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Compare Buffer and Loomly 
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At a Glance
Market Segments
Small-Business (70.8% of reviews)
Small-Business (84.2% of reviews)
Entry-Level Pricing
Free
Starting at $32.00 Per Month
Buffer
Star Rating
(1,023)4.3 out of 5
Market Segments
Small-Business (70.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 4 pricing plansLoomly
Star Rating
(1,792)4.6 out of 5
Market Segments
Small-Business (84.2% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $32.00 Per Month
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Buffer excels in its Content Calendar feature, scoring 9.2, which allows for seamless scheduling and planning of posts, while Loomly's similar feature scores slightly higher at 9.3, indicating a marginally better user experience.
- Reviewers mention that Buffer's Social Publishing capabilities are robust, with a score of 9.3, making it easy to publish across multiple platforms. In contrast, Loomly's score of 9.1 suggests it is also effective, but some users feel it lacks the same level of intuitiveness.
- G2 users highlight that Buffer's Quality of Support is rated at 8.5, which some users find lacking compared to Loomly's impressive score of 9.3, where reviewers appreciate the responsiveness and helpfulness of the support team.
- Users on G2 report that Buffer's Social Ads feature is less effective, scoring only 6.7, which some users find limiting for ad management. Loomly, with a score of 7.3, is seen as a better option for those focusing on social advertising.
- Reviewers mention that Buffer's Content Library scores 8.7, which is praised for its organization, but Loomly's score of 8.4 indicates that while it is functional, it may not be as user-friendly or comprehensive as Buffer's offering.
- Users say that both platforms have similar scores for Approval Workflows at 8.6, indicating that both provide effective processes for content approval, but some users feel that Loomly's interface is slightly more intuitive in this area.
Pricing
Entry-Level Pricing
Buffer
Free
Free
For individuals and businesses getting started with social media.
- 3 social accounts
- Publish to Facebook, Instagram, X, LinkedIn, Google Business Profiles, Mastodon, Pinterest and Bluesky
- 10 scheduled posts per social account
Loomly
Base
Starting at $32.00
Per Month
- 2 Users
- 10 Social Accounts
- Unlimited Content
Free Trial
Buffer
Free Trial is available
Loomly
Free Trial is available
Ratings
Meets Requirements
8.6
900
8.8
1,445
Ease of Use
9.2
906
9.2
1,460
Ease of Setup
9.2
325
9.3
950
Ease of Admin
9.1
309
9.3
850
Quality of Support
8.5
644
9.3
1,206
Has the product been a good partner in doing business?
8.8
269
9.4
817
Product Direction (% positive)
8.2
880
9.4
1,359
Features by Category
Social Analytics
Not enough data
Feature Not Available
Not enough data
7.7(won by default)
133
Not enough data
8.4(won by default)
155
Not enough data
7.3(won by default)
108
Not enough data
Feature Not Available
Not enough data
7.6(won by default)
134
Not enough data
Feature Not Available
Reports & Dashboards
Not enough data
7.2(won by default)
134
Not enough data
8.1(won by default)
138
Not enough data
8.4(won by default)
134
Not enough data
7.2(won by default)
107
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content & Collaboration
9.0
142
9.3
965
8.6
125
8.4
817
8.2
105
7.8
660
8.6
106
8.6
732
8.8
115
8.8
799
8.5
99
8.3
657
Social Management
7.9
666
7.8
965
9.3
787
9.1
1202
8.4
642
8.4
945
8.3
693
8.3
1032
Feature Not Available
7.3
657
8.6
99
8.5
620
8.3
25
8.1
247
Agentic AI - Social Media Management
7.2
12
Not enough data
7.4
12
Not enough data
6.9
12
Not enough data
7.4
12
Not enough data
7.2
12
Not enough data
7.5
12
Not enough data
7.2
12
Not enough data
Categories
Categories
Shared Categories
Buffer and Loomly are categorized as Social Media Management
Unique Categories
Buffer has no unique categories
Loomly is categorized as Social Media Analytics and Social Media Suites
Reviews
Reviewers' Company Size
Buffer
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Loomly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
23.1%
Computer Software
7.3%
Information Technology and Services
6.3%
Internet
5.3%
Non-Profit Organization Management
4.2%
Other
53.8%
Marketing and Advertising
26.5%
Non-Profit Organization Management
7.7%
Real Estate
4.0%
Health, Wellness and Fitness
2.8%
Retail
2.4%
Other
56.6%
Alternatives
Discussions
Can I have tabs open for multiple companies at a time?
4 Comments
MM
I have one Buffer account with multiple clients on that one account, so I just click on which platform/client I want to work on within that (so just one...Read more
Which platforms are next on the Buffer integration roadmap?
2 Comments
GP
Buffer has a new feature to offer: Shop Grid.
It is a landing page made specifically for your Instagram profile, where you can direct people back to your...Read more
LinkedIn workarounds
2 Comments
ED
When a data source like Facebook or LinkedIn removes an API (the way the data is shared from their warehouse to someone else’s, like Buffer’s, and the way...Read more
How long before we can publish directly to Instagram?
6 Comments
SD
You can publish directly to Instagram now. I just find it helpful to schedule posts in advance all in one place.Read more
Which other social media manager platform would you recommend please?
5 Comments
🌏G
Of course it depends what you are trying to do. Some platforms are better for certain types of social mediaRead more
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