# Best Sales Intelligence Software for Small Business - Page 8

## How Many Sales Intelligence Software Products Does G2 Track?

**Total Products under this Category:** 489

### Category Stats (Jul 2026)

- **Average Rating:** 4.57/5 (↑0.01 vs Jun 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Goodfit.io (+1.97%) - Among all products in this category, Goodfit.io recorded the largest rating increase compared to last month

_Last updated: July 24, 2026_

## How Does G2 Rank Sales Intelligence Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 84,600+ Authentic Reviews
- 489+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Sales Intelligence Software
 ![G2 Grid® for Sales Intelligence Software plotting products by satisfaction and market presence](https://www.g2.com/categories/sales-intelligence/grids.png?focus%5B%5D=19743&focus%5B%5D=67456&focus%5B%5D=408&focus%5B%5D=577&focus%5B%5D=103316&focus%5B%5D=152722&focus%5B%5D=1317902&focus%5B%5D=1431318)

Highlighted products: Apollo.io, Seamless (formally Seamless.AI), LinkedIn Sales Navigator, GTM Workspace - Powered by ZoomInfo, Wiza, Waalaxy, Prospeo.io, and Sendpilot AI.

Underlying data: [Grid® JSON](https://www.g2.com/categories/sales-intelligence/grids.json?focus%5B%5D=apollo-io&focus%5B%5D=seamless-formally-seamless-ai&focus%5B%5D=linkedin-sales-navigator&focus%5B%5D=gtm-workspace-powered-by-zoominfo&focus%5B%5D=wiza&focus%5B%5D=waalaxy&focus%5B%5D=prospeo-io&focus%5B%5D=sendpilot-ai&segment=small-business)

**Sponsored**

### SAP Sales Cloud

SAP Sales Cloud is a cutting-edge sales automation platform / CRM that helps organizations make intelligent selling simple, through connection, insight, and adaptability. Leveraging SAP Sales Cloud, organizations can connect and optimize sales processes. Connect data and sales processes: Unite data, processes, and people to deliver effective sales engagements that drive revenue and customer loyalty Leverage insight to accelerate sales: Guide sales actions through intelligent recommendations that remove guesswork and help sellers focus on the right business Adapt and capture new opportunities: Provide the flexibility to overcome challenges and unique requirements as they shift with new market opportunities

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=paid_promo&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=46&secure%5Bchosen_at%5D=2026-07-31T09%3A21%3A13Z&secure%5Bmedium%5D=sponsored&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=509&secure%5Bresource_id%5D=46&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsales-intelligence%2Fsmall-business%3Fpage%3D8&secure%5Btoken%5D=1b673d30d3e4cea2c9d01fba240b656c5d7f1489b1733116ef0bb4f0d84c9c16&secure%5Burl%5D=https%3A%2F%2Fwww.sap.com%2Fproducts%2Fcrm%2Fsales-cloud.html&secure%5Burl_type%5D=paid_promos)

### [Etailinsights](https://www.g2.com/products/etailinsights/reviews)

At etailinsights, our research team and proprietary web crawlers source new eCommerce Leads for you, so that you can focus on crafting the right messages and winning more Online Retail clients. Our in-house research team finds and profiles eCommerce and fulfillment decision-makers at over 500,000 online retail companies. We have built a directory of all the major eCommerce brands, and our executive profiles often include an email address, direct phone line, relevant social media profiles and more.

**Average Rating:** 4.4/5.0

**Total Reviews:** 137

#### How Do G2 Users Rate Etailinsights?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 8.6/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 7.3/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 7.8/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Etailinsights?

- **Seller:** [Etailinsights](https://www.g2.com/sellers/etailinsights)
- **Year Founded:** 2011
- **HQ Location:** Cary, NC
- **Twitter:** @etailinsights  
1,229 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fc1ef3bcdb4f83427672b698b74d94d2a521b6e65de5c86948b287827ddfd88a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2166624%2F&secure%5Burl_type%5D=linkedin_company_website)  
6 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Logistics and Supply Chain
- **Company Size:** 43% Medium, 36% Small

#### What Do G2 Reviewers Say About Etailinsights?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **data accuracy** of Etailinsights, enabling effective targeting and seamless integration with their systems.
- Users find Etailinsights to be **intuitive and easy to use** , making it ideal for daily operations.
- Users appreciate the **accurate data** provided by Etailinsights, enabling precise targeting and efficient engagement with e-commerce decision-makers.
- Users value the **effective lead generation** capabilities of Etailinsights, tailored specifically for eCommerce businesses.
- Users value the **rich contact database** of Etailinsights, enhancing their targeting and engagement in eCommerce.

##### Cons

- Users note the **outdated information** in eTail Insights can lead to inefficiencies and verification challenges during usage.
- Users express concerns about **outdated data** , wishing for more accurate and timely information in Etailinsights.
- Users desire more **contacts and updated information** in Etailinsights to enhance their networking opportunities.
- Users often face **inaccuracy issues** with Etailinsights, experiencing outdated information and unsatisfactory design.
- Users report issues with **inaccurate data** , citing outdated information that hinders effective decision-making and user experience.

#### What Are Recent G2 Reviews of Etailinsights?

**["Etailinsights gave me back so much time."](https://www.g2.com/survey_responses/etailinsights-review-9760038)**

**Rating:** 5.0/5.0 stars

_— George R._

[Read full review](https://www.g2.com/survey_responses/etailinsights-review-9760038)

**["Great source for eComm Industry Data"](https://www.g2.com/survey_responses/etailinsights-review-10383675)**

**Rating:** 4.5/5.0 stars

_— Rob G._

[Read full review](https://www.g2.com/survey_responses/etailinsights-review-10383675)

#### What Are G2 Users Discussing About Etailinsights?

- [What is your experience with Etailinsights for e-commerce intelligence, and what features do you find most valuable?](https://www.g2.com/discussions/what-is-your-experience-with-etailinsights-for-e-commerce-intelligence-and-what-features-do-you-find-most-valuable)
- [What is Etailinsights used for?](https://www.g2.com/discussions/what-is-etailinsights-used-for) - 1 comment

### [SalesOMMO](https://www.g2.com/products/salesommo/reviews)

SalesOMMO is a GTM Intelligence Platform built for entrepreneurs and B2B sales teams. The platform combines Agentic-AI qualification, daily ICP-scored lead delivery, and pre-meeting Executive Briefs into a single workflow designed to upgrade human judgment rather than replace it. GTM Intelligence is an emerging category that sits between traditional sales intelligence tools (which surface contact data) and sales engagement platforms (which automate outreach). A GTM Intelligence Platform qualifies which accounts to pursue, prepares the human seller for each conversation, and keeps decision-making with the rep — not the algorithm. SalesOMMO is designed around a less-is-more sales strategy: fewer, better-qualified leads instead of mass outreach. The platform serves SMB and mid-market B2B teams that need enterprise-grade intelligence without enterprise pricing or implementation cycles. Core capabilities: ▶ Agentic-AI qualification: moves leads from MQL to SQL automatically using ICP scoring across firmographics, decision-maker titles, and addressable business pains. ▶ Daily ICP-scored leads: delivers a capped number of new prospects per workspace each day (e.g., 5 leads/day per ICP), ranked by % Match against the user's Ideal Customer Profile. ▶ Executive Briefs: generates a pre-meeting briefing for each qualified lead with contact data, suggested approach, and anticipated objections. ▶ Global Advanced Prospecting: filter-driven search across a worldwide company database by location, industry, employee count, revenue, and decision-maker titles. ▶ Workspace and CRM management: multiple ICPs and workspaces per account, with built-in CRM and export functionality. Typical outcomes reported by users include approximately two hours per day saved on research and qualification activities, and a 30% increase in conversion-to-meeting rates compared with manual prospecting workflows. SalesOMMO is built on a single principle: buyers want to meet people in sales — and those people should show up prepared. Free to start. From €99/month, on salesommo.com

**Average Rating:** 4.8/5.0

**Total Reviews:** 12

#### How Do G2 Users Rate SalesOMMO?

- **Contact Data Availability:** 10.0/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind SalesOMMO?

