illumin Features

Overall product functionality for display advertising. This feature was mentioned in 59 illumin reviews.

Overall product functionality for video advertising. This feature was mentioned in 46 illumin reviews.

Based on 83 illumin reviews. Overview of all media purchases and campaigns in a single interface.

Based on 82 illumin reviews. Enables marketer to set metrics by which their campaigns are automatically optimized.

Amount and quality of inventory partner sites on which ads can be placed. This feature was mentioned in 85 illumin reviews.

Enables marketers to edit campaigns in bulk as opposed to one piece at a time. This feature was mentioned in 76 illumin reviews.

Allows marketer to upload campaign inventory in a single batch instead of one piece at a time. 76 reviewers of illumin have provided feedback on this feature.

Ensures marketer's ads are placed on respectable websites that won't damage brand image or reputation. 80 reviewers of illumin have provided feedback on this feature.

Ensures marketer's ad reach and performance is not inflated by bots or spam websites. This feature was mentioned in 77 illumin reviews.

Based on 81 illumin reviews. Allows marketer to set a limit on how many times a consumer sees their ad.

Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids. This feature was mentioned in 87 illumin reviews.

Tools offered for creating and optimizing creative components of campaigns. This feature was mentioned in 76 illumin reviews.

Supports rich media display and video ads that involve user interaction. This feature was mentioned in 71 illumin reviews.

As reported in 70 illumin reviews. Allows for ads to be placed in mobile apps.

Based on 67 illumin reviews. Supports rich media mobile ads that involve user interaction.

Able to target desired audiences based on demographics and behavior variables. 87 reviewers of illumin have provided feedback on this feature.

Able to retarget previous impressions to your site across the web to increase conversion rates. This feature was mentioned in 84 illumin reviews.

Based on 84 illumin reviews. Able to tailor ads based on consumer general region, state or designated market area (DMA).

Able to match the marketer's ad with specific content on a site or page. This feature was mentioned in 84 illumin reviews.

DSP learns from previous ad buys and optimizes bidding to increase marketer's ROI This feature was mentioned in 60 illumin reviews.

DSP pulls accurate estimates of available impressions and their cost. This feature was mentioned in 59 illumin reviews.

As reported in 60 illumin reviews. Able to use functions such as targeting, frequency capping, budget pacing, creative optimization, etc. across mobile devices

DSP has the ability to place ads accross multiple mediums; such as display, video, audio, mobile, etc. This feature was mentioned in 59 illumin reviews.

Based on 68 illumin reviews. Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc.

Able to create custom reports to cater to specific metrics and key performance indicators. 79 reviewers of illumin have provided feedback on this feature.

As reported in 80 illumin reviews. Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. This feature was mentioned in 83 illumin reviews.

Based on 75 illumin reviews. Provides features to allow scaling for large organizations.

Allows administrators to customize to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views. 75 reviewers of illumin have provided feedback on this feature.

Based on 75 illumin reviews. Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action.

Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world. This feature was mentioned in 68 illumin reviews.

As reported in 71 illumin reviews. Alerts marketer of the performance of particular campaigns.

Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges. This feature was mentioned in 45 illumin reviews.

Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges. 34 reviewers of illumin have provided feedback on this feature.

Provides the ability to stream audio ads on a variety of devices like desktop, mobile phones, over-the-top televisions, and smart speakers.

Ability to create a variety of audio ad formats, including standard ad spots, dynamic audio ads, podcast ads, companion ads, etc.

Ability to serve audio ads programmatically by connecting to a demand-side platform that supports audio formats.

Provides the ability to target listeners by age, gender, location, language, and even music or talk genre.

Provides reporting on performance metrics such as daily impressions, daily unique listeners reached, and daily number of clicks.

Provides a reporting dashboard to showcase overall campaign progress and mettrics like total spend, total impressions, and total listeners.

Ability to export dashboard reports on audio ad campaign performance.

Ability to track audio ad impressions by top music genres.

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives