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At a Glance
Market Segments
Enterprise (35.4% of reviews)
Small-Business (60.9% of reviews)
Entry-Level Pricing
No pricing available
$239.00
Brandwatch Consumer Intelligence
Star Rating
(705)4.4 out of 5
Market Segments
Enterprise (35.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Brandwatch Consumer IntelligenceRival IQ
Star Rating
(49)4.5 out of 5
Market Segments
Small-Business (60.9% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$239.00
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Brandwatch Consumer Intelligence excels in Brand Monitoring with a score of 8.7, while Rival IQ shines in Competitor Analysis with a score of 9.6, indicating that Rival IQ may provide deeper insights into competitor strategies.
- Reviewers mention that Rival IQ offers superior Ease of Use with a score of 9.4 compared to Brandwatch's 8.2, making it more accessible for small businesses and users who may not have extensive technical expertise.
- G2 users highlight that Brandwatch's Social Measurement capabilities score 8.5, which is competitive, but Rival IQ's focus on Post Performance with a score of 9.1 suggests it may provide more actionable insights for content optimization.
- Users on G2 report that Rival IQ's Report Exporting feature scores 9.1, significantly higher than Brandwatch's 8.1, indicating that users may find it easier to share and utilize reports generated from Rival IQ.
- Reviewers say that Brandwatch's Audience Insights score of 8.4 is strong, but Rival IQ's Follower Analysis at 8.5 suggests it may offer more detailed insights into audience engagement and demographics.
- Users report that while Brandwatch has a solid Quality of Support score of 8.6, Rival IQ's score of 9.5 indicates a higher level of customer satisfaction and responsiveness, which can be crucial for businesses needing timely assistance.
Pricing
Entry-Level Pricing
Brandwatch Consumer Intelligence
No pricing availableRival IQ
Drive
$239.00
Save 15% with an Annual Subscription.
- Track up to 10 companies on Facebook, Instagram, Twitter, TikTok, and LinkedIn
- 6 months of data history
- 12 hours data freshness
Free Trial
Brandwatch Consumer Intelligence
No trial information availableRival IQ
Free Trial is available
Ratings
Meets Requirements
8.4
575
8.7
42
Ease of Use
8.2
578
9.3
42
Ease of Setup
8.0
378
9.5
28
Ease of Admin
8.3
336
9.6
27
Quality of Support
8.6
542
9.2
41
Has the product been a good partner in doing business?
8.8
335
9.6
27
Product Direction (% positive)
9.1
548
8.7
37
Features by Category
Social Analytics
8.4
246
9.4(won by 1.0)
30
7.6
234
8.3(won by 0.7)
26
7.7
241
8.9(won by 1.2)
28
6.7(won by 0.6)
159
6.1
18
6.8(won by default)
175
Feature Not Available
8.1(won by 1.4)
154
6.7
5
7.2(won by 2.2)
168
5.0
5
Reports & Dashboards
8.1(tied score)
248
8.1(tied score)
26
8.0
250
9.0(won by 1.0)
26
8.2
228
8.6(won by 0.4)
23
7.1(won by default)
114
Not enough data
Agentic AI - Social Media Analytics
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.3(won by default)
23
Not enough data
6.4(won by default)
23
Not enough data
Media Channels
6.8
107
Not enough data
6.5
105
Not enough data
8.5
133
Not enough data
Geographic Coverage
7.7
119
Not enough data
8.1
124
Not enough data
8.1
117
Not enough data
Reporting
8.6
135
Not enough data
8.4
128
Not enough data
7.9
123
Not enough data
8.9
135
Not enough data
Agentic AI - Media Monitoring
6.3
23
Not enough data
6.2
23
Not enough data
6.0
23
Not enough data
6.0
23
Not enough data
5.8
22
Not enough data
Generative AI
7.1
54
Not enough data
7.4
56
Not enough data
Audiences
8.3
113
Not enough data
7.7
100
Not enough data
6.8
82
Not enough data
7.7
96
Not enough data
Data Analysis
7.8
90
Not enough data
8.9
116
