--- title: Rival IQ Reviews meta_title: 'Rival IQ Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 49 reviews by the users' company size, role or industry to find out how Rival IQ works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 49 scale: '5' date_modified: '2026-06-15' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Rival IQ Reviews **Vendor:** Rival IQ **Category:** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics) **Average Rating:** 4.5/5.0 **Total Reviews:** 49 ## About Rival IQ Headquartered in Seattle, Rival IQ is a social media analytics platform that helps you maximize your team’s impact. Using competitive benchmarking, automated insights, and a comprehensive set of social media metrics, we measure your performance on social against your competitors to give you a true sense of how your brand or agency is doing. Using our intuitive app, you’ll place your performance in context and find answers to all your burning social media questions. Rival IQ is trusted by thousands of brands, agencies, and digital marketers around the globe for comprehensive social media insights. ## Rival IQ Reviews ### 1. Terrible Support **Rating:** 0.0/5.0 stars **Reviewed by:** Verified User in Arts and Crafts | Mid-Market (51-1000 emp.) **Reviewed Date:** July 30, 2025 **What do you like best about Rival IQ?** The service functions fine, but the interface is outdated, and they are slow to introduce new features. **What do you dislike about Rival IQ?** Support is non-existant. Expect to have to reach out to their support team multiple times and wait days to get any kind of a response. **What problems is Rival IQ solving and how is that benefiting you?** Competitor social reach tracking. ### 2. A Powerful and Intuitive Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Grace T. | Digital Engagement Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2022 **What do you like best about Rival IQ?** I appreciate that RivalIQ offers me stats and tables for metrics that I may not have previously considered a being instrumental pieces of data. However, there have been a handful of times where I've looked at some of these different graphs, and have been able to see trends that I wouldn't have noticed if I was just looking at the big stats like Engagement Rate per follower. It lets me see things I wouldn't have put together independently. **What do you dislike about Rival IQ?** The aesthetic appeal and the lack of ability to customize it much makes me less excited to use the built in tables and graphs that you can just export. Even though that would be a lot more convenient, I prefer to design my own graphs so that they look as clean and beautiful as the rest of a presentation I may be giving to a client. So being able to customize those would be a great improvement. **What problems is Rival IQ solving and how is that benefiting you?** There's a considerable amount of math and flling out spreadsheets of data that I would have to do manually in order to accomplish what RivalIQ is able to do within minutes of a full set up. Even just the ability to put in a web address of a competitor and automatically find the majority of their social media accounts AND their data like engagement rates, flowchart of audience growth, etc. is so significant, and that's just like the most basic function of the tool. ### 3. Must Have Tool For Social & Competitive Audits & Social Analysis **Rating:** 5.0/5.0 stars **Reviewed by:** Barika P. | CMO, Small-Business (50 or fewer emp.) **Reviewed Date:** August 12, 2021 **What do you like best about Rival IQ?** Rival IQ is my GO TO tool whenever I need to perform a social media audit and/or competitive audit. I love how easy it is to set up, how responsive their customer service team is (the chat function is simply tops), and I really value the insights the tool provides around a brands' social performance. Additionally, Rival IQ has TikTok stats, which very few tools have at the moment, so that has really helped as more brands are on the platform and need reporting around content performance. **What do you dislike about Rival IQ?** The only downside is that I wish it had more robust listening. I know that is not what the tool specializes in; but it would be very helpful it was folded into one. However, to help ease that pain point, it does provide Twitter Search & Instagram Discovery - so that is helpful in a pinch. **What problems is Rival IQ solving and how is that benefiting you?** We use Rival IQ to see a social rollup of our brands and competitive brands. The ability to tell when a brand has "boosted" a post or put paid dollars, really helps us to understand the paid strategy competitors are using over time. Another benefit is the speed to insights...it really helps us cut down on the time it takes for reporting by having all the metrics in one place. **Official Response from Blair Feehan:** > Thank you so much for these kind words, Barika! We'll be sure to mention your customer service shout-out to Cat and Jacob too :-). ### 4. Our *Maybe Not So* Secret Analytics Weapon **Rating:** 5.0/5.0 stars **Reviewed by:** Brendan B. | Manager of Communications and Social Media, Enterprise (> 1000 emp.) **Reviewed Date:** February 14, 2022 **What do you like best about Rival IQ?** The layout and ability to generate custom reports from all of our channels at once. My competitive nature also loves the ability to create landscapes and measure our efforts against our competition. An additional benefit is to be able to see breakout posts from our peers as well. Makes monitoring a lot easier. **What do you dislike about Rival IQ?** Support for Instagram Stories, TikTok and Reels analytics could be better, but for our main three channels (FB, Twitter, IG), this has everything we need. Being able to pull and customize reports makes my job a lot easier. **What problems is Rival IQ solving and how is that benefiting you?** Two of the biggest things we've been able to do have been standardizing reporting with our leadership. It has really helped our team make a strong case for more resources for social media. ### 5. Love Rival IQ! **Rating:** 5.0/5.0 stars **Reviewed by:** Jason M. | Instructor, Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2021 **What do you like best about Rival IQ?** There are many things to like about the platform, but for starters, the straightforward UX is so helpful. I teach it in my class and my team, and both can pick up the software fast and efficiently. The second is how useful it is in looking for inspiration and trends in our industry. Often I wonder if we dropped the ball on some content or opportunities to create new content unknown. With Rival IQ I can gather all that and determine if it was successful via their comparative analytics. **What do you dislike about Rival IQ?