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Compare FCC Ads Manager and Yahoo AdTech DSP 
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At a Glance
Market Segments
Small-Business (45.1% of reviews)
Small-Business (42.8% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
FCC Ads Manager
Star Rating
(72)4.3 out of 5
Market Segments
Small-Business (45.1% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about FCC Ads ManagerYahoo AdTech DSP
Star Rating
(179)3.6 out of 5
Market Segments
Small-Business (42.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Yahoo AdTech DSPSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Yahoo AdTech DSP has a robust Ad Serving Rules feature rated at 8.9, which allows for precise control over ad placements, while FCC Ads Manager also excels in this area with a rating of 9.1, indicating a slight edge in user satisfaction.
- Reviewers mention that FCC Ads Manager shines in Fraud Protection with a score of 8.7, providing users with peace of mind, whereas Yahoo AdTech DSP's score of 7.6 suggests it may not be as strong in this critical area.
- G2 users highlight the superior Campaign Optimization capabilities of FCC Ads Manager, rated at 8.3, compared to Yahoo AdTech DSP's 7.6, indicating that users find FCC's tools more effective for improving campaign performance.
- Users on G2 appreciate the Integrations offered by Yahoo AdTech DSP, which scored 8.8, allowing for seamless connectivity with other platforms, while FCC Ads Manager's score of 7.8 suggests it may have fewer integration options.
- Reviewers say that the Creative Optimization feature in FCC Ads Manager, rated at 8.2, is particularly user-friendly, whereas Yahoo AdTech DSP's lower score of 6.9 indicates that users may find it less intuitive or effective.
- Users report that both platforms offer solid Targeting capabilities, but FCC Ads Manager's higher score of 8.5 compared to Yahoo AdTech DSP's 7.8 suggests that users find FCC's targeting options more precise and effective for reaching their desired audiences.
Pricing
Entry-Level Pricing
FCC Ads Manager
No pricing availableYahoo AdTech DSP
No pricing availableFree Trial
FCC Ads Manager
No trial information availableYahoo AdTech DSP
No trial information availableRatings
Meets Requirements
8.9
43
7.5
155
Ease of Use
9.1
44
7.4
155
Ease of Setup
8.4
24
7.2
78
Ease of Admin
8.3
20
7.1
75
Quality of Support
8.2
42
7.9
153
Has the product been a good partner in doing business?
8.3
19
7.6
79
Product Direction (% positive)
9.0
35
5.9
151
Features by Category
Channel Functionality
8.6
17
8.4
29
Platform Interoperability
7.6
14
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.6
17
8.0
41
|
Verified
8.3
17
7.6
41
|
Verified
8.1
17
8.2
36
|
Verified
7.9
17
6.2
38
|
Verified
8.1
17
6.6
35
|
Verified
8.8
18
7.7
33
|
Verified
8.7
18
7.6
31
|
Verified
8.5
17
7.4
34
|
Verified
7.8
18
8.1
44
|
Verified
8.2
17
6.9
30
|
Verified
8.2
16
7.8
37
|
Verified
8.2
17
7.0
11
|
Verified
8.1
18
6.4
12
|
Verified
Targeting
8.5
17
7.8
37
|
Verified
8.2
17
8.1
38
|
Verified
8.1
17
8.3
38
|
Verified
8.4
17
7.4
28
|
Verified
Platform
7.8
16
7.4
28
|
Verified
7.9
17
6.7
39
|
Verified
8.3
17
7.6
37
|
Verified
8.2
18
8.0
42
|
Verified
8.2
17
7.6
34
|
Verified
8.1
18
6.8
36
|
Verified
7.9
17
7.2
30
|
Verified
7.8
17
7.9
30
|
Verified
8.5
17
6.9
33
|
Verified
Platform Additional Functionality
8.1
8
Not enough data
8.1
7
Not enough data
7.9
8
Not enough data
Platform Data
8.1
8
Not enough data
8.1
8
Not enough data
8.1
8
Not enough data
8.3
8
Not enough data
Platform Basics
7.3
8
Not enough data
7.9
8
Not enough data
7.7
8
Not enough data
Platform Interoperability
Not enough data
Not enough data
Mobile Functionality
Not enough data
7.4
17
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.6
17
