Best Marketing Automation Software for Medium-Sized Businesses - Page 7

How Many Marketing Automation Software Products Does G2 Track?

Total Products under this Category: 725

Category Stats (Oct 2026)

  • Average Rating: 4.4/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: AXL — AI-native sales & marketing all-in-one OS with MCP (+11.11%) - Among all products in this category, AXL — AI-native sales & marketing all-in-one OS with MCP recorded the largest rating increase compared to last month

Last updated: October 01, 2026

How Does G2 Rank Marketing Automation Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 95,300+ Authentic Reviews
  • 725+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Automation Software

G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Insider One, Braze, Dotdigital, Bloomreach, Adobe Marketo Engage, Attentive, and CleverTap.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=insider-one&focus%5B%5D=braze&focus%5B%5D=dotdigital&focus%5B%5D=bloomreach-bloomreach&focus%5B%5D=adobe-marketo-engage&focus%5B%5D=attentive&focus%5B%5D=clevertap&segment=mid-market)

Maropost Marketing Cloud

When your email software can’t keep up with your marketing goals, it’s time to meet Marketing Cloud. Multichannel marketing software built for fast-growing businesses, Marketing Cloud gives you greater control over your email, SMS, and social media ad campaigns. With Maropost, effortlessly build and segment audiences, customize journeys, personalize communications, and deliver them automatically.

Average Rating: 4.4/5.0

Total Reviews: 141

How Do G2 Users Rate Maropost Marketing Cloud?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.9/10)
  • Customization : 8.5/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.9/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.5/10 (Category avg: 8.5/10)

Who Is the Company Behind Maropost Marketing Cloud?

  • Seller: Maropost, Inc
  • Company Website:
  • Year Founded: 2011
  • HQ Location: Toronto, Canada
  • Twitter: @Maropost
    21,835 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    372 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Owner
  • Top Industries: Marketing and Advertising, Health, Wellness and Fitness
  • Company Size: 68% Small, 26% Medium

What Do G2 Reviewers Say About Maropost Marketing Cloud?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Maropost Marketing Cloud, enjoying seamless campaign management options and functionality.
  • Users value the advanced segmentation capabilities of Maropost, enhancing their marketing strategies through precise targeting.
  • Users value the advanced segmentation and personalization capabilities of Maropost Marketing Cloud for targeted campaigns.
  • Users appreciate the easy setup for A/B testing in Maropost, allowing effective targeting and campaign flexibility.
  • Users praise the powerful automation features of Maropost Marketing Cloud, enhancing their campaign management efficiency.
Cons
  • Users find the lack of account duplication features in Maropost Marketing Cloud frustrating and limiting for their workflows.
  • Users find the difficult learning process for advanced features challenging and time-consuming to navigate effectively.
  • Users struggle with limited third-party integrations, which hampers connectivity and usability of Maropost Marketing Cloud.
  • Users find the limited third-party integrations of Maropost Marketing Cloud hinder their overall marketing effectiveness.
  • Users find the steeper learning curve for advanced features challenging, impacting their overall experience with Maropost Marketing Cloud.

What Are Recent G2 Reviews of Maropost Marketing Cloud?

What Are G2 Users Discussing About Maropost Marketing Cloud?

Delivra

Delivra is an email marketing platform helping marketers of any expertise captivate and grow their audience. With more than 20 years of unrivaled customer success, Delivra helps businesses engage in meaningful conversations that produce tangible results. Their focus on approachable solutions has helped empower thousands of organizations across industries to take control of complex marketing automation and data handling. Delivra scales with you and provides the tools you need to succeed every step of the way. Built for busy marketers, Delivra offers a full suite of features to help teams reach their goals. Easily build and send impactful email marketing campaigns with a customizable drag and drop editor. Automate your customer communications by strategically plotting an entire email series, determining which mailings are sent based on a variety of subscriber actions, inactions or time. Get more engagement from your audience and reach customers outside of their inbox with expert segmentation and SMS marketing. Whether you’re working B2B, promoting a Non-Profit, or planning an event, Delivra provides robust analytics and ongoing support to encourage users to hone in and refine their strategy. Integrate with a wide variety of CRM’s, e-commerce platforms, and web analytics tools so everything you need is available in one place. The software either plugs right into the current tech, or Delivra builds out a custom integration to ensure that everything works smoothly.

Average Rating: 4.3/5.0

Total Reviews: 81

How Do G2 Users Rate Delivra?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.9/10)
  • Customization : 6.7/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.8/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Delivra?

  • Seller: Delivra
  • Year Founded: 1999
  • HQ Location: Indianapolis, Indiana
  • Twitter: @delivra
    2,078 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    30 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner
  • Top Industries: Marketing and Advertising, Non-Profit Organization Management
  • Company Size: 49% Small, 44% Medium

What Do G2 Reviewers Say About Delivra?