** It used to be that it could not track TikTok, but that has now changed (thanks Rival IQ!), so do not have much negative to say. I think the power of the platform is the effective cost and simplicity of the platform. I like how it focuses on what it does best and does not overcomplicate the process. I was a little upset that the platform does not use SEO tools as much (it used to), but we did not use them as often as the social side anyway. **Recommendations to others considering Rival IQ:** It is extremely helpful, and they have been very flexible as I teach it in my University class! I think make sure to dig deeper in the trends as that unlocks the true power of the platform. Segment the data in excel to get greater results. **What problems is Rival IQ solving and how is that benefiting you?** The main problem I have solved is coming up with new ideas. With Roval IQ I can do a scan to see what has been done in our industry and what worked. From there, we determine trends for types of content that can also better direct our content strategy and ensure anything we do create is original. **Official Response from Blair Feehan:** > Thanks so much for the rave, Jason! We're stoked on TikTok too, and we love being able to add features that really make a difference for our customers. ### 6. RivalIQ is Invaluable for Analytics-Based Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** June 22, 2022 **What do you like best about Rival IQ?** Tracking the competitive landscape in real-time Monitoring top performing posts Ease of editing the landscape **What do you dislike about Rival IQ?** Nothing comes to mind! TikTok analytics can be a bit buggy, but for the most part RivalIQ works flawlessly. **What problems is Rival IQ solving and how is that benefiting you?** RivalIQ allows marketers to develop a more thoughtful social media strategy, and easily track how the strategy is working. The insights provide excellent suggests for where to focus more time and energy to improve. ### 7. Easy To Use Content Analytics & Competitor Benchmarking Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Barika P. | Co-Founder/CMO, Small-Business (50 or fewer emp.) **Reviewed Date:** October 19, 2021 **What do you like best about Rival IQ?** Rival IQ is such a great find because not only can I monitor content performance for brands I work with but I can also look at my brand vs. competitors. The tool, out of the box, provides insights around performance, areas to improve upon, and sends alerts on breakout posts from competitors. It also tells you if a post was likely "boosted" which is also insightful in today's pay-to-play environment. Probably the most helpful thing is that it also tracks TikTok data along with all the other data sources. It makes my job easier because I can get my information from one source, rather than cobbling it together from multiple data sources. **What do you dislike about Rival IQ?** I really wish it had a larger social listening component as well as IG Stories/Reels data included. **What problems is Rival IQ solving and how is that benefiting you?** Rival IQ helps us with monthly reporting as well as performing audits. We also use it to pitch new business which has led to several new client sign ups. **Official Response from Blair Feehan:** > Thank you so much for your kind words, Barika! We're excited that you love Rival IQ for competitive analysis, and especially our new TikTok analytics. I wanted to make sure you knew we have lots of Instagram Stories metrics available in our app, so I've attached a quick overview here. Your Customer Success Manager Jacob will get in touch next week to answer any questions you might have. I totally hear you on wanting Reels analytics. Believe me, we'll be working to incorporate Reels metrics the second Instagram starts including them in their API! ### 8. Great social media insights **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** March 18, 2022 **What do you like best about Rival IQ?** The ease of use. The dashboard and reporting and the many features allow us to both track our metrics and understand what our competitors are doing. A great tool which I definitely recommend! **What do you dislike about Rival IQ?** You have to pay to add more competitors to your reporting. It comes with a base but can easily become quite expensive. Same with the users. I wish the different packages came with a bit more. **What problems is Rival IQ solving and how is that benefiting you?** Tracking social media reporting. Intel on competitors. Content creation and inspiration. The social media/brand team is using it, as well as our team in North America. ### 9. Good tool, opportunity to advance **Rating:** 4.0/5.0 stars **Reviewed by:** Hanna P. | Digital Experience Director, Small-Business (50 or fewer emp.) **Reviewed Date:** January 09, 2022 **What do you like best about Rival IQ?** The tool gives us a good view of the competitive landscape and cuts down on manual research time. **What do you dislike about Rival IQ?** The data available has been pretty stagnant over the last couple years, feel like there's opportunity specifically on the paid social side. **What problems is Rival IQ solving and how is that benefiting you?** Allows us to understand content performing well in the industry and track competitive channel growth without going to each channel. ### 10. Good business social comparison program **Rating:** 4.5/5.0 stars **Reviewed by:** Joanna S. | Director of Community + Content, Small-Business (50 or fewer emp.) **Reviewed Date:** August 04, 2020 **What do you like best about Rival IQ?** My job is mostly b2b, but is trying to expand as b2c. Rival IQ allows us to compare social media trends between not only our top b2b competitors but b2c as well. It allows us to gauge the temperature of what our competitors are posting and use that as things to remember when we figure out our social media calendar. **What do you dislike about Rival IQ?** There isn't much I dislike about the program. For the version we have, there is a cap to how many businesses we can add and compare, but for us, we just put our biggest competitors on there. **Recommendations to others considering Rival IQ:** Connect as many social media sites to it as possible that way to can utilize the tool fully. Being able to compare across the social media channels is nice as well, especially because some businesses use certain channels more than others. Also, whether you are a b2b or a b2c business, consider utilizing both options and doing different comparison settings, for my job the ability to do both is great as we try and shift to being b2c. **What problems is Rival IQ solving and how is that benefiting you?