Best Customer Identity and Access Management (CIAM) Software with Consent and preference management Capabilities

How Many Customer Identity and Access Management (CIAM) Software Products Does G2 Track?

Total Products under this Category: 203

Category Stats (Nov 2026)

  • Average Rating: 4.41/5 (↑0.01 vs Oct 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Ory (+0.4%) - Among all products in this category, Ory recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Customer Identity and Access Management (CIAM) Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 25,200+ Authentic Reviews
  • 203+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Customer Identity and Access Management (CIAM) Software

G2 Grid® for Customer Identity and Access Management (CIAM) Software plotting products by satisfaction and market presence

Highlighted products: Salesforce Platform, Okta, Auth0, IBM Verify CIAM, Supabase, Ping Identity, Idira Identity Security Platform, and Amazon Cognito.

Underlying data: [Grid® JSON](https://www.g2.com/categories/customer-identity-and-access-management-ciam/grids.json?focus%5B%5D=agentforce-360-platform-formerly-salesforce-platform&focus%5B%5D=okta&focus%5B%5D=auth0&focus%5B%5D=ibm-verify-ciam&focus%5B%5D=supabase-supabase&focus%5B%5D=ping-identity&focus%5B%5D=idira-identity-security-platform&focus%5B%5D=amazon-cognito)

Ping Identity

The Ping Identity Platform is a comprehensive control plane that secures digital interactions across customers, workforce, partners, and AI agents. Trusted by a proven install base of the world’s largest enterprises, the platform guarantees high stability, resiliency, and uptime. It combines Core IdP Services with Universal Services to cover the entire identity lifecycle: Manage (lifecycle, relationship, and directory data), Access (SSO, MFA, passwordless, authorization, and JIT privileged access), Govern (access requests, reviews, and segregation of duties), Identify (verifiable credentials, identity verification, and zero-knowledge biometrics), Protect (real-time threat protection), and Orchestrate (drag-and-drop journey design). To secure the agentic enterprise, Ping addresses AI across three distinct fronts. We "Protect Against AI" by stopping deepfakes and AI-driven fraud. We "Trust AI" by securing AI agents via strict governance and privileged access controls. We enable teams to "Build with AI" using our AI-first Headless Identity foundation, which allows builders and AI agents to operate Ping programmatically, and Helix embeds AI capabilities directly into our admin consoles to assist with configuration and troubleshooting. Organizations require architectural flexibility to meet stringent security and compliance mandates. Ping offers unmatched hybrid deployment options: Multi-tenant SaaS, Dedicated-tenant SaaS, Self-managed Software, Secure Containers, and government-grade FedRAMP & DoD IL5 environments. Through open standards interoperability and a robust integration marketplace, the platform “works with” your existing stack, supporting a practical extensibility and maturity model that lets you start small and scale. Ping backs this scale with a superior customer experience, expert Customer Care, and a global Partner Network. We prioritize ease of use through multi-modal admin options and accelerators. For example, the PingOne Design Center provides wizard-driven onboarding that generates production-ready authentication flows in under five minutes—eliminating the trade-off between simplicity and enterprise-grade flexibility.

Average Rating: 4.4/5.0

Total Reviews: 167

How Do G2 Users Rate Ping Identity?

  • Has the product been a good partner in doing business?: 8.5/10 (Category avg: 9.2/10)
  • Customer data linking: 8.9/10 (Category avg: 8.8/10)
  • Social login: 9.2/10 (Category avg: 8.7/10)
  • Self-registration and self-service: 8.8/10 (Category avg: 9.1/10)

Who Is the Company Behind Ping Identity?

  • Seller: Ping Identity
  • Company Website:
  • Year Founded: 2002
  • HQ Location: Denver, CO
  • LinkedIn® Page: www.linkedin.com
    2,377 employees on LinkedIn®
  • Phone: 1.303.468.2900

Who Uses This Product?

  • Top Industries: Information Technology and Services, Financial Services
  • Company Size: 71% Large, 20% Medium

What Do G2 Reviewers Say About Ping Identity?

AI-generated summary from verified user reviews

Pros
  • Users value the flexible app configuration capabilities of Ping Identity, enhancing their management and maintenance workflow.
  • Users value the ease of app configuration and management with Ping Identity, simplifying their administration tasks.
  • Users value the collaborative support from Ping Identity, appreciating their responsiveness and compatibility with other vendors.
  • Users value the responsive customer support of Ping Identity, appreciating their approachability and adaptability to needs.
  • Users appreciate the customizability of Ping Identity, allowing easy app configuration and effective management.
Cons
  • Users note authentication issues with Ping Identity, citing confusion in setup and maintenance despite its flexibility.
  • Users find the complex administration of Ping Identity challenging, citing confusion in setup and maintenance.
  • Users find the complex setup of Ping Identity challenging, impacting their ability to effectively use the product.
  • Users find the setup and maintenance confusing for Ping Identity, affecting their overall experience with the product.
  • Users find the confusing setup and maintenance of Ping Identity's OAuth/OIDC implementation to be a significant drawback.

What Are Recent G2 Reviews of Ping Identity?

What Are G2 Users Discussing About Ping Identity?