AI-generated summary from verified user reviews

Pros
  • Users love the effortless automation features of Delivra, which significantly streamline email marketing and lead capture.
  • Users appreciate the ease of use of Delivra, finding it simple to set up and manage email campaigns.
  • Users find Delivra's automation features invaluable, enhancing personalized marketing strategies and driving effortless lead capture.
  • Users appreciate the easy setup of Delivra, finding it time-saving and stress-reducing for managing campaigns.
  • Users love Delivra for its simplicity and time-saving features, making email marketing enjoyable and efficient.
Cons
  • Users find difficult automation and a challenging integration ecosystem with Delivra, impacting their overall experience.
  • Users encounter integration issues with Delivra, making automation and customization more challenging than expected.
  • Users express dissatisfaction with the limited customization, desiring more flexibility in email templates and design options.
  • Users find the automation complexity and integration ecosystem of Delivra somewhat challenging and difficult to navigate.
  • Users find the automation complexity and integration ecosystem of Delivra somewhat challenging to navigate.

What Are Recent G2 Reviews of Delivra?

What Are G2 Users Discussing About Delivra?

Freshmarketer

Freshmarketer helps marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. Get insights into your audience’s behavior and engagement to create unique buyer experiences. You can automate conversations with website visitors using AI chatbots, segment contacts into lists, create targeted personalized email campaigns using journeys, and nurture customers to keep coming back. With powerful campaigns analytics in Freshmarketer, you gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams. Also, the self-serve landing page builder and native CRO help to accelerate lead generation and conversion. If you need to build a better partnership between marketing and sales, Freshsales Suite provides an all-in-one solution. It brings sales force automation, marketing automation, chat, and telephony together so that you can organize customer information and engagement in one central location. Marketing teams better understand who they are marketing to, and sales teams know who they’re selling to.

Average Rating: 4.1/5.0

Total Reviews: 35

How Do G2 Users Rate Freshmarketer?

  • Has the product been a good partner in doing business?: 8.1/10 (Category avg: 8.9/10)
  • Customization : 8.7/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.2/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.2/10 (Category avg: 8.5/10)

Who Is the Company Behind Freshmarketer?

  • Seller: Freshworks
  • Year Founded: 2010
  • HQ Location: San Mateo, CA
  • Twitter: @FreshworksInc
    19,020 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    7,783 employees on LinkedIn®
  • Ownership: NASDAQ: FRSH

Who Uses This Product?

  • Company Size: 49% Small, 31% Medium

What Do G2 Reviewers Say About Freshmarketer?

AI-generated summary from verified user reviews

Pros
  • Users value the intuitive visual journey builder that enhances collaboration between sales and marketing through CRM integration.
  • Users appreciate the automation efficiency of Freshmarketer, which streamlines marketing and sales alignment through intuitive tools.
  • Users appreciate the intuitive visual journey builder of Freshmarketer, enhancing alignment between sales and marketing teams.
  • Users praise the CRM integration of Freshmarketer for enhancing collaboration between sales and marketing teams effectively.
  • Users find the ease of use in Freshmarketer's visual journey builder enhances collaboration between sales and marketing teams.
Cons
  • Users find the reporting features inadequate, feeling they lack depth compared to other established platforms.
  • Users find the analytics and reporting features limited, especially when compared to more established platforms.
  • Users feel that the analytics and reporting features of Freshmarketer are limited compared to other platforms.
  • Users find the analytics and reporting features limited in Freshmarketer, affecting their experience with data insights.
  • Users find the reporting features limited, especially when compared to more mature analytics platforms.

What Are Recent G2 Reviews of Freshmarketer?

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Zeta Marketing Platform

Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. The Zeta Marketing Platform (ZMP) is a fully integrated solution that empowers marketers to create individualized customer experiences across channels and devices. Composed of Zeta CDP, Zeta ESP, and Zeta Activation, the ZMP enables brands to unify customer data, personalize engagement, and execute omnichannel campaigns with precision. Our native CDP solution leverages Zeta’s expansive identity graph (240M+ global identities) to recognize and engage real people, while our industry-leading ESP delivers real-time, cross-channel experiences beyond the inbox. Zeta Activation allows marketers to discover and reach the right audiences with deterministic data and intent signals. With Zeta, brands achieve a persistent, unified view of customers and prospects, seamlessly orchestrating every interaction with AI-driven insights. By combining a proprietary deterministic data set, industrial-strength identity resolution, and advanced omnichannel orchestration, the ZMP delivers measurable performance with maximum efficiency and a lower total cost of ownership. Whether optimizing acquisition, nurturing customer relationships, or enhancing personalization, Zeta provides the intelligence and automation needed to drive business growth.

Average Rating: 4.0/5.0

Total Reviews: 114

How Do G2 Users Rate Zeta Marketing Platform?

  • Has the product been a good partner in doing business?: 8.0/10 (Category avg: 8.9/10)
  • Customization : 7.5/10 (Category avg: 8.4/10)
  • Performance and Reliability: 7.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 7.7/10 (Category avg: 8.5/10)

Who Is the Company Behind Zeta Marketing Platform?

