CONNECT, powered by BRIDGE, makes digital advertising seamless, offering agencies, small businesses, media companies, and enterprises a powerful way to plan, build Data Safe℠ audiences, activate, and measure campaigns—all with no platform fees.
Our solution lets you intuitively create custom consent-based, privacy-compliant PII audiences of real people for each campaign. Once your audience is created, launch campaigns across Email, Social Media, Display, CTV/OTT, and Audio, reaching people where they’re most engaged. Plus, you can choose between self-service or full-service campaign management options to fit your needs.
Since each campaign starts with an audience of real people, reporting and attribution is very clear. Gain deep insights with visual reporting down to the person level, and track real impact with our free People Match™ solution, linking actual conversions and sales to the real people in your audience.
Platform Highlights Include:
Data Safe℠: We prioritize compliance, data accuracy, and privacy by updating real people’s profiles monthly, ensuring brand safety, peace of mind, better performance, and fraud prevention.
Over 15,000 Segments: Build custom audiences with our data safe attributes, ranging from Automotive to Transactions to B2B.
Transparent, People-Based Reporting: Our people-based reporting helps you focus on what really matters - the real people who see and engage with your campaigns. No cookies or random results, only real, verified people.
Flexible Usage: Use Connect as a managed-service solution, run campaigns yourself, or integrate our audience data with your preferred DSP.
White-label our solutions branded as your own and go to market effortlessly with our powerful, first-party data-driven platform.
Average Rating: 4.8/5.0
Total Reviews: 27
How Do G2 Users Rate Connect?
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Ease of Use: 8.8/10 (Category avg: 8.6/10)
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Performance and Reliability: 9.2/10 (Category avg: 8.6/10)
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Close Ecosystem API: 8.3/10 (Category avg: 8.0/10)
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Workflow Capability: 8.8/10 (Category avg: 8.2/10)
Who Is the Company Behind Connect?
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Seller: Bridge
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Company Website:
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Year Founded: 2010
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HQ Location: Paramus, US
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LinkedIn® Page: www.linkedin.com
199 employees on LinkedIn®
Who Uses This Product?
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Top Industries: Marketing and Advertising, Broadcast Media
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Company Size: 52% Small, 22% Large
What Do G2 Reviewers Say About Connect?
AI-generated summary from verified user reviews
Pros
- Users praise the fantastic ease of use of Connect, which simplifies daily operations and setup processes.
- Users value the effective audience targeting of Connect, greatly enhancing the impact of their marketing campaigns.
- Users appreciate the seamless and intuitive campaign management of Connect, streamlining workflows and enhancing marketing effectiveness.
- Users praise the prompt and clear customer support of Connect, enhancing their overall experience and success.
- Users highlight the easy setup process of Connect, making transitions and daily operations smooth and efficient.
Cons
- Users find the lack of clarity in reports frustrating, complicating the ability to distinguish tactics and share results.
- Users find the reporting process frustrating, wishing for automated, simple, and customizable reports for client sharing.
- Users express frustration with reporting issues, finding report creation slow and challenging to share with clients.
- Users find it challenging to build accurate audiences, requiring time-consuming efforts and better intuitive support.
- Users find it challenging to effectively utilize audience targeting, often facing difficulties in building and pulling the right audiences.