- **Seller:** [SalesOMMO](https://www.g2.com/sellers/salesommo)
- **Year Founded:** 2023
- **HQ Location:** Sector 1, RO
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b3e4c78e4ee0180e2be4c7632fb7570f0d985a70c2f1fd7a7879bfbf78b48899&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsalesommo%2F&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 92% Small, 8% Large

#### What Are Recent G2 Reviews of SalesOMMO?

**["Accurate profiling that actually sharpens your targeting"](https://www.g2.com/survey_responses/salesommo-review-12967848)**

**Rating:** 4.0/5.0 stars

_— Alexandru G._

[Read full review](https://www.g2.com/survey_responses/salesommo-review-12967848)

**["Game-changer app for finding potential customers"](https://www.g2.com/survey_responses/salesommo-review-12905309)**

**Rating:** 5.0/5.0 stars

_— Ionut C._

[Read full review](https://www.g2.com/survey_responses/salesommo-review-12905309)

### [Klarity by DemandScience](https://www.g2.com/products/demandscience-klarity-by-demandscience/reviews)

DemandScience Audience Builder empowers B2B marketers with smarter data to define, refine, and activate target accounts with precision. Built on a verified global first-party data ecosystem of 247M+ contacts and 26M+ companies, it integrates firmographics, technographics, and intent signals so users can move beyond outdated static lists and build dynamic audiences that align with real buyer behavior. With this intelligence at your fingertips, Audience Builder helps you prioritize accounts showing real interest and engage them with the right message at the right time. ￼ At its core, Audience Builder is designed to bring clarity to your Total Addressable Market (TAM) and Ideal Customer Profile (ICP). It provides tools to size your market accurately, continuously refine your ICP based on the traits of best-fit accounts, and uncover in-market signals that reveal where prospects are actively researching and evaluating solutions similar to yours. This layered insight ensures campaigns are grounded in verified reality—not assumptions—reducing wasted effort on irrelevant accounts. ￼ The platform’s strength lies in its seamless list creation and refinement capabilities. Teams can build and optimize account lists in real time, combining firmographic, technographic, and behavioral intent criteria to construct audiences that reflect evolving buyer behavior. Lists can be exported directly into CRMs or marketing automation platforms, allowing sales and marketing teams to activate insights without friction. All data is backed by DemandScience’s Confirmed Connect™ validation, which guarantees quality and replaces records that don’t meet accuracy standards. ￼ Audience Builder is ideal for ABM practitioners, demand gen leaders, sales teams, and any organization seeking to sharpen targeting, improve TAM/TAL accuracy, and prioritize outreach to high-potential accounts. Whether you’re struggling with unreliable data or looking to align segmentation with messaging across initiatives, it delivers a robust foundation for smarter targeting and more impactful engagement. ￼ By anchoring audience decisions in verified data and real intent signals, DemandScience Audience Builder helps organizations build confidence in their targeting strategy, reduce wasted campaign spend, and drive measurable momentum throughout the demand generation funnel. ￼

**Average Rating:** 4.3/5.0

**Total Reviews:** 165

#### How Do G2 Users Rate Klarity by DemandScience?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 8.2/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 8.3/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Klarity by DemandScience?

- **Seller:** [DemandScience](https://www.g2.com/sellers/demandscience)
- **Year Founded:** 2012
- **HQ Location:** Greater Boston, US
- **Twitter:** @DemandScience  
305 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5f9e386a5ff4fe9e24a7143fd58650781c103a45d2ff45e702f2a144435fefde&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdemandscience-com%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,053 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Business Development Manager, CEO
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 56% Small, 37% Medium

#### What Are Recent G2 Reviews of Klarity by DemandScience?

**["Great Platform for Lead Generation"](https://www.g2.com/survey_responses/klarity-by-demandscience-review-8627234)**

**Rating:** 5.0/5.0 stars

_— Janet L._

[Read full review](https://www.g2.com/survey_responses/klarity-by-demandscience-review-8627234)

**["Klarity by DemandScience is the wind beneath my wings"](https://www.g2.com/survey_responses/klarity-by-demandscience-review-8551869)**

**Rating:** 4.5/5.0 stars

_— David G._

[Read full review](https://www.g2.com/survey_responses/klarity-by-demandscience-review-8551869)

#### What Are G2 Users Discussing About Klarity by DemandScience?

- [What is DemandScience Intelligence used for?](https://www.g2.com/discussions/what-is-demandscience-intelligence-used-for)

### [Foureyes](https://www.g2.com/products/foureyes/reviews)

Foureyes sales intelligence software helps businesses track, protect, engage, and sell better. Typically, businesses focus on driving more leads with top-of-the-funnel marketing efforts. But Foureyes allows companies to support bottom-of-the-funnel conversion activities and the people who are ultimately responsible to make the sale. With Foureyes, businesses get visibility into every call, form, and chat lead with patented user-level website tracking. Automatic lead logging and analysis protects and prioritizes your pipeline. Dynamic communication software engages leads with inventory-specific updates sent to relevant prospects. AI-powered lead insights and alerts help sales teams improve sales process with better, more customer-centric conversations. Using Foureyes, customers increase their close rate by 41% on average. Today, Foureyes sales intelligence software runs for more than 5,000 businesses and the underlying customer data platform informs the sales and marketing decisions of major manufacturers including Stellantis and Nissan Motor Co.

**Average Rating:** 4.3/5.0

**Total Reviews:** 15

#### How Do G2 Users Rate Foureyes?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 7.5/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 8.3/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 7.5/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Foureyes?

- **Seller:** [Foureyes](https://www.g2.com/sellers/foureyes)
- **Year Founded:** 2015
- **HQ Location:** Lake Oswego, US
- **Twitter:** @foureyesdata  
133 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=45b5b49a6642d46780f1187bf058b8169b2ff87a937c08a522b343c3fbd9841e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffoureyes%2F&secure%5Burl_type%5D=linkedin_company_website)  
92 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 69% Small, 25% Medium

#### What Do G2 Reviewers Say About Foureyes?

_AI-generated summary from verified user reviews_

##### Pros

- Users find that Foureyes enhances **lead generation** , significantly increasing conversions and revenue for their businesses.
- Users appreciate the **high-quality AI lead management** of Foureyes, enhancing sales efficiency and engagement with prospects.
- Users value the **automation AI** of Foureyes for efficiently managing leads and reviving “dead” prospects.
- Users appreciate the **effective campaign management** of Foureyes, leading to increased revenue and improved funnel performance.
- Users value the **ease of use** of Foureyes, simplifying tracking and enhancing email campaign management.

##### Cons

- Users note that **customer support can improve** , indicating a need for more efficient assistance when issues arise.
- Users find Foureyes **expensive** compared to other software, impacting its accessibility and initial setup experience.
- Users find Foureyes **difficult to use** due to its complexity and lengthy setup process, especially for beginners.
- Users find it can be challenging to **fetch all leads** , complicating follow-ups and overall management.
- Users note that **lead quality issues** can hinder effective follow-ups and complicate the lead retrieval process.

#### What Are Recent G2 Reviews of Foureyes?

**["Best Sales Intelligence Software"](https://www.g2.com/survey_responses/foureyes-review-7907086)**

**Rating:** 4.0/5.0 stars

_— steve s._

[Read full review](https://www.g2.com/survey_responses/foureyes-review-7907086)

**["Intelligent Forward Marketing"](https://www.g2.com/survey_responses/foureyes-review-7892275)**

**Rating:** 4.0/5.0 stars

_— Mariah S._

[Read full review](https://www.g2.com/survey_responses/foureyes-review-7892275)

#### What Are G2 Users Discussing About Foureyes?

- [What is Foureyes used for?](https://www.g2.com/discussions/what-is-foureyes-used-for)

### [Leadspicker](https://www.g2.com/products/leadspicker/reviews)

Leadspicker is a SaaS B2B platform designed to transform lead generation and outreach through AI-driven automation. It simplifies the process of finding, enriching, and engaging leads, providing an all-in-one solution for sales teams, recruiters, and marketing professionals. By combining automated workflows with advanced data enrichment and outreach tools, Leadspicker helps businesses save time and focus on building valuable relationships with prospects. Key Features: • Automated Workflows: Streamline repetitive tasks, saving time and increasing efficiency. • Multichannel Outreach: Engage prospects seamlessly via email and LinkedIn for higher reach. • Data Enrichment: Enrich lead data with detailed, actionable insights for more targeted campaigns. • Personalized Sequences: Automate follow-ups and create personalized outreach that feels authentic. • Waterfall Email Hunting: Access validated emails through advanced, multi-source search methods. Leadspicker solves critical pain points for businesses looking to scale their lead generation and outreach efforts. By offering an integrated platform, it eliminates the need for multiple tools, streamlines workflows, and improves conversion rates. With features like signal-based targeting and data enrichment, it allows users to focus on engaging the right leads, saving time and resources. What sets Leadspicker apart is its unique combination of automation, personalization, and data intelligence. The a good fit for: • Sales Teams aiming to grow their pipeline • Recruiters sourcing qualified candidates • Marketing Professionals looking to create more effective campaigns • Founders driving business growth with minimal resources • Automation Engineers optimizing processes with intelligent tools Leadspicker empowers businesses to generate high-quality leads, nurture them effectively, and close deals faster, driving measurable results. Work smarter, not harder.

**Average Rating:** 4.8/5.0

**Total Reviews:** 73

#### How Do G2 Users Rate Leadspicker?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 9.4/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 9.8/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 9.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Leadspicker?

- **Seller:** [Leadspicker](https://www.g2.com/sellers/leadspicker)
- **Year Founded:** 2015
- **HQ Location:** Prague 1, CZ
- **Twitter:** @leadspicker  
154 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1f43bb5c5e5ec711aa78cfaeaabe9550312c71cabba54a6216fc978713a012dc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fleadspicker%2F&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 81% Small, 12% Medium

#### What Do G2 Reviewers Say About Leadspicker?

_AI-generated summary from verified user reviews_

##### Pros

- Users highly value the **fast and helpful customer support** of Leadspicker, enhancing their overall experience and success.
- Users love the **ease of use** of Leadspicker, benefiting from smooth setups and seamless integrations with existing systems.
- Users praise Leadspicker for its **effective lead generation** , enjoying automated enrichment and reliable data support.
- Users love the **seamless LinkedIn integration** of Leadspicker, enabling quick and efficient lead generation directly from Sales Navigator.
- Users highly value the **automation features** of Leadspicker, enhancing lead management and integration with CRM seamlessly.

