# ResponseTap vs WhatConverts Comparison
---
## AI Generated Summary
- **G2 reviewers report** that WhatConverts excels in overall user satisfaction, reflected in its higher G2 Score compared to ResponseTap. Users appreciate the platform's ability to simplify conversion tracking, making it easy to manage leads in one accessible location.
- **Users say** that ResponseTap offers a user-friendly experience, with many highlighting its intuitive interface and ease of navigation. Recent feedback mentions how easy it is to set up new tracking numbers and generate insightful reports, which can be a significant advantage for small businesses.
- **According to verified reviews** , WhatConverts stands out for its robust support and implementation process. Users have noted that the setup is straightforward and clear, which is particularly beneficial for agencies managing multiple clients, ensuring a smooth onboarding experience.
- **Reviewers mention** that while ResponseTap provides valuable features, it has fewer recent reviews, which may indicate a lack of ongoing user engagement. In contrast, WhatConverts has garnered a substantial number of recent reviews, suggesting a more active user base and continuous improvement of the platform.
- **G2 reviewers highlight** the quality of support offered by WhatConverts, with many users praising the responsiveness and helpfulness of the support team. This level of service can be crucial for businesses that rely on timely assistance to resolve issues quickly.
- **Users report** that both platforms have their strengths, but WhatConverts consistently receives higher ratings in areas like ease of use and advanced reporting features. Reviewers have specifically noted the AI summary of calls as a game-changer for sales workflows, enhancing the overall utility of the platform.



| | ResponseTap | WhatConverts | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.9 out of 5 | 
| **Total Reviews** | 89 | 305 | 
| **Largest Market Segment** | Small-Business (42.2% of reviews) | Small-Business (87.5% of reviews) | 
| **Entry Level Price** | No pricing available | $30.00 Per Month | 

---
## Top Pros & Cons

### ResponseTap

**Not enough data**

### WhatConverts

Pros:
- Customer Support (89 reviews)
- Helpful (71 reviews)

Cons:
- Expensive (17 reviews)
- Missing Features (13 reviews)

---
## Ratings Comparison
| Rating | ResponseTap | WhatConverts | 
|---|---|---|
  | **Meets Requirements** | 9.1 (71 reviews) | 9.4 (273 reviews) | 
  | **Ease of Use** | 8.5 (71 reviews) | 9.2 (276 reviews) | 
  | **Ease of Setup** | 8.1 (48 reviews) | 9.1 (243 reviews) | 
  | **Ease of Admin** | 8.0 (50 reviews) | 9.4 (221 reviews) | 
  | **Quality of Support** | 9.2 (70 reviews) | 9.9 (268 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (50 reviews) | 9.7 (221 reviews) | 
  | **Product Direction (% positive)** | 9.3 (70 reviews) | 9.7 (263 reviews) | 

---
## Pricing

### ResponseTap

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### WhatConverts

#### Entry-Level Pricing

Plan: Call Tracking Plan

Price: $30.00 Per Month

Description: Track what marketing makes your phone ring.

Key Features:
- Dyanmic Number Insertion
- Call Tracking and Recording
- Instant Call Tracking Numbers

[Browse all 5 editions](https://www.g2.com/products/whatconverts/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **ResponseTap** | N/A | N/A |
| **WhatConverts** | N/A | N/A |

#### Lead Generation

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **ResponseTap** | N/A | N/A |
| **WhatConverts** | N/A | N/A |

#### Lead Facilitation

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Customer-facing Chatbot** | Not enough data | Not enough data | 
| **Lead Qualification** | Not enough data | Not enough data | 
| **Lead Follow-up** | Not enough data | Not enough data | 
| **Meeting Scheduling ** | Not enough data | Not enough data | 

#### Organization

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Opportunity and Pipeline Management ** | Not enough data | Not enough data | 
| **Data Entry** | Not enough data | Not enough data | 
| **Integrations / APIs** | Not enough data | Not enough data | 

