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Compare Brandwatch Consumer Intelligence and Rival IQ 
Featured Products
At a Glance
Market Segments
Enterprise (35.3% of reviews)
Small-Business (60.9% of reviews)
Entry-Level Pricing
No pricing available
$239.00
Brandwatch Consumer Intelligence
Star Rating
(709)4.4 out of 5
Market Segments
Enterprise (35.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Brandwatch Consumer IntelligenceRival IQ
Star Rating
(49)4.5 out of 5
Market Segments
Small-Business (60.9% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$239.00
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brandwatch Consumer Intelligence excels in its ability to surface and analyze online conversations, with users appreciating its comprehensive database and innovative interface that makes exploration feel intuitive.
- Users say Rival IQ stands out for its real-time tracking of the competitive landscape, allowing users to monitor top-performing posts and easily edit their competitive analysis, which many find invaluable for strategic insights.
- Reviewers mention that while Brandwatch Consumer Intelligence has a friendly user interface, some users find it slightly less intuitive compared to Rival IQ, which boasts a more straightforward navigation experience that enhances day-to-day usability.
- According to verified reviews, Brandwatch Consumer Intelligence has a higher overall satisfaction score, indicating that users feel more positively about their experience, particularly in areas like sentiment analysis and hashtag analytics.
- Users highlight that Rival IQ provides useful metrics and insights that may not have been previously considered, but some have noted occasional confusion with the graphical data presentation, suggesting a need for clearer visualizations.
- G2 reviewers indicate that while both platforms offer strong support, Rival IQ receives higher marks for quality of support and ease of setup, making it a more appealing choice for small businesses looking for quick implementation and assistance.
Pricing
Entry-Level Pricing
Brandwatch Consumer Intelligence
No pricing availableRival IQ
Drive
$239.00
Save 15% with an Annual Subscription.
- Track up to 10 companies on Facebook, Instagram, Twitter, TikTok, and LinkedIn
- 6 months of data history
- 12 hours data freshness
Free Trial
Brandwatch Consumer Intelligence
No trial information availableRival IQ
Free Trial is available
Ratings
Meets Requirements
8.4
579
8.7
42
Ease of Use
8.2
582
9.3
42
Ease of Setup
8.0
382
9.5
28
Ease of Admin
8.3
338
9.6
27
Quality of Support
8.6
546
9.2
41
Has the product been a good partner in doing business?
8.8
337
9.6
27
Product Direction (% positive)
9.1
552
8.7
37
Features by Category
Social Analytics
8.4
247
9.4(won by 1.0)
30
7.6
234
8.3(won by 0.7)
26
7.7
242
8.9(won by 1.2)
28
6.7(won by 0.6)
159
6.1
18
6.8(won by default)
175
Feature Not Available
8.1(won by 1.4)
154
6.7
5
7.2(won by 2.2)
168
5.0
5
Reports & Dashboards
8.1(tied score)
248
8.1(tied score)
26
8.0
250
9.0(won by 1.0)
26
8.2
229
8.6(won by 0.4)
23
7.1(won by default)
114
Not enough data
Agentic AI - Social Media Analytics
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.3(won by default)
23
Not enough data
6.4(won by default)
23
Not enough data
Media Channels
6.8
107
Not enough data
6.5
105
Not enough data
8.5
134
Not enough data
Geographic Coverage
7.7
119
Not enough data
8.1
124
Not enough data
8.1
117
Not enough data
Reporting
8.6
135
Not enough data
8.4
128
Not enough data
7.9
124
Not enough data
8.9
136
Not enough data
Agentic AI - Media Monitoring
6.3
23
Not enough data
6.2
23
Not enough data
6.0
23
Not enough data
6.0
23
Not enough data
5.8
22
Not enough data
Generative AI
7.1
54
Not enough data
7.4
56
Not enough data
Audiences
8.3
113
Not enough data
7.7
100
Not enough data
6.8
82