##### Cons

- Users experience **data inaccuracies** with Leadspicker, finding challenges in reliable searches and limited results despite high limits.
- Users find the **filtering difficulty** in Leadspicker hampers efficient lead searching, causing frustrations with limitations.
- Users find the **inefficient search functionality** frustrating, with slow response times and unreliable project-lead searches.
- Users experience **missing features** in Leadspicker, especially with insufficient filters and inadequate API documentation.
- Users note that the **poor interface design** makes navigation and project tracking complicated and less intuitive.

#### What Are Recent G2 Reviews of Leadspicker?

**["User-Friendly All-in-One Omnichannel Tool with Built-In AI Qualification"](https://www.g2.com/survey_responses/leadspicker-review-13062641)**

**Rating:** 5.0/5.0 stars

_— Harry P._

[Read full review](https://www.g2.com/survey_responses/leadspicker-review-13062641)

**["Exceptional Team Support — Adam J Helped Make Our Scenarios Happen"](https://www.g2.com/survey_responses/leadspicker-review-13047392)**

**Rating:** 4.5/5.0 stars

_— Vojtech G._

[Read full review](https://www.g2.com/survey_responses/leadspicker-review-13047392)

### [Sailes](https://www.g2.com/products/sailes/reviews)

Sailes® is AI for the modern Account Executive, offering personalized AI companions—Sailebots®—designed to autonomously manage and elevate the sales journey. For skilled Midmarket+ sales teams balancing complex priorities, Sailebots are more than just automation; they’re intelligent partners tailored to each user’s unique style. With continuous learning, Sailebots adapt, grow in intelligence, and manage everything from data sourcing to prospect engagement, seamlessly qualifying leads and opportunities. Unlike traditional automation tools, Sailes goes beyond task automation by acting as an ever-evolving, high-impact sales ally. By leveraging advanced AI, Sailes empowers sales professionals to focus on closing deals, driving revenue, and building authentic relationships, all while reducing onboarding time, operational costs, and dependence on multiple solutions. Sailebots build trust by capturing insights that drive meaningful actions, helping sales teams achieve excellence and scale faster.

**Average Rating:** 4.3/5.0

**Total Reviews:** 215

#### How Do G2 Users Rate Sailes?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 8.1/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 8.6/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 7.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Sailes?

- **Seller:** [Sailes](https://www.g2.com/sellers/sailes)
- **Year Founded:** 2018
- **HQ Location:** Kansas City, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7fa5b1ff0e57b1d388f6e26ebb2d2e1ca6a31a26127abf63772ef1ebe35f9efb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsaile%2F&secure%5Burl_type%5D=linkedin_company_website)  
31 employees on LinkedIn®
- **Phone:** 816-355-4501

#### Who Uses This Product?

- **Who Uses This:** President, Sales Manager
- **Top Industries:** Construction, Facilities Services
- **Company Size:** 46% Small, 27% Medium

#### What Do G2 Reviewers Say About Sailes?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Sailes to be a **time-saving tool** , allowing them to focus on more important tasks while generating leads efficiently.
- Users value the **effective lead generation** of Sailes, benefiting from high-quality prospects and customizable messaging.
- Users find the **automation capabilities** of Sailes AI Bots invaluable, enhancing efficiency and enabling focus on crucial tasks.
- Users love the **automated lead prospecting** capabilities of Sailes, enhancing efficiency and improving lead quality.
- Users commend the **efficient and professional customer support** from the Sailes team, enhancing their overall experience.

##### Cons

- Users face **lead management issues** with Sailes, experiencing variability in lead generation and occasional overlaps in outreach efforts.
- Users express concerns over **poor lead generation** , indicating a lack of sufficient and quality leads from Sailes.
- Users express concerns about **poor lead quality** , leading to disappointing sales and unmet expectations over time.
- Users are frustrated by the **inconsistent sales volume** and challenging learning curve affecting their overall experience.
- Users note the **lack of CRM integration** and occasional difficulties with email responses, impacting overall user experience.

#### What Are Recent G2 Reviews of Sailes?

**["Boosts Prospecting Efficiency with Consistent Follow-Ups"](https://www.g2.com/survey_responses/sailes-review-11532382)**

**Rating:** 4.0/5.0 stars

_— Michele D._

[Read full review](https://www.g2.com/survey_responses/sailes-review-11532382)

**["Sailes the GAME CHANGER"](https://www.g2.com/survey_responses/sailes-review-11016612)**

**Rating:** 5.0/5.0 stars

_— Max P._

[Read full review](https://www.g2.com/survey_responses/sailes-review-11016612)

#### What Are G2 Users Discussing About Sailes?

- [What is Saile used for?](https://www.g2.com/discussions/what-is-saile-used-for)

### [FullCircl](https://www.g2.com/products/fullcircl/reviews)

FullCircl | Start smarter, to grow faster with compliance solved. FullCircl is the first-of-its-kind single orchestration platform that brings regulation fully in step with customer acquisition, to create better business from the start. Our global solutions drive customer acquisition, retention and revenue growth while seamlessly addressing risk and compliance challenges associated with customer onboarding, identity, fraud, financial crime and on-going monitoring. Reduce the cost to acquire and serve, clear the way for positive customer relationships, and accelerate profitable growth. FullCircl identifies millions of actionable insights daily, providing a near real-time record of companies, their officers and shareholders, and the relationships between them. Our customers can verify the identity of corporate entities or individuals and orchestrate many of the time-consuming checks needed to conduct customer due diligence during onboarding, such as KYC, KYB and AML, empowering them to satisfy regulatory requirements and make informed decisions about their customers. By embedding KYB and KYC from the very beginning of the customer engagement, FullCircl has compliance solved. With reach into 160 countries, FullCircl is uniquely positioned at the epicentre of a rapidly growing, multi-billion dollar market. Today it serves 450+ customers, 15,000+ web application users, processes over 300 million checks per month and facilitates the onboarding of 200,000+ customers annually. FullCircl is an nCino company (NASDAQ:NCNO), bringing together people, AI and data to power a new era in regulated business. Visit fullcircl.com to find out more.

**Average Rating:** 4.5/5.0

**Total Reviews:** 239

#### How Do G2 Users Rate FullCircl?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 7.1/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 9.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind FullCircl?

- **Seller:** [FullCircl](https://www.g2.com/sellers/fullcircl)
- **Year Founded:** 2011
- **HQ Location:** London, England
- **Twitter:** @WeAreFullCircl  
6,455 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a0f18413ce61e308a5a3b8b9fea22160530462672ef0dca8b5e8e4f5c7995e87&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F960609%2F&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Business Development Manager, Account Manager
- **Top Industries:** Financial Services, Information Technology and Services
- **Company Size:** 66% Large, 23% Medium

#### What Are Recent G2 Reviews of FullCircl?

**["Artesian is a great tool for identifying and profiling prospects and target accounts."](https://www.g2.com/survey_responses/fullcircl-review-5207750)**

**Rating:** 4.0/5.0 stars

_— Danny B._

[Read full review](https://www.g2.com/survey_responses/fullcircl-review-5207750)

**["Daily user tracking customers, prospects and compteitiors"](https://www.g2.com/survey_responses/fullcircl-review-5211735)**

**Rating:** 4.5/5.0 stars

_— Stephen G._

[Read full review](https://www.g2.com/survey_responses/fullcircl-review-5211735)

#### What Are G2 Users Discussing About FullCircl?

- [What is FullCircl used for?](https://www.g2.com/discussions/what-is-fullcircl-used-for) - 1 comment

### [UserGems](https://www.g2.com/products/usergems/reviews)

UserGems is the AI command center for go-to-market teams. Powered by best-in-class contact data, its AI agents automatically surface high-intent buyers, prioritize them, and deploy personalized outbound and ABM to drive more pipeline.

**Average Rating:** 4.7/5.0

**Total Reviews:** 161

#### How Do G2 Users Rate UserGems?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 9.0/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 8.6/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 8.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind UserGems?

- **Seller:** [UserGems](https://www.g2.com/sellers/usergems)
- **Year Founded:** 2019
- **HQ Location:** San Francisco, CA
- **Twitter:** @usergems  
272 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5c42b2b5558344deb66bd3b6501784f308de617dae0b10e9cafe0e158cc68219&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fusergems%2F&secure%5Burl_type%5D=linkedin_company_website)  
103 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Commercial Account Executive
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 76% Medium, 17% Large

#### What Do G2 Reviewers Say About UserGems?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend UserGems for its **efficient lead generation** , making outreach and follow-ups smooth and effective.
- Users appreciate the **s seamless CRM integration** of UserGems, enhancing efficiency and ensuring accurate, actionable data.
- Users value the **seamless automation** of UserGems, effortlessly converting relationship equity into actionable sales opportunities.
- Users commend the **amazing data accuracy** of UserGems, enhancing CRM integration and supporting effective sales strategies.
- Users find the **ease of use** of UserGems essential for streamlining lead engagement and maximizing sales efficiency.

##### Cons

- Users note that **some information is outdated** , affecting timeliness, but overall accuracy remains satisfactory.
- Users note the **slow updates** in job-change alerts, wishing for more frequent notifications despite overall data accuracy.
- Users report concerns about **lack of transparency and poor data quality** , impacting the overall effectiveness of UserGems.
- Users face challenges due to **poor data quality** , leading to concerns about the reliability of insights provided.
- Users find **difficult setup** when integrating UserGems with niche or custom CRM systems, requiring significant technical resources.