#### Performance Analysis

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Coaching ** | Not enough data | Not enough data | 
| **Peformance Tracking** | Not enough data | Not enough data | 

#### Sales Analysis

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **ROI Forecasting ** | Not enough data | Not enough data | 
| **Sales Forecasting ** | Not enough data | Not enough data | 

#### Generative AI

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Agentic AI - AI Sales Assistant

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Conversation Intelligence

| Product | Score | Reviews |
|---|---|---|
| **ResponseTap** | N/A | N/A |
| **WhatConverts** | 9.3/10 | 6 |

#### Call Analytics

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Call Recording** | Not enough data | 9.7 (5 reviews) | 
| **Machine Learning** | Not enough data | Not enough data | 
| **Call Analysis** | Not enough data | 9.3 (5 reviews) | 
| **Lead Qualification** | Not enough data | 9.3 (5 reviews) | 

#### Artificial Intelligence - Conversation Intelligence

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Customer Scoring** | Not enough data | Not enough data | 
| **Speech-to-Text** | Not enough data | 8.3 (5 reviews) | 
| **Sentiment Analysis** | Not enough data | Not enough data | 

#### Generative AI

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 9.7 (5 reviews) | 

#### Agentic AI - Conversation Intelligence

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Attribution

| Product | Score | Reviews |
|---|---|---|
| **ResponseTap** | N/A | N/A |
| **WhatConverts** | 8.3/10 | 113 |

#### Attribution Modeling

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Single-Touch Attribution** | Not enough data | 9.3 (96 reviews) | 
| **Multi-Touch Attribution** | Not enough data | 8.7 (92 reviews) | 
| **Algorithmic Attribution** | Not enough data | 8.3 (83 reviews) | 
| **Cross-Device Attribution** | Not enough data | 9.0 (87 reviews) | 
| **Offline Attribution** | Not enough data | 8.9 (90 reviews) | 
| **Custom Attribution** | Not enough data | 8.6 (83 reviews) | 

#### Agentic AI - Attribution

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.4 (11 reviews) | 
| **Cross-system Integration** | Not enough data | 6.4 (11 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.5 (11 reviews) | 
| **Proactive Assistance** | Not enough data | 5.8 (11 reviews) | 

#### Marketing

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **B2B Attribution** | Not enough data | 8.9 (84 reviews) | 
| **B2C Attribution** | Not enough data | 9.0 (84 reviews) | 
| **Marketing Channels** | Not enough data | 9.4 (96 reviews) | 
| **Integrations** | Not enough data | 9.1 (101 reviews) | 

#### Reporting

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Dashboards** | Not enough data | 9.3 (108 reviews) | 
| **Data Visualizations** | Not enough data | 9.2 (101 reviews) | 
| **Custom Reporting** | Not enough data | 8.8 (99 reviews) | 

### Lead Intelligence

| Product | Score | Reviews |
|---|---|---|
| **ResponseTap** | N/A | N/A |
| **WhatConverts** | 8.8/10 | 19 |

#### Lead Intelligence

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Lead Validation** | Not enough data | 9.5 (19 reviews) | 
| **Lead Enrichment** | Not enough data | 9.4 (18 reviews) | 
| **Lead Quality** | Not enough data | 9.3 (18 reviews) | 
| **Lead Analysis** | Not enough data | 8.6 (18 reviews) | 
| **Browser Extension** | Not enough data | 7.9 (17 reviews) | 

#### Agentic AI - Lead Intelligence

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 8.3 (9 reviews) | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **ResponseTap** | N/A | N/A |
| **WhatConverts** | 8.4/10 | 34 |

#### Lead Monitoring

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Features** | Not enough data | 8.9 (29 reviews) | 
| **Performance** | Not enough data | 8.6 (29 reviews) | 
| **Identification** | Not enough data | 8.6 (30 reviews) | 

#### Agentic AI - Lead Capture

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 7.4 (18 reviews) | 
| **Proactive Assistance** | Not enough data | 7.3 (18 reviews) | 