  • Seller: Zeta Global
  • Company Website:
  • Year Founded: 2007
  • HQ Location: New York, NY
  • Twitter: @ZetaGlobal
    16,660 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3,116 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Retail
  • Company Size: 44% Medium, 38% Large

What Do G2 Reviewers Say About Zeta Marketing Platform?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Zeta Marketing Platform, enjoying intuitive features and seamless navigation.
  • Users commend Zeta Marketing Platform for its exceptional customer support, ensuring smooth collaboration and efficient problem resolution.
  • Users commend the intuitive interface and comprehensive features of Zeta Marketing Platform for efficient campaign management.
  • Users appreciate the intuitive interface and efficient tools of Zeta Marketing Platform, enhancing their campaign building experience.
  • Users benefit from improved performance results with quick campaign management and effective email strategies on Zeta.
Cons
  • Users find the learning curve challenging, finding the dynamic personalization features complicated and overwhelming for newcomers.
  • Users experience slow loading speeds and poor search functionality, complicating campaign management and audience comparison.
  • Users find the missing features of Zeta Marketing Platform limit its usability and overall experience.
  • Users find the complex usability of Zeta Marketing Platform to be overwhelming and challenging, especially for newcomers.
  • Users find the Zeta Marketing Platform's poor usability due to its complex and outdated interface, hindering effective navigation.

What Are Recent G2 Reviews of Zeta Marketing Platform?

What Are G2 Users Discussing About Zeta Marketing Platform?

Agile CRM

Agile CRM is a fully integrated CRM with sales tracking, contact management, marketing automation, web analytics, 2-way emails, telephony, helpdesk with a clean modern interface. With Agile CRM, SMB's can now: - Automate their marketing, sales and customer retention process with simple and powerful drag-drop editor - Convert website visitors directly to leads in the CRM - Nurture, track and score leads automatically based on web or email activity - Enable multi channel communication with the ability to call or email or tweet to a contact from the same page - Monitor customer behavior and get real time alerts for customer activity - Manage helpdesk tickets with all of the customers history in one place - Have a detailed record of all of the customer's details and communication history in one page, sorted chronologically - See customer data from various other business apps on one page using extensive integrations

Average Rating: 4.0/5.0

Total Reviews: 364

How Do G2 Users Rate Agile CRM?

  • Has the product been a good partner in doing business?: 8.0/10 (Category avg: 8.9/10)
  • Customization : 8.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Agile CRM?

  • Seller: Agile CRM
  • Year Founded: 2013
  • HQ Location: Dallas, TX
  • Twitter: @agilecrm
    6,703 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    102 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Founder, CEO
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 76% Small, 16% Medium

What Do G2 Reviewers Say About Agile CRM?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Agile CRM, enjoying its simple interface for streamlined sales management.
  • Users value the effective consolidation of tools in Agile CRM, enhancing simplicity and efficiency for small teams.
  • Users value the affordable all-in-one toolset of Agile CRM, appreciating its intuitive automation and efficiency for small teams.
  • Users value Agile CRM's affordability, appreciating its all-in-one features and excellent value for small teams.
  • Users value the automated workflows of Agile CRM, enhancing organization and efficiency for small and medium-sized businesses.
Cons
  • Users find the interface not intuitive, complicating navigation and the use of advanced features.
  • Users report poor customer support, facing slow responses and difficulties with initial setup and updates.
  • Users find the interface dated and clunky, making navigation and advanced features difficult to use effectively.
  • Users face slow loading times with Agile CRM, which disrupts their workflow, especially with larger datasets.
  • Users find the interface lacking polish compared to competitors, with limited customization and reporting capabilities.

What Are Recent G2 Reviews of Agile CRM?

What Are G2 Users Discussing About Agile CRM?

Sales Snap

Sales Snap is a comprehensive marketing automation platform designed to streamline and enhance your marketing and sales processes. It offers a suite of tools that enable businesses to collect leads, manage communications, and execute targeted campaigns across multiple channels, all within a single, user-friendly interface. Key Features and Functionality: - Email Marketing: Craft personalized emails using a variety of templates or create custom designs with a drag-and-drop editor. Incorporate dynamic content to engage recipients and improve open rates. - Multi-Channel Communication: Reach your audience through emails, SMS, Viber, WhatsApp, and web push notifications, ensuring your message is delivered via their preferred platform. - Lead Generation and Management: Utilize interactive pop-ups, forms, surveys, and quizzes to capture leads. Organize and segment these leads to tailor your marketing efforts effectively. - Landing Pages: Quickly create focused landing pages to enhance user experience and drive conversions, with the ability to test and optimize performance. - Chatbot Integration: Automate customer interactions with customizable chatbots, providing instant responses and gathering valuable customer insights. - Gamification: Engage users with interactive elements like games and quizzes to increase participation and lead generation. - Marketing Automation: Automate routine marketing tasks, such as sending follow-up emails or segmenting contacts, to improve efficiency and focus on strategic initiatives. Primary Value and Solutions Provided: Sales Snap addresses the challenge of managing diverse marketing channels and customer interactions by offering an integrated platform that simplifies these processes. By automating repetitive tasks and providing tools for personalized communication, it enables businesses to enhance customer engagement, improve lead conversion rates, and ultimately increase sales. The platform's versatility and ease of use make it suitable for businesses of all sizes seeking to optimize their marketing strategies and achieve measurable results.