#### What Are Recent G2 Reviews of UserGems?

**["Champion Tracking + Salesforce Integration That Turns Warm Intros Into Pipeline"](https://www.g2.com/survey_responses/usergems-review-12972891)**

**Rating:** 5.0/5.0 stars

_— Fenil P._

[Read full review](https://www.g2.com/survey_responses/usergems-review-12972891)

**["UserGems Signal Tracking and Gem-E Emails Supercharge Our Outbound"](https://www.g2.com/survey_responses/usergems-review-12974260)**

**Rating:** 4.5/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/usergems-review-12974260)

#### What Are G2 Users Discussing About UserGems?

- [Do you recommend UserGems for lead generation, and what features do you find most effective?](https://www.g2.com/discussions/do-you-recommend-usergems-for-lead-generation-and-what-features-do-you-find-most-effective) - 1 upvote
- [What is UserGems used for?](https://www.g2.com/discussions/what-is-usergems-used-for) - 1 upvote

### [Leadfeeder](https://www.g2.com/products/leadfeeder-leadfeeder/reviews)

Leadfeeder is a B2B website visitor identification and lead generation platform that reveals which companies are visiting a website and turns anonymous web traffic into actionable sales and marketing intelligence. It helps B2B marketing, sales, and revenue operations teams see which companies are visiting their site, even when those visitors never fill in a form, so they can follow up while interest is high. Leadfeeder identifies the companies behind anonymous website visitors by matching web traffic to an IP-to-company database of 60M+ companies and 400M+ verified contacts. It shows which organizations visited, the pages they viewed, and the behavior that signals buying intent. Companies can be prioritized by fit and intent, filtered against your Ideal Customer Profile (ICP), enriched with company and contact data, and routed into CRM, marketing, and advertising tools. Getting started is self-serve. Users add a lightweight JavaScript snippet to their website, directly or through Google Tag Manager, and see their first identified companies within minutes. A free plan with limited features is available, alongside a 14-day trial that unlocks all features to experiment with, no credit card required and no commitment. Recent additions to the platform include Leadfeeder AI, Workflows, ICP Insights, and an MCP Server. Leadfeeder AI summarizes visitor activity, scores companies against your ICP, finds contacts, and alerts on buying signals. Workflows is no-code automation that routes leads, enriches records, updates the CRM, and triggers Slack or webhook alerts. ICP Insights shows how much of your web visitor traffic matches defined ICP segments and which sources bring the best-fit companies. The MCP Server (in beta) connects Leadfeeder data to AI assistants such as Claude and ChatGPT so teams can query web visitor and account data in plain language. Beyond the free plan and trial, Leadfeeder offers paid plans and a custom enterprise tier. It collects and processes data under EU data-protection standards and is GDPR compliant, and integrates with tools including Salesforce, HubSpot, Pipedrive, Microsoft Dynamics 365, Zoho, Slack, Microsoft Teams, Google Ads, and Zapier.

**Average Rating:** 4.3/5.0

**Total Reviews:** 833

#### How Do G2 Users Rate Leadfeeder?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 8.4/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 7.4/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 7.8/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Leadfeeder?

- **Seller:** [Leadfeeder](https://www.g2.com/sellers/leadfeeder-eb964900-2358-4cc4-b45a-d3cf2a77a413)
- **Company Website:** www.leadfeeder.com
- **Year Founded:** 2011
- **HQ Location:** Karlsruhe, Deutschland
- **Twitter:** @Leadfeeder  
3,959 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1a9fd7b8b2db35d53e6ac0df818a61a48d2e596b772f370abcf009993a765fef&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fleadfeeder%2F&secure%5Burl_type%5D=linkedin_company_website)  
142 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Marketing Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 73% Small, 24% Medium

#### What Do G2 Reviewers Say About Leadfeeder?

_AI-generated summary from verified user reviews_

##### Pros

- Users value Leadfeeder for its **effective lead generation** capabilities, providing deep insights into website visitor behavior.
- Users find **Dealfront's ease of use** exceptional, allowing for quick setups and efficient campaign preparation.
- Users value the **actionable insights** from Leadfeeder, which enhance lead identification and engagement for sales and marketing.
- Users find the **seamless integration** with HubSpot and Google Tag Manager enhances usability and efficiency greatly.
- Users value the **ease of finding contact information** with Leadfeeder, enhancing their prospecting and outreach efforts.

##### Cons

- Users report **inaccurate data** from Leadfeeder, citing issues with completeness and duplicate company entries.
- Users find the service **expensive** , especially following unexpected price increases and limited value for smaller companies.
- Users criticize the **inaccurate data** from Leadfeeder, experiencing issues like duplicates and missing essential contact information.
- Users find the **incorrect information** in Leadfeeder frustrating, leading to data inaccuracies and duplicate entries.
- Users face **integration issues** with Leadfeeder, leading to manual processes and difficulties connecting with other tools.

#### What Are Recent G2 Reviews of Leadfeeder?

**["Essential Tool for APAC Lead Insight"](https://www.g2.com/survey_responses/leadfeeder-review-12450316)**

**Rating:** 4.0/5.0 stars

_— Wiszynski B._

[Read full review](https://www.g2.com/survey_responses/leadfeeder-review-12450316)

**["Disappointing Renewal Experience, but Strong Leadership Response"](https://www.g2.com/survey_responses/leadfeeder-review-13074115)**

**Rating:** 4.0/5.0 stars

_— Eric S._

[Read full review](https://www.g2.com/survey_responses/leadfeeder-review-13074115)

#### What Are G2 Users Discussing About Leadfeeder?

- [What is Echobot used for?](https://www.g2.com/discussions/what-is-echobot-used-for)
- [How do I track my website leads?](https://www.g2.com/discussions/how-do-i-track-my-website-leads) - 2 comments
- [What is lead generation software?](https://www.g2.com/discussions/leadfeeder-what-is-lead-generation-software) - 1 comment
- [How do you use Leadfeeder?](https://www.g2.com/discussions/how-do-you-use-leadfeeder) - 2 comments

### [Zint](https://www.g2.com/products/zint/reviews)

ZINT is a qualification discovery platform and sales intelligence solution designed to help B2B sales teams identify, qualify, and convert their Total Addressable Market (TAM). Introducing Magic Insights: AI-Powered Research at Scale ZINT’s platform’s flagship feature, Magic Insights, addresses the primary bottleneck in modern sales: the lack of time for deep research. Traditional prospecting requires sales representatives to manually interrogate data or visit dozens of websites to qualify a single lead. Magic Insights eliminates this burden by using AI to conduct deep-dive research across tens of thousands of companies simultaneously. Key Features and Benefits: Deep AI Analysis: The system acts as an infinite research resource, analysing unstructured data, including years of private accounts, website pages, blog posts, and active job advertisements, to extract hard-to-find intelligence. Bespoke Qualification: Unlike standard filters, Magic Insights allows users to ask any specific "true north" qualification questions (e.g., "Does this company use Salesforce?" or "Do they export to the EU?" or any industry specific qualification question). The AI turns these questions into custom filters applicable across your entire market segment. Total Market Coverage: Users can run deep analysis on segments of thousands of companies at once, instantly identifying the best sales opportunities without manual effort. CRM Data Enrichment as a Service: Automatically updates company data within your CRM with ZINT’s Magic Insights. Proven Impact - ZINT is built to move sales teams from data administration to active selling. By automating the research phase, ZINT allows salespeople to focus entirely on personalised outreach and closing the right deals more efficiently.

**Average Rating:** 4.8/5.0

**Total Reviews:** 23

#### How Do G2 Users Rate Zint?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 9.2/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 8.9/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 9.3/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Zint?

- **Seller:** [Zint Technology](https://www.g2.com/sellers/zint-technology)
- **Year Founded:** 2018
- **HQ Location:** London , London
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b0b1296ff0c89aa13398f360215624e77abcfd09d4c830478733a079223cc4d8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18705929%2F&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Logistics and Supply Chain, Financial Services
- **Company Size:** 48% Small, 35% Medium

#### What Do G2 Reviewers Say About Zint?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Zint, enjoying its straightforward setup and efficient features for quick access.
- Users love Zint for its **easy setup** , making the platform user-friendly and efficient for gathering business insights.
- Users value the **effective lead generation tools** of Zint, enhancing their ability to discover new prospects effortlessly.
- Users praise Zint for its **simplicity and reliability** , making it a smooth and efficient experience for everyone.
- Users appreciate the **efficiency** of Zint, noting its simplicity and reliability that enhance their overall experience.

##### Cons

- Users report **slow performance** with Zint, citing lags and long loading times affecting lead sourcing efficiency.
- Users often face **missing contact numbers** , leading to frustration and difficulties in communication with Zint.
- Users report **long loading times** , leading to frustrating lags that hinder efficient lead sourcing.

