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# GoTo Connect vs Sangoma Unified Communications Platform Comparison - What are their main differences?

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GoTo ConnectSangoma Unified...[+ Add Product](#)

Pricing

**GoTo Connect**

**Contact Us** 1 User, Per month · Phone System

**Contact Us** 1 User, Per month · Customer Experience (CX)

**Contact Us** 1 User, Per month · CX Complete

**Contact Us** 1 User, Per month · Contact Center

Show more

**Sangoma Unified Communications Platform**
Free Trial

**Starting at $17.99** 1 User per month · Cloud

**Starting at $17.99** 1 User per month · Hybrid

**Contact Us** · On-Premises

**Pricing Insights**
from reviews

Perceived Cost

**GoTo Connect**
$$$$$

**Sangoma Unified Communications Platform**
$$$$$

Average Discount

**GoTo Connect**
10%2% more

**Sangoma Unified Communications Platform**
8%

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**GoTo Connect** 6 months
Based on 100 responses

**Sangoma Unified Communications Platform** 6 months
Based on 100 responses

Return on Investment

**GoTo Connect** 6 months
Based on 100 responses

**Sangoma Unified Communications Platform** 6 months
Based on 100 responses

 ![GoTo Connect](https://images.g2crowd.com/uploads/product/hd_favicon/00b3f9d992d71d88395014c459797575/goto-connect.svg "GoTo Connect")

 ![Sangoma Unified Communications Platform](https://images.g2crowd.com/uploads/product/hd_favicon/7f6b22ee28f9f0438e326f743d0e736c/sangoma-unified-communications-platform.svg "Sangoma Unified Communications Platform")

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**Pros & Cons**
from reviews

**GoTo Connect**
[
Ease of Use (128)
](https://www.g2.com/products/goto-connect/reviews?filters%5Bsentiment_snippet%5D=1402117&qs=pros-and-cons#reviews)[
Customer Support (46)
](https://www.g2.com/products/goto-connect/reviews?filters%5Bsentiment_snippet%5D=1403327&qs=pros-and-cons#reviews)[
Call Issues (30)
](https://www.g2.com/products/goto-connect/reviews?filters%5Bsentiment_snippet%5D=1401383&qs=pros-and-cons#reviews)[
Limitations (20)
](https://www.g2.com/products/goto-connect/reviews?filters%5Bsentiment_snippet%5D=1402181&qs=pros-and-cons#reviews)

**Sangoma Unified Communications Platform**
[
Ease of Use (8)
](https://www.g2.com/products/sangoma-unified-communications-platform/reviews?filters%5Bsentiment_snippet%5D=2124622&qs=pros-and-cons#reviews)[
Business Tools (4)
](https://www.g2.com/products/sangoma-unified-communications-platform/reviews?filters%5Bsentiment_snippet%5D=2224725&qs=pros-and-cons#reviews)[
Complex Processes (3)
](https://www.g2.com/products/sangoma-unified-communications-platform/reviews?filters%5Bsentiment_snippet%5D=2124547&qs=pros-and-cons#reviews)[
Difficult Settings Management (2)
](https://www.g2.com/products/sangoma-unified-communications-platform/reviews?filters%5Bsentiment_snippet%5D=2268373&qs=pros-and-cons#reviews)

Integrations

**GoTo Connect**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3a9f46b15d804a2abbb8138a7bf78b88/calendly%282%29.png "Product Avatar Image")

Calendly Sales

](https://www.g2.com/products/calendly/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_89731116024b6de6f2666da73acf814e/cdk-crm.jpeg "Product Avatar Image")

CDK CRM

](https://www.g2.com/products/cdk-crm/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8d1468ac83883156804fee560dfbc033/crmone.jpg "Product Avatar Image")

CRMOne

](https://www.g2.com/products/crmone/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4a9a6d57cdd833bf0381d21fd9246641/google-workspace.png "Product Avatar Image")

Google Workspace

](https://www.g2.com/products/google-workspace/reviews)[
View all
](https://www.g2.com/products/goto-connect/integrations)

**Sangoma Unified Communications Platform**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_818d90027973233a6e6244ab315082ab/microsoft-dynamics-365-connector.png "Product Avatar Image")

Microsoft Dynamics 365...