Average Rating: 4.9/5.0

Total Reviews: 43

How Do G2 Users Rate Sales Snap?

  • Has the product been a good partner in doing business?: 9.8/10 (Category avg: 8.9/10)
  • Customization : 8.9/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.4/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.6/10 (Category avg: 8.5/10)

Who Is the Company Behind Sales Snap?

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 68% Small, 23% Medium

What Do G2 Reviewers Say About Sales Snap?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use in Sales Snap, appreciating its user-friendly tools and effective lead management features.
  • Users highlight the efficient automation in Sales Snap, enabling fast and personalized outreach with intuitive features.
  • Users value the automation efficiency of Sales Snap, enabling fast, personalized outreach with intuitive features.
  • Users rave about the exceptional customer support from Sales Snap, enhancing their experience and satisfaction significantly.
  • Users value the comprehensive email marketing features of Sales Snap, which enhance efficiency and campaign effectiveness.
Cons
  • Users find that some features of Sales Snap require developer involvement, which can be overwhelming at first.
  • Users find the lack of customization limits advanced features and requires unnecessary developer assistance for certain tasks.
  • Users experience email issues requiring support, making initial use of Sales Snap a bit challenging despite helpful assistance.
  • Users find the lack of integrations with other tools hinders customization and limits advanced feature usage.
  • Users find the learning curve steep due to numerous features, requiring support for some tasks and saving frequently.

What Are Recent G2 Reviews of Sales Snap?

Click

Click is the only complete marketing technology solution that is natively integrated with Microsoft Dynamics CRM. Our top-rated marketing automation platform and communication tools create a unified and seamless user experience, ensuring your Sales, Marketing and IT teams are fully aligned and able to work together easily and productively. Providing email, marketing automation, journey builders, web intelligence, lead scoring, web forms, landing pages, SMS messaging, event management, surveys, social media tools and much more, Click offers a comprehensive solution that meets the needs of businesses and organizations of all sizes. Over 3,700 customers across 76 countries trust us to provide the tools they need to drive marketing results. Discover what ClickDimensions can help you achieve. Click – Built to Grow your Business.

Average Rating: 4.0/5.0

Total Reviews: 295

How Do G2 Users Rate Click?

  • Has the product been a good partner in doing business?: 8.0/10 (Category avg: 8.9/10)
  • Customization : 7.8/10 (Category avg: 8.4/10)
  • Performance and Reliability: 7.7/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.1/10 (Category avg: 8.5/10)

Who Is the Company Behind Click?

  • Seller: Click
  • Year Founded: 2010
  • HQ Location: Atlanta, GA
  • Twitter: @ClickDimensions
    4,918 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    169 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Director of Marketing, Marketing Manager
  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 47% Medium, 38% Small

What Do G2 Reviewers Say About Click?

AI-generated summary from verified user reviews

Pros
  • Users find Click incredibly easy to use, appreciating its straightforward setup and seamless online shopping experience.
  • Users appreciate the ease of use and extensive features of Click, enhancing their online shopping and business management experience.
  • Users praise Click for its collaborative culture and effective tools, enhancing team management and user engagement.
  • Users value the excellent customer service of Click, noting prompt support and effective solutions available 24/7.
  • Users appreciate the 24/7 active customer support of Click, providing prompt solutions for all their needs.
Cons
  • Users find the excessive email notifications intrusive, complicating the experience with constant popups and sales tactics.
  • Users find the notifications overwhelming, with pushy popups and excessive emails complicating their experience.
  • Users face complex setup challenges with Click, including high pricing and numerous email notifications that can be overwhelming.
  • Users find the complex setup challenging, noting that high pricing compounds the difficulties of integration.
  • Users find the interface occasionally cluttered due to dependency issues, affecting ease of use in large projects.

What Are Recent G2 Reviews of Click?

What Are G2 Users Discussing About Click?

MessageGears Platform

MessageGears is a warehouse-native data activation and engagement platform built for scale. We empower brands to leverage their entire enterprise dataset for seamless communication across multiple channels, including email, SMS, mobile, and hundreds of third-party destinations. Our mission is to facilitate efficient and secure data access without the need for moving, copying, or syncing. MessageGears’ composable approach eliminates latency, mitigates security risks, and reduces costs associated with traditional ESPs, CDPs, and marketing clouds. Leading enterprises like Expedia, Chewy, and KAYAK trust MessageGears to manage and activate their customer data across diverse tech stacks. Discover how we drive ROI at messagegears.com.

