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Brevo Reviews & Product Details

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Brevo Reviews (2,768)

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Reviews

Brevo Reviews (2,768)

View 2 Video Reviews
4.5
2,768 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the ease of use and intuitive interface of Brevo, making it accessible for both beginners and experienced marketers. The platform's ability to manage email, SMS, and other campaigns from one place simplifies multichannel marketing efforts. However, some users note that the reporting features could be improved for deeper insights.

Pros & Cons

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Delphine L.
DL
Delphine L.
Gérante de l'entreprise
Small-Business (50 or fewer emp.)
"Useful for segmenting and managing my campaigns, but CRM/list management remains confusing"
5/5
What do you like best about Brevo?

I love being able to manage lists by targets and sales objectives, because profiles are different and segmentation is important. Importing is also essential since these are important databases: being able to add them to lists and then exploit the data gives me a better overview of what works or not. The dashboard provides valuable information for this. Overall, segmentation and personalization have brought a significant improvement in the relevance of the campaigns. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

Despite all the sequencing, list management and CRM database management is sometimes complicated to understand, to be sure to target or avoid certain targets. I also tested AI to rework with proposals, but it doesn't match my expectations and editorial content. And I haven't used multiple channels, my clients use these other channels little and it could be seen as interference or hard selling. Review collected by and hosted on G2.com.

Preeti G.
PG
Preeti G.
Content Manager & Digital Marketer
Small-Business (50 or fewer emp.)
"Best Email Marketing Software"
4.5/5
What do you like best about Brevo?

I am using this tool from the last two years and it helped me to create effective email marketing campaigns easily and quickly. The drag and drop editor makes it simple to design your email marketing campaign without any technical knowledge. The platform gives you both free and paid plans, making a good option for beginners who just started to do email marketing. Also you can add unlimited contacts for email marketing. It also gives you multiple templates for email marketing that you can use again and again for future campaigns. The detailed campaign feature is amazing as they allow me to track metrics such as opens, unsubscribes and overall campaign performance. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

Its paid plans are too much expensive especially for startups and small businesses. More affordable plans make this tool more accessible. Overall it's an amazing platform for email marketing. Review collected by and hosted on G2.com.

Verified User in Computer & Network Security
UC
Verified User in Computer & Network Security
Small-Business (50 or fewer emp.)
"Detailed Analytics, Reliable Email Tracking, and Fair Pricing"
5/5
What do you like best about Brevo?

The most helpful thing about brevo is it gives very detailed analytics which are really helpful, it does proper tracking of emails, like opens, clicks, etc. And also tracks deliverability properly. Apart from this, their pricing is very fair, and for beginners they do have a free plan too which is very helpful. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

In functionality wise there is nothing that I dislike about brevo, but regarding UI and UX they had to do some improvements, like for a new beginner user its very difficult to find out the API key settings. Review collected by and hosted on G2.com.

Manik A.
MA
Manik A.
Sales Development Manager
Mid-Market (51-1000 emp.)
"Brevo Marketing Tool – Simple, Easy to Use and Effective for Email Campaigns"
4/5
What do you like best about Brevo?

What I like best about Brevo Marketing Platform is that the UI is very simple and easy to understand. I especially like the option to create a simple email and convert it into HTML with just one click. The campaign dashboard is also clean and easy to understand. Another useful feature is that when we check open and click reports, they open in a new tab, so it is easy to view the same campaign data while working. The value is good compared to what we are paying. Considering the features like bulk emailing, campaign management, tracking, and detailed reports, Brevo provides good value for money. It makes our sales and marketing outreach easier and saves a lot of time. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

There are some limitations in the platform. I have also faced some issues related to bounces and soft bounces, where the handling or reporting could be better. Sometimes the email alignment is not correct on the first attempt, but after making a few tweaks, it is usually achievable. Review collected by and hosted on G2.com.

Derek P.
DP
Derek P.
Author
Small-Business (50 or fewer emp.)
"Brevo Makes Transactional Emails Easy—Quick Setup, Great Value, Helpful Support"
5/5
What do you like best about Brevo?

Brevo makes it easy for business owners to send transactional emails to their customers and to their business staff. It's quick to set up, easy to understand, and it offers a considerable amount of free emails for the starter plan. I would recommend it for every site owner. I've used Brevo for years and it continues to provide value. In addition, the one time I had an issue, their support staff was quick to respond and helpful in resolving the issue. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

I can't think of anything that I dislike about Brevo. Their service does what the company promises it will do. Review collected by and hosted on G2.com.

