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At a Glance
Market Segments
Small-Business (62.6% of reviews)
Small-Business (56.7% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
StackAdapt
Star Rating
(829)4.7 out of 5
Market Segments
Small-Business (62.6% of reviews)
Entry-Level Pricing
No pricing available
Learn more about StackAdaptTaboola
Star Rating
(30)2.9 out of 5
Market Segments
Small-Business (56.7% of reviews)
Entry-Level Pricing
No pricing available
Learn more about TaboolaSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Taboola's Content Creation Tools score is notably low at 4.9, indicating a lack of robust features for creating engaging content, while StackAdapt shines with a score of 9.4 in Content Creation, providing users with a comprehensive suite of tools that enhance their content marketing efforts.
- Reviewers mention that Taboola struggles with Quality of Support, scoring only 5.8, which can lead to frustration when users encounter issues. In contrast, StackAdapt boasts an impressive score of 9.9, with users praising their responsive and helpful customer service.
- G2 users highlight that Taboola's SEO capabilities are lacking, with a score of just 4.2, making it difficult for users to optimize their content effectively. StackAdapt, however, offers better optimization features, scoring 9.0 in Machine Learning Optimization, which helps users maximize their campaign performance.
- Users on G2 report that Taboola's Campaign Management features are limited, reflected in a score of 9.0, while StackAdapt excels with a score of 9.2, providing advanced tools for Campaign Optimization and Budget Pacing that enhance user experience and effectiveness.
- Reviewers mention that Taboola's Audience Targeting features are underwhelming, scoring only 5.9, which can hinder precise marketing efforts. StackAdapt, on the other hand, receives high praise for its targeting capabilities, scoring 9.4, allowing users to effectively reach their desired audience.
- Users say that Taboola's Mobile Functionality is not as robust, with a score of 8.9, while StackAdapt excels with a perfect score of 9.0 in Mobile Rich Media Capabilities, enabling users to create engaging mobile ads that resonate with their audience.
Pricing
Entry-Level Pricing
StackAdapt
No pricing availableTaboola
No pricing availableFree Trial
StackAdapt
No trial information availableTaboola
No trial information availableRatings
Meets Requirements
9.4
726
6.2
25
Ease of Use
9.1
713
6.7
23
Ease of Setup
9.2
582
6.0
8
Ease of Admin
9.2
541
6.4
7
Quality of Support
9.9
719
5.8
22
Has the product been a good partner in doing business?
9.8
553
7.4
7
Product Direction (% positive)
9.7
697
6.3
22
Features by Category
Channel Functionality
9.3
389
Not enough data
Platform Interoperability
8.7
257
Not enough data
Agentic AI - Display Advertising
8.1
40
Not enough data
8.4
39
Not enough data
8.6
39
Not enough data
8.5
39
Not enough data
8.4
39
Not enough data
8.5
39
Not enough data
Campaign Management
9.0
477
|
Verified
Not enough data
8.9
477
|
Verified
Not enough data
9.1
466
|
Verified
Not enough data
8.5
401
|
Verified
Not enough data
8.6
398
|
Verified
Not enough data
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
436
|
Verified
Not enough data
9.3
469
|
Verified
Not enough data
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Not enough data
8.9
364
|
Verified
Not enough data
8.9
352
|
Verified
Not enough data
Targeting
9.4
477
|
Verified
Not enough data
9.3
462
|
Verified
Not enough data
9.2
464
|
Verified
Not enough data
9.3
456
|
Verified
Not enough data
Platform
8.7
387
|
Verified
Not enough data
8.7
446
|
Verified
Not enough data
9.2
444
Not enough data
9.3
464
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
354
|
Verified
Not enough data
8.7
397
|
Verified
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Not enough data
Not enough data
Mobile Functionality
Not enough data
Not enough data
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
9.0
477
|
Verified
Not enough data
8.9
477
|
Verified
Not enough data
9.1
466
|
Verified
Not enough data
8.5
401
|
Verified
Not enough data
8.6
398
|
Verified
Not enough data
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
436
|
Verified
Not enough data
9.3
469
|
Verified
Not enough data
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Not enough data
8.9
364
|
Verified
Not enough data
8.9
352
|
Verified
Not enough data
Targeting
9.4
477
|
Verified
Not enough data
9.3
462
|
Verified
Not enough data
9.2
464
|
Verified
Not enough data
9.3
456
|
Verified
Not enough data
Mobile
Not enough data
Not enough data
8.9
364
|
Verified
Not enough data
8.9
352
|
Verified
Not enough data
Platform
8.7
387
|
Verified
Not enough data
8.7
446
|
Verified
Not enough data
9.2
444
Not enough data
9.3
464
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
354
|
Verified
Not enough data
8.7
397
|
Verified
Not enough data
Platform Interoperability
8.7
198
Not enough data
Video Functionality
9.2
375
Not enough data
Agentic AI - Video Advertising
8.5
26
Not enough data
8.6
26
Not enough data
8.5
26
Not enough data
8.7
26
Not enough data
8.4
26
Not enough data
8.5
26
Not enough data
Campaign Management