Average Rating: 4.1/5.0

Total Reviews: 97

How Do G2 Users Rate MessageGears Platform?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.9/10)
  • Customization : 9.2/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.9/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind MessageGears Platform?

  • Seller: MessageGears
  • Year Founded: 2010
  • HQ Location: Atlanta, GA
  • Twitter: @MessageGears
    2,641 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    113 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Marketing and Advertising
  • Company Size: 56% Medium, 24% Small

What Do G2 Reviewers Say About MessageGears Platform?

AI-generated summary from verified user reviews

Pros
  • Users highlight the ease of use of MessageGears Platform, making it accessible for all skill levels.
  • Users appreciate the detailed analytics of MessageGears Platform, enabling effective data-driven marketing and engagement strategies.
  • Users value the secure data management of MessageGears, enhancing privacy while integrating seamlessly with existing architectures.
  • Users appreciate the easy integrations of MessageGears, enhancing flexibility and security for their marketing efforts.
  • Users appreciate the seamless integrations of MessageGears, enhancing their digital marketing and ensuring data security.
Cons
  • Users note the limited features of MessageGears, such as lack of A/B testing and no staging environment.
  • Users face complexity with SQL queries, finding it less user-friendly than anticipated for marketing tasks.
  • Users find the development challenges of MessageGears Platform frustrating, especially the unexpected SQL requirements and lack of testing environments.
  • Users find the lack of features in A/B testing and email capabilities limiting for their campaigns.
  • Users find the limited testing capabilities of MessageGears Platform a barrier in effectively utilizing campaigns.

What Are Recent G2 Reviews of MessageGears Platform?

What Are G2 Users Discussing About MessageGears Platform?

Simon AI

Simon AI helps marketing teams achieve 1:1 personalization. Simon AI combines a composable CDP with agentic AI, allowing marketers to set goals like reducing churn or increasing repeat purchases, and AI handles the rest. It uncovers hidden signals, activates 100x more data, and automates execution across channels, enabling small teams to perform like large ones. Brands like ASOS and SeatGeek trust Simon for faster launches, scalable personalization, and revenue growth.

Average Rating: 4.2/5.0

Total Reviews: 259

How Do G2 Users Rate Simon AI?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 8.9/10)
  • Customization : 10.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 6.7/10 (Category avg: 8.7/10)
  • Workflow Capability: 3.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Simon AI?

  • Seller: Simon AI
  • Year Founded: 2014
  • HQ Location: New York
  • Twitter: @simon_data
    672 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    54 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Email Marketing Manager, Lifecycle Marketing Manager
  • Top Industries: Retail, Marketing and Advertising
  • Company Size: 55% Medium, 24% Small

What Do G2 Reviewers Say About Simon AI?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use in Simon AI, enjoying a smooth and intuitive user experience.
  • Users praise the quick and personable tech support from Simon AI, enhancing their overall experience and problem-solving.
  • Users highlight the helpful and responsive support from Simon AI's representatives, enhancing their overall experience significantly.
  • Users praise the easy integration of Simon AI with various platforms, enhancing first-party data management seamlessly.
  • Users value the versatile audience segmentation of Simon AI, appreciating its user-friendly approach and reliable data sources.
Cons
  • Users find the learning curve steep initially, though training can alleviate some of the complexity involved.
  • Users highlight the lack of intuitive data management, often requiring external support and manual processes for effective use.
  • Users report slow performance with Simon AI, including long loading times and inefficient search capabilities.
  • Users express concerns about bugs and performance issues with Simon AI, causing frustration with usability and functionality.
  • Users face integration issues with Simon AI, requiring extensive troubleshooting and experiencing slow resolutions and limited connectivity.

What Are Recent G2 Reviews of Simon AI?

What Are G2 Users Discussing About Simon AI?

Shape Software

Shape is purpose-built sales and marketing automation software that comes with pre-built features that can be configured for any business. The easy-to-use interface empowers your teams and consolidates all aspects of your business in one AI platform. Shape Software provides a collaborative space for your teams to stay aligned and efficient in everything they do, whether it's streamlining your sales pipeline, engaging more prospects with marketing sequences and digital ads, nurturing customer relationships, communicating seamlessly, or tracking projects. Start growing your revenue with Shape today.

Average Rating: 4.5/5.0

Total Reviews: 59

How Do G2 Users Rate Shape Software?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 8.9/10)
  • Customization : 9.8/10 (Category avg: 8.4/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Shape Software?

  • Seller: Shape Software
  • HQ Location: Irvine, California
  • Twitter: @ShapeBizTech
    656 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    39 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Financial Services, Accounting
  • Company Size: 60% Small, 35% Medium

What Do G2 Reviewers Say About Shape Software?

