Website builders provide users without extensive development knowledge on how to build a website a basic platform for creating websites by utilizing templates with drag-and-drop capabilities to easily create and maintain a site. They often provide domain name offerings, search engine optimization, analytics, e-commerce plugins, and mobile web functionality. Website builders are used by businesses of all sizes and can range from promotional outlets for artists or personal websites to advanced e-commerce stores. Website builders are used in conjunction with hosting services to make the website accessible to others. Additionally, they can work side-by-side with solutions that provide video embedding, marketing and social media tools, web design, and content management tools to add depth and functionality to your website. There are also many free website builder solutions for those on a budget.
To qualify for inclusion in the Website Builder category, a product must:
G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.
Buyer's Guide: Website Builder
How should I choose a website builder?
A website builder isn’t just a tool for creating pages. It’s a system that helps teams move faster, reduce technical overhead, and maintain a consistent online presence. Knowing which features matter most to your workflow makes choosing the right one much easie
What trends are shaping website builders right now?
I’ve seen platforms on G2 introduce features that make site building more efficient:
These trends indicate that builders are evolving to function more like comprehensive digital experience platforms.
What does a website builder do?
When people ask me about website builders, I usually explain them as tools that let you create, launch, and manage a website without needing to write code. But in practice, I see website builders as something bigger: they give teams the freedom to build and update their online presence as fast as the business moves. Instead of waiting on developers or juggling hosting providers, I can design, publish, and optimize everything in one place.
Why do businesses use website builders?
From my experience working with marketing and small business teams, the biggest advantage is speed. Website updates often get stuck in technical backlogs, and that slows down campaigns. A website builder removes those blockers.
Based on G2 reviewer trends, these are the key benefits I’ve seen:
This makes website builders especially helpful for startups, small businesses, and marketing teams that want more independence and control.
Who usually uses website builders?
According to G2 review data, I’ve seen three groups rely on these tools the most:
Each group values the same thing: control without complexity.
What types of website builders should I consider?
The right choice of website builder will depend on how much flexibility and scalability you need. G2 reviews that I analyzed recommend evaluating tools based on these categories:
What are the core features to look for in website builders?
When I break down G2 reviews for this category, I look closely at the themes users repeatedly mention:
These are the features that keep a site functional, fast, and easy to maintain in the long term.
This description is provided by the seller.
Miin is a free inbound marketing automation platform that helps marketers to attract new clients and boost the sales.
This description is provided by the seller.
This description is provided by the seller.
Million Pixel Script is a fully automatic script to create and manage pixel grids.
This description is provided by the seller.
This description is provided by the seller.
MindOS is a creation tool developed by Mindverse, a Singapore-based generative AI firm. This tool is designed for creating virtual AI beings that can be used for business sales and service. MindOS has a list of useful features such as Customizable AI Beings, Scheduling Appointments and Escalating to Human. With MindOS, you can streamline the creation and deployment of customized AI agents, enhancing your website's functionality and user experience. Its intuitive process, from data integration to final integration, ensures that your AI is both powerful and perfectly suited to your specific requirements. Embrace the future of intelligent web interactions with MindOS.
This description is provided by the seller.
This description is provided by the seller.
Miss Group is an International Web Hosting Group that offers a range of Hosting related services at favourable prices such as Web Hosting, Domain Registration, VPS, Dedicated Servers, Sitebuilder, SSL-Certificate, SEO Tools, Web Security and Domain Management.
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Users highlight the affordability of Miss Hosting, making it their top choice for domains and hosting services.
Users appreciate the affordable pricing of Miss Hosting, making it their top choice for domains and services.
Users value the user-friendly website builder of Miss Hosting, praising its affordability and simplicity for quick setup.
Users experience frequent downtime issues with Miss Hosting, negatively impacting their business credibility and profits.
Users report performance issues with Miss Hosting, experiencing frequent downtimes that undermine business credibility and profits.
Users report frequent service downtime that undermines professionalism and affects business credibility and profits.
This description is provided by the seller.
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Users highlight the affordability of Miss Hosting, making it their top choice for domains and hosting services.
Users appreciate the affordable pricing of Miss Hosting, making it their top choice for domains and services.
Users value the user-friendly website builder of Miss Hosting, praising its affordability and simplicity for quick setup.
Users experience frequent downtime issues with Miss Hosting, negatively impacting their business credibility and profits.
Users report performance issues with Miss Hosting, experiencing frequent downtimes that undermine business credibility and profits.
Users report frequent service downtime that undermines professionalism and affects business credibility and profits.
This description is provided by the seller.
CREATE A WEBSITE TO GROW YOUR BUSINESS.
This description is provided by the seller.
This description is provided by the seller.