Joshua T.
JT
Joshua T.
VP
Small-Business (50 or fewer emp.)
"Intuitive Platform with Responsive Customer Success"
5/5
What do you like best about Brevo?

What we like about the Brevo platform is that it is intuitive to use and meets our needs as a growing small business that is wanting to bring in-house more and more of our marketing. The customer success team has been very responsive, and the knowledge base that the team created is actually useful for us. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

So far, we aren't having any issues with the platform. We're going to be increasing our usage in the months ahead, and we'll update this review if anything comes up. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Verified User in Retail
Mid-Market (51-1000 emp.)
"Email marketing"
4.5/5
What do you like best about Brevo?

Email marketing

Brevo is a useful and easy-to-use email marketing platform for managing B2B email campaigns.

The campaign management and reporting functions are helpful, especially for checking delivery, open rates, and clicks. The email editor is also easy to use, and designing email layouts is simple with the drag-and-drop option. It allows us to create professional-looking emails without needing advanced technical skills.

The interface is relatively easy to understand, and it is convenient to manage contacts and create email campaigns.

Overall, Brevo is a practical and user-friendly solution for businesses that need an email marketing platform. Brevo works well with our existing marketing workflow, including Excel, our customer database. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

Email marketing

Japanese is not available as a user interface language, which can be inconvenient for Japanese users. Also, when the contact limit is exceeded, the plan may be upgraded automatically. I would prefer to receive a notification first and confirm the upgrade before it takes effect. Review collected by and hosted on G2.com.

CC
Carlos C.
Owner/CEO, Developer
Small-Business (50 or fewer emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Excellent Service, Solid API, and a Generous Free Tier and Email marketing"
5/5
What do you like best about Brevo?

Brevo has excellent service, a generous free tier that allows me to do all of the development that I need to do before launching my application. The API is solid and, so far, support has been very responsive. I am Using Brevo for the SaaS platform that I building and all tenants will use Brevo for their email and marketing needs via the API. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

This is not a "dislike", at all. But Brevo is a fairly feature rich service and can sometimes be a little difficult to find the information necessary to make the platform work as required. But ultimately, support is always there to point me in the right direction. Review collected by and hosted on G2.com.

Mike P.
MP
Mike P.
Principal
Small-Business (50 or fewer emp.)
"Cost-Effective, User-Friendly CRM and Email Tool"
5/5
What do you like best about Brevo?

I use Brevo Marketing Platform as a basic CRM and for sending out email campaigns and newsletters to my clients. One of the best features is its cost-effectiveness and ease of use. It doesn't take much to get things set up, and many items are intuitive. I like that it integrates well with other applications, like Go HighLevel and make.com, making the workflow very easy and effortless. The platform's AI does a very good job too. The setup was simple and quick, taking only minutes to get the initial parts ready and about an hour for the detailed setup without needing support. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

I don't have any dislikes Review collected by and hosted on G2.com.

Chirag M.
CM
Chirag M.
Lead - Tech and AI Automation
Information Technology and Services
Mid-Market (51-1000 emp.)
"Powerful AI agents and simpler email/SMS multichannel marketing in Brevo"
4.5/5
What do you like best about Brevo?

I like that Brevo offers some very powerful AI agents in the platform. One of them understands customers and their behaviors and groups them accordingly, and the writing assistant and automation creation (just based on me writing a few sentences to describe it) are really helpful for managing leads/customers. Managing email and SMS from one platform was very simple, and overall it simplified the processes for each channel. Review collected by and hosted on G2.com.

What do you dislike about Brevo?

WhatsApp took a bit of time and understanding for the marketing purpose on WhatsApp. Review collected by and hosted on G2.com.

Questions about Brevo? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

CB
Charuhas Bhadane
•
Last activity 9 months ago

Can I automate my funnel and send it to some people who didn't complete the survey.

4 Upvotes
1
Join the conversation
dev c.
DC
dev celeste
•
Last activity 2 months ago

Brevo Marketing Platform: ease of use and responsive support for an SMTP issue, same for you?

Pricing Options

Pricing provided by Brevo.

Free

Free

Starter

Starting at $8.08

Standard

Starting at $16.17
Brevo Comparisons
Brevo Features
Data Import & Export Tools
Integration APIs
A/B Testing
Basic Reporting
Email and Mobile Preview
Manage Email Lists
High-Volume Sending
Processing Time
Open Rate