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Compare Metrilo and Omnisend

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At a Glance
Metrilo
Metrilo
Star Rating
(24)4.7 out of 5
Market Segments
Small-Business (95.7% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Metrilo
Omnisend
Omnisend
Star Rating
(1,147)4.6 out of 5
Market Segments
Small-Business (92.4% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$0.00 Per Month
Free Trial is available
Browse all 3 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Omnisend excels in "Building and Personalizing Emails" with a score of 9.3, while Metrilo's score of 9.0 indicates it may not offer the same level of customization, which is crucial for effective email marketing.
  • Reviewers mention that Metrilo shines in "Ease of Setup" with a score of 9.6 compared to Omnisend's 9.0, suggesting that Metrilo may provide a more user-friendly onboarding experience for new users.
  • G2 users highlight that Omnisend's "Manage Email Deliverability" feature scores 9.0, which is essential for ensuring emails reach their intended recipients, while Metrilo's lower score of 8.8 indicates potential challenges in this area.
  • Users on G2 report that Metrilo's "Quality of Support" is rated at 9.6, surpassing Omnisend's 9.0, suggesting that Metrilo may offer more responsive and helpful customer service.
  • Reviewers say that Omnisend's "Automated Email Responses" feature scores 9.3, indicating strong automation capabilities, while Metrilo's score of 9.1, although good, may not provide the same level of efficiency in email automation.
  • Users report that Metrilo's "Campaign Performance" analytics score of 9.4 is higher than Omnisend's 9.1, suggesting that Metrilo may offer more robust insights into campaign effectiveness, which is vital for optimizing marketing strategies.
Pricing
Entry-Level Pricing
Metrilo
No pricing available
Omnisend
Free
$0.00
Per Month
Browse all 3 pricing plans
Free Trial
Metrilo
No trial information available
Omnisend
Free Trial is available
Ratings
Meets Requirements
8.9
18
8.9
905
Ease of Use
9.4
18
9.1
908
Ease of Setup
9.6
9
9.0
532
Ease of Admin
9.8
9
9.2
423
Quality of Support
9.6
18
9.1
826
Has the product been a good partner in doing business?
9.6
9
9.2
410
Product Direction (% positive)
9.3
17
9.1
881
Features by Category
Not enough data
Not enough data
Sales Force Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Support
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile & Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.4
763
Email Marketing
Not enough data
9.0
690
|
Verified
Not enough data
9.2
664
|
Verified
Not enough data
8.9
657
|
Verified
Not enough data
9.1
619
Online Marketing
Not enough data
8.5
564
|
Verified
Not enough data
8.6
551
|
Verified
Not enough data
8.6
471
|
Verified
Not enough data
8.8
603
|
Verified
Not enough data
8.5
458
Lead Management
Not enough data
8.6
480
|
Verified
Not enough data
8.6
493
|
Verified
Not enough data
8.7
564
|
Verified
Not enough data
8.3
336
Not enough data
8.6
455
|
Verified
Not enough data
8.6
513
|
Verified
Not enough data
8.6
466
|
Verified
Not enough data
8.3
350
|
Verified
Campaign Management
Not enough data
8.7
476
|
Verified
Not enough data
8.2
350
Not enough data
8.2
375
|
Verified
Not enough data
8.2
356
Social
Not enough data
7.9
353
Not enough data
8.2
422
|
Verified
Not enough data
8.2
399
|
Verified
Not enough data
8.1
381
|
Verified
Not enough data
8.0
369
|
Verified
Reporting & Analytics
Not enough data
8.9
618
|
Verified
Not enough data
8.6
543
|
Verified
Not enough data
8.6
501
|
Verified
Not enough data
8.7
513
|
Verified
Not enough data
7.8
271
Platform
Not enough data
8.6
415
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
288
|
Verified
Not enough data
8.5
328
|
Verified
Not enough data
8.1
296
|
Verified
Not enough data
9.1
401
|
Verified
Not enough data
8.7
315
|
Verified
Agentic AI - Marketing Automation
Not enough data
7.4
115
Not enough data
7.5
112
Not enough data
7.5
113
Not enough data
7.4
114
Not enough data
7.5
114
Not enough data
7.5
114
Integration
Not enough data
8.7
387
|
Verified
Not enough data
8.6
364
|
Verified
Not enough data
8.4
333
|
Verified
Not enough data
8.4
95
Administration
Not enough data
8.4
93
Not enough data
8.4
92
Not enough data
8.6
86
Not enough data
8.9
89
Not enough data
8.2
73
Not enough data
8.4
79
Integrations
Not enough data
8.1
71
Not enough data
8.1
70
Not enough data
7.9
69
Not enough data
8.0
74
Platform
Not enough data
8.7
72
Not enough data
8.4
64
Not enough data
8.3
60
Not enough data
8.4
67
Not enough data
8.4
70
Not enough data
8.7
77
Not enough data
8.5
68
Not enough data
8.9
80
E-Commerce PersonalizationHide 23 FeaturesShow 23 Features
Not enough data
Not enough data
Visitor Behavior
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Multichannel