#### What Are Recent G2 Reviews of Zint?

**["A Practical Tool for Faster, More Efficient New Business Development"](https://www.g2.com/survey_responses/zint-review-12092163)**

**Rating:** 5.0/5.0 stars

_— Verified User in Financial Services_

[Read full review](https://www.g2.com/survey_responses/zint-review-12092163)

**["Streamlined Business Insights with Room for Growth"](https://www.g2.com/survey_responses/zint-review-12092522)**

**Rating:** 4.5/5.0 stars

_— Mark R._

[Read full review](https://www.g2.com/survey_responses/zint-review-12092522)

#### What Are G2 Users Discussing About Zint?

- [What is Zint used for?](https://www.g2.com/discussions/what-is-zint-used-for)

### [EngageTech](https://www.g2.com/products/engagetech/reviews)

We enable our customers to drive more qualified, predictable pipeline through our unique Sales Intelligence platform and world-class SDR Services. Here on G2, the information and reviews you will find relate to our Sales Intelligence platform (formerly known as EngageIQ) so read on to learn more. The EngageTech platform enables SDR and Sales teams around the world to identify in-market accounts and B2B technology buyers ready for a conversation. A dynamic, searchable database of up-to-date, compliant B2B company information and accurate tech buyer contact details (job title, direct dial phone numbers, email etc), intelligently ranking in-market accounts and tech buyers based on their likelihood to be open to a conversation. Cutting down hours of SDR research time and optimising for outbound prospecting activity, EngageTech integrates with leading sales engagement and CRM platforms, as well as enabling direct dialling into prospects via the platform. Our database is fuelled by over 50,000 weekly outbound calls into technology buyers around the world which enables us to surface unique intelligence ensuring SDRs are focused on prospecting into the right accounts and buyers, at the right time, equipped with the insights needed for positive conversations. Don't just take our word for it; read our 50+ reviews and see what our customers have to say. If you'd like to learn more about our Outsourced SDR services, please check out our website.

**Average Rating:** 4.5/5.0

**Total Reviews:** 59

#### How Do G2 Users Rate EngageTech?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 8.7/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 8.4/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 7.8/10 (Category avg: 8.6/10)

#### Who Is the Company Behind EngageTech?

- **Seller:** [EngageTech](https://www.g2.com/sellers/engagetech)
- **Year Founded:** 2010
- **HQ Location:** London, England
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=166cf2de03f85b4309d1be130f565da414e3eb72ab1376db05ad9b2684a4423c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fengagetech-ltd%2F&secure%5Burl_type%5D=linkedin_company_website)  
185 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Sales Development Representative
- **Top Industries:** Information Technology and Services, Telecommunications
- **Company Size:** 47% Medium, 33% Small

#### What Are Recent G2 Reviews of EngageTech?

**["EngageTech Site Visit/Training"](https://www.g2.com/survey_responses/engagetech-review-8758261)**

**Rating:** 4.0/5.0 stars

_— Paul T._

[Read full review](https://www.g2.com/survey_responses/engagetech-review-8758261)

**["Fast track to IT decision makers"](https://www.g2.com/survey_responses/engagetech-review-8577538)**

**Rating:** 4.5/5.0 stars

_— Antony A._

[Read full review](https://www.g2.com/survey_responses/engagetech-review-8577538)

#### What Are G2 Users Discussing About EngageTech?

- [What is EngageIQ used for?](https://www.g2.com/discussions/what-is-engageiq-used-for)

### [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews)

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals. Targeted primarily at mid-sized businesses across various industries such as ecommerce, technology, financial services, and education, AdRoll caters to marketers seeking to enhance their advertising effectiveness. The platform is particularly beneficial for those looking to implement multi-channel advertising strategies, as it offers insights into audience behavior and cross-channel attribution. This functionality allows businesses to understand the customer journey better and optimize their marketing efforts accordingly. One of the standout features of AdRoll is its ability to deliver full-funnel performance. Marketers can create and manage campaigns that span multiple channels, ensuring that their messaging reaches potential customers at various touchpoints. Additionally, the platform provides valuable audience insights, helping users identify and target the right demographics effectively. For B2B teams, AdRoll's Account-Based Marketing (ABM) capabilities, previously known as RollWorks, enhance these features by enabling account-specific targeting and multi-touch campaigns, supported by real-time buyer intelligence. AdRoll's integration capabilities further distinguish it within the advertising software category. The platform seamlessly connects with various marketing tools and systems, allowing users to consolidate their advertising efforts in one place. This integration not only simplifies campaign management but also enhances data analysis, enabling marketers to make informed decisions based on comprehensive performance metrics. With nearly two decades of data backing its operations and a reputation for award-winning support, AdRoll equips marketing teams with the resources they need to advertise more intelligently, respond quickly to market changes, and achieve their objectives efficiently.

**Average Rating:** 4.3/5.0

**Total Reviews:** 653

#### How Do G2 Users Rate AdRoll ABM (Formerly RollWorks)?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 8.8/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 7.9/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 7.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind AdRoll ABM (Formerly RollWorks)?

- **Seller:** [NextRoll](https://www.g2.com/sellers/nextroll)
- **Company Website:** www.nextroll.com
- **Year Founded:** 2018
- **HQ Location:** San Francisco, California
- **Twitter:** @NextRoll\_Inc  
274 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c91af1596b406565ab4d6a82b1ade3ec6931d1b4b81bcfd38acdb015ab14e35e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadroll%2Fpeople%2F&secure%5Burl_type%5D=linkedin_company_website)  
175 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Digital Marketing Manager, Marketing Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 58% Medium, 27% Small

#### What Do G2 Reviewers Say About AdRoll ABM (Formerly RollWorks)?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of AdRoll ABM, highlighting its simple setup and excellent customer support.
- Users value the **precise audience targeting** of AdRoll ABM, enhancing engagement and guiding prospects through their journey.
- Users value the **precise targeting ability** of AdRoll ABM, enhancing their advertising effectiveness across multiple channels.
- Users value the **insightful intent data** from AdRoll ABM, enhancing targeting and ROI tracking across campaigns.
- Users appreciate the **great customer support** from AdRoll, facilitating a smooth onboarding and integration process.

##### Cons

- Users find the **steep learning curve** of AdRoll ABM challenging, especially with its complex campaign management terminology.
- Users express concern over **missing features** , such as limited advertising options and inadequate reporting tools for effective use.
- Users note the **limited features** of AdRoll ABM, particularly in filters and native advertising options for segmentation.
- Users express frustration over **campaign issues** with AdRoll ABM, citing difficulties tracking leads and inconsistent reporting.
- Users are frustrated with the **targeting limitations** of AdRoll ABM, making it hard to reach specific leads effectively.

#### What Are Recent G2 Reviews of AdRoll ABM (Formerly RollWorks)?

**["A Valuable Platform for Account-Based Marketing and Display Advertising"](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-13132710)**

**Rating:** 5.0/5.0 stars

_— Sandra T._

[Read full review](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-13132710)

**["Quick to Launch ABM with Clean HubSpot Integration and Actionable ICP Insights"](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-13139001)**

**Rating:** 5.0/5.0 stars

_— Rob Y._

[Read full review](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-13139001)

#### What Are G2 Users Discussing About AdRoll ABM (Formerly RollWorks)?

- [What is RollWorks Account-Based Platform used for?](https://www.g2.com/discussions/what-is-rollworks-account-based-platform-used-for)

### [Artisan](https://www.g2.com/products/artisan-artisan/reviews)

Artisan is the AI-first platform for outbound sales, powered by Ava, the autonomous AI BDR. Fast-growing startups and enterprise revenue teams use Ava to scale pipeline without scaling headcount. You own the strategy and the guardrails. Ava owns the execution. She searches 250M+ verified B2B contacts, enriches every prospect with 22+ data sources, and prioritizes leads using intent signals like funding rounds and leadership hires. She writes and sends personalized outreach, tests dozens of message variants per campaign, and shifts volume toward what's working. When replies come in, Ava qualifies leads, handles objections, and books meetings on your reps' calendars. Reps dial from the native AI dialer, with a brief before every call and a distilled follow-up after. Every outbound motion, one platform: Intent-driven cold outbound, triggered by real-time signals and website visitor data CRM campaigns that re-engage MQLs, event leads, closed-lost deals, and churned accounts Upsell and cross-sell campaigns using account and product usage data, sent on behalf of each account owner Built to run inside your stack, not replace it. Salesforce and HubSpot sync bi-directionally, Ava respects account ownership so she never crosses territory lines, custom webhooks bring in your own data, and every email sends from your reps' names on your own domains, so outreach reads like it came from them. Enterprise-grade control at any scale. Approve before sending or run fully autonomous, lock tone and CTAs, set banned phrases, and define escalation rules for when a human steps in. Artisan is SOC 2 Type II certified with SSO/SAML, advanced security controls, and audit logs. Every plan includes CSM support and onboarding; enterprise rollouts add a forward-deployed strategist who builds and launches your motion with you. Trusted by revenue teams at SaaStr, SumUp, CookUnity, Quora, and Informa.

**Average Rating:** 4.0/5.0

**Total Reviews:** 45

#### How Do G2 Users Rate Artisan?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.2/10)

#### Who Is the Company Behind Artisan?

- **Seller:** [Artisan](https://www.g2.com/sellers/artisan)
- **Company Website:** artisan.co
- **Year Founded:** 2023
- **HQ Location:** San Francisco
- **Twitter:** @GetArtisanAI  
2,176 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e75ec9621f613a06f43b740d6cc3591f01bdd6967f5b1c19f9b07b77a3a7162f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fartisanai%2F&secure%5Burl_type%5D=linkedin_company_website)  
220 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 77% Small, 11% Medium

#### What Do G2 Reviewers Say About Artisan?

_AI-generated summary from verified user reviews_

##### Pros

- Users highly value the **dedicated customer support** from Artisan Sales, enhancing their overall experience and effectiveness.
- Users highlight the **extensive features** of Artisan Sales, valuing its all-in-one prospecting solution and support.
- Users highlight the **intuitive interface** of Artisan Sales, enhancing usability and driving significant sales improvements.
- Users appreciate the **efficient lead generation** of Artisan Sales, boosting their ability to secure meetings quickly.
- Users value the **automation of manual workflows** with Artisan Sales, significantly reducing time on outbound email campaigns.

