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Metadata

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296 reviews
  • 1 profiles
  • 6 categories
Average star rating
4.6
Serving customers since
2015
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Metadata Reviews

Review Filters
Profile Name
Star Rating
234
53
3
3
3
John R.
JR
John R.
11/07/2025
Validated Reviewer
Review source: G2 invite on behalf of seller

Powerful Audience Building and Optimization Tool

I am impressed with Metadata.io's bid optimization, which works remarkably well and provides a solid foundation for managing and maximizing ad efficiency. However, my favorite feature is the audience builder. It offers a vast array of options for building an audience, ranging from intent to technographics, and can be directly linked to our CRM, incorporating enrichment features along the way. This flexibility and depth in audience building not only enhance targeting precision but also improve campaign effectiveness. Additionally, the integration capabilities of Metadata.io with platforms such as Salesforce, Google Analytics, LinkedIn Ads, and Google Ads streamline workflow and data management, fostering a seamless digital advertising strategy. Overall, these features contribute significantly to its value, making Metadata.io a crucial tool in our daily ad management tasks.
IE
Ifeoma E.
Operational Supervisor at PadUp Creations
10/21/2025
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review

Powerful Lead Generation & Targeting, But Pricing and Reporting Need Improvement

Metadata.io gives us automatic campaign execution, something that helps us be specific in audience targeting, and content optimization The program issues a brilliant lead generation, a platform that brings revenue and ensure relationships with our customers are well positioned The insights we get from Metadata.io are impressive , and they all drive to high ROI We constantly build our audience and this amplifies our targeting accuracy Metadata.io ensures we connect with multiple ad solutions, including Google Ads, LinkedIn, Facebook.
Haley T.
HT
Haley T.
Digital Marketing Assistant Team Lead at Cvent
09/30/2025
Validated Reviewer
Verified Current User
Review source: Organic

Time-Saving and Efficient Platform Backed by Exceptional Customer Support

I love how intuitive and efficient Metadata is, it makes creating and managing ads across multiple platforms seamless. Their customer support is outstanding (shoutout to Matt and Joshua!). Any time I run into a technical issue, the team resolves it within hours. Matt goes above and beyond, not only providing technical support but also offering strategy and optimization guidance.

About

Contact

HQ Location:
Broomfield, Colorado

Social

@metadataio

What is Metadata?

Metadata is a marketing technology company that specializes in optimizing and automating B2B marketing campaigns. Through its platform, Metadata allows businesses to generate and nurture leads efficiently by leveraging data-driven strategies and AI-driven insights. The company focuses on improving the effectiveness of digital advertising efforts by automating the targeting, testing, and optimization processes, ultimately helping marketers achieve better ROI on their campaigns. For more information, visit their website at [metadata.io](https://www.metadata.io).

Details

Year Founded
2015