AI-generated summary from verified user reviews

Pros
  • Users value the advanced email marketing features of Shape Software, enhancing their marketing automation efforts effectively.
  • Users appreciate the advanced lead management features of Shape Software, enhancing their marketing automation efforts.
  • Users find the marketing automation tools of Shape Software effective for managing campaigns and leads efficiently.
  • Users value the marketing automation tools in Shape Software, enhancing their email campaigns and lead management efficiency.
  • Users appreciate the marketing automation tools in Shape Software, enhancing their campaigns with efficiency and effectiveness.
Cons
  • Users find editing limitations in Shape Software frustrating, with constraints on customization and expensive pricing structures.
  • Users highlight the expensive pricing of Shape Software, with numerous additional fees making it less appealing.
  • Users face API issues with Shape Software, noting limitations in functionality and restrictive usage limits despite additional fees.
  • Users note the limited customization and additional costs of Shape Software, leading to frustration with its functionality.
  • Users report billing issues with Shape Software, including difficulties in cancellation and unexpected contract commitments.

What Are Recent G2 Reviews of Shape Software?

What Are G2 Users Discussing About Shape Software?

Netmera

Netmera is a customer data and engagement platform for enterprise marketing, product, and CX teams in banking, fintech, telecoms, retail, media, and e-commerce. Data collection, omnichannel campaign execution, and analytics run in one platform, so teams act on real-time behavior without routing tasks through IT. Typical implementation runs 4 to 8 weeks, depending on the audience size and channel diversity. Compliance covers GDPR, ISO certifications, and IYS for the Turkish market. Data: Tagless Data Capture collects behavioral events automatically. SDKs cover Android, iOS, Flutter, React Native, Huawei, and Cordova. Data can be ingested via API, SDK, FTP import, or panel upload, and exported via FTP or webhooks. Channels: mobile and web push, email, SMS, WhatsApp, in-app messages, web pop-ups, geofencing. Deferred Deep Linking connects campaign links to specific in-app content, even through app installation. Integrations: Google Cloud, AWS, SAP, Adobe Experience Cloud, Shopify, MParticle, Adjust, Mixpanel, Infobip, Twilio, Facebook (Meta). AI capabilities: - Predictive segments: churn risk, purchase intent, high-value users - Content Optimizer for multilingual copy generation - Agentic AI that configures full campaigns for team review - Official MCP Server connecting Claude, ChatGPT, and other tools to your account Scale: 100+ companies, 300+ apps, 500M+ end users yearly, 30B+ events monthly. Selected results: - DenizBank restored a 10% loan conversion rate after funnel diagnostics found a drop-off bug - Turkcell raised Customer Effort Score by 13%, improved App Store ratings by 50% - Mackolik sends 20,000+ daily notifications with a 20% retention lift - Pluxee converted 3.7% of web traffic into qualified leads. More customer success stories: https://netmera.com/case-studies/

Average Rating: 4.3/5.0

Total Reviews: 49

How Do G2 Users Rate Netmera?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 8.9/10)
  • Customization : 7.6/10 (Category avg: 8.4/10)
  • Performance and Reliability: 7.6/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Netmera?

  • Seller: Netmera
  • Company Website:
  • Year Founded: 2010
  • HQ Location: İstanbul, TR
  • Twitter: @netmera
    2,793 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    60 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Financial Services, Telecommunications
  • Company Size: 39% Small, 33% Medium

What Do G2 Reviewers Say About Netmera?

AI-generated summary from verified user reviews

Pros
  • Users find Netmera's ease of use and user-friendly interface enhance their marketing efforts significantly.
  • Users value the outstanding customer support from Netmera, noting prompt responses and helpful assistance when needed.
  • Users value the exceptional support from Netmera, enhancing communication and operational efficiency through detailed segmentation.
  • Users value the effective customer engagement capabilities of Netmera, enhancing interactions through diverse digital channels.
  • Users appreciate the effective engagement capabilities of Netmera, enabling targeted communications and improved marketing success.
Cons
  • Users find the high complexity of Netmera challenging, especially when managing multiple campaigns and features.
  • Users find inadequate reporting frustrating, lacking essential data and features for effective decision-making.
  • Users find the complexity of Netmera challenging, making data analysis and feature requests more difficult and time-consuming.
  • Users experience data inaccuracy with Netmera, leading to confusion and inefficiencies during analysis and data transfer.
  • Users note several missing features in Netmera, particularly improved documentation and valuable AI-driven capabilities.

What Are Recent G2 Reviews of Netmera?

What Are G2 Users Discussing About Netmera?

Leadfwd

Leadfwd combines B2B Prospecting Data, Sales Outreach and Account-Based Marketing together with the power of Artificial Intelligence and Machine Learning. All in one Unstoppable Growth Platform.

Average Rating: 4.4/5.0

Total Reviews: 55

How Do G2 Users Rate Leadfwd?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.9/10)
  • Customization : 8.6/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.8/10 (Category avg: 8.5/10)

Who Is the Company Behind Leadfwd?