** It essentially made my job easier. Before, I was hand searching each of our largest competitors and tracking trends on what was being posted. Now with Rival IQ I was able to have all of that in one space. It saves me a lot of time and allows me to be more efficient in what I do. Only issue is that you can't use it it for all social platforms (LinkedIn is not on there). ### 11. Rival IQ - after much research, excellent bang for the buck! **Rating:** 4.5/5.0 stars **Reviewed by:** Wayne S d. | V, Small-Business (50 or fewer emp.) **Reviewed Date:** September 08, 2021 **What do you like best about Rival IQ?** Data visualizations for client reports AND the excellent support. **What do you dislike about Rival IQ?** Constraints on the number of accounts I can attach, but all services in this space do this. **What problems is Rival IQ solving and how is that benefiting you?** Problems: Competitive analysis, data analysis, visualizations and charts, ease of reporting, performance monitoring. Benefits: Speed, reliability, efficiency. **Official Response from Blair Feehan:** > Thanks for your kind words, Wayne! So glad to hear you're getting a lot of value, analysis, and support out of the tool. We're actually working on expanding the number of accounts you can attach as we speak, so we've noted your interest and will be in touch when we have a beta for that product feature. ### 12. Rival IQ Review **Rating:** 4.0/5.0 stars **Reviewed by:** Prashant L. | Sr. Digital Strategist - CRM | App Retention & Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** December 10, 2020 **Official Response from Blair Feehan:** > Thanks for the kind review, Prashant! We're so happy the competitive benchmarking and insights have been helpful for your social media strategy. ### 13. Excellent data and dashboards **Rating:** 4.5/5.0 stars **Reviewed by:** Carlos R. | Marketing Consultant, Mid-Market (51-1000 emp.) **Reviewed Date:** July 21, 2021 **What do you like best about Rival IQ?** the ease of use and the visual dashboards. managers love simple charts **What do you dislike about Rival IQ?** that i cant aggregate social profiles under one **What problems is Rival IQ solving and how is that benefiting you?** all strategic plans and benchmarks for success **Official Response from Blair Feehan:** > Thanks for your feedback, Carlos! Your Customer Success Manager will be in touch this week to talk more about your needs for aggregating social profiles using our Cross-Channel functionality, so we're hoping that helps. ### 14. Easy setup, fast and updated live. Highly recommended. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** May 18, 2021 **What do you like best about Rival IQ?** Easy to use and very intuitive. The dashboards are easy to understand and very complete. The service it's A+, if you need any assistance, they are always there to help. **What do you dislike about Rival IQ?** I would like to have better PAID and listening tools. **Recommendations to others considering Rival IQ:** Upgrade the basic amount of accounts to monitor, you will need to upgrade after you see the results and would like to have more possibility. **What problems is Rival IQ solving and how is that benefiting you?** Reporting, benchmarking, KPI Monitoring, understanding the value of our content and a quick verview on our website metrics. ### 15. A pretty way to keep social metrics combined. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 01, 2021 **What do you like best about Rival IQ?** I like that you are able to entire the companies that make up your brand's competitive set. **What do you dislike about Rival IQ?** I wish it had more social listening and influencer tracking opportunities. **What problems is Rival IQ solving and how is that benefiting you?** Keeping tabs on content that performs well. I have realized that some of the brands that I manage need to get their head in the social game if they want to keep up. **Official Response from Blair Feehan:** > Thanks so much for the review! We're always looking to increase our functionality, so it's really helpful to hear that you would benefit from more social listening and influencer tracking. ### 16. Great competitive analysis tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.) **Reviewed Date:** March 11, 2020 **What do you like best about Rival IQ?** Simple to use and understand. It's great for being able to get an understanding of a companies competitive social landscape. **What do you dislike about Rival IQ?** A lot of companies had no historic data and RivalIQ could only begin capturing data from the time you commence tracking. **What problems is Rival IQ solving and how is that benefiting you?** Using RivalIQ we were able to identify large events from our competitors, what people were responding to well and how to use that in our own advertising. ### 17. Must-have in social intelligence **Rating:** 4.5/5.0 stars **Reviewed by:** Crystal O. | Marketing Manager, Internet, Small-Business (50 or fewer emp.) **Reviewed Date:** April 23, 2019 **What do you like best about Rival IQ?** Everything about this product is necessary. See when your competitors boost a post, see when they are receiving unusual attention, and get email alerts when you are doing particularly well (or badly for that matter). I only have one recommendation - summarized customer sentiment would be a wonderful addition to this platform. e.g. if I've had a month where customers were angry at or disappointed in my brand, it would be important. So some smarter analytics based on aggregate data would be highly valuable in this reagrd. **What do you dislike about Rival IQ?** There's absolutely nothing. I suppose to fill this out I could do with a little more control over our white labeling options. Oh and there is one more thing - sometimes when downloading reports they fail and I have to keep trying. Rival IQ needs to be a bit more clear about their server statuses at any given point in time. **Recommendations to others considering Rival IQ:** If you can afford this product - don't sleep on it. It's a very useful platform for any size of business. It inspires you to do more and keep up with, then surpass, your toughest competitors. **What problems is Rival IQ solving and how is that benefiting you?** We're finding out insights into the social performance and wellbeing of our brand and our customers' brands. It's a new, clean way of seeing data that summarizes it in a very useful format. Get your reports in .pdf or .ppt, but both formats end up equally beautiful. ### 18. An easy way to gather intel on competitors **Rating:** 3.5/5.0 stars **Reviewed by:** Linda R. | Director of Digital Communications, Enterprise (> 1000 emp.) **Reviewed Date:** January 18, 2018 **What do you like best about Rival IQ?