Twilio Features
Basic Communication (11)
Phone Calls
Enables users to place phone calls over the internet.
Video Calls
Enables users to place video calls over the internet.
Instant Messaging
Enables users to send instant messages over the internet.
Screen Sharing
Enables users to share screens over the internet.
Conference Calls
Enables multiple users to make phone or video calls over the internet at once.
Desk-to-Desk Calls
Enables users to contact one anothers through mobile phones and landlines.
SMS Messaging
Send messages via SMS
Chat/Messaging
Communicate using direct chat or messages within the system
Video Call Recording
Record and playback video calls
Two-Way Audio & Video
Presenter can see and hear participants and vice versa
SIP Trunking
Enables the connectivity to send and receive calls over the internet
Advanced Features (3)
Hold Music
Offers users the option to play music for contacts who are on hold.
Automated Attendants
Offers users the option to set up an automated attendant to field calls and information when employees are unavailable.
VOiP Number
Offers users a unique number that can be dialed from anywhere.
Access (3)
Software Pairing
Allows users to download the tool as an add-on to subscriptions to specific services such as Outlook 365.
Browser Extension
Allows users to download the tool along as an extension to their browser of choice.
Individual Download
Requires users download the software on its own.
Text Messaging (13)
Bulk SMS
Enables users to send mass text message campaigns
Two-Way Text Messaging
Facilitates two-way text messaging to encourage consumer engagement and loyalty
Text Scheduler
Provides the ability to schedule single or bulk text messages to recipients on a specific date and time
Automatic Replies
Provides automatic text message replies to recipients
Automatic URL Shortening
Provides automatic URL shortening to use less characters via text
MMS Marketing
Sends out multimedia via text messages, such as coupons, pictures, and audio
Personalization
Offers features for personalizing text messages based on customer information or past behavior
Transactional SMS
Allows users to establish automated workflows and triggers to deliver transactional text messages
Link Shortening
Shorten long links into custom or branded links
SMS Messaging
Send messages via SMS
Scheduled Messaging
Send individual or bulk text messages at predetermined times
Chat/Messaging
Communicate using direct chat or messages within the system
2-Way Messaging
Send and receive text messages to communicate with clients or prospects in real-time
Functionality (6)
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Ease Of Integration
Empowers developers to intuitively integrate cloud communications functionality for their applications.
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API Call Speed
Grants high speed API calls for fast communications.
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Unified Communications
Consolidate and integrate communication tools as one platform or entity to enhance business communication and collaboration
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
Computer Telephony Integration
Computer-telephony integration is the use of computers to manage telephone calls
Multi-Channel Communication
Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.
Support (2)
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Documentation
Provides clear, effective documentation for API integrations.
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Professional Support
Connects users with professional support teams to troubleshoot and finetune integrations.
SMS Platform (7)
Reporting
Provides pre-built or customizable performance reports
Marketing Automation
Automate workflows and trigger campaigns based on customer actions
White Label
Offers a white labeling service for agencies or resellers to customize platform branding
Text-to-Landline
Text enables landline phones so users can receive text messages sent to an existing business number
Short Codes
Provides businesses with 5- to 6-digit short codes for running text marketing campaigns
API Integration
Facilitates the integration of text messaging into existing business applications through an SMS gateway API
QR Codes
Matrix barcode that stores information
API Features (5)
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Live Chat
Allows developers to add a live chat to their application.
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Screen Sharing
Allows developers to allow app users to share their screens with one another.
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Subtitles and Closed Captions
Automatically subtitles and captions video on the platform or allows app users to add their own.
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Custom Video Player
Allows developers to create their own custom video players.
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Live Simulcasting
Allows users to simultaneously live stream on multiple platforms.
Security and Compliance (4)
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Encryption
Encrypts content on the platform.
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Watermarking
Allows users to add watermarks to their videos.
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HIPAA Compliance
Platform is compliant with HIPAA guidelines.
