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At a Glance
Market Segments
Enterprise (35.4% of reviews)
Mid-Market (36.4% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Brandwatch Consumer Intelligence
Star Rating
(705)4.4 out of 5
Market Segments
Enterprise (35.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Brandwatch Consumer IntelligencePulsar Platform
Star Rating
(35)4.2 out of 5
Market Segments
Mid-Market (36.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Pulsar PlatformSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Brandwatch Consumer Intelligence excels in Social Measurement with a score of 8.5, while Pulsar Platform shines in Monitoring & Listening with a higher score of 9.1, indicating a stronger capability in tracking social media metrics.
- Reviewers mention that Brandwatch's Paid Campaign Tracking feature has room for improvement, scoring only 6.7, whereas Pulsar's performance in this area is notably lower at 4.8, suggesting that Brandwatch may provide better insights for paid campaigns.
- G2 users highlight that Brandwatch's Report Customizability is rated at 8.0, which is significantly higher than Pulsar's 6.6, indicating that Brandwatch offers more flexibility in tailoring reports to specific needs.
- Users on G2 note that Pulsar Platform has a superior Ease of Setup score of 8.8 compared to Brandwatch's 7.9, suggesting that new users may find Pulsar easier to implement and start using effectively.
- Reviewers say that Brandwatch's Quality of Support is rated at 8.6, while Pulsar's support is even better at 9.2, indicating that users may receive more effective assistance with Pulsar.
- Users report that Brandwatch's Trend Analysis feature is well-received with a score of 8.4, while Pulsar's score of 8.6 shows a slight edge, suggesting that both platforms are effective but Pulsar may offer more robust trend insights.
Pricing
Entry-Level Pricing
Brandwatch Consumer Intelligence
No pricing availablePulsar Platform
No pricing availableFree Trial
Brandwatch Consumer Intelligence
No trial information availablePulsar Platform
No trial information availableRatings
Meets Requirements
8.4
575
8.2
31
Ease of Use
8.2
578
8.1
31
Ease of Setup
8.0
378
8.7
23
Ease of Admin
8.3
336
9.2
22
Quality of Support
8.6
542
9.2
31
Has the product been a good partner in doing business?
8.8
335
9.2
22
Product Direction (% positive)
9.1
548
8.9
31
Features by Category
Social Analytics
8.4(won by 0.5)
246
7.9
18
7.6
234
7.9(won by 0.3)
17
7.7
241
8.2(won by 0.5)
18
6.7(won by 1.9)
159
4.8
7
6.8(won by 1.5)
175
5.3
10
8.1(won by default)
154
Not enough data
7.2(won by default)
168
Not enough data
Reports & Dashboards
8.1(won by 1.9)
248
6.2
18
8.0(won by 1.3)
250
6.7
18
8.2(won by 0.2)
228
8.0
17
7.1(won by default)
114
Feature Not Available
Agentic AI - Social Media Analytics
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.3(won by default)
23
Not enough data
6.4(won by default)
23
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Feature Not Available
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Platform Content
Not enough data
Feature Not Available
Platform Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Media Channels
6.8
107
Not enough data
6.5
105
Not enough data
8.5
133
Not enough data
Geographic Coverage
7.7
119
Not enough data
8.1
124
Not enough data
8.1
117
Not enough data
Reporting
8.6
135
Not enough data
8.4
128
Not enough data
7.9
123
Not enough data
8.9
135
Not enough data
Agentic AI - Media Monitoring
6.3
23
Not enough data
6.2
23
Not enough data
6.0
23
Not enough data
6.0
23
Not enough data
5.8
22
Not enough data
Generative AI
7.1
54
Not enough data
7.4
56
Not enough data
Audiences
8.3
113
8.3
5
7.7
100
6.3
5
6.8
82
Not enough data
7.7
96
8.7
5
Data Analysis
7.8
90
Not enough data
8.9
116
Not enough data
8.7
112
Not enough data
8.7
112
Not enough data
Administration
7.2
73
Not enough data
7.0
69
Not enough data
8.3
99
8.3
5
Agentic AI - Audience Intelligence Platforms
6.9
9
Not enough data
7.5
10
Not enough data
7.3
10
Not enough data
7.3
10
Not enough data
Monitoring & Listening
8.5
381
9.1
18
7.5
359
7.5
18
8.6
209
Not enough data
8.7
208
Not enough data
8.5
211
Not enough data
8.3
201
Not enough data
Agentic AI - Social Media Listening Tools
6.3
51
Not enough data
6.0
50
Not enough data
5.8
51
Not enough data
5.9
51
Not enough data
6.0
51
Not enough data
Data Management & Analysis
7.1
384
7.9
17
8.2
374
8.3
18
8.0
181
Not enough data
8.2
197
Not enough data
Brand Signals
8.1
90
Not enough data
7.1
91
Not enough data
8.3
91
Not enough data
Brand Analytics
8.3
101
Not enough data
8.2
98
Not enough data
Agentic AI - Marketing Account Intelligence
7.9
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
8.3
8
Not enough data
Lead Intelligence
8.7
82
Not enough data
8.2
74
Not enough data
8.0
71
Not enough data
Lead Management
8.4
72
Not enough data
7.6
62
Not enough data
7.8
63
Not enough data
Marketing Campaigns
7.6
64
Not enough data
7.0
53
Not enough data
7.5
60
Not enough data
7.6
58
Not enough data
8.4
67
Not enough data
Data Availability - Marketing Account Intelligence
8.9
11
Not enough data
Data Accuracy - Marketing Account Intelligence
9.2
11
Not enough data
Categories
Categories
Shared Categories
Brandwatch Consumer Intelligence and Pulsar Platform are categorized as Audience Intelligence Platforms, Media Monitoring, Social Media Analytics, and Social Media Listening Tools
Unique Categories
Brandwatch Consumer Intelligence is categorized as Marketing Account Intelligence and Brand Intelligence
Pulsar Platform is categorized as Competitive Intelligence
Reviews
Reviewers' Company Size
Brandwatch Consumer Intelligence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Pulsar Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.3%
Public Relations and Communications
8.4%
Market Research
7.2%
Information Technology and Services
5.5%
Consulting
2.8%
Other
46.7%
Marketing and Advertising
42.4%
Public Relations and Communications
9.1%
Market Research
6.1%
Financial Services
6.1%
Telecommunications
3.0%
Other
33.3%
Discussions
What is the difference between a mention and a query that is referenced in the Brandwatch pricing?
4 Comments
DV
a mention is a single tweet, comment, retweet and so in any site.
a query is a string of keywords that you can use to search for mentions.
In...Read more
Is there any possibility for Brandwatch to gather data from the number of likes?
3 Comments
ZH
Thank you for your help it helped me a lot in solving my issue
https://thenewsaddicts.com/15-best-universities-in-europe/Read more
What is brandwatch used for?
2 Comments
R
Brandwatch is primarily used for Social Listening & Analytics with the help of brand, competitors and industry specific keywords.Read more
Pulsar Platform has no discussions with answers
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