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Best Demand Side Platform (DSP) with Contextual Targeting Capabilities
G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
(851)4.7 out of 5
Optimized for quick response
1st Easiest To Use in Demand Side Platform (DSP) software
View top Consulting Services for StackAdapt
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Product Description
How are these determined?
This description is provided by the seller.
StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAd
Users
- Digital Marketing Manager
- Digital Strategist
Industries
- Marketing and Advertising
- Financial Services
Market Segment
- 63% Small-Business
- 31% Mid-Market
StackAdapt Pros and Cons
How are these determined?
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
130
Ease of Use
128
Team Helpfulness
106
Helpful
95
Features
84
Cons
Reporting Limitations
32
Poor Reporting
27
Reporting Issues
26
Limited Reporting
24
Budget Management
20
StackAdapt features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 8.6
9.4
Cross Channel Capabilities
Average: 8.3
9.3
Performance and Reliability
Average: 8.4
9.2
Cross-Device Capabilities
Average: 8.1
Seller Details
HQ Location
OntarioTwitter
@StackAdapt2,573 Twitter followers
(148)4.4 out of 5
Optimized for quick response
13th Easiest To Use in Demand Side Platform (DSP) software
View top Consulting Services for The Trade Desk
Entry Level Price:Contact Us
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Product Description
How are these determined?
This description is provided by the seller.
The Trade Desk's self-service, cloud-based platform enables ad buyers to create, manage, optimize and measure advertising campaigns across ad formats and devices. Integrations with hundreds of global
Users
- Account Manager
Industries
- Marketing and Advertising
- Retail
Market Segment
- 44% Mid-Market
- 27% Enterprise
The Trade Desk Pros and Cons
How are these determined?
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Features
33
Ease of Use
27
Customer Support
24
Audience Targeting
22
Campaign Management
20
Cons
Learning Curve
18
Expensive
13
Learning Difficulty
10
Complexity
9
Training Difficulty
9
The Trade Desk features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 8.6
8.4
Cross Channel Capabilities
Average: 8.3
8.4
Performance and Reliability
Average: 8.4
8.5
Cross-Device Capabilities
Average: 8.1
Seller Details
HQ Location
Ventura, CATwitter
@TheTradeDesk20,513 Twitter followers
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(147)4.5 out of 5
Optimized for quick response
3rd Easiest To Use in Demand Side Platform (DSP) software
Entry Level Price:Contact Us
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Product Description
How are these determined?
This description is provided by the seller.
Simpli.fi is the leading advertising success platform, providing a range of advertising solutions to companies of all sizes. Generate brand awareness, increase sales, and achieve your business goals w
Users
- Account Manager
Industries
- Marketing and Advertising
- Broadcast Media
Market Segment
- 58% Small-Business
- 34% Mid-Market
Simpli.fi Pros and Cons
How are these determined?
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
23
Ease of Use
19
Helpful
16
Campaigns
13
Team Helpfulness
13
Cons
Campaign Management
6
Lack of Clarity
6
Learning Curve
5
Poor Customer Support
5
Reporting Limitations
5
Simpli.fi features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 8.6
9.0
Cross Channel Capabilities
Average: 8.3
8.8
Performance and Reliability
Average: 8.4
8.6
Cross-Device Capabilities
Average: 8.1
Seller Details
HQ Location
Fort Worth, TXTwitter
@simpli_fi1,808 Twitter followers
(287)4.5 out of 5
7th Easiest To Use in Demand Side Platform (DSP) software
View top Consulting Services for Basis
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Product Description
How are these determined?
This description is provided by the seller.
Basis is everything you need to plan, buy, analyze and streamline your best-performing digital media campaigns. Basis is more than just streamlined media buying—Basis is a comprehensive and automated
Users
- Digital Marketing Manager
- Digital Media Planner
Industries
- Marketing and Advertising
- Newspapers
Market Segment
- 64% Small-Business
- 28% Mid-Market
Basis Pros and Cons
How are these determined?
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
8
Features
6
Campaign Management
5
Campaigns
5
Customer Support
5
Cons
Limited Features
4
Poor Usability
3
Reporting Limitations
3
Dashboard Issues
2
Integration Issues
2
Basis features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 8.6
8.6
Cross Channel Capabilities
Average: 8.3
8.6
Performance and Reliability
Average: 8.4
8.6
Cross-Device Capabilities
Average: 8.1
Seller Details
Twitter
@basisglobaltech4,753 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Product Description
How are these determined?
This description is provided by the seller.
A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to
Users
No information available
Industries
- Marketing and Advertising
- Hospital & Health Care
Market Segment
- 41% Mid-Market
- 31% Small-Business
Roku OneView (formerly Dataxu) features and usability ratings that predict user satisfaction
8.1
Has the product been a good partner in doing business?
Average: 8.6
5.0
Cross Channel Capabilities
Average: 8.3
8.0
Performance and Reliability
Average: 8.4
8.0
Cross-Device Capabilities
Average: 8.1
Seller Details
Twitter
@Roku247,455 Twitter followers
Ownership
NASDAQ:ROKU
Entry Level Price:Free
- Overview
- User Satisfaction
- Seller Details
Product Description
How are these determined?
This description is provided by the seller.
Gold Lasso is a free email service provider exclusively for media companies helping them monetize their email assets with native advertising and email newsletter automation.
Users
No information available
Industries
- Marketing and Advertising
Market Segment
- 38% Mid-Market
- 31% Small-Business
Gold Lasso features and usability ratings that predict user satisfaction
10.0
Has the product been a good partner in doing business?
Average: 8.6
0.0
No information available
0.0
No information available
0.0
No information available
Seller Details
Twitter
@GoldLasso1,559 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Product Description
How are these determined?
This description is provided by the seller.
Finally, there’s a platform that understands how people consume content today. A platform that understands that as people move across screens, advertisers and broadcasters need to adapt instantly. On
Users
No information available
Industries
- Marketing and Advertising
Market Segment
- 55% Enterprise
- 35% Mid-Market
Amobee features and usability ratings that predict user satisfaction
7.9
Has the product been a good partner in doing business?
Average: 8.6
8.3
Cross Channel Capabilities
Average: 8.3
7.9
Performance and Reliability
Average: 8.4
7.5
Cross-Device Capabilities
Average: 8.1
Seller Details
Twitter
@amobee7,920 Twitter followers
Entry Level Price:Contact Us
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Product Description
How are these determined?
This description is provided by the seller.
Choozle – Digital Advertising Made Easy® offers a powerful platform and expert services for omnichannel digital advertising across programmatic, search, and social. Marketers can run data-driven campa
Users
- Digital Marketing Manager
- CEO
Industries
- Marketing and Advertising
- Financial Services
Market Segment
- 72% Small-Business
- 21% Mid-Market
Choozle Pros and Cons
How are these determined?
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
3
Team Helpfulness
3
Analytics
2
Analytics Insights
2
Audience Analysis
2
Cons
Insufficient Training
2
Time Management Issues
2
Account Issues
1
Account Management Issues
1
Campaign Management
1
Choozle features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 8.6
8.3
Cross Channel Capabilities
Average: 8.3
8.0
Performance and Reliability
Average: 8.4
8.3
Cross-Device Capabilities
Average: 8.1
Seller Details
HQ Location
Denver, ColoradoTwitter
@choozle1,239 Twitter followers
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