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.9
114
Campaigns
Not enough data
9.2
99
Not enough data
9.3
96
Not enough data
9.3
90
Not enough data
9.2
93
Not enough data
9.1
89
Analytics
Not enough data
9.4
98
Not enough data
9.3
98
Optimization
Not enough data
9.0
77
Not enough data
9.0
93
Not enough data
9.1
86
Not enough data
9.2
94
Agentic AI - Push Notification
Not enough data
7.7
20
Not enough data
7.4
20
Not enough data
7.8
20
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
Not enough data
8.1
451
Templates
Not enough data
8.4
407
|
Verified
Not enough data
7.4
290
|
Verified
Not enough data
8.1
288
Not enough data
8.5
224
Edit
Not enough data
8.4
384
|
Verified
Not enough data
8.7
395
|
Verified
Not enough data
8.3
316
|
Verified
Logistics
Not enough data
8.7
389
|
Verified
Not enough data
8.0
320
|
Verified
Not enough data
8.6
360
|
Verified
Not enough data
8.5
210
Generative AI
Not enough data
7.7
106
Not enough data
7.7
105
Agentic AI - Email Template Builder
Not enough data
6.9
71
Not enough data
7.0
70
Not enough data
8.2
150
Text Messaging
Not enough data
8.9
116
|
Verified
Not enough data
7.7
95
|
Verified
Not enough data
8.7
107
|
Verified
Not enough data
8.3
97
|
Verified
Not enough data
8.5
108
|
Verified
Not enough data
8.6
95
Not enough data
8.4
87
Not enough data
8.4
80
SMS Platform
Not enough data
8.6
119
|
Verified
Not enough data
9.0
124
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
75
|
Verified
Not enough data
8.5
74
|
Verified
Agentic AI - SMS Marketing
Not enough data
7.7
33
Not enough data
7.9
33
Not enough data
7.8
33
Not enough data
7.7
33
Not enough data
7.5
33
Not enough data
7.8
33
Not enough data
8.1
55
Design and Customization
Not enough data
8.4
54
Not enough data
8.3
53
Not enough data
8.8
53
Not enough data
8.8
52
Campaigns
Not enough data
8.6
51
Not enough data
8.5
52
Not enough data
8.3
52
Not enough data
8.5
51
Integrations
Not enough data
7.9
52
Not enough data
7.4
52
Not enough data
9.0
53
Not enough data
7.5
53
Generative AI
Not enough data
7.6
51
Agentic AI - Vulnerability Scanner
Not enough data
7.3
50
Not enough data
7.2
49
Not enough data
8.9
25
Page Customization
Not enough data
9.2
23
Not enough data
9.0
24
Not enough data
8.9
22
Not enough data
8.7
22
Page Optimization
Not enough data
8.7
22
Not enough data
9.2
22
Not enough data
9.1
22
Not enough data
8.1
22
Integrations
Not enough data
9.6
23
Not enough data
9.4
24
Not enough data
9.0
22
Generative AI
Not enough data
8.1
22
Agentic AI - Landing Page Builders
Not enough data
8.1
22
Not enough data
7.1
40
Agentic AI - Personalization
Not enough data
6.9
39
Not enough data
7.1
39
Not enough data
7.4
39
Not enough data
6.9
39
Not enough data
7.1
39
Not enough data
7.1
38
Categories
Categories
Shared Categories
Metrilo
Metrilo
Omnisend
Omnisend
Metrilo and Omnisend are categorized as Personalization
Reviews
Reviewers' Company Size
Metrilo
Metrilo
Small-Business(50 or fewer emp.)
95.7%
Mid-Market(51-1000 emp.)
4.3%
Enterprise(> 1000 emp.)
0%
Omnisend
Omnisend
Small-Business(50 or fewer emp.)
92.4%
Mid-Market(51-1000 emp.)
7.1%
Enterprise(> 1000 emp.)
0.6%
Reviewers' Industry
Metrilo
Metrilo
Retail
26.1%
Health, Wellness and Fitness
21.7%
Food & Beverages
8.7%
Consumer Goods
8.7%
Tobacco
4.3%
Other
30.4%
Omnisend
Omnisend
Retail
22.4%
Apparel & Fashion
16.4%
Consumer Goods
8.0%
Marketing and Advertising
6.2%
Health, Wellness and Fitness
5.7%
Other
41.2%
Alternatives
Metrilo
Metrilo Alternatives
Klaviyo
Klaviyo
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ActiveCampaign
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Agile CRM
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Adobe Commerce (formerly Magento Commerce)
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Add Adobe Commerce (formerly Magento Commerce)
Omnisend
Omnisend Alternatives
Brevo Marketing Platform
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ActiveCampaign
ActiveCampaign
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HubSpot Marketing Hub
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Discussions
Metrilo
Metrilo Discussions
Monty the Mongoose crying
Metrilo has no discussions with answers
Omnisend
Omnisend Discussions
Is there a way -like Drip tracking pixel- to track my Squarespace website activity in OMNISEND?
2 Comments
Nahounou désiré B.
NB
If the activity you are referring to is: campaign tracking, conversion tracking, website visitor tracking. Then let me tell you that all these tracking...Read more
Is Omnisend better than Mailchimp?
2 Comments
MS
Yes, it is SO much easier to use and integrate. It's a lot more user-friendly. Read more
Omnichannel marketing
2 Comments
Nicholas C.
NC
Omnichannel marketing is a strategy that businesses use to create a seamless and integrated experience for customers across multiple channels, both online...Read more