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# Batch vs Customer.io Comparison - What are their main differences?

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BatchCustomer.io[+ Add Product](#)

Reviews

**Batch** [

4.6/5(41)

](https://www.g2.com/products/batch/reviews#reviews)

**Customer.io** [

4.4/5(974)

](https://www.g2.com/products/customer-io/reviews#reviews)

Pricing

**Batch**
No pricing available

**Customer.io**
Free Trial

**Starting at $100.00** Per Month · Essentials

**Pricing Insights**
from reviews

Time to Implement

**Batch**
2 months

Based on 5 responses

**Customer.io**
1 monthFaster

Based on 188 responses

Return on Investment

**Batch**
7 months1 month sooner

Based on 5 responses

**Customer.io**
8 months

Based on 169 responses

Perceived Cost

**Batch**
$$$$$

**Customer.io**
$$$$$

Average Discount

**Batch**
Not enough reviews yet

**Customer.io**
21%

 ![Batch](https://images.g2crowd.com/uploads/product/hd_favicon/d92e85ac8c20c19738c752655e1f5052/batch.svg "Batch")

 ![Customer.io](https://images.g2crowd.com/uploads/product/hd_favicon/796a98b0661c81fd4f6aa01f2c7b5c2a/customer-io.svg "Customer.io")

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Pros & Cons

**Batch**
[
Customer Support (8)
](https://www.g2.com/products/batch/reviews?filters%5Bsentiment_snippet%5D=1830085&qs=pros-and-cons#reviews)[
Ease of Use (5)
](https://www.g2.com/products/batch/reviews?filters%5Bsentiment_snippet%5D=1830128&qs=pros-and-cons#reviews)[
Missing Features (2)
](https://www.g2.com/products/batch/reviews?filters%5Bsentiment_snippet%5D=1829725&qs=pros-and-cons#reviews)[
Dashboard Issues (1)
](https://www.g2.com/products/batch/reviews?filters%5Bsentiment_snippet%5D=2208895&qs=pros-and-cons#reviews)

**Customer.io**
[
Ease of Use (227)
](https://www.g2.com/products/customer-io/reviews?filters%5Bsentiment_snippet%5D=1118800&qs=pros-and-cons#reviews)[
Automation (152)
](https://www.g2.com/products/customer-io/reviews?filters%5Bsentiment_snippet%5D=1112988&qs=pros-and-cons#reviews)[
Learning Curve (91)
](https://www.g2.com/products/customer-io/reviews?filters%5Bsentiment_snippet%5D=1120701&qs=pros-and-cons#reviews)[
Missing Features (78)
](https://www.g2.com/products/customer-io/reviews?filters%5Bsentiment_snippet%5D=1120470&qs=pros-and-cons#reviews)

Integrations

**Batch**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5a7938ffd6497884772dc39786f9e1e2/adobe-campaign.png "Product Avatar Image")

Adobe Campaign

](https://www.g2.com/products/adobe-campaign/reviews)[
View all
](https://www.g2.com/products/batch/integrations)

**Customer.io**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3a97b9f1db5fb047add69c0bdedf5939/amazon-simple-storage-service-s3.jpg "Product Avatar Image")

Amazon Simple Storage...

](https://www.g2.com/products/amazon-simple-storage-service-s3/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_6f7467a9095411d659210c508d7bb82a/amazon-virtual-private-cloud-amazon-vpc.jpg "Product Avatar Image")

Amazon Virtual Private...

](https://www.g2.com/products/amazon-virtual-private-cloud-amazon-vpc/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d63327b58e9e55cbadb26d04e56bb0eb/amplitude-analytics.png "Product Avatar Image")

Amplitude

](https://www.g2.com/products/amplitude-analytics/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_7a8ef970100e75eb11ef5365729797e2/android.jpg "Product Avatar Image")

Android

](https://www.g2.com/products/android/reviews)[
View all
](https://www.g2.com/products/customer-io/integrations)

Screenshots

**Batch**
 ![Batch screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/73570/All-in-One-Platform.png)

**Customer.io**
 ![Customer.io screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/56070/G2-Homepage---Customer.io.jpg)

Ratings

Meets Requirements

**Batch**

8.6

8.638

**Customer.io**

8.6

8.6756

Ease of Use

**Batch**

9.5

9.537

**Customer.io**

8.3

8.3782

Ease of Setup

**Batch**

8.7

8.729

**Customer.io**

7.9

7.9565

Ease of Admin

**Batch**

8.8

8.812

**Customer.io**

8.6

8.6324

Quality of Support

**Batch**

9.5

9.537

**Customer.io**

8.6

8.6676

Has the product been a good partner in doing business?