9.0
477
|
Verified
Not enough data
8.9
477
|
Verified
Not enough data
9.1
466
|
Verified
Not enough data
8.5
401
|
Verified
Not enough data
8.6
398
|
Verified
Not enough data
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
436
|
Verified
Not enough data
9.3
469
|
Verified
Not enough data
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Not enough data
8.9
364
|
Verified
Not enough data
8.9
352
|
Verified
Not enough data
Targeting
9.4
477
|
Verified
Not enough data
9.3
462
|
Verified
Not enough data
9.2
464
|
Verified
Not enough data
9.3
456
|
Verified
Not enough data
Platform
8.7
387
|
Verified
Not enough data
8.7
446
|
Verified
Not enough data
9.2
444
Not enough data
9.3
464
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
354
|
Verified
Not enough data
8.7
397
|
Verified
Not enough data
Platform Basics
9.7
24
Not enough data
9.6
24
Not enough data
9.5
24
Not enough data
9.8
24
Not enough data
Platform Reporting
9.3
24
Not enough data
8.9
24
Not enough data
8.5
23
Not enough data
8.3
23
Not enough data
Agentic AI - Digital Audio Advertising
8.4
16
Not enough data
8.6
16
Not enough data
8.4
16
Not enough data
8.9
16
Not enough data
8.3
16
Not enough data
8.5
16
Not enough data
Demand Side Platforms
9.4
233
Not enough data
Agentic AI - Demand Side Platform (DSP)
8.5
35
Not enough data
8.5
37
Not enough data
8.6
37
Not enough data
8.8
37
Not enough data
8.4
37
Not enough data
8.5
37
Not enough data
Campaign Management
9.0
477
|
Verified
Not enough data
8.9
477
|
Verified
Not enough data
9.1
466
|
Verified
Not enough data
8.5
401
|
Verified
Not enough data
8.6
398
|
Verified
Not enough data
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
436
|
Verified
Not enough data
9.3
469
|
Verified
Not enough data
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Not enough data
8.9
364
|
Verified
Not enough data
8.9
352
|
Verified
Not enough data
Targeting
9.4
477
|
Verified
Not enough data
9.3
462
|
Verified
Not enough data
9.2
464
|
Verified
Not enough data
9.3
456
|
Verified
Not enough data
Demand Side Platforms
9.0
369
|
Verified
Not enough data
8.9
359
|
Verified
Not enough data
9.2
369
|
Verified
Not enough data
Platform
8.7
387
|
Verified
Not enough data
8.7
446
|
Verified
Not enough data
9.2
444
Not enough data
9.3
464
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
354
|
Verified
Not enough data
8.7
397
|
Verified
Not enough data
Platform - Connected TV (CTV) Advertising Platforms
9.5
36
Not enough data
9.4
36
Not enough data
9.6
36
Not enough data
9.4
36
Not enough data
Campaign Management - Connected TV (CTV) Advertising Platforms
9.4
36
Not enough data
9.5
36
Not enough data
Agentic AI - Connected TV (CTV) Advertising Platforms
8.5
21
Not enough data
8.5
21
Not enough data
8.5
21
Not enough data
8.7
21
Not enough data
8.4
21
Not enough data
8.5
21
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
8.3
22
Not enough data
8.3
22
Not enough data
8.5
22
Not enough data
8.5
22
Not enough data
8.2
22
Not enough data
8.3
22
Not enough data
Agentic AI - Content Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Planning
Not enough data
5.0
12
Categories
Categories
Shared Categories
StackAdapt and Taboola are categorized as Native Advertising
Unique Categories
StackAdapt is categorized as Cross-Channel Advertising, Demand Side Platform (DSP), Video Advertising, Display Advertising, Connected TV (CTV) Advertising Platforms, and Digital Audio Advertising
Taboola is categorized as Content Distribution and Mobile Advertising
Reviews
Reviewers' Company Size
StackAdapt
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Taboola
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
57.9%
Financial Services
2.7%
Online Media
2.4%
Health, Wellness and Fitness
2.3%
Retail
2.1%
Other
32.5%
Marketing and Advertising
43.3%
Financial Services
10.0%
Consulting
3.3%
Staffing and Recruiting
3.3%
Sports
3.3%
Other
36.7%
Alternatives
Discussions
How is StackAdapt different from other DSPs?
1 Comment
Official Response from StackAdapt
StackAdapt is not just an advertising platform, the software aims to solve brands’ biggest pain point – customer acquisition. In today’s saturated market,...Read more
Is the StackAdapt platform difficult to use?
1 Comment
Official Response from StackAdapt
No. The StackAdapt platform is known for usability. In addition to its intuitive user experience, they have a sophisticated onboarding process where your...Read more
How does StackAdapt fight fraud?
1 Comment
Official Response from StackAdapt
StackAdapt has four main methods of preventing ad fraud: 1) They block IP addresses of known server and web hosting providers that send non-human traffic; 2)...Read more
How is Taboola different from Google ads?
1 Comment
CP
The traffic is expensive and it is bots - my personal experience.
Oh, and try getting a refund from them. In my opinion, SCAMRead more
Is Taboola a good advertising platform?
1 Comment
CP
Absolutely not. They send fake traffic and charge a lot of money for doing so.
If you want to waste money, choose TaboolaRead more
What is Taboola good for?
1 Comment
AB
Right now it's good for generating traffic and brand awareness.Read more
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