  • Seller: LeadFWD
  • Year Founded: 2006
  • HQ Location: Staten Island, NY
  • Twitter: @INBOX25
    1,969 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 59% Small, 32% Medium

What Do G2 Reviewers Say About Leadfwd?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of Leadfwd, appreciating its intuitive setup and efficient navigation for marketing tasks.
  • Users value the effective lead generation capabilities of Leadfwd, facilitating targeted outreach and efficient prospecting.
  • Users praise Leadfwd for its seamless automation, facilitating effortless outreach and effective lead generation on LinkedIn.
  • Users find the initial setup intuitive and fast, allowing easy onboarding for effective LinkedIn prospecting.
  • Users value Leadfwd's email deliverability and warm-up features, ensuring effective outreach and successful campaign execution.
Cons
  • Users experience slow performance with Leadfwd, particularly when handling large datasets or multitasking on projects.
  • Users find the cluttered UI sometimes impacts reporting, leading to a less effective user experience.
  • Users note the difficult setup of LeadFwd, requiring detailed technical knowledge before enjoying its impressive results.
  • Users experience editing difficulties due to slow load times with large datasets, causing lag and freezes during use.
  • Users often face editing issues due to slow load times for large datasets, causing lag and freezing problems.

What Are Recent G2 Reviews of Leadfwd?

What Are G2 Users Discussing About Leadfwd?

Zymplify

Zymplify is a leading Buyer Intent Activation and Intelligence Platform that transforms multi-source intent data into actionable insights. With 20 sources of validated data, Zymplify empowers businesses to predict and engage high-intent prospects at the right time in their buying journey. The platform’s intelligent activation capabilities seamlessly turn buyer signals into growth opportunities by integrating intent-driven data with sales and marketing efforts. By automating data activation and providing real-time insights, Zymplify helps teams focus on converting the most relevant opportunities, reducing acquisition costs, and driving scalable revenue.

Average Rating: 4.2/5.0

Total Reviews: 126

How Do G2 Users Rate Zymplify?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.9/10)
  • Customization : 7.9/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.1/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.4/10 (Category avg: 8.5/10)

Who Is the Company Behind Zymplify?

  • Seller: Zymplify Limited
  • Year Founded: 2012
  • HQ Location: Portstewart, Ireland
  • Twitter: @wearezymplify
    1,475 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    19 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 75% Small, 26% Medium

What Do G2 Reviewers Say About Zymplify?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use in Zymplify, enabling simple management of automations without developer assistance.
  • Users value Zymplify's effective lead generation, enhancing client and prospect tracking for smarter marketing strategies.
  • Users value the effortless setup and management of automations in Zymplify, which enhances efficiency and reduces errors.
  • Users value the exceptional customer support provided by Zymplify, making the platform easy and efficient to use.
  • Users value the comprehensive tracking of both client health and prospect intent, enhancing their marketing efforts significantly.
Cons
  • Users experience a steep learning curve with Zymplify, requiring significant time and effort to navigate advanced features.
  • Users express frustration over missing features like streamlined workflows and reliable analytics, hindering overall usability.
  • Users report a steep learning curve with Zymplify, making the onboarding process frustrating and time-consuming.
  • Users report a frustrating user experience with Zymplify, citing clunky navigation and a steep learning curve.
  • Users find Zymplify to be expensive compared to similar products, with a frustrating onboarding process and clunky functionality.

What Are Recent G2 Reviews of Zymplify?

What Are G2 Users Discussing About Zymplify?

ConnectWise PSA

ConnectWise PSA is the most complete business management platform built specifically for companies that sell, service, and support technology. Designed for Managed Service Providers (MSPs) and IT service organizations, it centralizes operations, strengthens accountability, and improves service delivery by bringing every core workflow into one modern platform. ConnectWise PSA helps MSPs reduce manual effort and streamline operations through adaptive workflows, automated billing, and structured service processes. From ticket management and customer service to sales, project delivery, and business analytics, ConnectWise PSA gives teams the tools they need to work smarter, faster, and with greater consistency. As a unified command center for the business, ConnectWise PSA provides real-time visibility across service, finance, and operations. This holistic approach allows MSPs to eliminate swivel-chair work, reduce errors, and make data-driven decisions that support growth and customer satisfaction. Routine tasks become automated, freeing technicians and leaders to focus on strategic initiatives rather than administrative overhead. Built for small to mid-sized technology firms and MSPs, ConnectWise PSA supports the full lifecycle of managed services. Users rely on it to track and resolve service tickets, automate recurring and one-time invoicing, manage projects, oversee sales activity, and monitor key performance metrics—all from a single platform that scales with the business. Core capabilities include an advanced service desk for efficient ticket routing and resolution, reliable integrations with major accounting platforms, robust quoting and invoicing tools for accelerating cash flow, and comprehensive project management to keep teams aligned. Built-in dashboards and analytics surface trends and insights that help leaders improve performance and operate proactively. Backed by more than 40 years of experience in the technology services industry, ConnectWise stands apart through its global community, deep ecosystem, and continuous innovation. ConnectWise PSA gives MSPs the foundation they need to run and grow their business today while preparing for a future powered by automation and intelligent service delivery.