SAP Customer Identity and Access Management

SAP CIAM for B2C is about creating relationships built on trust, security, and compliance. For the consumer, they receive an exceptional user experience, from frictionless authentication, engagement, and personalisation across every touchpoint, channel, and brand. For your business, leverage the unified customer identity to be used across your business, both front office and back office. Increase profitability and growth, at scale. Bonus: Our Enterprise Consent and Preference Management Solution is now part of CIAM B2C Customer Data Solutions: Customer Data Platform, Customer Identity and Access Management (CIAM) for B2C*, Customer Identity and Access Management (CIAM) for B2B*, *Enterprise Consent and Access Management (ECPM) is now part of CIAM

Average Rating: 4.1/5.0

Total Reviews: 29

How Do G2 Users Rate SAP Customer Identity and Access Management?

  • Has the product been a good partner in doing business?: 8.0/10 (Category avg: 9.2/10)
  • Customer data linking: 9.8/10 (Category avg: 8.8/10)
  • Social login: 8.5/10 (Category avg: 8.7/10)
  • Self-registration and self-service: 9.0/10 (Category avg: 9.1/10)

Who Is the Company Behind SAP Customer Identity and Access Management?

  • Seller: SAP
  • Year Founded: 1972
  • HQ Location: Walldorf
  • LinkedIn® Page: www.linkedin.com
    149,349 employees on LinkedIn®
  • Ownership: NYSE:SAP
  • Phone: +1 (800) 872-1727

Who Uses This Product?

  • Top Industries: Information Technology and Services
  • Company Size: 47% Large, 37% Medium

What Do G2 Reviewers Say About SAP Customer Identity and Access Management?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the prompt customer support of SAP Customer Identity and Access Management, making problem resolution easy.
  • Users appreciate the ease of use of SAP Customer Identity and Access Management, facilitating quick understanding of customer data.
  • Users appreciate the ease of use of SAP Customer Identity and Access Management, simplifying customer relationship building and analytics.
  • Users appreciate the easy-to-use UI and minimal learning curve, enabling quick adoption and effective utilization.
  • Users appreciate the insightful analytics that enhance understanding of consumers and simplify problem resolution.
Cons
  • Users find the complexity of SAP Customer Identity and Access Management a significant barrier, especially for integration tasks.
  • Users face significant complexity issues with integrating external services, often needing expert assistance for success.
  • Users find the complex setup of SAP Customer Identity and Access Management to be a significant drawback.
  • Users find SAP Customer Identity and Access Management expensive compared to competitors, despite offering similar reliability and branding.
  • Users face significant integration issues with SAP Customer Identity and Access Management, complicating the process of connecting external services.

What Are Recent G2 Reviews of SAP Customer Identity and Access Management?

What Are G2 Users Discussing About SAP Customer Identity and Access Management?

OneLogin

OneLogin simplifies identity management with secure, one-click access, for employees, customers and partners, through all device types, to all enterprise cloud and on-premises applications. OneLogin enables IT identity policy enforcement and instantly disables app access for employees who leave or change roles in real-time by removing them from Active Directory. Take control over application access, quickly on- and off-board team members, and provide end-users with easy access to all their applications on every device. Extend your on-premises security model to the cloud in minutes. Eliminate the pain and expense of extensive identity policy management. OneLogin reduces identity infrastructure costs and complex integration projects for each new app and efficiently extends identity policies to the cloud. OneLogin eliminates the need for lengthy integration and provisioning projects, manual de-provisioning, protracted on- and off-boarding processes, username and password resets, and Shadow IT.

Average Rating: 4.4/5.0

Total Reviews: 273

How Do G2 Users Rate OneLogin?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 9.2/10)
  • Customer data linking: 8.9/10 (Category avg: 8.8/10)
  • Social login: 8.9/10 (Category avg: 8.7/10)
  • Self-registration and self-service: 8.4/10 (Category avg: 9.1/10)

Who Is the Company Behind OneLogin?

Who Uses This Product?

  • Who Uses This: Account Manager
  • Top Industries: Computer Software, Education Management
  • Company Size: 49% Medium, 40% Large

What Do G2 Reviewers Say About OneLogin?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of access through Single Sign-On with OneLogin, enhancing security and streamlining authentication.
  • Users appreciate the robust SSO capabilities of OneLogin, providing a secure and seamless access experience.
  • Users enjoy the ease of use with OneLogin, simplifying access to all their important apps with one passphrase.
  • Users appreciate the seamless SSO integration of OneLogin, enhancing security and simplifying access to applications.
  • Users value the robust security features of OneLogin, including MFA and password vaulting for enhanced protection.
Cons
  • Users experience service interruptions with OneLogin, noting occasional outages and slow support response times.
  • Users face occasional connection issues with OneLogin, impacting reliability and causing disruptions in business applications.
  • Users report occasional connectivity glitches with OneLogin, causing disruptions that impact business operations and availability.
  • Users report occasional connectivity glitches with OneLogin, which can disrupt access to business applications significantly.
  • Users find the limited features of OneLogin frustrating, restricting access and functionality for non-Administrators.

What Are Recent G2 Reviews of OneLogin?

What Are G2 Users Discussing About OneLogin?