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Compare Brandwatch Consumer Intelligence and Twitter Analytics 
Featured Products
At a Glance
Market Segments
Enterprise (35.3% of reviews)
Small-Business (62.4% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Brandwatch Consumer Intelligence
Star Rating
(710)4.4 out of 5
Market Segments
Enterprise (35.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Brandwatch Consumer IntelligenceTwitter Analytics
Star Rating
(226)4.1 out of 5
Market Segments
Small-Business (62.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Twitter AnalyticsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brandwatch Consumer Intelligence excels in providing a comprehensive view of online conversations, making it easier for users to analyze and surface relevant content. Users appreciate the platform's ability to present data in an intuitive way, enhancing exploration and insights.
- Users say that Twitter Analytics shines in its user-friendly design, offering visually engaging summaries that help users quickly understand their content performance. The automatic compilation of top tweets and month-over-month comparisons are particularly praised for their clarity and usefulness.
- Reviewers mention that Brandwatch Consumer Intelligence has a higher overall satisfaction score, reflecting its robust features and quality of support. Users highlight the platform's innovative interface and the ease of using Boolean operators to refine data queries, which enhances their analytical capabilities.
- According to verified reviews, Twitter Analytics is favored by small businesses for its straightforward setup and ease of use. Users appreciate the platform's real-time data accuracy, which is crucial for understanding audience engagement and optimizing content strategies.
- G2 reviewers note that Brandwatch Consumer Intelligence offers superior support quality, with users feeling that the platform is a strong partner in their business endeavors. This is contrasted with Twitter Analytics, where some users feel that support could be improved, particularly for more complex inquiries.
- Users highlight that while Brandwatch Consumer Intelligence provides extensive analytics capabilities, Twitter Analytics is often seen as more accessible for everyday users, especially those managing multiple business pages. The ease of navigating through features and the helpful insights provided by Twitter Analytics make it a go-to for quick performance assessments.
Pricing
Entry-Level Pricing
Brandwatch Consumer Intelligence
No pricing availableTwitter Analytics
No pricing availableFree Trial
Brandwatch Consumer Intelligence
No trial information availableTwitter Analytics
No trial information availableRatings
Meets Requirements
8.4
579
8.1
168
Ease of Use
8.2
582
8.6
171
Ease of Setup
8.0
382
9.1
55
Ease of Admin
8.3
338
8.7
54
Quality of Support
8.6
546
7.6
125
Has the product been a good partner in doing business?
8.8
337
7.7
47
Product Direction (% positive)
9.1
552
7.2
165
Features by Category
Social Analytics
8.4(won by 1.4)
247
7.0
110
7.6
234
7.9(won by 0.3)
137
7.7
242
8.4(won by 0.7)
141
6.7
159
7.6(won by 0.9)
100
6.8
175
7.2(won by 0.4)
115
8.1(won by 0.4)
154
7.7
32
7.2(won by 0.8)
168
6.4
29
Reports & Dashboards
8.1(won by 1.6)
248
6.5
121
8.0(won by 0.7)
250
7.3
123
8.2(won by 0.7)
229
7.5
109
7.1
114
7.5(won by 0.4)
26
Agentic AI - Social Media Analytics
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.3(won by default)
23
Not enough data
6.4(won by default)
23
Not enough data
Media Channels
6.8
107
Not enough data
6.5
105
Not enough data
8.5
134
Not enough data
Geographic Coverage
7.7
119
Not enough data
8.1
124
Not enough data
8.1
117
Not enough data
Reporting
8.6
135
Not enough data
8.4
128
Not enough data
7.9
124
Not enough data
8.9
136
Not enough data
Agentic AI - Media Monitoring
6.3
23
Not enough data
6.2
23
Not enough data
6.0
23
Not enough data
6.0
23
Not enough data
5.8
22
Not enough data
Generative AI
7.1
54
Not enough data
7.4
56
Not enough data
Audiences
8.3
113
Not enough data
7.7
100
Not enough data
6.8
82
Not enough data
7.7
96
Not enough data
Data Analysis
7.8
90
Not enough data
8.9
116
Not enough data
8.7
112
Not enough data
8.7
112
Not enough data
Administration
7.2
73
Not enough data
7.0
69
Not enough data
8.3
99
Not enough data
Agentic AI - Audience Intelligence Platforms
6.9
9
Not enough data
7.5
10
Not enough data
7.3
10
Not enough data
7.3
10
Not enough data
Monitoring & Listening
8.5
383
Not enough data
7.5
359
Not enough data
8.6
212
Not enough data
8.7
208
Not enough data
8.5
213
Not enough data
8.3
202
Not enough data
Agentic AI - Social Media Listening Tools
6.3
51
Not enough data
6.0
50
Not enough data
5.8
51
Not enough data
5.9
51
Not enough data
6.0
51
Not enough data
Data Management & Analysis
7.1
386
Not enough data
8.2
375
Not enough data
8.0
181
Not enough data
8.2
197
Not enough data
Brand Signals
8.1
90
Not enough data
7.1
91
Not enough data
8.3
91
Not enough data
Brand Analytics
8.3
102
Not enough data
8.2
98
Not enough data
Agentic AI - Marketing Account Intelligence
7.9
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
8.3
8
Not enough data
Lead Intelligence
8.7
82
Not enough data
8.2
74
Not enough data
8.0
71
Not enough data
Lead Management
8.4
73
Not enough data
7.6
62
Not enough data
7.8
63
Not enough data
Marketing Campaigns
7.6
64
Not enough data
7.0
53
Not enough data
7.5
60
Not enough data
7.6
58
Not enough data
8.4
67
Not enough data
Data Availability - Marketing Account Intelligence
8.9
11
Not enough data
Data Accuracy - Marketing Account Intelligence
9.2
11
Not enough data
Categories
Categories
Shared Categories
Brandwatch Consumer Intelligence and Twitter Analytics are categorized as Social Media Analytics
Unique Categories
Brandwatch Consumer Intelligence is categorized as Audience Intelligence Platforms, Marketing Account Intelligence, Media Monitoring, Social Media Listening Tools, and Brand Intelligence
Twitter Analytics has no unique categories
Reviews
Reviewers' Company Size
Brandwatch Consumer Intelligence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Twitter Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.3%
Public Relations and Communications
8.4%
Market Research
7.2%
Information Technology and Services
5.6%
Consulting
2.8%
Other
46.8%
Marketing and Advertising
17.4%
Non-Profit Organization Management
5.6%
Higher Education
5.2%
Information Technology and Services
4.7%
Public Relations and Communications
3.8%
Other
63.4%
Alternatives
Discussions
What is the difference between a mention and a query that is referenced in the Brandwatch pricing?
4 Comments
DV
a mention is a single tweet, comment, retweet and so in any site.
a query is a string of keywords that you can use to search for mentions.
In...Read more
Is there any possibility for Brandwatch to gather data from the number of likes?
3 Comments
ZH
Thank you for your help it helped me a lot in solving my issue
https://thenewsaddicts.com/15-best-universities-in-europe/Read more
What is brandwatch used for?
2 Comments
R
Brandwatch is primarily used for Social Listening & Analytics with the help of brand, competitors and industry specific keywords.Read more
Can I export this data to Google Data Studio (for free potentially)?
1 Comment
BM
You can download your .CSV file from twitter analytics then upload it to Google Data Studio to get a digital report.
Twitter Analytics is supported...Read more
Twitter Analytics has no more discussions with answers
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