Need a quality website for your company? We can build one that’s lightning-fast, highly professional, and customized for your needs. It’s also extremely affordable. Our Modular Orange websites have no upfront cost and are ONLY $95 PER MONTH for Thumbtack customers. How do you get started? Once you sign up, you get to work with an experienced web designer to capture your vision. Next, a writer helps you craft the perfect text. Finally, we launch your new website. It's as easy as that. Your new site can be up and running in less than two weeks! Modular Orange is a website service provided by the team at Matchstick Studio. Our highly-skilled, award-winning industry professionals have years of experience in web design, development, graphic design, SEO copywriting, and content creation. We work with brands of all sizes – from the world's largest to small businesses and startups. Our work has been featured on The Today Show, Good Morning America, Mashable, Wired, People, Refinery 29, and many other news outlets. Modular Orange was uniquely coded by our team to provide the best user experiences. Our websites are 50% faster than WordPress, fully responsive on all devices and screen sizes, and easily customized with drag & drop features. You also get free hosting, an SSL certificate for site security, ongoing tech updates, and built-in support. We believe having a professional website is just as important as any utility, which is why we’ve priced our service in a similar manner. Modular Orange websites have no upfront cost and are only $95 per month for as long as you want your website with a minimum contract of 24 months. We’re ready to build your site so you can focus on what matters most – building your business.
This description is provided by the seller.
This description is provided by the seller.
mssg.me is a platform for sales and support in messengers. Your customers will reach you in messengers through Page and Widget. Your teammates will manage them through the Inbox.
This description is provided by the seller.
This description is provided by the seller.
MyBizInfo.co is an instant website development platform , mostly suitable for micro, small and medium sized businesses who are looking for affordable pricing to mark their digital/online presence. It comes with features like mobile responsive multiple templates to choose from, unlimited pages can be created, about us, contact us page, career page pre-designed, image and video gallery/album page, lead capturing - (with SMS and email integrated), manage unlimited catalog/product/services, automated social media integration, website tracking and statics, automatic SEO for websites to name a few.
This description is provided by the seller.
This description is provided by the seller.
MyHost's Dedicated Servers provide businesses with full control, enhanced performance, and robust security. Tailored to meet specific resource requirements and stringent security standards, these servers are ideal for organizations seeking a customizable and private hosting environment. Key Features and Functionality: - Customizable Plans: Clients can select their preferred CPU and configure the server to align with their business needs. - Expert 24/7 Support: Continuous server monitoring and round-the-clock technical assistance ensure minimal downtime and prompt issue resolution. - New Zealand-Based Servers: Data is securely stored on high-quality, enterprise-grade hardware located within New Zealand, ensuring data sovereignty and compliance with local regulations. - Secure Personal Network: Each client receives a dedicated, private VLAN, reducing cross-talk and enhancing network security. Primary Value and Solutions Provided: MyHost's Dedicated Servers offer unparalleled control and customization, allowing businesses to tailor their hosting environment precisely to their operational requirements. This flexibility ensures optimal performance for resource-intensive applications and high-traffic websites. The dedicated nature of these servers enhances security, providing a private infrastructure that mitigates risks associated with shared hosting environments. With local data storage in New Zealand, clients benefit from reduced latency and compliance with regional data protection laws. The inclusion of 24/7 expert support and continuous monitoring ensures reliability and peace of mind, allowing businesses to focus on their core operations without concerns about server management.
This description is provided by the seller.
This description is provided by the seller.
Striking designsCreate a stunning website.
This description is provided by the seller.
This description is provided by the seller.
names.co.uk Build Me A Website is a simple and supportive service for anyone who wants a professional website without having to design or build it themselves. It is ideal for individuals, start-ups and small businesses that want an online presence created by experts while they focus on running their organisation. You share your aims and style preferences and the names.co.uk team will design and build a site that reflects your brand and works smoothly on all devices.
This description is provided by the seller.
This description is provided by the seller.
Neweb.ai is an AI website builder. You can create your website under 1 minute with the help of AI. You have to give some basic details about your business and what kind of website you want, and see the magic.
This description is provided by the seller.
This description is provided by the seller.
new.website is the fastest way to build a website without needing a backend. Simply describe the website you want and our AI builds it in minutes. We also provide features like: 1. Built-in forms with email notifications. Every time someone submits a form, you will be notified. 2. Analytics to understand who is visiting your website and from where. 3. Automations for your forms so you can manage inbound requests. 4. One-click hosting with your existing domain registrar. 5. Media and storage for your articles. 6. Team management: Invite your team to collaborate on websites with you. 7. SEO optimized pages that are fast. With new.website not only do you get a website, but a business-in-a-box platform to manage your online presence.
This description is provided by the seller.
This description is provided by the seller.
NexMenus is an all-in-one digital menu and restaurant website platform built for food businesses. Restaurants can create and manage digital menus with photos, descriptions, and categories, while also launching a complete restaurant website that includes Home, About, Gallery, and Contact pages. Menus update in real time, work on mobile devices, and eliminate the need for printed menus. NexMenus is designed for small and medium-sized restaurants that want a modern online presence without technical complexity.
This description is provided by the seller.
This description is provided by the seller.
The only web app designed for Simplic The future of design has arrived.
This description is provided by the seller.