**Batch**

9.4

9.412

**Customer.io**

8.9

8.9322

Product Direction (% positive)

**Batch**

10.0

10.038

**Customer.io**

9.1

9.1739

Features

Push Notification[Hide 42 FeaturesShow 42 Features](javascript:void(0);)

8.6

27

8.1

125

Campaigns

Customize

8.8(won by 0.2)

26

8.6

114

Scheduling

8.9(won by 0.2)

26

8.7

111

Retarget

8.5(won by 0.2)

26

8.3

106

Segmentation

8.6

26

8.8(won by 0.2)

119

Triggered Notifications

9.5(won by 0.7)

26

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.8

113

Customer Segmentation

Not enough data

Not enough data

Analytics

Campaign Performance

8.3(tied score)

25

8.3(tied score)

115

Audience Insights

7.9(won by 0.3)

24

7.6

106

Drip Campaigns

Not enough data

Not enough data

Optimization

A/B Testing

8.3

21

8.5(won by 0.2)

111

Personalization

9.1(won by 0.3)

23

8.8

113

Rich Notifications

8.3(won by 0.3)

23

8.0

109

Integrations

8.2

20

8.5(won by 0.3)

113

App Notifications

Not enough data

Not enough data

SMS Notifications

Not enough data

Not enough data

Web Notifications

Not enough data

Not enough data

Agentic AI - Push Notification

Autonomous Task Execution

Not enough data

6.4(won by default)

14

Adaptive Learning

Not enough data

6.9(won by default)

14

Proactive Assistance

Not enough data

6.5(won by default)

14

AI/Machine Learning

Not enough data

Not enough data

Additional Functionality

Multi-Channel Marketing

Not enough data

Not enough data

API

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Geotargeting

Not enough data

Not enough data

Customer Journey Mapping

Not enough data

Not enough data

Subscriber Management

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Visual Workflow Management

Not enough data

Not enough data

Authentication

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Notification Editor

Not enough data

Not enough data

Workflow Automation

Not enough data

Not enough data

Mobile Marketing[Hide 66 FeaturesShow 66 Features](javascript:void(0);)

8.2

21

7.4

81

Analysis

Campaign Analysis

8.2(won by 0.2)

19

8.0

69

Uninstall Tracking

6.9(won by 0.6)

18

 (There is a greater than 0.5 difference between this product's rating and its competitors)

6.3

56

Application Attribution

8.2(won by default)

18

Feature Not Available

Activity Dashboard

7.9(won by default)

18

Feature Not Available

Multi-Channel Attribution

Not enough data

Not enough data

ROI Tracking

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

Campaigns

Proximity Marketing

8.3(won by 1.0)

16

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.3

56

Alerts/Notifications

9.5(won by 1.4)

19

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.1

64

Bulk SMS

8.0(won by 0.6)

14

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.4

63

Email Campaigns

8.6

15

9.3(won by 0.7)

71

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Audience Segmentation

8.5

17

9.2(won by 0.7)

72

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Two-Way Text Messaging

8.2(won by default)

13

Feature Not Available

Campaign Segmentation

Not enough data

Not enough data

Drip Campaigns

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Location-Based Marketing

Not enough data

Not enough data

SMS Marketing

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Mobile Alerts

Not enough data

Not enough data

Engagement

Coupons and Promotions

7.8(won by 0.9)

12

 (There is a greater than 0.5 difference between this product's rating and its competitors)

6.9

54

Social Promotion

Not enough data

Not enough data

Platform

Optimization

8.3(won by 0.3)

16

8.0

61

Internationalization

8.9(won by 1.3)

14

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.6

59

Integrations - Mobile Marketing

8.2(won by default)

13

Feature Not Available

Social Media Integration

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Agentic AI - Mobile Marketing

Autonomous Task Execution

Not enough data

6.7(won by default)

6

Multi-step Planning

Not enough data

7.6(won by default)

7

Cross-system Integration

Not enough data

6.1(won by default)