** Their reporting dashboard is easy and their automated reports are a great added feature. Super easy to figure out, very user friendly, excellent customer support. **What do you dislike about Rival IQ?** I don't always agree with the random daily emails that come - I would like the option to toggle which alerts I should get (i.e., when someone changes positioning language is more important to me than when someone changes a click through URL). **Recommendations to others considering Rival IQ:** Consider your competitive set and how you want to organize them. **What problems is Rival IQ solving and how is that benefiting you?** We are able to benchmark our social performance against peer institutions, competitors, and aspirational institutions. ### 19. Easy to use tool to gauge your org against competitors **Rating:** 5.0/5.0 stars **Reviewed by:** Elise O. | Marketing and Operations Strategy Consultant, Enterprise (> 1000 emp.) **Reviewed Date:** January 09, 2019 **What do you like best about Rival IQ?** I can easily and quickly see how my org stacks up to competitors. Also, I can set up custom reports and custom alerts that notify me of what my competition is doing in real-time. Additionally, the interface is easy to use. **What do you dislike about Rival IQ?** I would like to customize reporting even further, but I think they are working on this. **What problems is Rival IQ solving and how is that benefiting you?** It saves time and energy. We can use one dashboard to get all the info needed on competitors at one time. We can benchmark against goals and against competitors. ### 20. Great social media competitor review software **Rating:** 5.0/5.0 stars **Reviewed by:** Chris M. | Assistant Director, Digital Strategy, Mid-Market (51-1000 emp.) **Reviewed Date:** May 23, 2019 **What do you like best about Rival IQ?** Great reporting, great features, always updating. **What do you dislike about Rival IQ?** Lack of Snapchat data (although not RivalIQs fault) **What problems is Rival IQ solving and how is that benefiting you?** Competitor analysis social media analytics ### 21. Great Engagement Analytics **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** July 19, 2018 **What do you like best about Rival IQ?** Shows our top posts as well as our competitions. We can see what we're doing that's different vs what they are doing. **What do you dislike about Rival IQ?** Only has engagement analytics and not reach or impressions. **Recommendations to others considering Rival IQ:** Include other analytics besides engagement. Include reach, impressions, ads vs organic posts **What problems is Rival IQ solving and how is that benefiting you?** What content works for us What our benchmark is for engagement rate etc Our social growth every month ### 22. Extremely Valuable Social Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** December 20, 2017 **What do you like best about Rival IQ?** Our team loves the ability to enter competitive handles and track performance across the landscape. The charts available have been very helpful to the clients. **What do you dislike about Rival IQ?** There really is nothing that I dislike about this tool. **Recommendations to others considering Rival IQ:** Take a look at the tiered packages they offer when deciding what your client really needs. They offer a monthly fee instead of a full year, so this could be a way to sell it in to clients as a trial if they currently don't use any tools or are hesitant. **What problems is Rival IQ solving and how is that benefiting you?** One of the biggest benefits that we have found is the ability of Rival IQ to use machine learning to identify which posts our competitors are likely boosting with paid dollars. This helps us make a case to clients to continue to utilize paid and also helps inform our overall strategy. ### 23. Great tool for high level competitor insights in the social space **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** December 12, 2017 **What do you like best about Rival IQ?** I like to be able to easily track my competitors social pages in an easy dashboard and set it up with the information I need. I also like that I can incorporate my FB ads manager into the platform to pull owned ad data in. **What do you dislike about Rival IQ?** I would love to see more functionality with ads from competitors. I know this is not realistic but it would be nice is FB ever opened that up. Also engagement rates are calculated very different than the actual platforms making it difficult to use. **Recommendations to others considering Rival IQ:** If you're looking for any easy way to compare your social platforms against competitors or dig into specific companies for new business it's a great tool. Keep in mind it is only pooling what in on the social page and does not incorporate ad buys from competitors. **What problems is Rival IQ solving and how is that benefiting you?** Competitive analysis for multiple brands as well as new business pitches. ### 24. Good Competitor Reporting **Rating:** 4.5/5.0 stars **Reviewed by:** Aimee L. | Account Executive, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** August 01, 2017 **What do you like best about Rival IQ?** Rival IQ allows you to track your competitors' social media accounts and compare your progress with them. **What do you dislike about Rival IQ?** I'd like to be able to see the reach data of our company's social media as well as the data that is used to compare to competitors. **Recommendations to others considering Rival IQ:** The software is not your typical social media reporting software. It does not have reach data for example, it only has public data so that you can compare to your competitors. **What problems is Rival IQ solving and how is that benefiting you?** We are using Rival IQ to track our social media engagement against our competitors. It has helped us create benchmarks for progress based on what our competitors are doing. ### 25. Get Ahead Of Your Competition **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2017 **What do you like best about Rival IQ?** I love being able to see what my competitor's social media campaigns are looking like with a capture in an instant. New features and the ease of use are huge for me. **What do you dislike about Rival IQ?** I would like to see improvement on the dashboard. I would also like the chat box removed at the lower corner. It would be nice to have that out of my way of the dashboard. **Recommendations to others considering Rival IQ:** Definitely give Rival IQ a shot! They are an amazing company with a great product! **What problems is Rival IQ solving and how is that benefiting you?