#### Data Capture

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Mobile** | Not enough data | 9.1 (30 reviews) | 
| **Websites** | Not enough data | 9.1 (32 reviews) | 
| **Social Media** | Not enough data | 8.1 (31 reviews) | 
| **Data** | Not enough data | 9.0 (32 reviews) | 

#### Analytics

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Export/Import** | Not enough data | 8.8 (31 reviews) | 
| **Reporting** | Not enough data | 8.6 (33 reviews) | 

#### Customization

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Forms** | Not enough data | 8.2 (30 reviews) | 
| **Personalization** | Not enough data | 7.7 (30 reviews) | 
| **Templates** | Not enough data | 7.9 (29 reviews) | 
| **Integration** | Not enough data | 8.7 (30 reviews) | 

### Speech Analytics

| Product | Score | Reviews |
|---|---|---|
| **ResponseTap** | N/A | N/A |
| **WhatConverts** | N/A | N/A |

#### Generative AI

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 

### Lead Scoring

| Product | Score | Reviews |
|---|---|---|
| **ResponseTap** | N/A | N/A |
| **WhatConverts** | 8.9/10 | 15 |

#### Agentic AI - Lead Scoring

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.2 (6 reviews) | 
| **Cross-system Integration** | Not enough data | 9.2 (6 reviews) | 
| **Adaptive Learning** | Not enough data | 8.9 (6 reviews) | 
| **Decision Making** | Not enough data | 8.6 (6 reviews) | 

#### Attribution

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Lead Opportunity** | Not enough data | 9.0 (15 reviews) | 
| **Lead Assignment** | Not enough data | 8.2 (14 reviews) | 
| **Pipeline Acceleration** | Not enough data | 8.5 (14 reviews) | 

#### Discovery

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Lead Management** | Not enough data | 9.4 (14 reviews) | 
| **Scoring/Ranking** | Not enough data | 8.8 (14 reviews) | 
| **Lead Context** | Not enough data | 9.1 (15 reviews) | 

#### Management

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Conversion Viability** | Not enough data | 9.2 (13 reviews) | 
| **Workflow** | Not enough data | 9.0 (13 reviews) | 

#### Platform

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Data Synchronization** | Not enough data | 8.8 (13 reviews) | 
| **Analysis** | Not enough data | 8.9 (14 reviews) | 

### Account-Based Execution

| Product | Score | Reviews |
|---|---|---|
| **ResponseTap** | N/A | N/A |
| **WhatConverts** | N/A | N/A |

#### Marketing Distribution

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Segmentation ** | Not enough data | Not enough data | 
| **Personalized Messaging ** | Not enough data | Not enough data | 
| **Website Personalization ** | Not enough data | Not enough data | 
| **Email Campaigns ** | Not enough data | Not enough data | 
| **Digital Advertising** | Not enough data | Not enough data | 
| **Direct Mail** | Not enough data | Not enough data | 

#### Campaign Planning

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Strategy Mapping ** | Not enough data | Not enough data | 
| **Prioritized Accounts ** | Not enough data | Not enough data | 
| **Trending Accounts ** | Not enough data | Not enough data | 
| **Sales Activation** | Not enough data | Not enough data | 

#### Integrations

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Ad Network Integrations ** | Not enough data | Not enough data | 
| **Buyer Intent Data Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 

### Inbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **ResponseTap** | 8.8/10 | 57 |
| **WhatConverts** | 8.8/10 | 206 |

#### Phone Number Management

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Local Phone Numbers** | 9.1 (42 reviews) | 9.4 (175 reviews) | 
| **Toll-Free Numbers** | 9.2 (31 reviews) | 9.2 (153 reviews) | 
| **Port Existing Numbers** | 9.3 (29 reviews) | 9.0 (137 reviews) | 

#### Tracking

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Visitor & Keyword Tracking** | 8.6 (45 reviews) | 9.3 (171 reviews) | 
| **Dynamic Number Insertion** | 9.0 (46 reviews) | 9.5 (169 reviews) | 
| **Multi-Channel Call Attribution** | 8.9 (43 reviews) | 9.0 (163 reviews) | 