##### Cons

- Users report significant **inaccuracies** in lead targeting, UI functionality, and overall effectiveness of Artisan Sales.
- Users find the **limited functionality** of Artisan Sales disappointing, with poor UI and lack of quality leads.
- Users are frustrated with the **data inaccuracy** , resulting in poor lead quality and a lack of meaningful interactions.
- Users find Artisan Sales **expensive** with disappointing results, lacking quality and scalability despite high costs.
- Users find the **steep learning curve** challenging, as the AI often sends ineffective messages and doesn't improve over time.

#### What Are Recent G2 Reviews of Artisan?

**["Automates Outreach, Boosts Customer Acquisition, Keeps costs low"](https://www.g2.com/survey_responses/artisan-review-13128718)**

**Rating:** 5.0/5.0 stars

_— doug r._

[Read full review](https://www.g2.com/survey_responses/artisan-review-13128718)

**["Artisan Streamlines High-Volume Outreach with AI-Augmented Messaging"](https://www.g2.com/survey_responses/artisan-review-13124746)**

**Rating:** 4.5/5.0 stars

_— Theo M._

[Read full review](https://www.g2.com/survey_responses/artisan-review-13124746)

### [Sprouts.ai](https://www.g2.com/products/sprouts-ai/reviews)

Sprouts.ai is an AI native “Generative Demand Platform” disrupting the $1.1T B2B GTM category. sprouts.ai helps B2B demand gen and sales teams generate qualified pipeline and increase deal conversion rates with real-time account and contact level intelligence signals, recommending next best action and execution via AI agents. Sprouts is solving the problem of inefficient GTM driven by dirty data ecosystems, multiple siloed legacy tools, large GTM teams, static ICPs and poorly defined segments. Our existing customers have seen a significant improvement in data coverage and quality →3X increase in qualified leads →50% increase in SDR/BDR efficiency →30%+ reduction in martech tool cost. Unlike traditional GTM tools, Sprouts doesn’t add more dashboards or enrichment tricks—it rebuilds the operating layer beneath your stack. For CROs and Sales leaders, it removes ghost pipeline and provides reps with real-time intelligence and deep ICP qualification to increase conversion rates - Spend more time selling, less time guessing. For RevOps teams, it offers high quality data coupled with signal based orchestration - AI based account and contact research, valid emails, phone numbers, hiring, techstack, sub-team sizes, For CMOs and marketing teams, Sprouts offers deep ICP analysis along with innovative website and event workflows for generating qualified pipeline. Reach out to us and see what dirty data is really costing your GTM → Try the Dirty Data Calculator → Get Your Signal Health Report → Show up to the next QBR with clarity that holds You don’t need more dashboards. You need a system that finally tells the truth. Sprouts.ai isn’t just automation; it’s regeneration. The connective tissue your GTM motion was missing, designed to turn fragmented data into reliable revenue outcomes.

**Average Rating:** 4.7/5.0

**Total Reviews:** 65

#### How Do G2 Users Rate Sprouts.ai?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 9.4/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 9.1/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 9.1/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Sprouts.ai?

- **Seller:** [Sprouts.ai](https://www.g2.com/sellers/sprouts-ai)
- **Company Website:** sprouts.ai
- **Year Founded:** 2022
- **HQ Location:** San Francisco, California
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e8943cc0696823d54508645307e2a5b2cbedb4f819c6e25e8abfb17ad13d348e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsprouts-ai%2F&secure%5Burl_type%5D=linkedin_company_website)  
144 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Financial Services
- **Company Size:** 42% Small, 41% Medium

#### What Do G2 Reviewers Say About Sprouts.ai?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Sprouts.ai to be very **easy to use** , simplifying processes and improving efficiency in their workflow.
- Users find **efficient lead generation** with Sprouts.ai, merging multiple tools for seamless prospecting and campaign management.
- Users appreciate the **multi-channel campaign management** of Sprouts.ai, enjoying seamless integration and efficient lead tracking.
- Users value the **high data accuracy** of Sprouts.ai, leading to better campaign results and lower bounce rates.
- Users find Sprouts.ai's **effective data accuracy** invaluable for streamlining outreach campaigns and improving overall results.

##### Cons

- Users experience challenges with **data accuracy** , noting misplacement of information and reliance on human judgment for insights.
- Users struggle with **inaccurate data** , impacting HR insights and decision-making due to misplaced reporting and attributions.
- Users experienced **bug issues** on Sprouts.ai, though many reported they were eventually resolved.
- Users express concerns about **data inaccuracy** , emphasizing the need for reliable HR data for effective use.
- Users experience **data quality issues** , leading to incorrect reporting and misplaced data in Sprouts.ai.

#### What Are Recent G2 Reviews of Sprouts.ai?

**["Super Easy UX and a More Cohesive Performance Integration"](https://www.g2.com/survey_responses/sprouts-ai-review-12064294)**

**Rating:** 5.0/5.0 stars

_— Sol C._

[Read full review](https://www.g2.com/survey_responses/sprouts-ai-review-12064294)

**["One platform for data and outreach"](https://www.g2.com/survey_responses/sprouts-ai-review-11781578)**

**Rating:** 4.0/5.0 stars

_— Mrinal S._

[Read full review](https://www.g2.com/survey_responses/sprouts-ai-review-11781578)

### [LeadIQ](https://www.g2.com/products/leadiq/reviews)

LeadIQ is a sales prospecting platform that helps revenue teams find verified contact data, track buying signals, and personalize outreach at scale. It is designed for sales development representatives, account executives, RevOps teams managing CRM data quality, and go-to-market teams who need to build pipeline efficiently without manual data entry or tab-switching. LeadIQ combines contact and company intelligence with AI-powered prospecting tools, enabling users to identify the right contacts, capture and enrich their data, and push it directly into CRM and sales engagement platforms. The platform is built around three core access modes that all run on a single subscription: a browser extension with an AI agent, an MCP integration for AI workflow builders, and a developer API for programmatic access. Key features and capabilities include: - AI agent (Lando): An AI agent that lives inside the LeadIQ Chrome extension. It reads CRM data, understands any website, surfaces relevant contacts, and monitors champion movements in real time. When a key contact changes companies, it flags the move with updated contact information and a suggested outreach angle. Contacts can be captured, enriched, and synced to CRM in a single command. - Champion tracking: Monitors key contacts and alerts users the moment a champion moves to a new company, providing updated contact data and warm outreach context automatically. - CRM enrichment and data hygiene: Keeps CRM records accurate and up to date by enriching existing contacts with verified phone numbers, direct emails, and current company data, reducing data decay and improving the reliability of reporting and lead routing. - MCP integration: Connects LeadIQ's contact intelligence into AI workflows through the Model Context Protocol, allowing users to find verified contacts, enrich leads, and push data to their CRM through natural language prompts without switching tools. - API access: Gives technical teams programmatic access to LeadIQ's contact and company data for use cases like real-time enrichment, waterfall enrichment, form fill, lead routing, and lead scoring. LeadIQ is used by sales and revenue operations teams across industries to reduce time spent on manual prospecting, maintain cleaner CRM data, increase contact rates on warm leads, and improve reply rates through more relevant, timely outreach. All three access modes, the Chrome extension, MCP, and API, are included under one LeadIQ subscription.

**Average Rating:** 4.2/5.0

**Total Reviews:** 1,136

#### How Do G2 Users Rate LeadIQ?

- **Has the product been a good partner in doing business?:** 8.4/10 (Category avg: 9.2/10)
- **Performance and Reliability:** 8.2/10 (Category avg: 8.9/10)
- **Contact Data Availability:** 7.7/10 (Category avg: 8.7/10)
- **Data Cleaning/Enrichment:** 7.5/10 (Category avg: 8.6/10)

#### Who Is the Company Behind LeadIQ?

- **Seller:** [LeadIQ](https://www.g2.com/sellers/leadiq)
- **Company Website:** leadiq.com
- **Year Founded:** 2015
- **HQ Location:** Santa Clara, CA
- **Twitter:** @leadiq  
2,726 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e2e30aaf5843962d7b5128ade8b00fbe7a99e058417bd3989b624992c87e2533&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F6412574%2F&secure%5Burl_type%5D=linkedin_company_website)  
87 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Sales Development Representative
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 59% Medium, 20% Large

#### What Do G2 Reviewers Say About LeadIQ?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of LeadIQ, allowing for efficient integration and streamlined prospect management.
- Users appreciate the **ease of use** of LeadIQ, especially with its Chrome extension for optimizing prospecting time.
- Users value the **easy lead generation** process with LeadIQ, appreciating its accuracy and seamless integration with LinkedIn.
- Users value the **easy integrations** of LeadIQ with tools like Hubspot and LinkedIn Sales Navigator, enhancing productivity.
- Users love the **time-saving features** of LeadIQ, streamlining their outreach and data management effortlessly.

##### Cons

- Users struggle with **inaccurate data** from LeadIQ, often facing challenges with incorrect contact information and phone numbers.
- Users find **inaccuracy in contact data** presents challenges, leading to unreliable information for some prospects.
- Users struggle with **incorrect numbers** for contacts, making it a guessing game to find the correct one.
- Users face **lead management issues** with LeadIQ, particularly in navigating the UI and lacking built-in outreach tools.
- Users find that **data inaccuracy** can be problematic, affecting the reliability of leads generated by LeadIQ.