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GDPR Compliance
Platform is compliant with GDPR guidelines.
Basic Communication - Cloud PBX (11)
Call Management
Supports incoming calls, call forwarding, transferring and conferencing.
Communication Management
Can handle voicemail, instant messaging, screen sharing, video calls, text messages or other forms of communication for the business.
Scalability
Scales to add additional phone capacity in order to accommodate growth in an organization.
Integrations
Integrates with business tools such as CRMs, APIs, browsers, business music and more.
Mobile Accessibility
Able to connect with employee's mobile devices for further ease of access.
Accessibility
Accessible from any location with wifi connection via cloud infrastructure.
Contact Management
Manage, organize, and store contact information
Queue Management
Monitor wait time and abandonment for incoming requests that have not been routed
Computer Telephony Integration
Computer-telephony integration is the use of computers to manage telephone calls
Call List Management
Manage and track all past and future calls.
Fax Management
Advanced Features - Cloud PBX (5)
Security and Compliance
Ensures security of voice communications with encryption for calls.
Analytics and Reporting
Provides call analytics based on data such as call volumes, durations, and other metrics.
Support and Reliability
Provides virtual technical support for business communication services for improving phone performance.
Automated attendant
Offers an automated attendant to field calls when employees are unavailable.
Real-Time Analytics
Analyze and gain insights into data in real-time
WhatsApp Messaging - WhatsApp Marketing (6)
Transactional Messages
Allows users to establish automated workflows and triggers to deliver transactional WhatsApp messages and notifications
Bulk WhatsApp Messaging
Enables users to send mass WhatsApp marketing campaigns
Conversational Messaging
Facilitates two-way WhatsApp messaging to encourage subscriber engagement and loyalty
Personalization
Offers features for personalizing WhatsApp messages based on customer information or past behavior
Promotional Messages
Allow users to share promotions with subscribers via WhatsApp
Automated Replies
Provides automated WhatsApp message replies to recipients
WhatsApp Business Platform - WhatsApp Marketing (4)
Segmentation
Deliver tailored promotions to specific audience segments
API Integration
Facilitates the integration of WhatsApp messaging into existing business applications through WhatsApp Business API
WhatsApp Commerce
Allow customers to browse, discover, research, purchase, and complete payment in real-time
Analytics
Provides analytics on opt-ins, open and delivery rates, and click-throughs
Platform Basics - VoIP Providers (18)
PBX systems, VoIP Softphone
Contains PBX & VoIP softphone that can be used within the VoIP business system.
Call Management
Manages incoming calls with features such as call forwarding, transferring, and routing.
Network monitoring
Supports real-time network monitoring via dashboards and alerts to identify and resolve issues.
Integrations
Enables integrations with communication and CRM platforms.
Virtual PBX
Provides compatibility with both hosted and virtual PBX solutions.
SIP trunking services
Supports SIP trunking services for local and long-distance calls.
Contact Management
Manage, organize, and store contact information
Communication Management
Manage and track all internal and external communication conducted via calls, email, text, or chat
Fax Management
Call List Management
Manage and track all past and future calls.
Call Center Management
Manage all call center activities including call monitoring, call recording, call answering, call transfer, etc.
Queue Management
Monitor wait time and abandonment for incoming requests that have not been routed
Third-Party Integrations
Set up connections to third-party platforms to improve business processes
Computer Telephony Integration
Computer-telephony integration is the use of computers to manage telephone calls
Real-Time Monitoring
Active monitoring of systems, applications, or networks
Call Monitoring
Listen to live phone conversations for the purpose of training and assessing agent performance
Workflow Management
Create, design and manage workflows for repetitive tasks
Call Center Integration
Integration with third-party call center software
Agentic AI - SMS Marketing (9)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Third-Party Integrations
Set up connections to third-party platforms to improve business processes
Campaign Planning
Plan and strategize marketing campaigns
Multi-Language
Manage and support multiple languages
Agentic AI - VoIP Providers (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Messaging - RCS Business Messaging (8)
Personalization
Offers features for personalizing text messages based on customer information or past behavior.