#### Analytics

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Call Data** | 8.8 (50 reviews) | 9.4 (165 reviews) | 
| **Call Recording** | 8.7 (31 reviews) | 9.6 (169 reviews) | 
| **Advanced Reporting** | 8.9 (38 reviews) | 9.1 (162 reviews) | 
| **Conversation Intelligence** | Not enough data | 9.0 (128 reviews) | 

#### Call Routing

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **IVR** | 8.0 (22 reviews) | 8.7 (124 reviews) | 
| **Call Scheduling** | 8.6 (11 reviews) | 8.2 (121 reviews) | 
| **Geo-Routing** | 8.8 (10 reviews) | 8.4 (116 reviews) | 

#### Administration

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Martech Integrations** | Not enough data | 8.6 (128 reviews) | 
| **Privacy, Security, and Compliance** | Not enough data | 9.3 (136 reviews) | 
| **Performance and Reliability** | Not enough data | 9.4 (161 reviews) | 

#### Agentic AI - Inbound Call Tracking

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.1 (24 reviews) | 
| **Cross-system Integration** | Not enough data | 7.6 (24 reviews) | 
| **Proactive Assistance** | Not enough data | 7.8 (23 reviews) | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **ResponseTap** | N/A | N/A |
| **WhatConverts** | 8.1/10 | 141 |

#### Marketing Operations

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **ROI Tracking** | Not enough data | 9.2 (120 reviews) | 
| **Data Collection** | Not enough data | 9.2 (122 reviews) | 
| **Customer Insights** | Not enough data | 9.0 (106 reviews) | 
| **Multi-User Access** | Not enough data | 9.3 (119 reviews) | 
| **Spend Management** | Not enough data | 8.4 (98 reviews) | 
| **White Label** | Not enough data | 8.6 (101 reviews) | 

#### Campaign Activity

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Campaign Insights** | Not enough data | 8.9 (120 reviews) | 
| **Reports and Dashboards** | Not enough data | 9.1 (133 reviews) | 
| **Campaign Stickiness** | Not enough data | 8.6 (107 reviews) | 
| **Multichannel Tracking** | Not enough data | 9.2 (118 reviews) | 
| **Brand Optimization** | Not enough data | 8.6 (98 reviews) | 
| **Predictive Analytics** | Not enough data | 7.9 (93 reviews) | 

#### Agentic AI - Marketing Analytics

| Feature | ResponseTap | WhatConverts | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.5 (11 reviews) | 
| **Cross-system Integration** | Not enough data | 5.3 (11 reviews) | 
| **Proactive Assistance** | Not enough data | 5.3 (11 reviews) | 

---
## Categories
**Shared Categories (1):** [Inbound Call Tracking Software](https://www.g2.com/categories/inbound-call-tracking)


**Unique to WhatConverts (8):** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Attribution Software](https://www.g2.com/categories/attribution), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence), [Lead Scoring Software](https://www.g2.com/categories/lead-scoring), [Speech Analytics Software](https://www.g2.com/categories/speech-analytics)


---
## Reviewer Demographics

### By Company Size

| Segment | ResponseTap | WhatConverts | 
|---|---|---|
| **Small-Business** | 42.2% | 87.5% | 
| **Mid-Market** | 42.2% | 11.9% | 
| **Enterprise** | 15.7% | 0.7% | 

### By Industry

#### ResponseTap

- **Marketing and Advertising:** 28.9%
- **Automotive:** 7.2%
- **Real Estate:** 7.2%
- **Education Management:** 6.0%
- **Leisure, Travel & Tourism:** 6.0%
- **Construction:** 4.8%
- **Financial Services:** 3.6%
- **Consumer Services:** 2.4%
- **Electrical/Electronic Manufacturing:** 2.4%
- **Health, Wellness and Fitness:** 2.4%
- **Other:** 28.9%

