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Compare CustomerLabs 1PD Ops Platform and Informatica Master Data Management - Identity Resolution 
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At a Glance
Market Segments
Small-Business (61.9% of reviews)
Enterprise (47.1% of reviews)
Entry-Level Pricing
Starts from $99
No pricing available
CustomerLabs 1PD Ops Platform
Star Rating
(26)4.8 out of 5
Market Segments
Small-Business (61.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starts from $99
Browse all 2 pricing plansInformatica Master Data Management - Identity Resolution
Star Rating
(17)4.5 out of 5
Market Segments
Enterprise (47.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Informatica Master Data Management - Identity ResolutionSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that the CustomerLabs 1PD Ops Platform excels in Web Analytics with a perfect score of 10.0, allowing businesses to gain deep insights into user behavior, while Informatica Master Data Management - Identity Resolution scored lower at 8.0, indicating less robust analytics capabilities.
- Reviewers mention that CustomerLabs offers superior Data Enrichment features, achieving a score of 10.0, which enhances customer profiles significantly. In contrast, Informatica's data enrichment capabilities are not as highly rated, reflecting a gap in enriching customer data effectively.
- G2 users highlight the ease of use of CustomerLabs, scoring 9.4, which is notably higher than Informatica's score of 8.3. This suggests that CustomerLabs provides a more intuitive interface, making it easier for small businesses to navigate and utilize the platform.
- Users on G2 report that CustomerLabs shines in Predictive Analytics with a perfect score of 10.0, enabling businesses to forecast trends and customer behaviors effectively. Informatica, while competent, does not match this level of predictive capability, scoring only 8.5.
- Reviewers mention that CustomerLabs has a higher Quality of Support rating at 9.9, indicating that users feel well-supported and valued. In contrast, Informatica's support is rated at 8.0, suggesting potential challenges in customer service responsiveness.
- Users say that CustomerLabs' Campaign Tracking features are highly effective, scoring 9.4, which allows for better monitoring of marketing efforts. Informatica's capabilities in this area are less emphasized, indicating a potential shortfall in tracking marketing campaigns effectively.
Pricing
Entry-Level Pricing
CustomerLabs 1PD Ops Platform
GROWTH PLAN
Starts from $99
Suited for growing marketing teams with a multiple marketing tools.
- 500K Events
- 5 Sources
- 5 Destinations
Informatica Master Data Management - Identity Resolution
No pricing availableFree Trial
CustomerLabs 1PD Ops Platform
Free Trial is available
Informatica Master Data Management - Identity Resolution
No trial information availableRatings
Meets Requirements
9.7
17
8.8
13
Ease of Use
9.3
18
8.3
14
Ease of Setup
8.9
14
8.7
14
Ease of Admin
9.0
10
Not enough data
Quality of Support
9.8
17
8.1
13
Has the product been a good partner in doing business?
10.0
10
Not enough data
Product Direction (% positive)
9.3
16
10.0
12
Features by Category
Analytics
9.5
7
Not enough data
9.4
8
Not enough data
10.0
7
Not enough data
9.5
7
Not enough data
10.0
7
Not enough data
10.0
7
Not enough data
Administration
9.8
7
Not enough data
Feature Not Available
Not enough data
9.8
8
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Retargeting
9.8
9
Not enough data
9.5
11
Not enough data
9.7
11
Not enough data
9.4
11
Not enough data
9.7
10
Not enough data
9.3
10
Not enough data
9.7
10
Not enough data
Agentic AI - Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
10.0
11
Not enough data
9.8
10
Not enough data
Feature Not Available
Not enough data
9.7
10
Not enough data
Intelligence
9.5
11
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Firewall Software
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
CustomerLabs 1PD Ops Platform and Informatica Master Data Management - Identity Resolution are categorized as Identity Resolution
Unique Categories
CustomerLabs 1PD Ops Platform is categorized as Retargeting, E-Commerce Analytics, Tag Management Systems, and Customer Data Platform (CDP)
Informatica Master Data Management - Identity Resolution has no unique categories
Reviews
Reviewers' Company Size
CustomerLabs 1PD Ops Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Informatica Master Data Management - Identity Resolution
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
19.0%
Apparel & Fashion
14.3%
Retail
9.5%
Health, Wellness and Fitness
9.5%
Food & Beverages
9.5%
Other
38.1%
Information Technology and Services
23.5%
Marketing and Advertising
17.6%
Computer Software
17.6%
Consulting
5.9%
Retail
5.9%
Other
29.4%
Alternatives
Discussions
What is CDP software?
1 Comment
Official Response from CustomerLabs 1PD Ops Platform
CDPs like CustomerLabs helps the marketer to bring the first-party user data together. Both anonymous user data their identities, as well as known user data...Read more
CustomerLabs 1PD Ops Platform has no more discussions with answers
Informatica Master Data Management - Identity Resolution has no discussions with answers
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