Feature Not Available
8.1
27
8.0
62
8.0
48
|
Verified
8.2
77
8.0
48
|
Verified
7.6
71
7.5
40
|
Verified
Feature Not Available
9.0
10
|
Verified
8.0
29
8.8
10
|
Verified
Feature Not Available
Targeting
8.2
50
|
Verified
8.3
82
7.8
47
|
Verified
8.0
74
7.9
44
|
Verified
8.3
83
7.7
32
7.9
60
Platform
7.8
37
|
Verified
7.6
65
8.2
49
|
Verified
7.6
70
8.0
51
|
Verified
8.2
79
7.5
52
|
Verified
7.6
86
7.9
46
|
Verified
8.2
73
8.2
51
|
Verified
7.9
80
8.0
42
|
Verified
7.8
83
7.9
38
|
Verified
Feature Not Available
8.0
45
|
Verified
7.6
77
Campaign Management & Optimization
7.9
54
8.5
177
7.4
51
8.2
176
7.0
46
7.6
166
7.2
39
7.7
148
7.4
43
7.1
122
7.8
51
8.2
150
7.2
49
7.5
147
6.4
40
6.9
124
6.9
42
6.5
149
7.5
30
7.3
103
8.0
52
8.1
161
Analytics & Administration
7.9
55
8.6
177
7.5
51
8.2
156
8.0
55
8.0
167
Platform
7.4
39
7.6
127
8.0
44
7.8
148
7.6
48
7.7
154
7.6
49
8.2
154
7.3
53
8.0
166
7.7
47
8.2
151
7.4
45
7.8
147
7.5
37
Feature Not Available
Authoring Tools
8.5
8
Not enough data
7.9
8
Not enough data
8.5
8
Not enough data
7.9
8
Not enough data
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
7.9
8
Not enough data
8.5
8
Not enough data
Publishing Tools
7.9
8
Not enough data
8.3
8
Not enough data
9.2
8
Not enough data
Platform Interoperability
Not enough data
Not enough data
Mobile Functionality
Not enough data
7.8
41
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
53
|
Verified
7.8
92
8.2
51
|
Verified
8.0
90
7.6
48
|
Verified
8.0
82
7.8
46
|
Verified
8.3
84
8.0
47
|
Verified
7.9
79
7.7
27
Feature Not Available
7.7
38
|
Verified
Feature Not Available
8.1
27
8.0
62
8.0
48
|
Verified
8.2
77
8.0
48
|
Verified
7.6
71
7.5
40
|
Verified
Feature Not Available
9.0
10
|
Verified
8.0
29
8.8
10
|
Verified
Feature Not Available
Targeting
8.2
50
|
Verified
8.3
82
7.8
47
|
Verified
8.0
74
7.9
44
|
Verified
8.3
83
7.7
32
7.9
60
Mobile
Not enough data
8.2
41
9.0
10
|
Verified
8.0
29
8.8
10
|
Verified
Feature Not Available
Platform
7.8
37
|
Verified
7.6
65
8.2
49
|
Verified
7.6
70
8.0
51
|
Verified
8.2
79
7.5
52
|
Verified
7.6
86
7.9
46
|
Verified
8.2
73
8.2
51
|
Verified
7.9
80
8.0
42
|
Verified
7.8
83
7.9
38
|
Verified
Feature Not Available
8.0
45
|
Verified
7.6
77
Platform Interoperability
7.7(won by 0.2)
5
7.5
6
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Feature Not Available
7.9(won by default)
57
Campaign Management
8.1(won by 0.3)
53
|
Verified
7.8
92
8.2(won by 0.2)
51
|
Verified
8.0
90
7.6
48
|
Verified
8.0(won by 0.4)
82
7.8
46
|
Verified
8.3(won by 0.5)
84
8.0(won by 0.1)
47
|
Verified
7.9
79
7.7(won by default)
27
Feature Not Available
7.7(won by default)
38
|
Verified
Feature Not Available
8.1(won by 0.1)
27
8.0
62
8.0
48
|
Verified
8.2(won by 0.2)
77
8.0(won by 0.4)
48
|
Verified
7.6
71
7.5(won by default)
40
|
Verified
Feature Not Available
9.0(won by 1.0)
10
|
Verified
8.0
29
8.8(won by default)
10
|
Verified
Feature Not Available
Targeting
8.2
50
|
Verified
8.3(won by 0.1)
82
7.8
47
|
Verified
8.0(won by 0.2)
74
7.9
44
|
Verified
8.3(won by 0.4)
83
7.7
32
7.9(won by 0.2)
60
Platform
7.8(won by 0.2)
37
|
Verified
7.6
65
8.2(won by 0.6)
49
|
Verified
7.6
70
8.0
51
|
Verified
8.2(won by 0.2)
79
7.5
52
|
Verified
7.6(won by 0.1)
86
7.9
46
|
Verified
8.2(won by 0.3)
73
8.2(won by 0.3)
51
|
Verified
7.9
80
8.0(won by 0.2)
42
|
Verified
7.8
83
7.9(won by default)
38
|
Verified
Feature Not Available
8.0(won by 0.4)
45
|
Verified
7.6
77
Platform Basics
Not enough data
8.6
6
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
Not enough data
Platform Data
Not enough data
9.0
7
Not enough data
9.5
7
Not enough data
8.6
7
Platform Additional Functionality
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.5
6
Not enough data
7.9
7
Agentic AI - Retail Media Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Demand Side Platforms
Not enough data
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
53
|
Verified
7.8
92
8.2
51
|
Verified
8.0
90
7.6
48
|
Verified
8.0
82
7.8
46
|
Verified
8.3
84
8.0
47
|
Verified
7.9
79
7.7
27
Feature Not Available
7.7
38
|
Verified
Feature Not Available
8.1
27
8.0
62
8.0
48
|
Verified
8.2
77
8.0
48
|
Verified
7.6
71
7.5
40
|
Verified
Feature Not Available
9.0
10
|
Verified
8.0
29
8.8
10
|
Verified
Feature Not Available
Targeting
8.2
50
|
Verified
8.3
82
7.8
47
|
Verified
8.0
74
7.9
44
|
Verified
8.3
83
7.7
32
7.9
60
Demand Side Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
7.8
37
|
Verified
7.6
65
8.2
49
|
Verified
7.6
70
8.0
51
|
Verified
8.2
79
7.5
52
|
Verified
7.6
86
7.9
46
|
Verified
8.2
73
8.2
51
|
Verified
7.9
80
8.0
42
|
Verified
7.8
83
7.9
38
|
Verified
Feature Not Available
8.0
45
|
Verified
7.6
77
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Adobe Advertising Cloud and Skai are categorized as Cross-Channel Advertising, Social Media Advertising, and Paid Search Advertising
Unique Categories
Adobe Advertising Cloud is categorized as Creative Management Platforms, Native Advertising, Demand Side Platform (DSP), and Display Advertising
Skai is categorized as Mobile Advertising and Retail Media Advertising Platforms
Reviews
Reviewers' Company Size
Adobe Advertising Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Skai
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
36.6%
Internet
9.7%
Financial Services
4.3%
Computer Software
4.3%
Higher Education
3.2%
Other
41.9%
Marketing and Advertising
56.1%
Internet
11.1%
Retail
7.9%
Consumer Goods
2.1%
Financial Services
1.4%
Other
21.4%
Discussions
Adobe Advertising Cloud has no discussions with answers
Skai has no discussions with answers
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