](https://www.g2.com/products/microsoft-dynamics-365-connector/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_218a6468d313312e43446d6a8135f441/microsoft-teams.png "Product Avatar Image")

Microsoft Teams

](https://www.g2.com/products/microsoft-teams/reviews)[

Poly.AI

](https://www.g2.com/products/poly-ai/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4b3c9fa58e114b22449fe89ade77d91f/salesforce-crm-connector.jpg "Product Avatar Image")

Salesforce CRM Connector

](https://www.g2.com/products/salesforce-crm-connector/reviews)[
View all
](https://www.g2.com/products/sangoma-unified-communications-platform/integrations)

Screenshots

**GoTo Connect**
 ![GoTo Connect screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/125625/Dial-Plan-editor.png)

**Sangoma Unified Communications Platform**
No screenshot available

**Ratings**
from reviews

Meets Requirements

**GoTo Connect**

**9.0** /10

Based on 1,153 responses

**Sangoma Unified Communications Platform**

**9.0** /10

Based on 229 responses

Ease of Use

**GoTo Connect**

**9.0** /10

Based on 1,166 responses

**Sangoma Unified Communications Platform**

**8.5** /10

Based on 230 responses

Ease of Setup

**GoTo Connect**

**8.7** /10

Based on 825 responses

**Sangoma Unified Communications Platform**

**8.1** /10

Based on 192 responses

Ease of Admin

**GoTo Connect**

**8.9** /10

Based on 793 responses

**Sangoma Unified Communications Platform**

**8.6** /10

Based on 195 responses

Quality of Support

**GoTo Connect**

**8.8** /10

Based on 1,124 responses

**Sangoma Unified Communications Platform**

**8.7** /10

Based on 222 responses

Has the product been a good partner in doing business?

**GoTo Connect**

**9.1** /10

Based on 785 responses

**Sangoma Unified Communications Platform**

**8.8** /10

Based on 191 responses

Product Direction (% positive)

**GoTo Connect**

**8.4** /10

Based on 1,112 responses

**Sangoma Unified Communications Platform**

**7.6** /10

Based on 231 responses

**Features**
ratings from reviews

VoIP Providers

**8.3** /10

Based on 962 responses

**8.5** /10

Based on 206 responses

Auto Dialer

**7.6** /10

Based on 12 responses

Not enough data

Online Fax

**7.9** /10

Based on 65 responses

Not enough data

Uncover more feature rated insights from real users to improve your shopping experience.

See it for free

Customer Communications Management

**6.6** /10

Based on 32 responses

Not enough data

Contact Center

**7.2** /10

Based on 30 responses

Not enough data

UCaaS Platforms

**8.8** /10

Based on 130 responses

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
70.6%

Mid-Market(51-1000 emp.)
24.8%

Enterprise(\> 1000 emp.)
4.6%

Small-Business(50 or fewer emp.)
70.6%

Mid-Market(51-1000 emp.)
24.8%

Enterprise(\> 1000 emp.)
4.6%

Small-Business(50 or fewer emp.)
50.6%

Mid-Market(51-1000 emp.)
47.7%

Enterprise(\> 1000 emp.)
1.7%

Small-Business(50 or fewer emp.)
50.6%

Mid-Market(51-1000 emp.)
47.7%

Enterprise(\> 1000 emp.)
1.7%

**Reviewers' Industry**

[![GoTo Connect](https://images.g2crowd.com/uploads/product/hd_favicon/00b3f9d992d71d88395014c459797575/goto-connect.svg "GoTo Connect")](https://www.g2.com/products/goto-connect/reviews)
GoTo Connect

Information Technology and Services
8.4%

Hospital & Health Care
5.7%

Financial Services
5.3%

Insurance
5.2%

Computer Software
4.3%

Other
71.1%

[![Sangoma Unified Communications Platform](https://images.g2crowd.com/uploads/product/hd_favicon/7f6b22ee28f9f0438e326f743d0e736c/sangoma-unified-communications-platform.svg "Sangoma Unified Communications Platform")](https://www.g2.com/products/sangoma-unified-communications-platform/reviews)
Sangoma Unified Communications Platform

Hospital & Health Care
7.5%

Health, Wellness and Fitness
5.0%

Financial Services
5.0%

Non-Profit Organization Management
4.6%

Insurance
4.6%

Other
73.2%

Alternatives

**GoTo Connect Alternatives**

 ![8x8 Contact Center](https://images.g2crowd.com/uploads/product/hd_favicon/68620669986358e605a41e1bbdf0fcbf/8x8-contact-center.svg "8x8 Contact Center")

