--- title: Brevo Reviews meta_title: 'Brevo Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 2768 reviews by the users' company size, role or industry to find out how Brevo works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 2768 scale: '5' date_modified: '2026-10-17' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---

Brevo Reviews & Product Details

Pricing

Pricing provided by Brevo.

Free

Free

Brevo Reviews (2,768)

View 2 Video Reviews
Reviews

Brevo Reviews (2,768)

View 2 Video Reviews
4.5
2,768 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the ease of use and intuitive interface of Brevo, making it accessible for both beginners and experienced marketers. The platform's ability to manage email, SMS, and other campaigns from one place simplifies multichannel marketing efforts. However, some users note that the reporting features could be improved for deeper insights.

Pros & Cons

Generated from real user reviews
View All Pros and Cons
Search reviews
Filter Reviews
Clear Results
G2 reviews are authentic and verified.
Marco Adrian B.
MB
Marco Adrian B.
Software Developer
Small-Business (50 or fewer emp.)
"API-connected forms and list management keep campaigns simple"
4/5
What do you like best about Brevo?

I hook up the contact forms on client sites straight to Brevo through the API, so leads land in the right list without any manual step. Managing the lists from there and previewing emails before sending keeps campaigns simple to run. I also connected Brevo's MCP server to manage contacts and lists from an AI assistant instead of the dashboard, and it worked right away. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

Nothing has really bothered me. The only limit is the daily send cap on the free plan, but that's normal for a free tier and not a real complaint. Review collected by and hosted on G2.com.

Anand  P.
AP
Anand P.
Team Lead
Education Management
Mid-Market (51-1000 emp.)
"Simplifies Email Marketing, Needs UX Improvement"
3.5/5
What do you like best about Brevo?

I really like how Brevo Marketing Platform keeps email marketing and automation fairly simple, which makes it easier to manage with less effort. It also helps us solve the time consumption issue. The initial setup was easy, which I appreciated. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

One thing that could be improved is the overall user experience in some areas. A few features can take time to understand, especially when setting up automation or managing different campaign settings. I think automation setup could be more straightforward, for example, having a simpler step-by-step setup with clearer explanations of what each trigger and action does would make it easier. Review collected by and hosted on G2.com.

Verified User in E-Learning
UE
Verified User in E-Learning
Small-Business (50 or fewer emp.)
"Intuitive, Reliable Email Marketing with Smart Scheduling and Automation"
4.5/5
What do you like best about Brevo?

I've been using Brevo for about two years, and, overall, it's been a positive experience. The email editor is intuitive and easy to work with, making it straightforward to build and schedule campaigns without a steep learning curve.

One feature I've especially appreciated is the ability to schedule emails to be sent at each recipient's best time, which helps optimize engagement without requiring extra effort on my part. The automation features have also been valuable for creating email sequences and reducing manual work.

I've found Brevo to be reliable and haven't experienced downtimes or software issues. The few times I've had to reach out to Brevo's customer service, I've been able to resolve them fairly easily. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

I wish the pricing was a little more small-business-friendly (single-person-owned company); I make it work because I haven't found any other service that meets as many of my needs as Brevo does. Review collected by and hosted on G2.com.

Verified User in Medical Devices
AM
Verified User in Medical Devices
Small-Business (50 or fewer emp.)
"Brevo Makes Email Design and List Management Effortless—With Top-Notch Support"
5/5
What do you like best about Brevo?

Brevo helps a lot in both designing the email and in managing subscription lists. Very affordable in terms of both working with them and budgets spent. The support is top notch, I get quick answers and fast resolutions. Didn`t use their in-built AI though, however we might try for massive holiday dispatch. Performance is easy to be tracked, and we somehow have a very low pressing on Unsubscribe button. We integrated Brevo with our local Artificial Intelligence CRM, and all of new customers fall straight into our mailing list without any hassle. My User Experience is great overall, 10/10. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

So far, no trouble in working with menu, deigns etc. All good Review collected by and hosted on G2.com.

Janine H.
JH
Janine H.
Digital Marketing Managerin
Small-Business (50 or fewer emp.)
"Email Marketing: Easy to use, clear, and reliable."
4.5/5
What do you like best about Brevo?

Email Marketing: Easy to use, clear, and reliable

I have been using Brevo for many years and am still very satisfied. The platform is intuitively designed, easy to use, and offers everything needed for professional email marketing.

After changing employers, I also introduced Brevo in my new company because I am convinced of the solution. In the meantime, other colleagues also use Brevo regularly and share my positive experiences. Overall, a clear recommendation for anyone looking for a powerful yet user-friendly marketing platform. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

The price could be a bit more attractive, but overall the price-performance ratio is right, and the features as well as the user-friendliness make up for it for me. Review collected by and hosted on G2.com.

Verified User in Computer Software
GC
Verified User in Computer Software
Small-Business (50 or fewer emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Secure and Reliable Email delivery for Login and MFA"
4.5/5
What do you like best about Brevo?