Not enough data
7.7
96
Not enough data
Data Analysis
7.8
90
Not enough data
8.9
116
Not enough data
8.7
112
Not enough data
8.7
112
Not enough data
Administration
7.2
73
Not enough data
7.0
69
Not enough data
8.3
99
Not enough data
Agentic AI - Audience Intelligence Platforms
6.9
9
Not enough data
7.5
10
Not enough data
7.3
10
Not enough data
7.3
10
Not enough data
Monitoring & Listening
8.5
383
Not enough data
7.5
359
Not enough data
8.6
212
Not enough data
8.7
208
Not enough data
8.5
213
Not enough data
8.3
202
Not enough data
Agentic AI - Social Media Listening Tools
6.3
51
Not enough data
6.0
50
Not enough data
5.8
51
Not enough data
5.9
51
Not enough data
6.0
51
Not enough data
Data Management & Analysis
7.1
386
Not enough data
8.2
375
Not enough data
8.0
181
Not enough data
8.2
197
Not enough data
Brand Signals
8.1
90
Not enough data
7.1
91
Not enough data
8.3
91
Not enough data
Brand Analytics
8.3
102
Not enough data
8.2
98
Not enough data
Agentic AI - Marketing Account Intelligence
7.9
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
8.3
8
Not enough data
Lead Intelligence
8.7
82
Not enough data
8.2
74
Not enough data
8.0
71
Not enough data
Lead Management
8.4
73
Not enough data
7.6
62
Not enough data
7.8
63
Not enough data
Marketing Campaigns
7.6
64
Not enough data
7.0
53
Not enough data
7.5
60
Not enough data
7.6
58
Not enough data
8.4
67
Not enough data
Data Availability - Marketing Account Intelligence
8.9
11
Not enough data
Data Accuracy - Marketing Account Intelligence
9.2
11
Not enough data
Categories
Categories
Shared Categories
Brandwatch Consumer Intelligence and Rival IQ are categorized as Social Media Analytics
Unique Categories
Brandwatch Consumer Intelligence is categorized as Audience Intelligence Platforms, Marketing Account Intelligence, Media Monitoring, Social Media Listening Tools, and Brand Intelligence
Rival IQ has no unique categories
Reviews
Reviewers' Company Size
Brandwatch Consumer Intelligence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Rival IQ
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.3%
Public Relations and Communications
8.4%
Market Research
7.2%
Information Technology and Services
5.6%
Consulting
2.8%
Other
46.8%
Marketing and Advertising
39.1%
Information Technology and Services
8.7%
Computer Software
6.5%
Non-Profit Organization Management
4.3%
Management Consulting
4.3%
Other
37.0%
Discussions
What is the difference between a mention and a query that is referenced in the Brandwatch pricing?
4 Comments
DV
a mention is a single tweet, comment, retweet and so in any site.
a query is a string of keywords that you can use to search for mentions.
In...Read more
Is there any possibility for Brandwatch to gather data from the number of likes?
3 Comments
ZH
Thank you for your help it helped me a lot in solving my issue
https://thenewsaddicts.com/15-best-universities-in-europe/Read more
What is brandwatch used for?
2 Comments
R
Brandwatch is primarily used for Social Listening & Analytics with the help of brand, competitors and industry specific keywords.Read more
How does the free 7-day trial work?
1 Comment
Official Response from Rival IQ
You may evaluate Rival IQ for 14 days completely free, with no commitment and no credit card required. If you require more time to evaluate, please contact...Read more
What are my payment options?
1 Comment
Official Response from Rival IQ
Our online payment system accepts Visa, MasterCard, Discover, and American Express. Monthly plans can only be paid by credit card. For annual plans, we can...Read more
Is there a minimum commitment?
1 Comment
Official Response from Rival IQ
To get the most out of Rival IQ, you'll want to subscribe to an annual plan. Besides receiving an annual pricing discount, you'll get access to additional...Read more
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