[
8x8 Contact Center
](/products/8x8-contact-center/reviews)

 ![RingEX](https://images.g2crowd.com/uploads/product/hd_favicon/7fda7f2577052a09d5896be010850215/ringex.svg "RingEX")

[
RingEX
](/products/ringex/reviews)

 ![Nextiva](https://images.g2crowd.com/uploads/product/hd_favicon/8e8f10a9c4c1782a6f3ce7d26d25a540/nextiva.svg "Nextiva")

[
Nextiva
](/products/nextiva/reviews)

 ![Aircall](https://images.g2crowd.com/uploads/product/hd_favicon/d88e64e138533d66704f0a6b3ed71f61/aircall.svg "Aircall")

[
Aircall
](/products/aircall/reviews)

**Sangoma Unified Communications Platform Alternatives**

 ![RingEX](https://images.g2crowd.com/uploads/product/hd_favicon/7fda7f2577052a09d5896be010850215/ringex.svg "RingEX")

[
RingEX
](/products/ringex/reviews)

 ![Dialpad Connect](https://images.g2crowd.com/uploads/product/hd_favicon/75aefaf31a2ce598ed3fa66b29d6cfc8/dialpad-connect.svg "Dialpad Connect")

[
Dialpad Connect
](/products/dialpad-connect/reviews)

 ![Vonage Business Communications](https://images.g2crowd.com/uploads/product/hd_favicon/d9a7c4d42111054e8f19a3e05fd07533/vonage-business-communications.svg "Vonage Business Communications")

[
Vonage Business Communications
](/products/vonage-business-communications/reviews)

 ![Nextiva](https://images.g2crowd.com/uploads/product/hd_favicon/8e8f10a9c4c1782a6f3ce7d26d25a540/nextiva.svg "Nextiva")

[
Nextiva
](/products/nextiva/reviews)

## GoTo Connect vs Sangoma Unified... FAQs

Generated using AI

Last updated: August 16, 2026

### What is the difference between Sangoma Unified... vs GoTo Connect?

GoTo Connect stands out for its higher G2 rating, larger review volume, and stronger reviewer-cited ease of use, while Sangoma Unified... is noted for its feature abundance and customizability.

| | [Sangoma Unified...](https://www.g2.com/products/sangoma-unified-communications-platform/reviews) | [GoTo Connect](https://www.g2.com/products/goto-connect/reviews) |
| --- | --- | --- |
| G2 Rating (reviews) | 4.2/5 (252 reviews) | 4.4/5 (1415 reviews) |
| Largest Segment | Small-Business | Small-Business |
| Ease of Setup score | 8.1 | 8.7 |
| Quality of Support score | 8.7 | 8.8 |
| Top Reviewer-Cited Strength | Feature Abundance (3 all-time mentions) | Ease of Use (128 all-time mentions) |

### How do the pricing models of Sangoma Unified... and GoTo Connect compare?

GoTo Connect is rated higher for value, with reviewers expressing greater satisfaction with its pricing and cost structure.

- **Sangoma Unified...:** In recent reviews, some reviewers cite Sangoma Unified... as pricier than competitors, with mentions of high cost and expensive pricing (2 all-time mentions each).
- **GoTo Connect:** In recent reviews, many reviewers highlight GoTo Connect as offering robust features at a reasonable price for small businesses, with positive sentiment around value and cost efficiency.
- **Switching reasons:** Reviewers who considered switching from Sangoma Unified... mention seeking more competitive rates and similar features at lower cost, but often remain due to reliability.

### What are the best alternatives to Sangoma Unified... and GoTo Connect?

The top three alternatives to Sangoma Unified... and GoTo Connect are 8x8 Contact Center, RingEX, and Dialpad Connect.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Sangoma Unified...](https://www.g2.com/products/sangoma-unified-communications-platform/reviews) | 4.2/5 (252 reviews) | Small-Business | Pricier than some competitors, but reliable | Feature Abundance |
| [GoTo Connect](https://www.g2.com/products/goto-connect/reviews) | 4.4/5 (1415 reviews) | Small-Business | Robust features at reasonable price for small business | Ease of Use |
| [8x8 Contact Center](https://www.g2.com/products/8x8-contact-center/reviews) | 4.1/5 (257 reviews) | Mid-Market | — | — |
| [RingEX](https://www.g2.com/products/ringex/reviews) | 4.2/5 (1438 reviews) | Small-Business | — | — |
| [Dialpad Connect](https://www.g2.com/products/dialpad-connect/reviews) | 4.4/5 (4202 reviews) | Small-Business | — | — |

### Which VoIP Providers features should I prioritize when comparing Sangoma Unified... and GoTo Connect?

Buyers should prioritize Ease of Use, Feature Abundance, Call Routing, Reliability, and Customer Support when comparing Sangoma Unified... and GoTo Connect.