Rich Media
Provide rich media such as videos, images, carousels, cards, branded templates, etc.
Interactive Messages
Offer interactive text, buttons or suggested replies for customers to enagage with.
Branded Templates
Provide customizable, reusable templates to ensure consistent branding across campaigns.
Automation
Enable automated RCS messaging based on triggers, workflows, or scheduling.
Conversational RCS
Provide two-way messaging, allowing customers to reply and engage in real-time conversations.
Transactional RCS
Supports transactional alerts such as reminders, confirmations, or notifications.
Promotional RCS
Provide promotional campaigns with direct website or app actions embedded in messages.
Security / Verification - RCS Business Messaging (3)
Verified Sender
Provide a verified, branded sender profile.
Encryption
Provide encryption to protect message content, ensuring secure and compliant communication.
Authentication
Provide authentication mechanisms such as one-time passwords (OTP) or two-factor verification to authenticate users
Analytics / Deliverability - RCS Business Messaging (3)
Read Receipts
Provide read receipts and delivery status indicators so businesses can confirm when messages are delivered and opened.
Analytics
Offer analytics on message delivery, open rates, or campaign performance.
SMS Fallback
Provide the ability to automatically send messages via SMS or MMS when RCS is not supported, ensuring reliable delivery across all devices and carriers.
AI - RCS Business Messaging (1)
AI
Provide AI features such as chatbots, smart replies, or sentiment analysis to enhance conversational RCS.
AI Automation - SMS Marketing (1)
AI SMS
Uses AI to automate audience targeting, SMS message personalization, and performance optimization.
AI Content Generation - SMS Marketing (1)
AI SMS
Use AI to generate personalizaed SMS copy for SMS campaigns
Additional Functionality (161)
Live Chat
Ability to chat online in real time
Multi-Channel Communication
Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.
Customizable Reports
Alter the layout and content of reports
Call Tracking
Process to identify source of incoming calls, date, time, duration or caller type using a unique phone number
Automatic Call Distribution
Distribute/route/connect calls
Real-Time Data
Receive data and information in real time
Purchasing & Receiving
Workflows that help acquire inventory, issue purchase orders and receive and store items in required quantity
Employee Directory
Access names, contact information, and roles of employees in a centralized repository
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Activity Tracking
Track and document all activities across devices, networks, and other systems
Collaboration Tools
Provides a channel for team members to share media files, communicate, and work together
Call Scripting
Provide agents with a typical response for common call subject matter
Real-Time Reporting
Active reporting of data and metrics
Call Recording
Record the audio of phone conversations for quality assurance purposes
Real-Time Analytics
Analyze and gain insights into data in real-time
Virtual Call Center
Activity Dashboard
Dashboard to view the status of ongoing processes, identify current incidents and track past activities
Reporting & Statistics
Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
CRM
Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
Auto-Dialer
System that automatically dials calls
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
Contact Database
Centralized database of stakeholders and their contact information such as names, address, phone number etc.
