Social media teams don't have a tool problem. They have a too-many-tools problem.
Ideas live in one app. The calendar lives in another. Approvals happen over email and Slack. Reporting means stitching screenshots together every Friday. By the time the work is coordinated, the thinking that makes social good never gets done.
Sked Social brings it back into one place. Plan, create, schedule, publish, engage and report from a single workspace. Every idea, every channel, every client, one view. Stop managing tools. Start managing strategy.
Sked Social is the connected social media workspace for growing teams, from first idea to final report. It runs the full content lifecycle in one system, not five disconnected apps and a spreadsheet holding them together.
More than 10,000 marketers run their social on Sked Social. It holds a 4.6 rating on G2 and 24/7 human support with a four-minute average response time. Real answers, fast, from people who know the product. One franchise customer saved 300 hours a month after moving their social into Sked Social.
Who Sked Social is for
Agencies managing multiple clients. Run ten brand calendars from one workspace, organize accounts into groups, and give each client a review link with no seat and no login required. Onboard a new client without a contract negotiation.
In-house marketing teams. Own the whole brand presence in one place. Plan campaigns, route approvals through legal or leadership, and hand your CMO a report that took minutes instead of a Friday afternoon.
Freelance social media managers. Do the work of three people without drowning in tabs. Bulk-schedule weeks of content, keep every client on brand, and look like a bigger operation than you are.
Marketing leads. See what the whole team is working on without asking. Prove the impact of social with data that rolls up cleanly, and keep the work consistent as the team grows.
From solo operator to multi-location enterprise
Sked Social scales with the shape of your team. A freelancer running one brand gets a real planning calendar without an agency price tag. A three-person in-house team gets approvals and reporting that used to mean four tools. A six-person agency core runs a full client roster with external review links and seat headroom.
Larger operations get the same. Retail chains, restaurant groups, healthcare networks and franchise systems use Sked Social to manage hundreds of location accounts, keep local posts on brand, roll analytics up to corporate, and set granular permissions so the right person has the right access. Custom plans add the account volume, controls and support that multi-location and enterprise teams need.
One workspace, the whole lifecycle
Great social media moves through stages: capture the idea, shape the content, get it approved, publish it, answer the replies, measure what worked. Most teams run each stage in a different tab. Sked Social runs them in one.
You start in the Idea Planner, a visual board where concepts get captured, filtered through your brand pillars, and developed before they ever touch the calendar. Winners move to the queue in one click. From there you build the post, pull media from your Library, preview how it lands, and drop it onto a drag-and-drop calendar that shows the whole month across every account. Instagram grid preview shows how the feed comes together before a single post goes live.
Content gets reviewed without the "looks good" Slack thread. It publishes to every major network on schedule. Replies land in one inbox. Performance rolls up into reports your CMO actually reads. The context travels with the work the whole way through, so nobody has to ask where a post is or who approved it.
Sked Social key features
Planning and creation. Capture ideas in the Idea Planner, develop them against your content pillars, then build posts with a drag-and-drop calendar, reusable templates, drafts, and a media library. Instagram grid preview shows how the feed reads before you publish. Bulk upload lets you schedule twenty posts at once instead of one by one. Weeks of content, planned in an afternoon.
Brand Kit and brand-smart AI. Your brand description, tone of voice and content pillars live in one Brand Kit that informs every post. AI helps write captions, shape briefs and develop concepts. It sounds like your brand because it's grounded in your brand, not a generic model. The same Brand Kit keeps output consistent whether one person is posting or a team of six, across every client you run.
Collaboration and approvals. Multi-stage approval workflows for internal teams and external stakeholders. Clients, execs and legal can review and approve by link, with no Sked Social seat required and no new tool to learn. Comment threads sit on every post, idea and inbox item, so feedback stays with the content instead of scattering across email. Everyone works from the same shared calendar and the same source of truth. No more version confusion, no more chasing sign-off.
Publishing across every major channel. Schedule and auto-publish to Instagram, Facebook, TikTok, LinkedIn, Twitter/X, Pinterest, YouTube, Google Business, Threads and Snapchat. Stories, Reels, carousels and short video included. First-comment automation, story link stickers and product tags where the platforms support them. Sked Link gives you a customizable, on-brand link in bio to tie it all together.