#### What Are Recent G2 Reviews of LeadIQ?

**["Streamlined Prospecting with Excellent Accuracy"](https://www.g2.com/survey_responses/leadiq-review-11968046)**

**Rating:** 5.0/5.0 stars

_— Megan J._

[Read full review](https://www.g2.com/survey_responses/leadiq-review-11968046)

**["LeadIQ: Intuitive, Fast, and a High-ROI Prospecting Boost"](https://www.g2.com/survey_responses/leadiq-review-12914125)**

**Rating:** 4.5/5.0 stars

_— Wim Z._

[Read full review](https://www.g2.com/survey_responses/leadiq-review-12914125)

#### What Are G2 Users Discussing About LeadIQ?

- [What is LeadIQ used for?](https://www.g2.com/discussions/what-is-leadiq-used-for)
- [What does LeadIQ do?](https://www.g2.com/discussions/what-does-leadiq-do) - 1 comment
- [How do you convert cold leads?](https://www.g2.com/discussions/how-do-you-convert-cold-leads) - 1 comment
- [How do you use LeadIQ?](https://www.g2.com/discussions/how-do-you-use-leadiq) - 1 comment
- [What does LeadIQ?](https://www.g2.com/discussions/what-does-leadiq) - 2 comments

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[Browse Sales Intelligence Themes](/categories/sales-intelligence/themes)

 ![Julie Jung](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie Jung")
JJ

Researched and written by [Julie Jung](https://research.g2.com/insights/author/julie-jung)

Updated 

Products classified in the overall Sales Intelligence category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Sales Intelligence to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Sales Intelligence category.

In addition to qualifying for inclusion in the Sales Intelligence Software category, to qualify for inclusion in the Small Business Sales Intelligence Software category, a product must have at least 10 reviews left by a reviewer from a small business.

Show More

* * *

## How Do You Choose the Right Sales Intelligence Software?

### What You Should Know About Sales Intelligence Software

### Sales Intelligence software buying insights at a glance

[Sales intelligence software](https://www.g2.com/categories/sales-intelligence) helps sales teams find the right accounts, identify decision-makers, and prioritize outreach using accurate contact data, firmographic insights, and real-time signals. By consolidating prospecting, enrichment, and targeting into one workflow, these tools reduce the time reps spend researching and increase the time spent selling.

In a market where pipeline creation depends on speed and relevance, Sales Intelligence has become essential for sales development, account executives, and revenue operations teams that need accurate data and repeatable outbound workflows. Rather than relying on static lead lists and manual enrichment, sales intelligence platforms transform account data into actionable insights for teams, comparing the highest rated sales intelligence software B2B prospecting audience segmentation.

Buyers typically use sales intelligence software to solve visibility gaps around who to contact, how to contact them, and when outreach is most likely to convert. Based on G2 reviews, users consistently value the ability to quickly build targeted lists, access reliable contact details, and personalize outreach without spending hours on research. Many teams also cite stronger outbound performance, cleaner CRM data, and faster lead-to-meeting cycles as core benefits. When evaluating best sales intelligence software, buyers often compare multiple sales intelligence providers to balance data accuracy, workflow fit, and integration depth.

Pricing varies depending on the number of seats, credit or usage limits, enrichment volume, and access to advanced features like intent signals, org charts, automated enrichment, and AI insights. Most vendors offer tiered annual contracts, with higher tiers unlocking deeper integrations and expanded export/enrichment capacity. Larger teams often move to custom pricing as usage scales. When comparing sales intelligence tools, buyers tend to weigh pricing flexibility against long-term data quality and scalability across teams.

Top 5 FAQs from software buyers:

- How accurate, complete, and up-to-date is the contact and account data this platform provides?
- How effectively does this sales intelligence software integrate with our [CRM](https://www.g2.com/categories/crm) and [sales engagement tools](https://www.g2.com/categories/sales-engagement) without creating data hygiene issues?
- Can this platform support both SMB and enterprise use cases as our team scales in size and complexity?
- How much manual effort does this tool remove from prospecting, list building, enrichment, and outbound workflows?
- What level of governance, admin control, and reporting visibility does this software provide across teams?

**G2’s top-rated sales intelligence software, based on verified user reviews, includes** [**LinkedIn Sales Navigator**](https://www.g2.com/products/linkedin-sales-navigator/reviews) **,** [**ZoomInfo,**](https://www.g2.com/products/zoominfo-sales/reviews) [**Apollo.io**](https://www.g2.com/products/apollo-io/reviews) **, and** [**Cognism**](https://www.g2.com/products/cognism/reviews) **.&nbsp;** [**(Source 2)**](https://company.g2.com/news/g2-winter-2026-reports)

### What are the top-reviewed Sales Intelligence software on G2?

[ZoomInfo Sales](https://www.g2.com/products/zoominfo-sales/reviews)

- Reviews: 5876
- Satisfaction: 99
- Market Presence: 93
- G2 Score: 96

[Seamless.Ai](https://www.g2.com/products/seamless-ai/reviews)

- Reviews: 3492
- Satisfaction: 100
- Market Presence: 73
- G2 Score: 86

[Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews)

- Reviews: 1995
- Satisfaction: 71
- Market Presence: 99
- G2 Score: 85

[Cognism](https://www.g2.com/products/cognism/reviews)

- Reviews: 807
- Satisfaction: 95
- Market Presence: 73
- G2 Score: 84

[Apollo.io](https://www.g2.com/products/apollo-io/reviews)

- Reviews: 3932
- Satisfaction: 100
- Market Presence: 68
- G2 Score: 84

**Satisfaction** reflects user-reported ratings across factors such as ease of use, feature fit, and quality of support. ([Source 2](https://www.g2.com/reports))

**Market Presence** scores combine review volume, third-party signals, and overall market visibility. ([Source 2](https://www.g2.com/reports))

**G2 Score** is a weighted composite of Satisfaction and Market Presence. ([Source 2](https://www.g2.com/reports))

Learn how G2 scores products. ([Source 1](https://documentation.g2.com/docs/research-scoring-methodologies?_gl=1*5vlk6s*_gcl_au*MTAwMzU5MzUxLjE3NjM0MTg0NzYuNjY0NTIxMTY0LjE3NjQ2MTc0NzcuMTc2NDYxNzQ3Nw..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NjYwODk1MTMkbzY3JGcxJHQxNzY2MDkyMjQyJGo1NyRsMCRoMA..))

### Highest-Rated Sales Intelligence Software for SDRs Doing B2B Prospecting by Industry and Audience Segment

Based on G2 reviews, the highest-rated sales intelligence software tools for SDRs doing B2B prospecting by industry and audience segment help sales teams identify the right accounts, filter prospects by firmographic traits, build segmented lists, and prioritize outreach using reliable contact and company data. These tools stand out for prospect discovery, advanced filtering, list building, audience segmentation, and SDR-friendly outbound workflows:

- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews): Offers strong B2B prospecting capabilities through company data, contact intelligence, intent signals, account targeting, and ICP-based list building. It is a strong fit for SDR teams that need to segment prospects by industry, company size, revenue, buying intent, and decision-maker profile before launching targeted outreach.
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews): Supports SDR prospecting with lead discovery, contact enrichment, advanced filters, email sequencing, CRM integrations, and audience list creation. It is well suited for teams that need to find prospects by industry, role, company attributes, and target segment while managing outbound workflows from one platform.
- [LinkedIn Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews): Helps SDRs identify and organize prospects using advanced search filters, saved leads, account insights, role-based targeting, lead recommendations, and company-level signals. It is a good fit for sales teams that rely on LinkedIn to segment audiences by industry, seniority, geography, company type, and relationship context before engaging prospects.

### Most Trusted Sales Intelligence Platforms Based on User Reviews

The most trusted sales intelligence platforms help sales, SDR, and revenue teams identify high-fit prospects, access accurate B2B contact data, segment audiences, enrich CRM records, and prioritize outreach. Based on G2 reviews, these tools stand out for prospecting workflows, data quality, ease of use, lead generation, integrations, and support for repeatable outbound sales motions:

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews): Offers strong sales intelligence capabilities across B2B prospecting, contact discovery, lead enrichment, email sequencing, audience segmentation, and CRM-connected outbound workflows. It is a strong fit for SDR and revenue teams that need a broad prospecting database, workflow automation, and reliable tools for building targeted account and contact lists.
- [ZoomInfo Sales](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews): Supports sales intelligence through deep company and contact data, buyer insights, prospecting filters, intent signals, account research, and CRM enrichment. It is well-suited for teams that need a trusted enterprise-grade platform for identifying decision-makers, improving data coverage, and prioritizing outreach with richer account intelligence.
- [Cognism](https://www.g2.com/products/cognism/reviews): Provides sales intelligence focused on accurate B2B contact data, compliant prospecting, phone-verified contacts, company targeting, and international lead generation. It is a good fit for teams that value data quality, reliable contact information, and prospecting workflows that help SDRs reach the right buyers more efficiently.