Call Transfer
Transfers live calls to other agents
Call Reporting
Track and report on all incoming and outgoing calls
Call Logging
Collects essential call data such as call origin, call destination, call length, and other transaction details
Voice Mail
Computer-based system that allows users to send and receive voice messages
Caller ID
Identify the number and contact information of a caller before answering the phone
Customizable Caller ID
Mobile Access
Access software remotely via mobile devices
Callback Scheduling
Schedules callback times
IVR
Read and accept a combination of touch tone keypad selections and voice inputs and provide the appropriate prerecorded voice response
API
Application programming interface that allows for integration with other systems/databases
Interaction Tracking
Track interaction history by documenting conversations for contacts
Call Routing
Sends voice calls to a specific queue based on predetermined criteria
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
Video Conferencing
Connect with meeting participants remotely over video
Call Conferencing
Facilitate virtual conferences that connect multiple people remotely
Call Disposition
Track and report on call outcomes
Predictive Dialer
System calls multiple numbers at once and connects the agent to the first number that answers
Spam Blocker
Filters used to determine different types of malware threats
On-Demand Recording
Record the audio of phone conversations for quality assurance purposes
Caller Profiles
Store caller information within an accessible database
Multiple User Accounts
Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service
VoIP Connection
Place/receive calls through voice over IP connection
Conferencing
Text to Speech
Turns text into natural sounding speech
Reporting/Analytics
View and track pertinent metrics to find patterns and gain insights from data
VoIP
Call Queues
Place callers on hold sorted in line based on the order of the incoming calls until the next available agent can pick up the call
Call Screening
View caller ID details such as name and number and determine how to respond by prioritizing or blocking it
Access Controls/Permissions
Define levels of authorization for access to specific files or systems
Online Voice Transmission
Transmit voice and other information digitally
Unified Communications
Consolidate and integrate communication tools as one platform or entity to enhance business communication and collaboration
Voicemail Transcription
Transcribe voicemail audio messages to written text that is sent over email
Automated Responses
Automatic reply functionality for incoming messages
Chat/Messaging
Communicate using direct chat or messages within the system
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
Call Recording
Record the audio of phone conversations for quality assurance purposes
Activity Dashboard
Dashboard to view the status of ongoing processes, identify current incidents and track past activities
Sentiment Analysis
Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral
Communication Management
Manage and track all internal and external communication conducted via calls, email, text, or chat
Real-Time Reporting
Active reporting of data and metrics
SMS Messaging
Send messages via SMS
Interaction Tracking
Track interaction history by documenting conversations for contacts
Audio/Video Conferencing
Audio/Video Conferencing
Call Monitoring
Listen to live phone conversations for the purpose of training and assessing agent performance
Customizable Branding
Add customized logos and colors to align with company branding
Call Routing
Sends voice calls to a specific queue based on predetermined criteria
Contact Management
Manage, organize, and store contact information
Voice Mail
Computer-based system that allows users to send and receive voice messages
Multi-Language
Manage and support multiple languages
Two-Way Audio & Video
Presenter can see and hear participants and vice versa
Real-Time Updates
Receive system updates as soon as any changes are made
Chat Transcript
Reporting/Analytics
View and track pertinent metrics to find patterns and gain insights from data
Live Chat
Ability to chat online in real time
Caller ID
Identify the number and contact information of a caller before answering the phone
IVR
Read and accept a combination of touch tone keypad selections and voice inputs and provide the appropriate prerecorded voice response
Real-Time Monitoring
Active monitoring of systems, applications, or networks
SMS Marketing
Send promotional campaigns or transactional messages via text messages
File Sharing
Public or private sharing of digital files such as documents, audio/video, images, and more
Fax Management
API
Application programming interface that allows for integration with other systems/databases
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Chatbot
AI-based platform which conducts a conversation via auditory or textual methods
Mobile Access
Access software remotely via mobile devices
Campaign Scheduling
Set campaign schedules by selecting start, pause, and end dates
Reputation Management
Monitor and manage customers' perceptions about a business, product, or service
Polls/Voting
Enable custom polls/voting to facilitate decision-making or increase engagement
Compliance Management
Track and manage adherence to policies for any service, product, process, or supplier
Customer Segmentation
Process of dividing customers into groups based on common characteristics
Landing Pages/Web Forms