8.0
41
|
Verified
8.3
17
7.6
41
|
Verified
8.1
17
8.2
36
|
Verified
7.9
17
6.2
38
|
Verified
8.1
17
6.6
35
|
Verified
8.8
18
7.7
33
|
Verified
8.7
18
7.6
31
|
Verified
8.5
17
7.4
34
|
Verified
7.8
18
8.1
44
|
Verified
8.2
17
6.9
30
|
Verified
8.2
16
7.8
37
|
Verified
8.2
17
7.0
11
|
Verified
8.1
18
6.4
12
|
Verified
Targeting
8.5
17
7.8
37
|
Verified
8.2
17
8.1
38
|
Verified
8.1
17
8.3
38
|
Verified
8.4
17
7.4
28
|
Verified
Mobile
Not enough data
8.1
13
8.2
17
7.0
11
|
Verified
8.1
18
6.4
12
|
Verified
Platform
7.8
16
7.4
28
|
Verified
7.9
17
6.7
39
|
Verified
8.3
17
7.6
37
|
Verified
8.2
18
8.0
42
|
Verified
8.2
17
7.6
34
|
Verified
8.1
18
6.8
36
|
Verified
7.9
17
7.2
30
|
Verified
7.8
17
7.9
30
|
Verified
8.5
17
6.9
33
|
Verified
Platform Interoperability
Not enough data
Not enough data
Video Functionality
Not enough data
8.2
19
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.6
17
8.0
41
|
Verified
8.3
17
7.6
41
|
Verified
8.1
17
8.2
36
|
Verified
7.9
17
6.2
38
|
Verified
8.1
17
6.6
35
|
Verified
8.8
18
7.7
33
|
Verified
8.7
18
7.6
31
|
Verified
8.5
17
7.4
34
|
Verified
7.8
18
8.1
44
|
Verified
8.2
17
6.9
30
|
Verified
8.2
16
7.8
37
|
Verified
8.2
17
7.0
11
|
Verified
8.1
18
6.4
12
|
Verified
Targeting
8.5
17
7.8
37
|
Verified
8.2
17
8.1
38
|
Verified
8.1
17
8.3
38
|
Verified
8.4
17
7.4
28
|
Verified
Platform
7.8
16
7.4
28
|
Verified
7.9
17
6.7
39
|
Verified
8.3
17
7.6
37
|
Verified
8.2
18
8.0
42
|
Verified
8.2
17
7.6
34
|
Verified
8.1
18
6.8
36
|
Verified
7.9
17
7.2
30
|
Verified
7.8
17
7.9
30
|
Verified
8.5
17
6.9
33
|
Verified
Platform Basics
8.9
11
Not enough data
9.1
11
Not enough data
9.2
11
Not enough data
8.9
11
Not enough data
Platform Data
9.0
10
Not enough data
8.6
11
Not enough data
9.1
11
Not enough data
Platform Additional Functionality
8.3
10
Not enough data
8.6
11
Not enough data
8.5
11
Not enough data
8.8
11
Not enough data
Agentic AI - Retail Media Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Demand Side Platforms
Not enough data
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.6
17
8.0
41
|
Verified
8.3
17
7.6
41
|
Verified
8.1
17
8.2
36
|
Verified
7.9
17
6.2
38
|
Verified
8.1
17
6.6
35
|
Verified
8.8
18
7.7
33
|
Verified
8.7
18
7.6
31
|
Verified
8.5
17
7.4
34
|
Verified
7.8
18
8.1
44
|
Verified
8.2
17
6.9
30
|
Verified
8.2
16
7.8
37
|
Verified
8.2
17
7.0
11
|
Verified
8.1
18
6.4
12
|
Verified
Targeting
8.5
17
7.8
37
|
Verified
8.2
17
8.1
38
|
Verified
8.1
17
8.3
38
|
Verified
8.4
17
7.4
28
|
Verified
Demand Side Platforms
Not enough data
7.2
12
|
Verified
Not enough data
6.5
8
|
Verified
Not enough data
7.3
8
|
Verified
Platform
7.8
16
7.4
28
|
Verified
7.9
17
6.7
39
|
Verified
8.3
17
7.6
37
|
Verified
8.2
18
8.0
42
|
Verified
8.2
17
7.6
34
|
Verified
8.1
18
6.8
36
|
Verified
7.9
17
7.2
30
|
Verified
7.8
17
7.9
30
|
Verified
8.5
17
6.9
33
|
Verified
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
FCC Ads Manager and Yahoo AdTech DSP are categorized as Cross-Channel Advertising and Display Advertising
Unique Categories
FCC Ads Manager is categorized as Retail Media Advertising Platforms and Retail Pricing
Yahoo AdTech DSP is categorized as Demand Side Platform (DSP), Video Advertising, Mobile Advertising, and Native Advertising
Reviews
Reviewers' Company Size
FCC Ads Manager
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Yahoo AdTech DSP
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
14.1%
Apparel & Fashion
11.3%
Consumer Electronics
8.5%
Arts and Crafts
5.6%
Retail
4.2%
Other
56.3%
Marketing and Advertising
45.3%
Internet
7.0%
Retail
3.5%
Real Estate
2.3%
Management Consulting
2.3%
Other
39.5%
Alternatives
Discussions
FCC Ads Manager has no discussions with answers
Yahoo AdTech DSP has no discussions with answers
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