#### WhatConverts

- **Marketing and Advertising:** 67.9%
- **Construction:** 5.3%
- **Health, Wellness and Fitness:** 3.3%
- **Automotive:** 2.0%
- **Hospital & Health Care:** 2.0%
- **Consumer Services:** 2.0%
- **Consulting:** 1.3%
- **Manufacturing:** 1.0%
- **Law Practice:** 1.0%
- **Legal Services:** 1.0%
- **Other:** 13.2%

---
## Alternatives

### Alternatives to ResponseTap

- [Infinity Call Tracking](https://www.g2.com/products/infinity-call-tracking/reviews) — 4.6/5 stars (157 reviews)
- [CallRail](https://www.g2.com/products/callrail/reviews) — 4.5/5 stars (1715 reviews)
- [Invoca](https://www.g2.com/products/invoca/reviews) — 4.5/5 stars (967 reviews)
- [CTM](https://www.g2.com/products/ctm-ctm/reviews) — 4.5/5 stars (758 reviews)
- [Revenue.io](https://www.g2.com/products/revenue-io/reviews) — 4.7/5 stars (575 reviews)
- [800.com](https://www.g2.com/products/800-com/reviews) — 4.7/5 stars (940 reviews)
- [Marchex](https://www.g2.com/products/marchex/reviews) — 4.1/5 stars (184 reviews)
- [Ringba](https://www.g2.com/products/ringba/reviews) — 4.9/5 stars (156 reviews)
- [Phonexa](https://www.g2.com/products/phonexa/reviews) — 4.9/5 stars (163 reviews)
- [CallFire](https://www.g2.com/products/callfire/reviews) — 4.4/5 stars (84 reviews)

### Alternatives to WhatConverts

- [CallRail](https://www.g2.com/products/callrail/reviews) — 4.5/5 stars (1715 reviews)
- [CTM](https://www.g2.com/products/ctm-ctm/reviews) — 4.5/5 stars (758 reviews)
- [Invoca](https://www.g2.com/products/invoca/reviews) — 4.5/5 stars (967 reviews)
- [Revenue.io](https://www.g2.com/products/revenue-io/reviews) — 4.7/5 stars (575 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14683 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14745 reviews)
- [800.com](https://www.g2.com/products/800-com/reviews) — 4.7/5 stars (940 reviews)
- [Triple Whale](https://www.g2.com/products/triple-whale/reviews) — 4.5/5 stars (481 reviews)
- [Salesken](https://www.g2.com/products/salesken/reviews) — 4.9/5 stars (396 reviews)
- [Aircall](https://www.g2.com/products/aircall/reviews) — 4.4/5 stars (1582 reviews)

---
## Top Discussions

### ResponseTap

No discussions available for this product.

### WhatConverts

- Title: [Is there any way to record the calls made by our marketing team?](https://www.g2.com/discussions/is-there-any-way-to-record-the-calls-made-by-our-marketing-team) — 2 comments, 1 upvote
  > **Top comment:** "WhatConverts is built to track all inbound leads with full marketing attribution including phonecalls. However, recording outbound phonecalls is normally a..."
- Title: [Would it be possible, when integrating with Google Ads, to make 2 integrations? One for each form?](https://www.g2.com/discussions/teria-como-na-hora-de-fazer-a-integracao-com-o-google-ads-fazer-2-integracoes-uma-para-cada-formulario) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "It is possible to separate using Google Analytics Integration to pass the two forms to Google Analytics. Then you create the "Goals" for the two different..."
- Title: [Does this provide Google Shopping Search Term Conversion Info](https://www.g2.com/discussions/does-this-provide-google-shopping-search-term-conversion-info) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Hi Rob, 

Unfortunately, Google does not pass over a search term/keyword for Shopping Ads, so there's no way to track that (see this article:..."
- Title: [What is WhatConverts used for?](https://www.g2.com/discussions/what-is-whatconverts-used-for) — 1 comment
  > **Top comment:** "WhatConverts is used by marketing agencies to track the result of their marketing. If you spend money on marketing and what to see what marketing converts to..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/responsetap-vs-whatconverts)