Best Data Management Platforms (DMP) - Page 11
Data management platforms (DMPs) are central hubs that store and analyze all of a company’s customer, audience, and marketing data. DMPs help companies make best use of the massive amounts of data they collect by analyzing data from multiple sources and presenting it in easily digestible ways. DMPs are used by ad agencies, marketers, and publishers to create rich, custom data sets and more effectively target users for online advertising. DMPs pull in data from multiple sources, including first-party software—such as CRM software, digital analytics software, and advertising technology like advertiser campaign management software and publisher ad management software products, and ad networks —as well as third-party data providers.
To qualify for inclusion in the DMP category, a product must:
Best Data Management Platforms (DMP) At A Glance
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We provide you with a proprietary Universal Marketing ID (UMID) to identify users and activate customer data in real-time.
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Data Collection and Management through our custom rules engine and IoT environment enables a robust notifications and KPI analytic platform.
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Universal Gage Interface (UGI) Software
15 Twitter followers
- Overview
- User Satisfaction
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Vizion OE is an easy to manage operational excellence tool with an intuitive interface. Have all your performance metrics, indicators, limit sets and targets intelligently organized and ready to track
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COA for Banking is an opportunity management platform with combined CRM, sales force, and marketing automation functionality for banking sector.
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Weborama Audience Manager is a DMP (Data Management Platform) used by over 60 companies in the world. This platform distinguishes itself particularly by a high level interconnexion with the adtech &am
1,894 Twitter followers