- **Ease of Use:** Sangoma Unified... 8.5 (8 all-time mentions); GoTo Connect 9.0 (128 all-time mentions).
- **Feature Abundance:** Sangoma Unified... (3 all-time mentions); GoTo Connect (34 all-time mentions for Features).
- **Call Routing:** Sangoma Unified... (recent reviews cite flexible call routing and IVR); GoTo Connect (recent reviews highlight customizable dial plans and auto attendant).
- **Reliability:** Sangoma Unified... (4 all-time mentions); GoTo Connect (44 all-time mentions).
- **Customer Support:** Sangoma Unified... 8.7 (3 all-time mentions); GoTo Connect 8.8 (46 all-time mentions).

### What are the pros and cons of Sangoma Unified... vs GoTo Connect?

GoTo Connect's headline strength is ease of use, while Sangoma Unified... is recognized for feature abundance and customizability.

- **Sangoma Unified... strengths:** Feature abundance (3 all-time mentions), flexibility (3), reliability (4), customizability, and unified communications platform.
- **Sangoma Unified... trade-offs:** Complex processes (3 all-time mentions), difficult settings management (2), higher cost (2), and less intuitive interface (2).
- **GoTo Connect strengths:** Ease of use (128 all-time mentions), customer support (46), reliability (44), easy setup (40), user interface (34), and robust features (34).
- **GoTo Connect trade-offs:** Call issues (30 all-time mentions), some reviewers note the interface could be more modern, and occasional app glitches or dropped calls.

### Is Sangoma Unified... or GoTo Connect better for small businesses?

GoTo Connect is the better fit for small businesses, supported by its dominant small-business segment and strong reviewer sentiment.

- **Sangoma Unified...:** Largest segment is Small-Business; reviewers note its flexibility and feature set, but some cite complexity and higher cost as challenges for smaller teams.
- **GoTo Connect:** Largest segment is Small-Business; reviewers consistently highlight ease of use, easy setup, and value for small business needs.

### Which VoIP Providers platform has better integrations?

GoTo Connect and Sangoma Unified... are at parity for integrations, with reviewers mentioning integration needs but not citing specific third-party tools in volume.

- **Sangoma Unified...:** Recent reviews mention CRM integration and API capabilities, but no specific third-party tools are cited with high frequency.
- **GoTo Connect:** Recent reviews reference integration with Microsoft Teams and CRM platforms, but no integration is cited with a publishable all-time count.

### How do Sangoma Unified... and GoTo Connect compare on customer support?

GoTo Connect and Sangoma Unified... are at near-parity on Quality of Support, with scores of 8.8 and 8.7 respectively.

- **Sangoma Unified...:** Reviewers highlight prompt and knowledgeable support, with several citing positive experiences and helpful troubleshooting (3 all-time mentions).
- **GoTo Connect:** Reviewers frequently mention responsive and helpful support, with 46 all-time mentions, and praise for 24/7 availability and knowledgeable agents.

### Which is easier to implement, Sangoma Unified... or GoTo Connect?

GoTo Connect has a higher Ease of Setup score by 0.6 points, indicating a smoother implementation experience for most reviewers.

- **Sangoma Unified...:** Reviewers describe setup as detailed and flexible but sometimes laborious or complex, especially for on-premise solutions.
- **GoTo Connect:** Reviewers consistently cite easy and straightforward setup, with many noting quick onboarding and minimal technical barriers.

### Which product has better Call Routing?

GoTo Connect is favored for Call Routing, with reviewers highlighting its customizable dial plans and auto attendant features.

- **Sangoma Unified...:** Recent reviews cite flexible call routing and IVR capabilities, with mention of nuanced deployment requirements and customizability.
- **GoTo Connect:** Reviewers frequently mention customizable dial plans, auto attendant, and ease of managing call flows, with 34 all-time mentions for Features and multiple recent reviews praising call routing flexibility.