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At a Glance
Market Segments
Enterprise (50.2% of reviews)
Mid-Market (51.4% of reviews)
Entry-Level Pricing
No pricing available
% Fee of Media Spend
Prisma
Star Rating
(438)4.0 out of 5
Market Segments
Enterprise (50.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about PrismaSmartly
Star Rating
(468)4.4 out of 5
Market Segments
Mid-Market (51.4% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
% Fee of Media Spend
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Mediaocean excels in its Quality of Support with a score of 8.7, while Smartly shines in Campaign Optimization with a higher score of 8.5, indicating that users find Smartly's tools more effective for optimizing their campaigns.
- Reviewers mention that Mediaocean's Ad Templates feature scores 8.5, providing a robust selection for users, whereas Smartly's Creative Optimization feature, scoring 8.5, is noted for its advanced capabilities in enhancing ad performance.
- G2 users highlight that Smartly's Campaign Dashboard is rated at 8.2, offering a more user-friendly interface compared to Mediaocean's score of 7.9, which suggests that Smartly may provide a better overall user experience for campaign management.
- Users on G2 report that Mediaocean's Fraud Protection feature scores 8.4, which is higher than Smartly's 8.0, indicating that Mediaocean may offer more reliable measures against ad fraud.
- Reviewers say that Smartly's Retargeting capabilities, scoring 8.9, are superior to Mediaocean's 8.4, suggesting that Smartly provides more effective tools for reaching previous visitors and improving conversion rates.
- Users report that Mediaocean's Mobile Rich Media Capabilities score 8.6, which is higher than Smartly's 8.2, indicating that Mediaocean may offer better options for engaging users on mobile platforms.
Pricing
Entry-Level Pricing
Prisma
No pricing availableSmartly
Self-Serve + Support
% Fee
of Media Spend
The fee percentage calculation shall be based on the Customer’s Advertising Spend in Customer’s Ad Account(s) connected to the Smartly.io platform as converted daily to EUR by Smartly.io.
- Full access to the platform.
- Your CSM serves as your strategic advisor, your very own secret weapon in all things social.
- We train your performance & creative teams to use Smartly.io effectively.
Free Trial
Prisma
Free Trial is available
Smartly
No trial information availableRatings
Meets Requirements
8.3
394
8.5
385
Ease of Use
7.8
398
8.3
387
Ease of Setup
7.8
259
8.3
178
Ease of Admin
8.1
144
8.3
178
Quality of Support
8.0
370
9.3
380
Has the product been a good partner in doing business?
8.7
161
8.9
176
Product Direction (% positive)
8.0
385
8.6
381
Features by Category
Authoring Tools
Not enough data
8.5
57
Not enough data
7.8
24
Not enough data
8.5
56
Not enough data
8.2
32
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
Not enough data
8.7
45
Not enough data
8.8
54
Publishing Tools
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
56
Platform Interoperability
6.9
89
Not enough data
Mobile Functionality
7.8
155
Not enough data
Agentic AI - Mobile Advertising
6.0
71
Not enough data
6.5
71
Not enough data
6.7
69
Not enough data
6.6
68
Not enough data
6.3
69
Not enough data
6.3
69
Not enough data
Campaign Management
7.8
289
8.2
320
7.3
272
8.5
317
7.5
268
Feature Not Available
6.8
270
7.8
284
7.0
267
7.7
238
7.3
243
8.2
204
7.3
234
8.0
161
6.8
208
8.1
211
7.4
270
8.2
273
6.8
237
8.5
296
6.9
231
8.3
193
6.8
209
7.9
141
7.1
212
8.2
151
Targeting
7.4
250
8.8
312
7.2
238
8.9
293
7.4
237
8.9
288
7.2
208
Feature Not Available
Mobile
7.3
128