** Time. I am saving the most valuable resource I have...time. The benefits I have realized is that it is important to watch your competitors and see what additional value you can give to your clients and prospects which they are either dropping the ball on or have not considered. ### 26. Amazing product for aggregated digital and social analytics, monitoring, and reporting. **Rating:** 5.0/5.0 stars **Reviewed by:** Drew B. | CEO, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** April 03, 2017 **What do you like best about Rival IQ?** Product functionality, roadmap, and continual updates to the platform. Their platform is incredibly robust and they are constantly rolling out new features, updates, and advanced reporting and analytics. **What do you dislike about Rival IQ?** Rival IQ has built in some amazing integrations with social platforms. It's been tremendous to compare multiple accounts in aggregate and against competitors. Their original custom reports section was not very robust, but they have made big improvements lately that have made their custom reporting really great. My only feedback would be for continued work on custom reporting and dashboards, which I believe they are still working on. **What problems is Rival IQ solving and how is that benefiting you?** We use Rival IQ for competitive tracking and tracking our portfolio companies. Rival IQ made it easy for us to aggregate social and digital monitoring across multiple channels and companies into simple, easy reporting. Rival IQ is also really beneficial in helping us determine what content is working and not working on our social channels and where we can find the most value in our content. ### 27. Great Service...but way too expensive **Rating:** 2.0/5.0 stars **Reviewed by:** Fernando D. | Digital Account Success - Director, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** May 31, 2017 **What do you like best about Rival IQ?** Landscape comparison is the best feature that RivalIQ has, with that you can see at once how your brand is doing in relevant terms against competition **What do you dislike about Rival IQ?** Rival IQ prices are out of the market, and even worst they do not respect previous agreement with loyal users that have been with them for years. **Recommendations to others considering Rival IQ:** Look for other options before committing to an annual plan, it is way too expensive compared with other options. Other options may not be as complete as RivalIQ's but the price will be beter **What problems is Rival IQ solving and how is that benefiting you?** Mostly customer reports about our performance as an agency ### 28. Great social analytics tool! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 26, 2016 **What do you like best about Rival IQ?** Robust for social analysis (both for your own client/website but for competitors too), but there's some pretty cool stuff in the "web" section. The alerts give you a list of the changes to your property or that your competitors have gone through, including updates to titles/descriptions, social bio updates, breakout social posts (ie highly engaged-with content), and another report even gives you a snapshot every week of a particular website so you can see changes over time. **What do you dislike about Rival IQ?** The SEO section is pulling in data from the SEMRush and Moz API's and if you already have access to these tools, it's not as helpful. **Recommendations to others considering Rival IQ:** Rival IQ seems to do everything well, but doesn't specialize in one particular aspect of social media monitoring or anlaytics. If you're looking for a specific use case, you might want to go elsewhere. **What problems is Rival IQ solving and how is that benefiting you?** We needed a social analytics and listening tool that integrated insights for clients and their competitors. Rather than pull data from multiple sources, we can just visit the dashboard of Rival IQ. ### 29. Rival IQ Capabilities **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 27, 2017 **What do you like best about Rival IQ?** You can see how your social posts compare to your competitors with one click. Their charts and data make for easy viewing and analyzing by you and your client. **What do you dislike about Rival IQ?** There is a limit on the amount of competitors you can insert at each price point. **What problems is Rival IQ solving and how is that benefiting you?** We are able to streamline a lot of data pulling while at the same time learning valuable insights about our clients in comparison to the rest of their industry and market. ### 30. Would be more helpful with LinkedIn **Rating:** 3.5/5.0 stars **Reviewed by:** Brett S. | Compliance Marketing Specialist, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** October 20, 2016 **What do you like best about Rival IQ?** Easy to read stats. Easy to navigate dashboard. **What do you dislike about Rival IQ?** Does not gather LinkedIn data. Not their fault, but the only platform we care about. **Recommendations to others considering Rival IQ:** Great as long as you don't need LinkedIn data. **What problems is Rival IQ solving and how is that benefiting you?** Most of our customers are on LInkedIn so that is where I am really looking for engagement. What I have found working with RivalIQ is that their product does not meet my needs, through no fault of their own. ### 31. Excellent social/digital analytics tool! **Rating:** 5.0/5.0 stars **Reviewed by:** Doug L. | President, Public Relations and Communications, Small-Business (50 or fewer emp.) **Reviewed Date:** May 05, 2016 **What do you like best about Rival IQ?** Benchmarking our clients' performance (we are a small digital agency) against their peers, competitors and others in their "landscape" is amazingly useful and easy. **What do you dislike about Rival IQ?** I wish "self-reporting", meaning reporting on one client for that client, were easier and more comprehensive. You can isolate a client by tagging them (or others) but the whole concept of landscape falls apart in a one company profile. **Recommendations to others considering Rival IQ:** Great for comparing one organization's digital presence against others. Not so great for one organization tracking its own progress against itself. **What problems is Rival IQ solving and how is that benefiting you?** With RivalIQ we can show clients how they "stack up" on social/digital against their peers or competitors. This is certainly an important part of our strategic planning and counsel. Plus we can benchmark progress against our goals for the client. ### 32. The best platform you've never heard of **Rating:** 5.0/5.0 stars **Reviewed by:** Ellen G. | Social Media and Community Engagement Lead, Non-Profit Organization Management, Enterprise (> 1000 emp.) **Reviewed Date:** July 05, 2016 **What do you like best about Rival IQ?