6

Adaptive Learning

Not enough data

7.1(won by default)

7

Proactive Assistance

Not enough data

6.9(won by default)

7

Decision Making

Not enough data

6.9(won by default)

6

Campaign Planning

Not enough data

Not enough data

Additional Functionality

Visual Analytics

Not enough data

Not enough data

Autoresponders

Not enough data

Not enough data

Landing Pages/Web Forms

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Text-to-Win

Not enough data

Not enough data

CRM

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Contextual Targeting

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

API

Not enough data

Not enough data

Coupons

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Marketing Automation[Hide 106 FeaturesShow 106 Features](javascript:void(0);)

Not enough data

7.9

622

Email Marketing

Building and Personalizing Emails

Not enough data

8.8(won by default)

472

|

Verified

Sending Outbound Emails

Not enough data

8.8(won by default)

449

|

Verified

Manage Email Deliverability

Not enough data

8.4(won by default)

406

|

Verified

Automated Email Responses

Not enough data

8.5(won by default)

411

|

Verified

Online Marketing

Landing Pages and Forms

Not enough data

6.3(won by default)

332

Dynamic Content

Not enough data

8.0(won by default)

368

|

Verified

A/B Testing

Not enough data

8.3(won by default)

391

|

Verified

Mobile Optimized

Not enough data

7.9(won by default)

362

|

Verified

Search Tracking and Optimization

Not enough data

Feature Not Available

Conversion Rate Optimization

Not enough data

Not enough data

Multivariate Testing

Not enough data

Not enough data

Customizable Forms

Not enough data

Not enough data

Lead Management

Marketing Lead Database

Not enough data

7.4(won by default)

342

|

Verified

Data Quality Management

Not enough data

7.6(won by default)

332

Segmentation

Not enough data

8.6(won by default)

425

|

Verified

Lead Scoring and Grading

Not enough data

6.8(won by default)

311

Lead Nurturing

Not enough data

7.7(won by default)

344

|

Verified

Email Tracking

Not enough data

7.4(won by default)

338

|

Verified

Automated Alerts and Tasks

Not enough data

7.3(won by default)

317

CRM Lead Integration

Not enough data

7.3(won by default)

330

|

Verified

Third-Party Integrations

Not enough data

7.7(won by default)

13

Email Marketing

Not enough data

9.4(won by default)

6

Multi-Channel Marketing

Not enough data

10.0(won by default)

5

SMS Marketing

Not enough data

8.0(won by default)

5

Real-Time Data

Not enough data

Not enough data

Social Marketing

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

ROI Tracking

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Campaign Segmentation

Not enough data

Not enough data

Search Marketing

Not enough data

Not enough data

Website Visitor Tracking

Not enough data

Not enough data

Campaign Management

Program Management

Not enough data

7.7(won by default)

346

Event / Webinar Marketing

Not enough data

7.0(won by default)

322

Campaign Management

Not enough data

9.0(won by default)

5

Workflow Management

Not enough data

9.0(won by default)

7

Calendaring

Not enough data

Feature Not Available

Budgeting

Not enough data

Feature Not Available

Template Management

Not enough data

Not enough data

Social

Social Sharing

Not enough data

6.6(won by default)

307

Social Listening

Not enough data

Feature Not Available

Social Campaigns

Not enough data

Feature Not Available

Social Media Engagement

Not enough data

Feature Not Available

Social Media Advertising

Not enough data

Feature Not Available

Drip Campaigns

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Reporting & Analytics

Basic Reporting

Not enough data

7.8(won by default)

407

|

Verified

Web Analytics

Not enough data

6.9(won by default)

333

|

Verified

ROI Analytics

Not enough data

6.5(won by default)

321

Revenue Analytics

Not enough data

6.3(won by default)

311

Campaign Analytics

Not enough data

8.3(won by default)

6

SEO / Keyword Analytics

Not enough data

Feature Not Available

Behavior Analytics

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Website Analytics

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Sales Analytics

Not enough data

Not enough data

Platform

Customization 

Not enough data

8.3(won by default)

391

|

Verified

Workflow Capability

Not enough data

8.6(won by default)

423

|

Verified

User, Role, and Access Management

Not enough data

8.5(won by default)

362

|

Verified

Internationalization

Not enough data

7.7(won by default)