Not enough data
6.8
209
7.9
141
7.1
212
8.2
151
Platform
7.3
238
8.3
221
7.4
264
8.4
273
7.6
266
8.3
291
7.5
270
8.3
311
7.6
238
8.5
261
7.3
259
8.3
279
7.3
260
8.4
258
7.4
226
8.6
223
7.2
240
8.2
274
Platform Interoperability
6.9
131
8.8
20
Video Functionality
7.5
170
8.4
68
Agentic AI - Video Advertising
6.3
104
Not enough data
6.6
104
Not enough data
6.6
104
Not enough data
6.5
105
Not enough data
6.4
106
Not enough data
6.6
106
Not enough data
Campaign Management
7.8
289
8.2
320
7.3
272
8.5
317
7.5
268
Feature Not Available
6.8
270
7.8
284
7.0
267
7.7
238
7.3
243
8.2
204
7.3
234
8.0
161
6.8
208
8.1
211
7.4
270
8.2
273
6.8
237
8.5
296
6.9
231
8.3
193
6.8
209
7.9
141
7.1
212
8.2
151
Targeting
7.4
250
8.8
312
7.2
238
8.9
293
7.4
237
8.9
288
7.2
208
Feature Not Available
Platform
7.3
238
8.3
221
7.4
264
8.4
273
7.6
266
8.3
291
7.5
270
8.3
311
7.6
238
8.5
261
7.3
259
8.3
279
7.3
260
8.4
258
7.4
226
8.6
223
7.2
240
8.2
274
Platform Interoperability
7.0
110
8.2(won by 1.2)
27
Agentic AI - Social Media Advertising
6.3(won by default)
86
Not enough data
6.6(won by default)
87
Not enough data
6.8(won by default)
86
Not enough data
6.7(won by default)
87
Not enough data
6.6(won by default)
86
Not enough data
6.7(won by default)
87
Not enough data
Social Functionality
8.0
196
8.7(won by 0.7)
286
Campaign Management
7.8
289
8.2(won by 0.4)
320
7.3
272
8.5(won by 1.2)
317
7.5(won by default)
268
Feature Not Available
6.8
270
7.8(won by 1.0)
284
7.0
267
7.7(won by 0.7)
238
7.3
243
8.2(won by 0.9)
204
7.3
234
8.0(won by 0.7)
161
6.8
208
8.1(won by 1.3)
211
7.4
270
8.2(won by 0.8)
273
6.8
237
8.5(won by 1.7)
296
6.9
231
8.3(won by 1.4)
193
6.8
209
7.9(won by 1.1)
141
7.1
212
8.2(won by 1.1)
151
Targeting
7.4
250
8.8(won by 1.4)
312
7.2
238
8.9(won by 1.7)
293
7.4
237
8.9(won by 1.5)
288
7.2(won by default)
208
Feature Not Available
Platform
7.3
238
8.3(won by 1.0)
221
7.4
264
8.4(won by 1.0)
273
7.6
266
8.3(won by 0.7)
291
7.5
270
8.3(won by 0.8)
311
7.6
238
8.5(won by 0.9)
261
7.3
259
8.3(won by 1.0)
279
7.3
260
8.4(won by 1.1)
258
7.4
226
8.6(won by 1.2)
223
7.2
240
8.2(won by 1.0)
274
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Prisma and Smartly are categorized as Social Media Advertising and Video Advertising
Unique Categories
Prisma is categorized as Cross-Channel Advertising and Mobile Advertising
Smartly is categorized as Creative Management Platforms
Reviews
Reviewers' Company Size
Prisma
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Smartly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
70.5%
Online Media
4.7%
Broadcast Media
3.1%
Media Production
2.4%
Automotive
2.1%
Other
17.2%
Marketing and Advertising
18.1%
Retail
13.1%
Leisure, Travel & Tourism
8.2%
Apparel & Fashion
7.3%
Food & Beverages
5.6%
Other
47.7%
Discussions
Prisma has no discussions with answers
What is your favorite feature of Smartly? How are you utilizing it to drop your CPA?
1 Comment
AM
I think the dinamyc ads through image templates are a powerful feature but requires a lot of work.
If you want something quick, I suggest you to try these...Read more
Would you add the option of creating reach and frequency campaigns?
1 Comment
AM
I think it is not available since Smartly is focus on performance.
R&F campaigns reserves inventory paying a fixed CPM but I guess you can create this kind...Read more
what is the best use-case of smartly you have seen in the industry?
1 Comment
JC
There are so many great use cases of our platform that it is hard to pick just one as the best! But being able to customize, personalize, and localize...Read more
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