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Mejor Plataformas de bots

Blue Bowen
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Investigado y escrito por Blue Bowen

Las plataformas de bots se utilizan para construir y desplegar chatbots interactivos. Las empresas utilizan estas herramientas para crear bots inteligentes y conversacionales que interactúan con los clientes y ayudan a proporcionar información a los usuarios.

Estas plataformas ofrecen herramientas de desarrollo como marcos de trabajo y conjuntos de herramientas API para la creación de bots personalizables. Por lo tanto, la extensibilidad del código es crítica para estas plataformas. Los bots construidos en estas plataformas son típicamente escalables y, por lo tanto, capaces de operar simultáneamente a través de múltiples canales de comunicación y dispositivos. También proporcionan características de mantenimiento para combatir problemas que surgen después de la publicación.

Muchas plataformas de bots están construidas sobre software de inteligencia artificial y software de aprendizaje automático (ML) para un rendimiento y análisis avanzados. También utilizan software de procesamiento de lenguaje natural (NLP) para interpretar texto e interactuar con plataformas de IA.

Para calificar para la inclusión en la categoría de Plataformas de Bots, un producto debe:

Soportar capacidades de despliegue de bots Ofrecer marcos de desarrollo de bots Permitir a los usuarios definir comportamientos y programar respuestas Proporcionar a los usuarios herramientas para realizar mantenimiento y actualizar bots publicados. Ser extensible en código
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G2 se enorgullece de mostrar reseñas imparciales sobre la satisfacción de user en nuestras calificaciones e informes. No permitimos colocaciones pagadas en ninguna de nuestras calificaciones, clasificaciones o informes. Conozca nuestras metodologías de puntuación.

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Más Información Sobre Plataformas de bots

Bot Platforms Software Buying Guide At A Glance

Bot platforms help businesses design, deploy, and manage automated conversations across chat and voice channels. They’re increasingly essential as customer expectations shift toward instant responses, self-service support, and real-time engagement, without requiring an increase in headcount. In practice, these platforms act as the connective layer between customer intent and internal systems, allowing teams to route requests, qualify leads, and resolve common issues automatically.

Buyers most often turn to Bot platforms to reduce support volume, capture and route inbound demand, and automate repetitive workflows. Reviewers frequently point to faster response times, better lead qualification, and improved handoffs to human teams as the biggest benefits. Many teams also highlight the ability to iterate quickly, launching a bot for one use case, measuring performance, then expanding coverage over time.

Pricing typically follows a tiered SaaS model, scaling based on factors such as conversation volume, channels supported, seats, and access to advanced features, including analytics, governance, and enterprise integrations. While entry-level plans are often accessible, broader rollouts typically transition to quote-based pricing as usage and security requirements increase.

Top 5 FAQs from software buyers:

  • How do Bot platforms handle complex conversation flows, intents, and approvals at scale?
  • What level of customization and control do teams need as bot usage grows across channels?
  • How do Bot platforms integrate with CRM and API systems?
  • What data, training inputs, and setup work are required before deployment?
  • How do AI-powered bot platforms differ from rule-based chatbot tools?

G2’s top-rated bot platforms, based on this review dataset, include IBM Watsonx Orchestrate, Qualified, Microsoft Copilot Studio, and Botpress, (Source 2).

What are the top-reviewed bot platforms on G2?

IBM watsonx Orchestrate

  • Reviews: 313
  • Satisfaction: 76
  • Market Presence: 99
  • G2 Score: 87

Microsoft Copilot Studio 

  • Reviews: 74
  • Satisfaction: 72
  • Market Presence: 91
  • G2 Score: 82

Google Cloud Dialogflow

  • Reviews: 115
  • Satisfaction:64
  • Market Presence: 88
  • G2 Score: 76

Qualified

  • Reviews: 531
  • Satisfaction: 99
  • Market Presence: 51
  • G2 Score: 75

Botpress

  • Reviews: 230
  • Satisfaction: 96
  • Market Presence: 51
  • G2 Score: 74

Satisfaction score measures how positively users rate their experience with a product, based on verified G2 reviews.

Market Presence score reflects a product’s scale and impact in the market using review volume, engagement, and external signals.

G2 Score is calculated using a weighted combination of Satisfaction and Market Presence metrics. (Source 1)