** RivalIQ gives us the chance to benchmark our social media efforts against our competitors. We're able to see what is working for our peers, who's doing what, and allows us to export our findings in workable form (powerpoint, pdf, etc), **What do you dislike about Rival IQ?** Not much...I wish it would allow you to benchmark more than just social. **Recommendations to others considering Rival IQ:** Give it a shot, you'll be amazed by what you can learn about your own efforts by watching your peers. **What problems is Rival IQ solving and how is that benefiting you?** We're able to see where we stand versus our peers and be more effective with our social efforts. ### 33. RivalIQ makes our data gathering so much easier **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2016 **What do you like best about Rival IQ?** I like that I can easily see spikes in our competitors social networks and make a good guess as to what caused the spike and replicate on our channels. We are able to easily track growth across platforms, assigning value to certain campaigns in an efficient way. Tracking brands that have the same target audience as us allows us to really understand our customer interests outside our product offering. Then we get to promote similar lifestyle experiences and content, knowing that it will be appreciated by our followers. Since using Rival IQ we have grown our total social reach by more then 150%. **What do you dislike about Rival IQ?** There really isn't anything. The only thing I would want is to integrate a posting feature like Sprout Social so we can switch to using one single platform for posting, tracking, mulitplatform response and analytics. Adding in new platforms in the future will be critical - periscope / snapchat. **Recommendations to others considering Rival IQ:** It will save you so much time aggregating data. **What problems is Rival IQ solving and how is that benefiting you?** The ability to have all my necessary data in one place. ### 34. Excellent for Competitor Research and Impressing Clients **Rating:** 4.5/5.0 stars **Reviewed by:** Peter K. | Marketing Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** May 24, 2016 **What do you like best about Rival IQ?** Its value comes in its competitor research. You can easily see the campaigns they're running as well as their top posts. **What do you dislike about Rival IQ?** The price unfortunately, the monthly price is steep for small companies. Also for this price, it feels more like an additional than a stand-alone product. There are some metrics and integrations I would like to see more of to show our clients. **Recommendations to others considering Rival IQ:** Use it for competitive research as well as hashtag research. Being able to search a custom date range is also helpful on the paid version. This is extremely helpful when pitching clients as well. **What problems is Rival IQ solving and how is that benefiting you?** Performance of our current campaigns and also viewing what our competitors are doing. ### 35. An excellent product, backed by superb service. Just perfect! **Rating:** 5.0/5.0 stars **Reviewed by:** Alan M. | Commercial Director, Food & Beverages, Small-Business (50 or fewer emp.) **Reviewed Date:** May 20, 2016 **What do you like best about Rival IQ?** The product is perfect for my needs, allowing me to measure the performance of my brand against key competitors. **What do you dislike about Rival IQ?** There is nothing I like dislike. Even the 8 hour time difference is not a real issue. **Recommendations to others considering Rival IQ:** Talk to them. You'll be impressed. Get a free trial at a time when you can devote a few hours to understanding what it can do for you. You'll be even more impressed. **What problems is Rival IQ solving and how is that benefiting you?** Knowing how my brand is performing in social media against key competitors. Having access to the data has made me up my game, and helped me improve the brand's position substantially. ### 36. Must use for smart and busy marketers **Rating:** 4.0/5.0 stars **Reviewed by:** Ahmed H. | Digital Marketing Manager, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** May 22, 2016 **What do you like best about Rival IQ?** The dashboards are very smart and easy to use Rate of adding more features Social Ranking weekly alerts on landscape performance They have no limit on adding/removing companies to landscape during the month unlike most of other services. **What do you dislike about Rival IQ?** High price. Although it's reasonable related to similar services. **Recommendations to others considering Rival IQ:** When u have a problem or want a help, always contact their customer support they're very responsive and always seeks happiness of customers. **What problems is Rival IQ solving and how is that benefiting you?** With RivalIQ, I'm capable of rapidly listen and monitor competitors activities on social and digital landscape while smartly create cross-channel reports of my clients' activities on digital landscape. ### 37. Great tool for competitive analysis **Rating:** 4.5/5.0 stars **Reviewed by:** Ashley B. | Marketing Strategist, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** July 20, 2016 **What do you like best about Rival IQ?** The tool does a great job of visualizing data and comparing brands. **What do you dislike about Rival IQ?** Wish it had more in-depth data on LinkedIn **What problems is Rival IQ solving and how is that benefiting you?** Social, SEO and SEM competitive analysis. We were doing a lot of this analysis manually but RivalIQ helps pull it all together quite easily. ### 38. Exceptional offering and service **Rating:** 5.0/5.0 stars **Reviewed by:** Steve C. | Co-Founder - VP - Chief Operating Officer, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** May 04, 2016 **What do you like best about Rival IQ?** Ease of use, responsive team and service level, simply to teach to team **What do you dislike about Rival IQ?** So far, very little. It's a solid offering at a very reasonable price **Recommendations to others considering Rival IQ:** Do it now, before the price hikes! **What problems is Rival IQ solving and how is that benefiting you?** Data collection and analysis for our clients competitors in a way that would take us days to collate manually ### 39. Crazy effective. **Rating:** 5.0/5.0 stars **Reviewed by:** Steve B. | Owner, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** July 06, 2016 **What do you like best about Rival IQ?