Unified inbox. Manage DMs, comments and mentions across channels in one place. AI suggests replies in your brand voice, and rule-based automations handle the routine ones, so your team spends its time on the conversations that matter. Comments on boosted Meta posts show up alongside the organic ones, so nothing slips through.
Insight and reporting. See performance at a glance, then drill into the detail. Custom Reports combine paid and organic data with AI-written summaries you can edit or send as-is, and export to PDF or Excel. Compare this month to last. Report by content pillar or label to see which themes actually land. Social Listening tracks sentiment, keywords and competitors. Every insight feeds straight back into what you plan next, so "this worked, do more of it" is effortless.
Works with your stack. Pull media from Canva, Google Drive and Dropbox. Connect Zapier to wire Sked Social into the rest of your tools. Tag everything with unlimited labels so content stays findable as your library grows.
Built to scale with you. Organize accounts into groups, set role-based permissions, and manage one brand or a hundred from the same workspace. Plans are sized for the team you have, with predictable per-plan pricing and a 7-day trial that opens the whole platform. No card required to start.
Why teams switch to Sked Social
Everything in one place. The whole lifecycle lives in a single workspace, so your team stops paying for and switching between four half-connected tools.
Approvals that don't need a seat. Send a link. Clients and stakeholders review and approve without logging in. The approval bottleneck disappears.
AI that sounds like you. Because it reads your Brand Kit, the AI writes in your voice from the first draft, not after three rounds of edits.
Support from real humans. 24/7, four-minute average response, included on every paid plan. Not a chatbot, not an upgrade.
Pricing you can predict. Published per-plan prices, plans sized to real teams, and a cardless trial. You know what your next invoice is before it arrives.
Your brand, in the AI tools you already use
Sked Social MCP connects Claude to your Sked Social account, so your brand data works inside the AI tools your team already opens every day. No copy-pasting brand guidelines. No blank slates.
Connect once and Claude can read your Brand Kit, review a two-week calendar and flag the gaps, pull a 30-day performance summary, and write or import ideas straight into your Idea Planner. The brand-voice check reads your actual tone of voice from your Brand Kit and tells you what's off-brand and why, or rewrites the copy on brand for you. Every answer is grounded in your real brand and your real performance data, not a generic model guess.
Sked Social knows your brand. Now every tool does.
That's the point of the whole platform. Less time switching tabs, coordinating approvals and rebuilding the same report. More time on the strategy and the craft that make social media worth following. One connected workspace for the people behind the brands you follow.
Average Rating: 4.3/5.0
Total Reviews: 79
How Do G2 Users Rate Sked Social?
-
Has the product been a good partner in doing business?: 8.6/10 (Category avg: 9.1/10)
-
Social Publishing: 8.8/10 (Category avg: 9.1/10)
-
Campaign Optimization: 8.3/10 (Category avg: 8.6/10)
-
Social Analytics: 7.7/10 (Category avg: 8.6/10)
Who Is the Company Behind Sked Social?
-
Seller: Dialogue Consulting
-
Year Founded: 2013
-
HQ Location: Melbourne, Australia
-
Twitter: @getskedsocial
2,032 Twitter followers
-
LinkedIn® Page: www.linkedin.com
22 employees on LinkedIn®
Who Uses This Product?
-
Top Industries: Marketing and Advertising, Hospitality
-
Company Size: 74% Small, 19% Medium
What Do G2 Reviewers Say About Sked Social?
AI-generated summary from verified user reviews
Pros
- Users appreciate the bulk scheduling feature of Sked Social, finding it enhances their social media management efficiency.
- Users value the bulk scheduling feature of Sked Social, enhancing convenience and streamlining social media management.
- Users praise the fast and helpful customer service of Sked Social, enhancing their overall experience with the tool.
- Users praise the ease of use of Sked Social, highlighting its intuitive features for efficient social media management.
- Users love the easy scheduling with Sked Social, efficiently managing posts across multiple platforms with minimal effort.
Cons
- Users experience frequent software glitches with Sked Social, leading to frustration and interrupted functionality.
- Users report glitches with features like Collab and tagging, making content sharing less efficient.
- Users report occasional failure to post, causing delays and double postings that require manual intervention.
- Users report many bugs and crashes in Sked Social, leading to frequent interruptions during use.
- Users find the lack of analytics in Sked Social limits their understanding of audience demographics and engagement.
What Are G2 Users Discussing About Sked Social?
