Rank Tracking Software

At Activate Digital Media, Semrush is our go-to platform for building and scaling campaigns. The Keyword Magic Tool makes research simple and powerful, helping us uncover growth opportunities fast.

We rely on Position Tracking to give clients transparent performance updates, while the Site Audit pinpoints technical SEO issues quickly and provides actionable fixes. The new AI Visibility reports help us stay ahead in the evolving search landscape.

What we love most is how Semrush connects SEO, content, and PPC into one seamless workflow, saving time and delivering better client results. Review collected by and hosted on G2.com.

For a small business like Sketchual Healing, their free services are awesome! I don't have the money to invest in SEO services right now. Being able to still watch the top 5 search terms for my rank is a lifesaver.

Watching how my top competition ranks helps me determine where I should pivot my approach.

Signing up and entering my information is really easy, fast, and email updates are business-saving. I can stay on top of what matters for my website on a day-to-day basis or less. I chose daily emails simply so I can make sure my business is heading in the right direction.

Anyone trying to succeed online needs a tool like Wincher to help track their SEO accuracy. I am a business student, and this website was recommended in my core curriculum courses. That says a lot on its own. Review collected by and hosted on G2.com.

Birdeye does a great job of making sure our online presence is consistent across the web, and they also offer a robust SMS messaging system that allows our team to collaborate to get our customers' questions answered quickly every day. The ability to manage our social media presence from the platform is icing on the cake. Birdeye makes it easy to set up scheduled posts across a number of platforms, and their consistency check for online presence is great as well. The text-to-pay feature is also very convenient for clients and reduces reasons for delays in client payments. Review collected by and hosted on G2.com.

Hands down, the one-click optimization engine is my favorite feature. It scans your site, flags issues like weak meta descriptions, missing schema, or broken internal links, and fixes them with a single tap, pulling in real data from Google Search Console for pinpoint accuracy. This automation feels like having an elite SEO analyst on call 24/7, especially when I'm auditing multiple client sites. It has slashed my manual tweak time from hours to minutes, letting me focus on high-level strategy and creative pitches for local businesses chasing top Google spots. Review collected by and hosted on G2.com.

I really like the tracking and analytical reporting features of Adaptify SEO. It's one of the few tools I've found that lets you track clicks, not just impressions and search visibility. I love how it connects to Google Search Console and allows tracking of specific activities related to impressions, clicks, and even attribution if using a third-party lead tracking tool. Also, the initial setup is super easy and pretty much intuitive, taking maybe 30 minutes to an hour to set up a client. Review collected by and hosted on G2.com.

There Software has become my go to recently and we have also integrated it with our team in the last month cause the GMB profile lock is something we really needed cause there were mnay listing issues we faced with wrong info. there Customer was also quite supportive during the entire process. and we can already see growth through there store locator tools. Review collected by and hosted on G2.com.

As a Content Marketing Specialist, I rely on SEO tools like SEMrush, Ahref and SE ranking for my work. I am always alternating between these tools because they have some distinct functions. For example, I use SEMrush for competitor analysis, Ahrefs for quality backlinks, and I use SE Ranking for keyword research and AI result tracking. Since we now have an AI overview on Google search results, it is important that I track it. There was a time I was working on a project for a client, and he asked me why his page was not getting clicks even though it ranked well. The AI result tracker helped me realize that Google was showing AI answers for those keywords, and normal websites were pushed lower. This helped me explain the situation clearly to the client and adjust our content strategy.

Also, I manage more than one website, and reporting can take a lot of time and somtimes difficult. So I decided to give the Locker Studio Integration a try, and it was a lifesaver. I was able to pull my SE Ranking data into a custom dashboard, which made mt repoorting faster and easier to understand, especially since my client is a non-technical person. Review collected by and hosted on G2.com.

One of the best aspects of Conductor has been the ease of use and user experience. The monitoring platform is really easy to navigate, understand and even gives you shortcuts to the data you want to see. I’ve used software in the past where I could spend hours creating the data I want to see, but the monitoring software does it in minutes. Even with complex insights and multiple data touch points, it manages all of my requests. The new LLM prompt tracking is very powerful and provides necessary insights for us to evaluate how we are doing in the AI space. Review collected by and hosted on G2.com.

The interface is very easy to use, and there is many training and walk through videos that help get integrated with the software. Already easily the best SEO tool dedicated to making successful copy that ranks well, it has a great support staff with quick replies as well.

They have all the necessary tools needed to make quality SEO ranking content. Review collected by and hosted on G2.com.

Our account manager is great, and many of the on-boarding customer service representatives we've used for new websites have been great as well! Their advice is solid, and it never feels like a true sales pitch with new products, but more of a conversation about how it may fit in with our strategy and how it can bridge gaps. Review collected by and hosted on G2.com.

We used to lose a meaningful amount of time just moving content from one place to another. Someone drafts in Google Docs, another person optimizes in an SEO tool, and someone else reformats everything in WordPress.