### Best Sales Intelligence Software for Fresh Data Quality Based on User Reviews

According to G2 reviews, the best sales intelligence software for fresh data quality helps sales teams find accurate contact information, verify emails, reduce bounce rates, enrich prospect records, and maintain reliable outreach lists. These tools stand out for verified data, updated contact details, useful filters, and confidence in prospecting accuracy:

- [Clearout.io](https://www.g2.com/products/clearout-io/reviews): Offers strong data quality support through verified email discovery, confidence scores, list validation, and LinkedIn-based contact enrichment. It is a strong fit for teams that need safer outreach lists, fewer bounced emails, and more confidence that contact data is accurate before launching campaigns.
- [Prospeo.io](https://www.g2.com/products/prospeo-io/reviews): Supports fresh prospect data discovery with accurate and useful contact information, strong filtering, buying-signal intelligence, and CRM integrations. It is well-suited for sales teams that want a user-friendly platform for finding rich prospect data and building more relevant outreach lists.
- [Wiza](https://www.g2.com/products/wiza/reviews): Helps teams access updated contact details and detailed prospect information for sales outreach. It is useful for small teams and startups that need fresher client or prospect data to stay connected with contacts in real time and improve day-to-day prospecting workflows.

### Sales Intelligence Tools for Small Teams: Managing Prospect Notes and Audience Segments

The best sales intelligence tools for small teams managing prospect notes and audience segments help lean sales teams organize leads, build targeted prospect lists, track outreach context, and prioritize the right accounts without relying on multiple disconnected tools. Based on G2 reviews, these tools stand out for list building, filtering, segmentation, lead organization, CRM-style workflows, and small-team usability:

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews): Offers strong sales intelligence capabilities for small teams through lead discovery, advanced filters, contact enrichment, email sequencing, CRM-style tracking, and targeted list building. It is a strong fit for lean SDR and founder-led sales teams that need one platform to organize prospects, segment audiences, and manage outreach without adding several separate tools.
- [LinkedIn Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews): Supports small-team prospecting through saved leads, advanced search filters, company and role-based targeting, relationship insights, alerts, and lead notes. It is well-suited for teams that rely on LinkedIn for B2B prospect research and need to track decision-makers, segment audiences by industry or role, and keep outreach context organized.
- [Waalaxy](https://www.g2.com/products/waalaxy/reviews): Helps small teams manage LinkedIn-based prospecting with automated outreach sequences, list grouping, tagging, CRM-like organization, and campaign management. It is a good fit for founders, small sales teams, and lean growth teams that need a simple way to organize prospect segments, automate follow-ups, and keep LinkedIn outreach manageable.

### What I Often See in Sales Intelligence Software

#### Feedback Pros: What Users Consistently Appreciate

- **Accurate prospect data and AI-assisted messaging improve outbound efficiency**
- “Zoominfo Sales has made it much easier for our team to locate contact information for prospects that were previously difficult to find. In addition, their AI-powered emails are well-crafted and have noticeably improved our open rates. The Webtracks feature also provides valuable insight into who is visiting our website, which helps us run nurture campaigns to engage and warm up potential leads.”- [Tammy F](https://www.g2.com/products/zoominfo-sales/reviews/zoominfo-sales-review-12113623), ZoomInfo Review
- **Comprehensive contact data that accelerates lead generation**
- “What I like most about Seamless.AI is how accurate and comprehensive the contact data is, especially when it comes to identifying decision-makers and qualified leads. After more than two years working with the platform across different companies, I’ve seen firsthand how powerful it is for both prospecting and enriching our existing database. The integration with outreach workflows is smooth, and the tool helps accelerate the entire lead generation process in a way that is difficult to achieve with other platforms.”- [Paulo.L](https://www.g2.com/products/seamless-ai/reviews/seamless-ai-review-12084226), Seamless.AI Review
- **Direct contact details and intent signals enable precise outbound targeting**
- “In the case of Zoominfo, what I liked the most about ZoomInfo is Direct Numbers, Mobile Numbers, Business Email addresses, Intent Topics, Scoops etc. All these main features help us to reach out to targeted clients.”- [Ajit P](https://www.g2.com/products/zoominfo-sales/reviews/zoominfo-sales-review-6548550), ZoomInfo Review

#### Cons: Where Many Platforms Fall Short

- **Limited coverage for very small businesses and individual owners**
- “While ZoomInfo isn’t specifically designed for locating very small businesses or individual owners, that limitation doesn’t impact my workflow. In my line of work, I’m primarily focused on larger organizations, established groups, and executive-level contacts — areas where ZoomInfo excels. The platform’s data depth, accuracy, and integrations still make it one of the most valuable tools I use.”- [Jon M](https://www.g2.com/products/zoominfo-sales/reviews/zoominfo-sales-review-12078276)- ZoomInfo Review
- **Occasional data inaccuracies and higher pricing for smaller teams**
- “Sometimes the data isn’t 100% accurate, so I have to double-check contacts. Also, the pricing can feel a bit high for smaller teams. A few more features or better filtering options would make it even better.”-[Sufiyan K](https://www.g2.com/products/seamless-ai/reviews/seamless-ai-review-11725137)- Seamless.AI Review
- **Some lead info isn’t always updated, and pricing can be high for solo users**
- “There’s very little to dislike about LinkedIn Sales Navigator, but one minor drawback is that some contact information or lead data isn’t always fully updated, which can occasionally affect outreach accuracy. Additionally, the cost can be slightly high for individual users. However, the platform’s powerful insights, advanced filters, and lead-tracking capabilities more than make up for these small limitations.”- [Mitali V](https://www.g2.com/products/linkedin-sales-navigator/reviews/linkedin-sales-navigator-review-11864757)- Sales Navigator Review

### Expert Takeaway

Based on G2 review data, sales intelligence software earned an average star rating of 4.41, with a strong majority of users indicating a high likelihood to recommend their platform. Core experience categories, such as Ease of Use, Ease of Setup, Ease of Administration, and Ease of Doing Business, all score highly, reinforcing that many sales intelligence platforms deliver value quickly once implemented.

High-performing teams go beyond simply exporting contact lists. They use sales intelligence to standardize targeting criteria, automate enrichment, and power repeatable outbound sequencing. This operating model is especially effective when RevOps teams define the ideal customer profile, and SDR teams execute against it through filters, routing logic, and enrichment rules.

For buyers evaluating the best sales intelligence software, long-term success depends less on surface-level features and more on data accuracy, CRM hygiene, and workflow integration. Teams that treat sales intelligence as a core system for targeting and outbound execution, rather than a one-off data source, are more likely to achieve sustained ROI and consistent pipeline performance.

### Sales Intelligence FAQs

#### What is sales intelligence software?

Sales intelligence software helps revenue teams find, understand, and engage the right prospects by providing accurate contact data, firmographic and technographic insights, account signals, and sometimes intent-based buying indicators. In practice, these tools reduce the time reps spend researching and increase the speed and relevance of outreach.

#### What is the best rated sales intelligence software for enterprises?

The [best sales intelligence software for enterprises](https://www.g2.com/categories/sales-intelligence/enterprise) typically offers comprehensive, accurate data, robust administrative controls, and in-depth CRM/sales engagement integrations. Some of the best-rated sales intelligence software include [Zoominfo sales](https://www.g2.com/products/zoominfo-sales/reviews), [Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews), and [6sense sales intelligence](https://www.g2.com/products/6sense-sales/reviews).

#### What’s the best sales intelligence software for a small business?

For [small businesses](https://www.g2.com/categories/sales-intelligence/small-business), the best tool is usually easy to adopt, delivers accurate contact data quickly, and has pricing that fits smaller teams. SMBs often value simple list-building, verified emails/direct dials, and fast workflow integration. According to the G2 review dataset, the best sales intelligence software for small businesses includes [Seamless.AI](https://www.g2.com/products/seamless-ai/reviews), [Apollo.io](https://www.g2.com/products/apollo-io/reviews), and [ZoomInfo Sales](https://www.g2.com/products/zoominfo-sales/reviews).

#### How do sales intelligence tools integrate with CRM and sales engagement platforms?

Most integrate with [CRMs](https://www.g2.com/categories/crm), such as [Salesforce](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews) and [HubSpot](https://www.g2.com/products/hubspot-marketing-hub/reviews), to automatically enrich contact and account records. Many also connect to sales engagement tools to push leads into sequences, log activity, and reduce manual data entry, ideally without creating duplicates.

#### Are sales intelligence platforms worth it for SMB teams or only enterprises?

They’re worth it for both when they reduce research time and improve outreach results. SMB ROI depends on simplicity and pricing, while enterprise ROI depends on governance, integration strength, and scaling enrichment across teams.

### Sources

1. [G2 Scoring Methodologies](https://documentation.g2.com/docs/research-scoring-methodologies?_gl=1*5vlk6s*_gcl_au*MTAwMzU5MzUxLjE3NjM0MTg0NzYuNjY0NTIxMTY0LjE3NjQ2MTc0NzcuMTc2NDYxNzQ3Nw..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NjYwODk1MTMkbzY3JGcxJHQxNzY2MDkyMjQyJGo1NyRsMCRoMA..)
2. [G2 Market Presence Score Overview](https://www.g2.com/reports)

**Researched By:** [Julie Jung](https://research.g2.com/insights/author/julie-jung?_gl=1*aiw4d0*_gcl_au*MTIzNzc1MTQ1My4xNzYxODI2NjQzLjU0Mjk4NTYxMC4xNzY3NzY1MDQ5LjE3Njc3NjUwNDk.*_ga*MTQyMjE4MDg5Ni4xNzYxODI2NjQz*_ga_MFZ5NDXZ5F*czE3Njc4Nzc3OTQkbzE4OSRnMSR0MTc2Nzg3ODM0NiRqMjYkbDAkaDA.)

Last updated on January 12, 2026