Create landing pages or online forms designed to capture new leads and prospects
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
API
Application programming interface that allows for integration with other systems/databases
Text-to-Win
Messaging system designed for contests and sweepstakes
Mobile Coupons
Electronic coupons delivered to a mobile device that can be exchanged for a discount
Natural Language Processing
Process and analyze human language in text or audio form
Customizable Templates
Pre-designed layouts that can be customized to match preferences and requirements
Drip Campaigns
Send automated marketing emails based on user actions over a predetermined period
Contact Management
Manage, organize, and store contact information
Activity Tracking
Track and document all activities across devices, networks, and other systems
Communication Management
Manage and track all internal and external communication conducted via calls, email, text, or chat
Reporting/Analytics
View and track pertinent metrics to find patterns and gain insights from data
Keyword Tracking
Track and monitor a specific set of keywords
Multi-Campaign
Manage multiple campaigns in one system
Mass Texting
Send messages to multiple subscribers at the same time
Interaction Tracking
Track interaction history by documenting conversations for contacts
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
Consent Management
Manage user consent requests and documents
Engagement Tracking
Tracks metrics that provide insight into how a user interacts with any interface or product
Open Rate Tracking
Track the number of open emails, messages, and texts for any campaign
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
Automated Responses
Automatic reply functionality for incoming messages
Reporting & Statistics
Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
Templates
Sample files or documents that could be customized as needed or used as is
Survey Builder
Create and manage surveys
Contact Database
Centralized database of stakeholders and their contact information such as names, address, phone number etc.
Real-Time Notifications
Notifications that are delivered to users as soon as an event occurs
Customizable Fields
Customize data fields to support various needs and use cases
Reminders
Timed notification for any upcoming task, deadline, appointment, or activity
Mobile Alerts
Notifications via mobile devices
Automated Scheduling
Automatically create schedules based on business needs or employee availability and qualifications
Campaign Management
Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
MMS
Sending/receiving messages with multimedia content like images, audio, or video over a cellular network
Event Triggered Actions
Predefined actions automatically performed on the occurance of specific events
Mobile Keywords
Unique word that contains letters or numbers that identifies specific campaigns
Audience Targeting
Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention
Activity Dashboard
Dashboard to view the status of ongoing processes, identify current incidents and track past activities
Template Management
Create, save, and re-purpose templates for emails, forms, etc.
Autoresponders
Create and automatically send premade copy in response to customer messages
Survey/Poll Management
Create and administer polls and surveys
Virtual Extensions
Call Disposition
Track and report on call outcomes
Customizable Caller ID
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
Call Tracking
Process to identify source of incoming calls, date, time, duration or caller type using a unique phone number
SMS Messaging
Send messages via SMS
Call Routing
Sends voice calls to a specific queue based on predetermined criteria
Call Recording
Record the audio of phone conversations for quality assurance purposes
Conferencing
Call Transfer
Transfers live calls to other agents
Callback Scheduling
Schedules callback times
Role-Based Permissions
Set & manage permission levels based on user roles and restrict access to only authorized individuals
Automatic Call Distribution
Distribute/route/connect calls
Interaction Tracking
Track interaction history by documenting conversations for contacts
Collaboration Tools
Provides a channel for team members to share media files, communicate, and work together
Real-Time Updates
Receive system updates as soon as any changes are made
On-Demand Recording
Record the audio of phone conversations for quality assurance purposes
Mobile Access
Access software remotely via mobile devices
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
IVR
Read and accept a combination of touch tone keypad selections and voice inputs and provide the appropriate prerecorded voice response
Customizable Reports
Alter the layout and content of reports
Activity Dashboard
Dashboard to view the status of ongoing processes, identify current incidents and track past activities
Call Monitoring
Listen to live phone conversations for the purpose of training and assessing agent performance
Voice Mail
Computer-based system that allows users to send and receive voice messages
Video Conferencing
Connect with meeting participants remotely over video
Caller ID
Identify the number and contact information of a caller before answering the phone
SIP Trunking
Enables the connectivity to send and receive calls over the internet
For Cloud Phone Systems
For Cloud-based phone system that sends and receives calls via the internet.
Ring Groups
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