Not enough data
8.7
112
Not enough data
8.7
112
Not enough data
Administration
7.2
73
Not enough data
7.0
69
Not enough data
8.3
99
Not enough data
Agentic AI - Audience Intelligence Platforms
6.9
9
Not enough data
7.5
10
Not enough data
7.3
10
Not enough data
7.3
10
Not enough data
Monitoring & Listening
8.5
381
Not enough data
7.5
359
Not enough data
8.6
209
Not enough data
8.7
208
Not enough data
8.5
211
Not enough data
8.3
201
Not enough data
Agentic AI - Social Media Listening Tools
6.3
51
Not enough data
6.0
50
Not enough data
5.8
51
Not enough data
5.9
51
Not enough data
6.0
51
Not enough data
Data Management & Analysis
7.1
384
Not enough data
8.2
374
Not enough data
8.0
181
Not enough data
8.2
197
Not enough data
Brand Signals
8.1
90
Not enough data
7.1
91
Not enough data
8.3
91
Not enough data
Brand Analytics
8.3
101
Not enough data
8.2
98
Not enough data
Agentic AI - Marketing Account Intelligence
7.9
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
8.3
8
Not enough data
Lead Intelligence
8.7
82
Not enough data
8.2
74
Not enough data
8.0
71
Not enough data
Lead Management
8.4
72
Not enough data
7.6
62
Not enough data
7.8
63
Not enough data
Marketing Campaigns
7.6
64
Not enough data
7.0
53
Not enough data
7.5
60
Not enough data
7.6
58
Not enough data
8.4
67
Not enough data
Data Availability - Marketing Account Intelligence
8.9
11
Not enough data
Data Accuracy - Marketing Account Intelligence
9.2
11
Not enough data
Categories
Categories
Shared Categories
Brandwatch Consumer Intelligence and Rival IQ are categorized as Social Media Analytics
Unique Categories
Brandwatch Consumer Intelligence is categorized as Audience Intelligence Platforms, Marketing Account Intelligence, Media Monitoring, Social Media Listening Tools, and Brand Intelligence
Rival IQ has no unique categories
Reviews
Reviewers' Company Size
Brandwatch Consumer Intelligence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Rival IQ
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.3%
Public Relations and Communications
8.4%
Market Research
7.2%
Information Technology and Services
5.5%
Consulting
2.8%
Other
46.7%
Marketing and Advertising
39.1%
Information Technology and Services
8.7%
Computer Software
6.5%
Non-Profit Organization Management
4.3%
Management Consulting
4.3%
Other
37.0%
Discussions
What is the difference between a mention and a query that is referenced in the Brandwatch pricing?
4 Comments
DV
a mention is a single tweet, comment, retweet and so in any site.
a query is a string of keywords that you can use to search for mentions.
In...Read more
Is there any possibility for Brandwatch to gather data from the number of likes?
3 Comments
ZH
Thank you for your help it helped me a lot in solving my issue
https://thenewsaddicts.com/15-best-universities-in-europe/Read more
What is brandwatch used for?
2 Comments
R
Brandwatch is primarily used for Social Listening & Analytics with the help of brand, competitors and industry specific keywords.Read more
How does the free 7-day trial work?
1 Comment
Official Response from Rival IQ
You may evaluate Rival IQ for 14 days completely free, with no commitment and no credit card required. If you require more time to evaluate, please contact...Read more
What are my payment options?
1 Comment
Official Response from Rival IQ
Our online payment system accepts Visa, MasterCard, Discover, and American Express. Monthly plans can only be paid by credit card. For annual plans, we can...Read more
Is there a minimum commitment?
1 Comment
Official Response from Rival IQ
To get the most out of Rival IQ, you'll want to subscribe to an annual plan. Besides receiving an annual pricing discount, you'll get access to additional...Read more
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