---
title: Bloomberg Second Measure Reviews
meta_title: 'Bloomberg Second Measure Reviews 2026: Details, Pricing, & Features |
  G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Bloomberg Second Measure works for a business like yours.
aggregate_rating:
  rating_value: 3.5
  review_count: 2
  scale: '5'
date_modified: '2026-06-14'
parent_category:
  name: E-Commerce
  url: https://www.g2.com/categories/e-commerce
---

# Bloomberg Second Measure Reviews
**Vendor:** Second Measure  
**Category:** [E-Commerce Analytics Software](https://www.g2.com/categories/e-commerce-analytics)  
**Average Rating:** 3.5/5.0  
**Total Reviews:** 2
## About Bloomberg Second Measure
Bloomberg Second Measure's new and exclusive transaction dataset gives investors valuable insights into company performance and consumer trends—with unparalleled speed. • Panel of 20+ million U.S. consumers • 3-day lag • Coverage list of thousands of public and private companies • 6 years of spending history




## Bloomberg Second Measure Reviews
  ### 1. Good data until it's not

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 11, 2019

**What do you like best about Bloomberg Second Measure?**

The data is useful for competitive insights. Data seems to be directionally accurate. 

**What do you dislike about Bloomberg Second Measure?**

Second Measure is very expensive. There's also a long lag time. One pain point is that I have to download the data and process it in a separate Excel sheet my team created every time we want to update our intelligence. It's not super accurate, so we have to manually process and there's no automated way to do this without sharing our data with them. However, the biggest pain point I've encountered is that account managers are not very responsive and don't take ownership over the data they provide.

**What problems is Bloomberg Second Measure solving and how is that benefiting you?**

Competitive insights, understanding where they operate and market share. The data Second Measure provides allows us to improve our own strategy.

  ### 2. Good Analytical Insight

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Wholesale | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 31, 2018

**What do you like best about Bloomberg Second Measure?**

What I like best about Second measure is that it is a tool that allows you to benchmark your company vs competitors. This gives us a chance to see what we're doing good and what we could be doing better. 

**What do you dislike about Bloomberg Second Measure?**

Sometimes there isn't comprehensive information on certain industries/companies

**What problems is Bloomberg Second Measure solving and how is that benefiting you?**

Identifying competitors
Discovering marketplace temperature
Benchmarking ourselves vs. competition. 


## Bloomberg Second Measure Discussions
  - [What is Bloomberg Second Measure used for?](https://www.g2.com/discussions/what-is-bloomberg-second-measure-used-for)

- [View Bloomberg Second Measure pricing details and edition comparison](https://www.g2.com/products/bloomberg-second-measure/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-09+20%3A43%3A30+-0500&secure%5Bsession_id%5D=c6d45219-17c6-4ce8-8f6c-5112641e33df&secure%5Btoken%5D=452e8f82c39048305f21b6a76ab637ebe8fa30c6aa737ad0c807fcc1d7f22467&format=llm_user)

## Bloomberg Second Measure Features
**Analytics**
- Reports
- Dashboard
- Web Analytics
- Campaign Tracking
- Customer Demographics
- Predictive Analytics

**Data collection**
- Natural Language Processing (NLP)
- Data Sources
- Custom Research Sources
- Lead Enrichment
- Advanced Data Collection

**Administration**
- Data Storage
- A/B Testing
- Integrations

**Segment Trending**
- Web
- Social
- Benchmarks
- Finance 

**Analysis**
- Custom Dashboards
- Reports
- Integrations

**Generative AI**
- AI Text Generation

**Platform**
- Search
- User, Role, And Access Management
- Mobile User Support
- Alerts
- Collaboration
- Compliance

**Agentic AI - E-Commerce Analytics**
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Market Intelligence**
- Cross-system Integration
- Proactive Assistance

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