333

|

Verified

Sandbox / Test Environments

Not enough data

7.7(won by default)

351

|

Verified

Performance and Reliability

Not enough data

8.7(won by default)

393

|

Verified

Output Document Generation

Not enough data

7.3(won by default)

315

|

Verified

Lead Generation

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Lead Management

Not enough data

Not enough data

List Management

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Agentic AI - Marketing Automation

Autonomous Task Execution

Not enough data

6.5(won by default)

82

Multi-step Planning

Not enough data

6.6(won by default)

71

Cross-system Integration

Not enough data

7.0(won by default)

68

Adaptive Learning

Not enough data

6.4(won by default)

67

Proactive Assistance

Not enough data

6.4(won by default)

71

Decision Making

Not enough data

6.4(won by default)

68

Campaign Planning

Not enough data

Not enough data

Integration

Data Import & Export Tools

Not enough data

8.3(won by default)

381

|

Verified

Integration APIs

Not enough data

8.3(won by default)

403

|

Verified

Breadth of Partner Applications

Not enough data

7.7(won by default)

348

|

Verified

Social Media Integration

Not enough data

Not enough data

Additional Functionality

Generative AI

Not enough data

8.8(won by default)

8

AI Copilot

Not enough data

7.8(won by default)

9

Marketing Automation

Not enough data

9.5(won by default)

14

Event Triggered Actions

Not enough data

9.6(won by default)

8

Multi-Channel Communication

Not enough data

10.0(won by default)

5

Social Promotion

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

CRM

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Live Chat

Not enough data

Not enough data

Customer Journey Mapping

Not enough data

Not enough data

Mass Texting

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Email Templates

Not enough data

Not enough data

Automated Scheduling

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Lead Capture

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Marketing Calendar

Not enough data

Not enough data

Customizable CTAs

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Lead Qualification

Not enough data

Not enough data

Transactional Email[Hide 54 FeaturesShow 54 Features](javascript:void(0);)

Not enough data

8.1

288

Administration

Template Creation

Not enough data

8.1(won by default)

266

Preset Template Availability

Not enough data

7.4(won by default)

234

Custom Unsubscribe

Not enough data

8.1(won by default)

251

Email Segmentation

Not enough data

8.9(won by default)

267

Detailed Server Logs

Not enough data

7.7(won by default)

236

Alerts/Notifications

Not enough data

7.8(won by default)

243

Drip Campaigns

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Integrations

Webhooks

Not enough data

8.6(won by default)

238

Event Tracking API

Not enough data

8.5(won by default)

241

Mail Send API

Not enough data

8.4(won by default)

205

Spam Filter Testing

Not enough data

7.2(won by default)

178

Activity Dashboard

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Platform

Custom Tracking Domain

Not enough data

8.2(won by default)

210

Multiple Domains

Not enough data

8.2(won by default)

205

Dedicated IP

Not enough data

7.9(won by default)

200

Documentation

Not enough data

8.2(won by default)

240

|

Verified

Sender Reputation Management

Not enough data

7.8(won by default)

218

Tracking & Reporting

Not enough data

8.2(won by default)

244

Enterprise Scalability

Not enough data

7.9(won by default)

216

Performance and Reliability

Not enough data

8.8(won by default)

240

Workflow Management

Not enough data

Not enough data

List Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Subscription Management

Not enough data

Not enough data

Click Tracking

Not enough data

Not enough data

Additional Functionality

Third-Party Integrations

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Email Monitoring

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

WYSIWYG Editor

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Unsubscribe Database

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Geolocation

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Simple Mail Transfer Protocol (SMTP)

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

SMS Messaging

Not enough data

Not enough data

Customizable Forms

Not enough data

Not enough data

Autoresponders

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Message Personalization

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Dynamic Content

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

Email Distribution

Not enough data

Not enough data

SMS Marketing[Hide 76 FeaturesShow 76 Features](javascript:void(0);)

Not enough data

7.4

95

Text Messaging

Bulk SMS

Not enough data

8.5(won by default)

85

Text Scheduler

Not enough data

8.3(won by default)

79

Automatic URL Shortening

Not enough data

6.8(won by default)

74

MMS Marketing

Not enough data

6.5(won by default)

76

Personalization

Not enough data

8.7(won by default)

86

Transactional SMS

Not enough data

8.2(won by default)