Quattr's WordPress integration killed that entire cycle. We research keywords, write, optimize with competitor data, and publish to our live WordPress site, all from one screen. No exports. No reformatting. No Slack threads asking "Did you upload the latest version?"

What actually surprised me, though, wasn't the time savings (which are real). It was the consistency. When optimization is baked into the same tool where people write, everybody does it. Before, it was this separate step that was rushed through. Review collected by and hosted on G2.com.

SiteGuru is simple and practical. It tells you exactly what matters and what to fix, without drowning you in SEO theory. I run a small company and I do my own web development, so I just open SiteGuru, follow the suggestions, and implement them. The recommendations make sense, are easy to understand, and don’t feel overly technical. It saves time and mental energy. It really feels like having a calm SEO guide in the background. Review collected by and hosted on G2.com.

The little otter, the relevant advice, the ergonomics, everything. I have been writing blog articles every month for more than a year and a half, and I loved writing with the otter. Review collected by and hosted on G2.com.

AIOSEO provides clear, practical, and reliable SEO insights without unnecessary complexity. The interface is clean, fast, and well structured. I use it daily to optimize titles, metadata, schema, internal linking, and content structure. What I value most is that the feedback is concrete and actionable, not vague scores or gimmicks. It supports serious publishing work and encourages better technical and editorial discipline. Review collected by and hosted on G2.com.

Before using Topic, my biggest hurdle to publishing was figuring out how to structure the article and finding the most important content to include. What I like best about Topic is that it pulls all of that information into one place, saving me a massive amount of brainpower and time, which I can now spend elsewhere. Highly recommend the tool for anyone pursuing content and SEO as a growth channel. Review collected by and hosted on G2.com.

I really like Google Search Console's ability to compare keyword performance on a daily, weekly, or monthly basis and provide crawl statistics. Crawl statistics allow us to see if there are any issues on the website, helping us improve SEO. I find the keyword statistics valuable, as they let us know which keywords to invest more in and where we are performing well or weakly, which is useful for client reporting and when creating content for SEO. The setup was very easy, and it integrates well with other tools like Google Trends, enriching our strategic planning by allowing simultaneous trend data comparison for the keywords we're working with. Review collected by and hosted on G2.com.

The change-tracking feature is particularly helpful: After each documented change, the rankings are automatically compared after 7, 30, and 60 days. For a small team like ours, this is extremely valuable – finally, we can see which measures really made a difference.

SEOcrawl helps us stay focused, save time, and make SEO decisions based on real data.

Very clear dashboard that shows all important SEO data at a glance

- Access to historical data far beyond the Google limit

- Change tracking with automatic SERP comparison after 7, 30, and 60 days

- Saves a tremendous amount of time in analysis and reporting

- Ideal for small teams with limited personnel – everything is clearly structured

- Support responds quickly and competently

- Understandable visualization, comprehensible even for non-SEO professionals Review collected by and hosted on G2.com.

I’ve been using Nightwatch for almost two years and I highly recommend their software for any agency or webmaster that needs to see how their website(s) are performing. They have so many features and their software is so powerful that I cannot cover all of it here.

Most important to me-

1- Keyword search ranking – which includes position, search volume and CPC cost.

2- Competition reports – my clients like to see their rankings vs. their competitors

3- GA4 analytics - everything you need to see website hits for Organic Search, Paid Search, Direct, Social, and Referrals.

4- Site Audits – I did an audit on a client that has 100 pages on his website. It only took 55 seconds and it produced the following information for each page:

A – Indexable

B – Metas – you can hover over the result to read the whole description

C – H1 headings (info if there is more than one H1)

D – Load time for each page

E – The ability to toggle between the report and the pages reviewed.

5 - The Deep Audit report provides suggested keywords including search volume, search difficulty, high/low CPC range and a competition index for each suggested Keyword.

6 - How to videos - Including a full site demo that only takes 10 minutes to watch.

Bottom line – this software is amazing. I highly recommend it.

Wayne Review collected by and hosted on G2.com.

Content briefs can be so time-consuming, but they're imperative for your writers. SEOwind gives me an easy platform for researching competitive keywords and topics, then seamlessly building out a brief that guides my writers to the best possible articles. Even writers who aren't trained in SEO now have a map for their first draft, which makes it easier than starting from scratch. I also have less need to edit for SEO because we did the work up front. The dashboard lets you look back on previous content briefs so you can build on existing research. Review collected by and hosted on G2.com.

I’ve used Mangools for years across keyword research, rank tracking and quick SERP/competitor checks. The suite with KW Finder, Serp Watcher etc. covers 90% of my day-to-day SEO needs without the bloat. The UI is fast, intuitive, and ideal for agencies and SMBs that want reliable insights without enterprise complexity.

Support was exceptionally helpful and responsive: Maria proactively accommodated my situation with a fair solution within the same day, which made it easy to me to work. This kind of empathy and speed is rare in SaaS and deserves credit.

If you want an SEO toolset that’s focused, affordable, and backed by human support, Mangools is an easy recommendation. Review collected by and hosted on G2.com.