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Compare Buffer and Planable 
Featured Products
At a Glance
Market Segments
Small-Business (70.8% of reviews)
Small-Business (94.9% of reviews)
Entry-Level Pricing
Free
Free
Buffer
Star Rating
(1,024)4.3 out of 5
Market Segments
Small-Business (70.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 4 pricing plansPlanable
Star Rating
(967)4.6 out of 5
Market Segments
Small-Business (94.9% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Planable excels in user experience, with its intuitive and visually appealing interface being a standout feature. Users appreciate how it consolidates multiple social channels, allowing for seamless scheduling from one platform, which is particularly beneficial for marketers looking for efficiency.
- Users say that Buffer shines in its ease of integration, making it simple to connect with various social media accounts like Facebook, LinkedIn, and Instagram. This capability has been highlighted as a major time-saver, especially for those managing multiple profiles.
- Reviewers mention that while both platforms offer free entry-level pricing, Buffer's extensive customization options for posts across different platforms are a significant advantage, allowing users to tailor their content effectively for each audience.
- According to verified reviews, Planable's approval workflows and content calendar features are particularly praised, with users finding them essential for collaborative content planning and ensuring that all team members are aligned on publishing schedules.
- Users highlight that Buffer's customer support is consistently helpful, providing timely assistance when issues arise. This level of support has been noted as a key factor in user satisfaction, especially for those new to social media management tools.
- G2 reviewers indicate that while Buffer has a slight edge in social publishing capabilities, Planable's focus on visual content management and ease of use makes it a strong contender for those prioritizing a straightforward, user-friendly experience.
Pricing
Entry-Level Pricing
Buffer
Free
Free
For individuals and businesses getting started with social media.
- 3 social accounts
- Publish to Facebook, Instagram, X, LinkedIn, Google Business Profiles, Mastodon, Pinterest and Bluesky
- 10 scheduled posts per social account
Free Trial
Buffer
Free Trial is available
Planable
Free Trial is available
Ratings
Meets Requirements
8.6
900
8.6
825
Ease of Use
9.2
906
9.2
842
Ease of Setup
9.2
325
9.2
632
Ease of Admin
9.1
310
9.3
507
Quality of Support
8.5
644
8.8
610
Has the product been a good partner in doing business?
8.8
270
9.0
454
Product Direction (% positive)
8.2
880
9.0
791
Features by Category
Content & Collaboration
9.0
141
9.2(won by 0.2)
666
8.6(tied score)
124
8.6(tied score)
578
8.2(won by default)
104
Feature Not Available
8.5
105
8.9(won by 0.4)
605
8.8(tied score)
114
8.8(tied score)
588
8.5(won by 0.3)
98
8.2
539
Social Management
7.9(won by 0.9)
665
7.0
356
9.3(won by 0.3)
787
9.0
699
8.4(won by default)
641
Feature Not Available
8.3(won by 0.7)
692
7.6
539
Feature Not Available
6.3(won by default)
425
8.6(won by 0.2)
98
8.4
507
8.3(won by default)
24
Feature Not Available
Agentic AI - Social Media Management
7.2(won by 0.8)
12
6.4
60
7.4(won by 0.5)
12
6.9
60
6.9(won by 0.1)
12
6.8
59
7.4(won by 0.6)
12
6.8
58
7.2(won by 0.6)
12
6.6
59
7.5(won by 1.1)
12
6.4
60
7.2(won by 0.6)
12
6.6
60
Categories
Categories
Shared Categories
Buffer and Planable are categorized as Social Media Management
Unique Categories
Buffer has no unique categories
Planable has no unique categories
Reviews
Reviewers' Company Size
Buffer
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Planable
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
23.0%
Computer Software
7.3%
Information Technology and Services
6.3%
Internet
5.3%
Non-Profit Organization Management
4.2%
Other
53.9%
Marketing and Advertising
31.8%
Health, Wellness and Fitness
3.7%
Computer Software
3.6%
Retail
3.1%
Professional Training & Coaching
2.6%
Other
55.3%
Alternatives
Discussions
Can I have tabs open for multiple companies at a time?
4 Comments
MM
I have one Buffer account with multiple clients on that one account, so I just click on which platform/client I want to work on within that (so just one...Read more
Which platforms are next on the Buffer integration roadmap?
2 Comments
GP
Buffer has a new feature to offer: Shop Grid.
It is a landing page made specifically for your Instagram profile, where you can direct people back to your...Read more
LinkedIn workarounds
2 Comments
ED
When a data source like Facebook or LinkedIn removes an API (the way the data is shared from their warehouse to someone else’s, like Buffer’s, and the way...Read more
Are there plans for Google My Business Integration?
3 Comments
SL
They offer that now. That was a HUGE plus for us!Read more
How can you better use planable with Instagram
2 Comments
XM
Hi Kevin - not 100% sure what you mean but if you refer to our mobile app it's definitely up and running on both Android and iOS. Would be great if you could...Read more
Can you base the pricing plan based on number of users verses number of workspaces?
1 Comment
NL
Hey Lesley,
Great news! We now have two new pricing plans with costs per user and workspace, so you pay for what you use 😊Read more
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