I find Brevo reliable for sending important system emails such as login, signup, and multi-factor authentication messages. Users receive their login and verification codes quickly, without noticeable delays, which helps keep the sign-in process smooth. The security features are impressive as well, especially the fact that API requests are only accepted from approved IP addresses, which helps prevent key misuse. Brevo’s fast and dependable email delivery is essential for timely user onboarding and for maintaining ongoing conversations. In addition, the developer documentation is well structured and makes setup straightforward when you follow the provided guide. The email templates are very helpful and user-friendly, and it’s easy to integrate as a third-party service. SMTP support is also strong compared to other options.The free tier was enough to develop and test before paying on volume. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

A few things could be better. The authorised IP allowlist is great for security, but it becomes a chore when our app is deployed on infrastructure with changing IPs. Review collected by and hosted on G2.com.

Verified User in Education Management
UE
Verified User in Education Management
Mid-Market (51-1000 emp.)
"Strong email list management and A/B testing, but deliverability diagnostics feel limited"
4.5/5
What do you like best about Brevo?

I like how Manage Email Lists keeps our subscribers well organized and makes it much easier to target the right audiences. Building and Personalizing Emails helps us create professional, engaging campaigns that reflect our voice and style without requiring extensive design work. A/B Testing is invaluable for comparing subject lines and content to see what resonates most, and it helps us refine our approach and improve overall campaign performance. Having email, text and other marketing channels in one platform has also made it easier for me to manage campaigns and keep communications organized. The A.I. helped me create email copy and come up with subject line ideas, which was useful for getting a campaign started quickly. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

The diagnostic tools feel fairly limited, which makes it hard to pinpoint the cause of deliverability issues and resolve them effectively. Some features felt less intuitive to navigate, and coordinating campaigns across channels can still take some manual effort. The A.I. suggestions were sometimes a bit generic, so it was a helpful starting point but didn’t replace the input of human editors. Review collected by and hosted on G2.com.

Litun N.
LN
Litun N.
Founder
Small-Business (50 or fewer emp.)
"Intuitive Drag-and-Drop Builder with Budget-Friendly Pricing"
5/5
What do you like best about Brevo?

What I like best about Brevo is its intuitive drag-and-drop email builder paired with generous, budget-friendly pricing. Setting up automated email campaigns, managing subscriber lists, and tracking delivery performance is straightforward and fast, even without technical expertise. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

As of my usecase I have not face any problem to dislike this product Review collected by and hosted on G2.com.

Bhavya D.
BD
Bhavya D.
Digital Marketing Manager
Small-Business (50 or fewer emp.)
"Brevo: Easy Email Campaigns with Solid Features at a Lower Price"
5/5
What do you like best about Brevo?

Brevo is an overall suite that offers solid functionality with less complexity and lower pricing.

Its email campaigns are easy to learn, set up, design, and analyze.

Domain setup is quick, and the audience segmentation is helpful when building email automation drip campaigns. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

The AI integration could be improved, and the output could be more helpful overall.

This isn’t a major dislike, but having more direct AI features built into the dashboard—especially while designing emails and creating campaigns—would make the experience smoother and more useful.

The performance tracking interface of the campaigns can be better and more explained. Review collected by and hosted on G2.com.

Verified User in Retail
IR
Verified User in Retail
Small-Business (50 or fewer emp.)
"Solid for managing contact attributes and segments, but APIs and imports feel limiting"
5/5
What do you like best about Brevo?

I like that one person can run the whole process from a screen in our internal portal, and Brevo can just receive our data. Each contact carries its own attributes (country, purchases, average ticket, last purchase date), and marketing builds the segments in Brevo on top of those. When a new segmentation is needed, we add a column instead of building a new file. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

The 10 MB limit per import call means a base of more than 300,000 contacts has to be split into batches, and we had to build that batching ourselves. Segments can be read through the API but not created, so every new segmentation still needs a manual step in Brevo's interface. Deliverability depends on the sending domain setup (SPF, DKIM, DMARC) and on IP reputation, and none of that can be seen or managed from the data side. Social media integration doesn't connect to our customer data, so it runs as a separate workflow. Also, multichannel isn't plug and play, it's a series of integrations that take time. Review collected by and hosted on G2.com.

Questions about Brevo? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

CB
Charuhas Bhadane
•
Last activity 9 months ago

Can I automate my funnel and send it to some people who didn't complete the survey.

4 Upvotes
1
Join the conversation
dev c.
DC
dev celeste
•
Last activity 2 months ago

Brevo Marketing Platform: ease of use and responsive support for an SMTP issue, same for you?

Pricing Options

Pricing provided by Brevo.

Free

Free

Starter

Starting at $8.08

Standard

Starting at $16.17
Brevo Comparisons
Brevo Features
Data Import & Export Tools
Integration APIs
A/B Testing
Basic Reporting
Email and Mobile Preview
Manage Email Lists
High-Volume Sending
Processing Time
Open Rate