What I Often See in Bot Platforms Software

Feedback Pros: What Users Consistently Appreciate

  • AI-driven SDR automation reduces manual sales and marketing workload
  • “Earlier this year, we upgraded our website chatbot from rules-based branching to an AI SDR...and it's incredible how well Piper can respond to questions! It's eased the strain on our reps to not have to be continuously online to answer questions since Piper can handle questions and book meetings 24/7. It also eased the strain on our marketing team since we no longer have to manage the countless branches when we were doing rules-based logic.”- Stephanie C., Qualified Review
  • Effortless bot creation and streamlined team collaboration
  • “The ease of interaction with business information is impressive — with just a small amount of data, it can understand the client’s needs and provide answers based on business inputs. It greatly helps reduce interactions between multiple teams, as you can create a bot in a short period of time simply by using the interface and a well-prepared business document.”- Nicolas M., IBM watsonx Orchestrate Review
  • Easy-to-build AI bots that understand user intent
  • “I like the ease of creating a functional bot, even with limited data. This allows for the development of agents that interact in a personalized way with users and understand what is being said, rather than just providing automated responses. I find it very interesting the ability of artificial intelligence bots to interact effectively and clarify users' doubts. Additionally, I consider the data-based knowledge functionalities (kbs) very interesting, as they add value to the product.”- Rafael A., Botpress Review

Cons: Where Many Platforms Fall Short

  • Integration can be tedious & time-consuming
  • “The steep and challenging learning curve can be a bit frustrating in the early stages. Although the platform has many features, some technical skills are required to use it effectively. For some platforms, the integration process can be tedious, requiring additional workflows for smooth operation. Additionally, customer support can be slow and extensive, especially for new users.”- Siddharth D., IBM watsonx Orchestrate Review
  • UI performance & customization limitations
  • “Sometimes the interface can feel a bit slow or clunky, especially when working on more complex flows with multiple branches. I’ve also run into limitations when trying to deeply customize certain behaviors — it’s great for standard use cases, but if you want to go beyond that, it can feel a bit boxed in.”- Shubham J., Microsoft Copilot Studio Review
  • Pricing not ideal for short-term implementation
  • “Smaller firms might have to opt for a different product due to the cost and this software being positioned as an enterprise-grade product.” - Mayank V., IBM watsonx Orchestrate Review

My Expert Takeaway on Bot Platform Software

According to G2 review data, Bot platforms deliver the strongest results when organizations treat automation as an ongoing operating capability rather than a one-time deployment. High-performing teams consistently establish clear ownership over bot performance, intent management, and escalation logic early in the lifecycle. This approach reduces breakdowns as bot complexity grows, ensuring automation remains aligned with evolving business needs rather than stalling after the initial launch.

Organizations with above-average satisfaction scores typically invest in foundational practices such as clearly defined success metrics (including deflection rate, resolution accuracy, and handoff quality), structured intent governance, and continuous optimization workflows. Reviews indicate that outcomes are strongest when responsibility for bot platforms extends beyond deployment to include long-term tuning, monitoring, and cross-functional coordination. This operating model is most common among support-heavy environments such as SaaS, IT services, and customer experience teams, where automation volume and expectations scale quickly.

Across the category, average ratings cluster around 4.6 out of 5, with consistently strong performance across Ease of Use, Ease of Setup, Ease of Administration, and Ease of Doing Business With, alongside a high likelihood to recommend. For teams evaluating Bot platforms, the data suggests that sustainable value is driven less by speed to launch and more by disciplined ownership and scalability. Platforms that support reliable automation, manageable administration, and continuous refinement enable organizations to reduce repetitive work while maintaining service quality as automation becomes core to both customer and employee experience.

Bot Platforms FAQ

What is a bot platform?

A bot platform helps teams build, deploy, and maintain interactive chatbots. These tools typically include development frameworks and API toolsets, support multi-channel deployment, and provide maintenance/updating capabilities after bots go live.

What is the most user-friendly bot platform for sales automation?

There isn’t one “most user-friendly” option for every sales team; ease depends on your sales motion and stack. On G2’s Bot Platforms category list, Qualified is highlighted as Easiest to Use, along with Voiceflow, Botspace and Rep AI,making it a strong pick when usability is the priority.

Which are the best bots for startups looking to automate communication?

There’s no single “best” bot for all startups. The best option depends on whether you prioritize speed-to-launch, budget constraints, and the ability to iterate quickly as your messaging and workflows evolve. Startups often lean toward tools that are either gaining momentum quickly (so they’re evolving fast) or are easy to adopt early.

Best bot platform for small business

According to G2 review trends, an AI bot platform for small businesses primarily depends on practical needs rather than feature depth. Factors such as the speed at which the bot must go live, the required customer channels, and the level of customization that is realistic often determine the best fit. The best small business bot platforms are IBM watsonx Orchestrate, Microsoft Copilot Studio and Botpress.

Which is the best AI bot to use?

Based on G2 review trends, the best AI bot platform varies by organization size, technical maturity, and primary use case. Buyers rate platforms most highly when they strike a balance between conversational accuracy, integration depth, and long-term manageability as automation scales.

According to G2, IBM watsonx Orchestrate, Microsoft Copilot Studio, Google Cloud Dialogflow, Qualified, and Botpress emerge as the best AI bot platforms, with the right choice driven by ecosystem alignment and intended automation outcomes. 

Sources

  1. G2 Scoring Methodologies
  2. G2 Winter 2026 Reports

Researched By: Blue Bowen

Last Updated On January 12.2026