78

Two-Way Text Messaging

Not enough data

Feature Not Available

Automatic Replies

Not enough data

Feature Not Available

Link Shortening

Not enough data

Not enough data

SMS Messaging

Not enough data

Not enough data

Scheduled Messaging

Not enough data

Not enough data

Chat/Messaging

Not enough data

Not enough data

2-Way Messaging

Not enough data

Not enough data

SMS Platform

Reporting

Not enough data

7.5(won by default)

81

Marketing Automation

Not enough data

8.3(won by default)

84

White Label

Not enough data

7.2(won by default)

72

Text-to-Landline

Not enough data

6.2(won by default)

70

Short Codes

Not enough data

6.7(won by default)

70

API Integration

Not enough data

8.3(won by default)

82

QR Codes

Not enough data

Not enough data

Agentic AI - SMS Marketing

Autonomous Task Execution

Not enough data

6.4(won by default)

17

Multi-step Planning

Not enough data

6.4(won by default)

17

Cross-system Integration

Not enough data

7.5(won by default)

17

Natural Language Interaction

Not enough data

7.2(won by default)

17

Proactive Assistance

Not enough data

7.0(won by default)

17

Decision Making

Not enough data

6.7(won by default)

18

Third-Party Integrations

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

AI Automation - SMS Marketing

AI SMS

Not enough data

Not enough data

AI Content Generation - SMS Marketing

AI SMS

Not enough data

Not enough data

Additional Functionality

Campaign Scheduling

Not enough data

Not enough data

Reputation Management

Not enough data

Not enough data

Polls/Voting

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Landing Pages/Web Forms

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

API

Not enough data

Not enough data

Text-to-Win

Not enough data

Not enough data

Mobile Coupons

Not enough data

Not enough data

Natural Language Processing

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Drip Campaigns

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Keyword Tracking

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Mass Texting

Not enough data

Not enough data

Interaction Tracking

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Consent Management

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Open Rate Tracking

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Automated Responses

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Templates

Not enough data

Not enough data

Survey Builder

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Mobile Alerts

Not enough data

Not enough data

Automated Scheduling

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

MMS

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Mobile Keywords

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Autoresponders

Not enough data

Not enough data

Survey/Poll Management

Not enough data

Not enough data

Customer Data Platform (CDP)[Hide 53 FeaturesShow 53 Features](javascript:void(0);)

Not enough data

7.1

102

Data Sourcing

Data Enrichment

Not enough data

7.5(won by default)

91

Expandability

Not enough data

7.7(won by default)

93

Content Marketing

Not enough data

7.3(won by default)

95

Multiple Devices

Not enough data

8.2(won by default)

93

Email Marketing

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Intelligence

Marketing Metrics

Not enough data

7.4(won by default)

90

Predictive Modeling

Not enough data

5.8(won by default)

87

Recommendation Engine

Not enough data

5.8(won by default)

85

Additional Functionality

Engagement Tracking

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Customer Journey Mapping

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

API

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Lead Generation

Not enough data

Not enough data

Data Integration

Not enough data

Not enough data

Customer Activity Tracking

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Campaign Segmentation

Not enough data

Not enough data

Lead Capture

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Lead Qualification

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Predictive Analytics

Not enough data

Not enough data

Surveys & Feedback

Not enough data

Not enough data

Personalization

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Behavioral Analytics

Not enough data

Not enough data

Email Tracking

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Multi-Channel Communication

Not enough data

Not enough data

Lead Management

Not enough data

Not enough data

Channel Management

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

GDPR Compliance

Not enough data

Not enough data

Customer Profiles

Not enough data

Not enough data

Customer Database

Not enough data

Not enough data

Multiple Data Sources

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Personalization[Hide 44 FeaturesShow 44 Features](javascript:void(0);)

Not enough data

5.8

36

Agentic AI - Personalization

Autonomous Task Execution

Not enough data

5.6(won by default)

34

Cross-system Integration

Not enough data

6.4(won by default)

34

Adaptive Learning

Not enough data

5.9(won by default)

33

Natural Language Interaction

Not enough data

5.8(won by default)

33

Proactive Assistance

Not enough data

5.6(won by default)

33

Decision Making

Not enough data

5.6(won by default)