** The ability to benchmark your clients against competitors and know what it takes to consistently be more effective. **What do you dislike about Rival IQ?** I don't like tomatoes and sweet potatoes. **Recommendations to others considering Rival IQ:** If you have clients ever questioning social, show them this. **What problems is Rival IQ solving and how is that benefiting you?** The people that are blind to social and its effectiveness. You can not argue against actual data. ### 40. Awsome! **Rating:** 5.0/5.0 stars **Reviewed by:** Amir F. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** August 26, 2015 **What do you like best about Rival IQ?** Rival IQ is a complete service for benchmarking on social media. You get all the info in one place, compare them and all that with an awsome price, it fits in most agencies budget. And what is very cool, you talk directly to the CEO. **What do you dislike about Rival IQ?** At the moment there is nothing I dislike in the product. **Recommendations to others considering Rival IQ:** If you need an easy to use service, to get all your data together (and data form your competitors) and then use them to Social Media Intelligence, I recommend this for you. **What problems is Rival IQ solving and how is that benefiting you?** We are using it for benchmarking. It´s very easy to have your own insights with the data so well organized into beautiful dashboards. I really think that this solution is cheaper than it should be (I am serious), I have tested many others more expensive than this and they didnt do what Rival IQ does. ### 41. Simple, useful and Very good! **Rating:** 5.0/5.0 stars **Reviewed by:** Arif Cemil O. | Program Manager, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** May 04, 2016 **What do you like best about Rival IQ?** Simplicity on usage, great insights and suberb product support. **What do you dislike about Rival IQ?** Missing Facebook Page insights local data (instead global) **Recommendations to others considering Rival IQ:** Give it a try. On trial period you will fall in love with... **What problems is Rival IQ solving and how is that benefiting you?** Detailed reports on Social Media insights of our clients and their competitors. Making sure clients understand what is working and what is not. ### 42. Great tool for benchmarking your social performance. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.) **Reviewed Date:** February 11, 2016 **What do you like best about Rival IQ?** I really like how clear and easy to use the platform is. The downloadable PDFs and Powerpoint formats are also very useful. The way the numbers are presented are very easy to understand, even for those not familiar with social media. **What do you dislike about Rival IQ?** I wish that I could export the raw data as a CSV or excel file. **What problems is Rival IQ solving and how is that benefiting you?** To benchmark and easily measure our social performance. ### 43. The only competitive owned social analytics tool you'll ever need. **Rating:** 5.0/5.0 stars **Reviewed by:** Evan D. | Head of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** January 28, 2015 **What do you like best about Rival IQ?** I can't say enough good things about Rival IQ. Phenomenal interface. Phenomenal customer service. Phenomenal human-assisted automation. Phenomenal product vision and direction. Solves tons of problems - from quick insight into the 3 main metrics for social media (audience, activity, engagement), to rapid report development. They're working on marrying all digital analytics into one platform, such as SEO and paid search advertising analytics - they've got a start at this with some Moz and SEMRush data in the platform. **What do you dislike about Rival IQ?** The interface has some work needed, just in the sense that there are too many great things to do with it and it's hard to find where to do them. But this will be fixed soon I'm told. **Recommendations to others considering Rival IQ:** The founders, John, TA and two others, are incredibly involved and ready to talk with you. Don't hesitate to chat with them. They have made so much time available for us and continue to surprise me with their care, attention and drive to take over the market for social analytics with this product. DO NOT USE SIMPLY MEASURED. Or quintly. Or anything else, really. Those are priced way too high or way too annoyingly for agency or even major brand purposes. Rival IQ has simple pricing. They're awesome people. It's an incredible product. I know giving full scores to everything seems fishy, but there is nothing better and there is really nothing bad I have to say about it. **What problems is Rival IQ solving and how is that benefiting you?** Social marketers everywhere need quick insight into performance, especially compared to their industry and competitors. Franchises need to see a ton of social properties at once. Social marketers don't have much time, and manually finding URLs to competitors' social networks is annoying (Rival IQ does it automatically when you type in a competitor's website). Rival IQ solves ALL of these and more. ### 44. The data you need, fast, easy, and affordable **Rating:** 5.0/5.0 stars **Reviewed by:** Jay B. | President, Social Media and Content Marketing Strategist, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** February 13, 2015 **What do you like best about Rival IQ?** I love these guys. Excellent social media, SEO, content marketing data (especially competitive data) that is very easy-to-use and affordably priced. Also a very responsive team. Quick to answer questions, explain product updates, etc. It's not as full-featured as some of the other solutions in this space, but the value to price ratio is unbeatable. (disclosure: investor in this company) **What do you dislike about Rival IQ?** UX and UI not quite where it needs to be yet. Don't have access yet to the full complement of social channels. **Recommendations to others considering Rival IQ:** If you need a massive, enterprise-grade solution, you might look at TrackMaven, SocialBakers, SimplyMeasured. But for mid-market these guys have a great QPR. **What problems is Rival IQ solving and how is that benefiting you?** Lots of use cases for RivalIQ, but in my company we mostly use it to find best-performing social media content from among a competitive set. Very helpful in tailoring social editorial calendars and content plans. ### 45. Rival IQ is one of the most important tools in my social media toolkit **Rating:** 5.0/5.0 stars **Reviewed by:** Olga A. | Director of Social Media, Internet, Mid-Market (51-1000 emp.) **Reviewed Date:** February 04, 2015 **What do you like best about Rival IQ?