
I love being able to manage lists by targets and sales objectives, because profiles are different and segmentation is important. Importing is also essential since these are important databases: being able to add them to lists and then exploit the data gives me a better overview of what works or not. The dashboard provides valuable information for this. Overall, segmentation and personalization have brought a significant improvement in the relevance of the campaigns. Review collected by and hosted on G2.com.
Despite all the sequencing, list management and CRM database management is sometimes complicated to understand, to be sure to target or avoid certain targets. I also tested AI to rework with proposals, but it doesn't match my expectations and editorial content. And I haven't used multiple channels, my clients use these other channels little and it could be seen as interference or hard selling. Review collected by and hosted on G2.com.


