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Compare Apptimize and VWO Testing 
Featured Products
At a Glance
Market Segments
Small-Business (41.2% of reviews)
Mid-Market (56.6% of reviews)
Entry-Level Pricing
Request a Demo
Contact Us
Apptimize
Star Rating
(17)4.1 out of 5
Market Segments
Small-Business (41.2% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Request a Demo
Learn more about ApptimizeVWO Testing
Star Rating
(926)4.4 out of 5
Market Segments
Mid-Market (56.6% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that VWO Testing excels in user satisfaction, boasting a significantly higher overall score compared to Apptimize. Users appreciate its intuitive A/B testing capabilities, with one reviewer noting the platform's ease of use and reliability, making it ideal for conversion optimization.
- According to verified reviews, VWO Testing has a much larger user base, with over 900 reviews compared to Apptimize's 17. This suggests that VWO Testing's feedback is more reliable and reflective of a broader range of user experiences, enhancing its credibility.
- Users say that VWO Testing's setup process is straightforward, allowing for quick implementation. Reviewers highlight the visual editor as a standout feature, making it easy for even non-technical users to create A/B tests and understand performance reports.
- Reviewers mention that while Apptimize offers a user-friendly interface and a solid WYSIWYG editor, it falls short in overall functionality compared to VWO Testing. Users have noted that Apptimize is helpful but lacks the depth of features that VWO Testing provides for comprehensive testing.
- According to recent user feedback, VWO Testing is praised for its robust reporting capabilities, which help users easily interpret test results. In contrast, Apptimize, while effective, does not provide the same level of detailed insights, which can limit users' ability to make informed decisions.
- G2 reviewers highlight that VWO Testing's support quality is highly rated, with users feeling well-supported throughout their testing processes. Apptimize, while also receiving positive feedback for support, does not match the same level of satisfaction reported by VWO Testing users.
Pricing
Entry-Level Pricing
Apptimize
Custom Pricing Options
Request a Demo
- Enterprise level integrations + support
- Data exports
- Full API access
VWO Testing
GROWTH
Contact Us
Get started with experimenting to optimize your user experiences.
- Create A/B, MVT, and Split Tests powered by SmartStats.
- Perform advanced targeting for A/B, MVT, and split testing.
- Perform A/B, MVT, and split testing for mobile websites.
Free Trial
Apptimize
Free Trial is available
VWO Testing
Free Trial is available
Ratings
Meets Requirements
7.8
16
8.5
793
Ease of Use
7.9
16
8.3
802
Ease of Setup
7.6
7
8.6
524
Ease of Admin
9.0
7
8.7
363
Quality of Support
9.1
16
9.0
765
Has the product been a good partner in doing business?
9.8
7
8.9
360
Product Direction (% positive)
8.4
15
9.0
789
Features by Category
Visitor Behavior
Not enough data
8.2
76
Not enough data
8.2
74
Not enough data
7.6
67
Templates
Not enough data
7.5
68
Not enough data
8.0
74
Not enough data
8.4
72
Personalization
Not enough data
7.6
68
Not enough data
7.9
63
Not enough data
7.0
63
Not enough data
6.8
60
Not enough data
7.0
63
Not enough data
6.9
60
Not enough data
9.0
78
Not enough data
7.7
61
Multichannel
Not enough data
7.7
69
Not enough data
5.5
56
Not enough data
7.4
61
Administration
Not enough data
7.5
60
Not enough data
8.2
73
Not enough data
7.5
70
Not enough data
7.7
69
Agentic AI - E-Commerce Personalization
Not enough data
7.2
10
Not enough data
8.0
10
Segmentation
Not enough data
8.8
11
Not enough data
7.9
8
Targeting
Not enough data
8.7
10
Not enough data
8.3
10
Triggered Content
Not enough data
8.8
7
Not enough data
Not enough data
Not enough data
7.7
5
Personalized Content
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
8.5
9
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
7.8
53
Not enough data
7.8
55
Not enough data
8.4
62
Functionality
Not enough data
8.0
57
Not enough data
8.5
65
Not enough data
8.0
62
Computing
Not enough data
8.0
435
Not enough data
6.7
389
Not enough data
7.6
467
Experimental Design
Not enough data
8.4
464
Not enough data
8.6
456
Not enough data
8.2
448
Analytics
Not enough data
8.2
514
Not enough data
7.6
477
Agentic AI - A/B Testing
Not enough data
6.5
79
Not enough data
7.1
78
Not enough data
6.8
78
Not enough data
7.2
78
Agentic AI - Personalization
Not enough data
7.2
13
Not enough data
7.2
13
Not enough data
6.9
13
Not enough data
6.9
13
Not enough data
6.7
13
Not enough data
7.4
13
Variation Testing
9.3
12
9.3
32
7.7
10
8.1
27
8.0
9
8.7
30
8.8
10
8.8
30
8.7
10
8.3
30
8.5
9
8.5
28
Reporting
8.0
10
8.6
29
7.9
11
8.6
32
Personalization
8.7
10
8.3
27
8.1
9
8.1
26
Not enough data
8.5
24
Administration
8.5
8
8.5
24
8.8
10
8.3
22
8.1
12
8.9
29
8.6
11
9.0
28
Categories
Categories
Shared Categories
Apptimize and VWO Testing are categorized as Mobile App Optimization, Feature Management, and A/B Testing
Unique Categories
Apptimize has no unique categories
VWO Testing is categorized as Personalization, Personalization Engines, and E-Commerce Personalization
Reviews
Reviewers' Company Size
Apptimize
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
VWO Testing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Internet
23.5%
E-Learning
23.5%
Entertainment
11.8%
Staffing and Recruiting
5.9%
Research
5.9%
Other
29.4%
Computer Software
11.7%
Marketing and Advertising
9.9%
Retail
8.3%
Information Technology and Services
6.5%
Leisure, Travel & Tourism
4.6%
Other
58.9%
Alternatives
Discussions
Apptimize has no discussions with answers
How scalable is Visual Website Optimizer?
1 Comment
BS
I've used VWO on a few different sites and its pretty scablable, as long as the pagetypes align with a URL string, you should be able to test at...Read more
How do I set up click and scrollmaps?
1 Comment
SV
Heatmaps are always-on in VWO Insights. It does not require any configuration. It runs continuously and setup is as simple as a toggle-on. Scrollmaps present...Read more
Will there be any improvement of setting up goals?
1 Comment
SV
A general ‘add to cart’ goal can be setup and segmented based on conversion URL to narrow down to the specific product was added to cart. The list of...Read more
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