** Knowing what your competitors are up to is crucial for every marketer. Rival IQ was is an absolute must-have. It allows you to compare your business with your competitors. It also allows you to see the size of their networks, their posting frequency, and their progress compared to yours. This data helps you do better job on your own social media channels and win a larger audience in the future. And it actually tells every social media marketer about their own success and their input. I absolutely love: 1. Growth reports (where you see the changes during the set date range) 2. Email notifications (I don't have time to check Rival IQ daily, yet I get notifications when some post in my landscape performed significantly better than the others. + I see which of my posts were great compared to others) **What do you dislike about Rival IQ?** Don't have any dislikes about this tool)) there is always a room for improvement and they can add other social networks like Pinterest. Data for a wider date range would be great. **Recommendations to others considering Rival IQ:** set up landscapes not only with your direct competitors, but also other landscapes with companies that post similar content that you do, see what works for them. this tool is not only about direct competition, it's great to track how you grow compared even to some bigger brands. you can be amazed at how well you work and also show those results to your management. **What problems is Rival IQ solving and how is that benefiting you?** Competitor research is essential for me, I want to know what my competitors are up to, what their audience likes best. I also clearly see how brands position themselves on social media and get notified when they change their description. Knowing how others present themselves it's easier to differentiate and we've eveloped our own voice and strategy also with the help of Rival IQ. ### 46. Brilliant product. Brilliant service **Rating:** 5.0/5.0 stars **Reviewed by:** Pauline R. | Managing Director, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** February 04, 2015 **What do you like best about Rival IQ?** Easy to use but oh, so powerful. Makes sense of all the real world social data and presents it in such a way that we can deliver a great service to OUR customers. It would be hard to give our clients the service they want without Rival IQ **What do you dislike about Rival IQ?** There really isn't anything to dislike - it's a great product with useful new features on a regular basis. **Recommendations to others considering Rival IQ:** Try it out - you'll be amazed! **What problems is Rival IQ solving and how is that benefiting you?** Gathering data for our clients which then informs their strategy. We've saved a mass of time and have more to show for it. ### 47. Exceptional **Rating:** 5.0/5.0 stars **Reviewed by:** Louisa L. | 2014 Fellow, Non-Profit Organization Management, Small-Business (50 or fewer emp.) **Reviewed Date:** February 04, 2015 **What do you like best about Rival IQ?** The data provided is both accurate and is presented in a comprehensible and report-ready way. I can hone in on competitor's content as well as my own and compare side-by-side. The team is also incredibly involved. **What do you dislike about Rival IQ?** Unfortunately, they don't take Pinterest into account. **What problems is Rival IQ solving and how is that benefiting you?** Rival IQ has helped save massive amounts of time by compiling the social channels of all our competitors, potential investors and more in one place. I've been able to better understand and serve our own audience by better understanding our competitors. ### 48. RivalIQ has been key to our strategic decision making **Rating:** 5.0/5.0 stars **Reviewed by:** Kelly T. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 05, 2015 **What do you like best about Rival IQ?** We use RivalIQ to organize and monitor our competitive landscape. For each indirect or direct competitor we know about or discover, they are added into RivalIQ, tagged and then we receive email alerts and can build report based on activity like Twitter engagement. I really like how the analysis is relative to your own company. **What do you dislike about Rival IQ?** Single user app today, needs support for team members. **What problems is Rival IQ solving and how is that benefiting you?** By segmenting and organizing our competition in landscapes, we are able to strategize better as a team. ### 49. Free trial + Visual Graph **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Renewables & Environment | Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2015 **What do you like best about Rival IQ?** The visual graph it can generate is really powerful. You can add your competitors to compare the social performance with those of yours. Free trial can give Rival IQ an opportunity as well as our business one to test **What do you dislike about Rival IQ?** The solution part is not as strong as the analysis part. **What problems is Rival IQ solving and how is that benefiting you?** Doing competitive analysis ## Rival IQ Discussions - [Do you have plans to support non-profits or startups?](https://www.g2.com/discussions/do-you-have-plans-to-support-non-profits-or-startups) - 1 comment, 1 upvote - [Is there a money-back guarantee?](https://www.g2.com/discussions/is-there-a-money-back-guarantee) - 1 comment, 1 upvote - [Is there a minimum commitment?](https://www.g2.com/discussions/is-there-a-minimum-commitment) - 1 comment, 1 upvote - [What are my payment options?](https://www.g2.com/discussions/what-are-my-payment-options) - 1 comment, 1 upvote - [How does the free 7-day trial work?](https://www.g2.com/discussions/how-does-the-free-7-day-trial-work) - 1 comment, 1 upvote - [View Rival IQ pricing details and edition comparison](https://www.g2.com/products/rival-iq/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-24+01%3A41%3A43+-0500&secure%5Bsession_id%5D=b641044e-decd-4858-bcf2-2164240844ed&secure%5Btoken%5D=418fd9cfe9731a7a81035f83be240620b4292e8f028cf7c040e45efcfe77a9cf&format=llm_user) ## Rival IQ Features **Social Analytics** - Competitor Analysis - Follower Analysis - Post Performance - Paid Campaign Tracking - Hashtag Analytics - Sentiment Analysis **Reports & Dashboards** - Report Customizability - Report Exporting - Scalability - White Label **Agentic AI - Social Media Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top Rival IQ Alternatives - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) - 4.4/5.0 (6,379 reviews) - [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) - 4.4/5.0 (373 reviews) - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) - 4.4/5.0 (708 reviews)