34

Third-Party Integrations

Not enough data

Not enough data

AI Personalization - Personalization

Predictive Recommendations

Not enough data

Not enough data

Audience Segmentation

Not enough data

Not enough data

Adaptive Content

Not enough data

Not enough data

Additional Functionality

AI Copilot

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Website Personalization

Not enough data

Not enough data

Recommendations

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Content Analytics

Not enough data

Not enough data

Behavioral Targeting

Not enough data

Not enough data

Account Based Marketing

Not enough data

Not enough data

Website Analytics

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Customer Profiles

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

API

Not enough data

Not enough data

Abandoned Cart Saver

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Contextual Targeting

Not enough data

Not enough data

Experience Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

WYSIWYG Editor

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Campaign Segmentation

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Customizable Forms

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Show 2 feature categories with incomplete data

Personalization Engines[Hide 16 FeaturesShow 16 Features](javascript:void(0);)

Not enough data

Not enough data

Segmentation

A/B Testing

Not enough data

Not enough data

Customer Profiles

Not enough data

Not enough data

Targeting

Behavioral Targeting

Not enough data

Not enough data

Contextual Targeting

Not enough data

Not enough data

Triggered Content

Geofencing

Not enough data

Not enough data

Triggered Emails

Not enough data

Not enough data

Triggered Messages

Not enough data

Not enough data

Personalized Content

Recommendation Engine

Not enough data

Not enough data

Personalized Discounts

Not enough data

Not enough data

Website Personalization

Not enough data

Not enough data

Agentic AI - Personalization Engines

Autonomous Task Execution

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Natural Language Interaction

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Email Template Builder[Hide 15 FeaturesShow 15 Features](javascript:void(0);)

Not enough data

Not enough data

Templates

Text and Themes

Not enough data

Not enough data

Stock Images

Not enough data

Not enough data

Proofing

Not enough data

Not enough data

Mobile Responsive

Not enough data

Not enough data

Edit

Pre-Made

Not enough data

Not enough data

Build

Not enough data

Not enough data

HTML

Not enough data

Not enough data

Logistics

Analytics

Not enough data

Not enough data

Issues

Not enough data

Not enough data

Integrations

Not enough data

Not enough data

Shareable Link

Not enough data

Not enough data

Generative AI

AI Text Generation

Not enough data

Not enough data

AI Text Summarization

Not enough data

Not enough data

Agentic AI - Email Template Builder

Autonomous Task Execution

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Batch](https://images.g2crowd.com/uploads/product/hd_favicon/d92e85ac8c20c19738c752655e1f5052/batch.svg "Batch")](https://www.g2.com/products/batch/reviews)

Batch

Small-Business(50 or fewer emp.)

12.5%

Mid-Market(51-1000 emp.)

42.5%

Enterprise(\> 1000 emp.)

45.0%

[![Customer.io](https://images.g2crowd.com/uploads/product/hd_favicon/796a98b0661c81fd4f6aa01f2c7b5c2a/customer-io.svg "Customer.io")](https://www.g2.com/products/customer-io/reviews)

Customer.io

Small-Business(50 or fewer emp.)

59.2%

Mid-Market(51-1000 emp.)

37.6%

Enterprise(\> 1000 emp.)

3.2%

Small-Business

(50 or fewer emp.)

12.5%

59.2%

Mid-Market

(51-1000 emp.)

42.5%

37.6%

Enterprise

(\> 1000 emp.)

45.0%

3.2%

Reviewers' Industry

[![Batch](https://images.g2crowd.com/uploads/product/hd_favicon/d92e85ac8c20c19738c752655e1f5052/batch.svg "Batch")](https://www.g2.com/products/batch/reviews)
Batch

Leisure, Travel & Tourism

12.5%

Broadcast Media

10.0%

Retail

7.5%

Marketing and Advertising

7.5%

Online Media

5.0%

Other

57.5%

[![Customer.io](https://images.g2crowd.com/uploads/product/hd_favicon/796a98b0661c81fd4f6aa01f2c7b5c2a/customer-io.svg "Customer.io")](https://www.g2.com/products/customer-io/reviews)
Customer.io

Computer Software

14.8%

Financial Services

13.8%

Information Technology and Services

8.8%

Marketing and Advertising

8.5%

Health, Wellness and Fitness

4.7%

Other

49.4%

Alternatives

**Batch Alternatives**

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Brevo
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**Customer.io Alternatives**

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