Average Rating: 4.0/5.0

Total Reviews: 555

How Do G2 Users Rate ConnectWise PSA?

  • Has the product been a good partner in doing business?: 7.7/10 (Category avg: 8.9/10)
  • Customization : 6.7/10 (Category avg: 8.4/10)
  • Performance and Reliability: 6.7/10 (Category avg: 8.7/10)
  • Workflow Capability: 6.7/10 (Category avg: 8.5/10)

Who Is the Company Behind ConnectWise PSA?

  • Seller: ConnectWise
  • Company Website:
  • Year Founded: 1982
  • HQ Location: Tampa, FL
  • Twitter: @ConnectWise
    14,926 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3,401 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: President, Network Engineer
  • Top Industries: Information Technology and Services, Computer & Network Security
  • Company Size: 66% Small, 28% Medium

What Do G2 Reviewers Say About ConnectWise PSA?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of ConnectWise PSA, finding ticket management and time entry simple and efficient.
  • Users value the seamless integration of ConnectWise PSA, enhancing efficiency across various tools and workflows.
  • Users appreciate the strong integration capabilities of ConnectWise PSA, enabling seamless workflows across multiple tools.
  • Users value the feature richness of ConnectWise PSA, enhancing productivity through comprehensive tools and seamless integrations.
  • Users praise the responsive customer support from ConnectWise PSA, helping them excel in project management efficiently.
Cons
  • Users find the learning curve steep, making initial adaptation and configuration in ConnectWise PSA quite challenging.
  • Users express frustration with poor customer support, highlighting issues with response times and unresolved problems.
  • Users find the complex usability of ConnectWise PSA frustrating, making task completion and configuration tedious and cumbersome.
  • Users note the missing features in ConnectWise PSA, wishing for more shortcuts and a better mobile app experience.
  • Users experience significant performance issues with ConnectWise PSA, including slow responses and accessibility problems with tickets.

What Are Recent G2 Reviews of ConnectWise PSA?

What Are G2 Users Discussing About ConnectWise PSA?

Acoustic Campaign

Acoustic Campaign is a multichannel marketing platform built for customer-obsessed brands. We help businesses connect with customers through sophisticated customer journeys, over a variety of channels - email, web, mobile push, SMS, MMS, WhatsApp, social media, print and more. The offering includes various capabilities, from everyday marketing automation and campaign execution to highly sophisticated journey orchestration, journey analytics, segmentation, personalization, high-end content creation and digital experience analytics. With our open and flexible platform, marketers can connect to any data source and segment their data for hyper-targeting. Our intuitive, zero-code UI and hyper-personalization capabilities empower marketers to independently run multichannel, personalized campaigns without relying on data teams or coding to make it happen. Unlike complex and costly enterprise offerings, we offer the same sophisticated enterprise-grade solutions for all marketers. And unlike ‘point solutions’ or email service providers, we enable you to engage with consumers across multiple channels in a single platform. We help marketers surface actionable insights and personalize communications as you begin to scale. Acoustic Marketing Cloud puts the marketer in the driver’s seat to help customers increase long-term customer engagement and drive revenue growth. Our customers include top brands and Fortune 500 companies. For more information, visit acoustic.com/products. Capabilities: Journey Orchestration Email SMS/MMS WhatsApp Mobile push Content Management System Customer Journey Insights Integrations Segmentation Social Audiences Drag and Drop Forms Composer Drag and Drop Multichannel Composer Transactional Messaging Data Layer

Average Rating: 3.8/5.0

Total Reviews: 249

How Do G2 Users Rate Acoustic Campaign?

  • Has the product been a good partner in doing business?: 7.5/10 (Category avg: 8.9/10)
  • Customization : 6.9/10 (Category avg: 8.4/10)
  • Performance and Reliability: 7.2/10 (Category avg: 8.7/10)
  • Workflow Capability: 6.8/10 (Category avg: 8.5/10)

Who Is the Company Behind Acoustic Campaign?

  • Seller: Acoustic
  • Year Founded: 2019
  • HQ Location: Conway, AR
  • Twitter: @GoAcoustic
    64,110 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    426 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Manager
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 50% Large, 39% Medium

What Do G2 Reviewers Say About Acoustic Campaign?

AI-generated summary from verified user reviews

Pros
  • Users value the advanced automation features of Acoustic Campaign, which streamline campaigns and improve engagement effectiveness.
  • Users appreciate the multichannel marketing capabilities of Acoustic Campaign, which boost engagement and enable personalized communications.
  • Users appreciate the easy integration of Acoustic Campaign, enhancing marketing efficiency and streamlining campaigns for better ROI.
  • Users value the engagement efficiency of Acoustic Campaign, enhancing personalized conversations and streamlining marketing operations.
  • Users appreciate the seamless integrations of Acoustic Campaign, facilitating efficient multichannel marketing and boosting engagement.
Cons
  • Users feel that the navigation is not intuitive, suggesting improvements for a better user experience.

What Are Recent G2 Reviews of Acoustic Campaign?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated