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Brand24 Reviews & Product Details

Pricing

Pricing provided by Brand24.

Individual

$199.00
Per Month

Brand24 Integrations

(3)
Verified by Brand24

Brand24 Media

Brand24 Demo - Mentions tab
Get instant access to mentions about your product or brand across social, news, blogs, videos, forums, podcasts, reviews, and more.
Brand24 Demo - Summary
Get access to the most popular mentions (with the largest number of interactions).
Brand24 Demo - Analysis tab
Get access to the mentions from social media public profiles with the largest reach.
Brand24 Demo - Find influencers
Target top influencers in your industry to provide additional exposure for your company.
Brand24 Demo - Topic Analysis
Discover the most important topics and trends in your industry. Check your customers' expectations and the key communication channels for each topic.
Brand24 Demo - AI Insights
Access practical, GPT-powered recommendations for your brand.
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Brand24 Reviews (313)

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Reviews

Brand24 Reviews (312)

View 2 Video Reviews
4.6
313 reviews

Pros & Cons

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Manila B.
MB
Digital Marketing Strategist
Small-Business (50 or fewer emp.)
"Smart, reliable, and essential for Brand Monitoring"
What do you like best about Brand24?

What I like best about Brand24 is how easy it is to monitor mentions across the web and social media in real time. The dashboard is clean and intuitive, and the sentiment analysis is surprisingly accurate. I love being able to track not only direct brand mentions, but also related keywords and competitors, it gives me a full picture of how our brand is perceived online. The alerts and reports are extremely helpful for staying ahead of trends and potential issues. Review collected by and hosted on G2.com.

What do you dislike about Brand24?

The data from some social platforms can be limited due to API restrictions, and historical data access is restricted in the lower-tier plans. Also, while the interface is clean, it could benefit from a bit more customization when it comes to filtering and visualizing large amounts of data. That said, it still delivers great value overall. Review collected by and hosted on G2.com.

Ewa T.
ET
Digital Media Specialist
Mid-Market (51-1000 emp.)
"Everyday Tool for Brand Management"
What do you like best about Brand24?

Brand24 enables fast and clear monitoring of brand mentions, as well as efficient verification of the context and sentiment of published content. The tool works perfectly as a daily overview of the most important information and opinions about the brand, allowing teams to start the day with an up-to-date view of the brand’s media presence. Review collected by and hosted on G2.com.

What do you dislike about Brand24?

A limitation of Brand24 is the lack of comprehensive social media monitoring. The tool does not capture all user comments, does not analyze visual content (images), and does not detect product placements in video materials, which may result in an incomplete view of the brand’s presence across social media. Review collected by and hosted on G2.com.

Response from Marlena Stremler of Brand24

Thanks for the thoughtful review! We’re glad Brand24 helps you quickly monitor mentions, understand context and sentiment, and start the day with a clear, up-to-date view of your brand’s media presence.

YT
Director Digtal
Mid-Market (51-1000 emp.)
"Powerful AI Assistant and Effective Monitoring of Mentions"
What do you like best about Brand24?

Collecting mentions from various digital platforms already represents a great achievement by Brand24. However, the AI Brand Assistant stands out as an extremely powerful engine that helps us streamline processes and focus our strategies, generating valuable insights from the data obtained. Additionally, its multiple functionalities allow us, as an advertising agency, to create more strategic reports. Review collected by and hosted on G2.com.

What do you dislike about Brand24?

One of the things I don't like is that, being in Latin America, the time differences with the operational headquarters of Brand24 affect the agility in communication with my contacts. For this reason, I don't feel that the responses are as quick as I would like. Review collected by and hosted on G2.com.

Response from Marlena Stremler of Brand24

Appreciate the thoughtful feedback! We’re glad Brand24 and the AI Brand Assistant help you streamline analysis, generate valuable insights, and deliver more strategic social listening for your clients.

Kelly T.
KT
"Efficient Data Synthesis, Needs Better Customization"
What do you like best about Brand24?

I like the comparison tool and AI brand assistant in Brand24, which are great for getting an immediate snapshot of what we're looking for. The comparison tool allows us to quickly compare our client's brand with their competitors, influencers, and industry bodies. The AI brand assistant helps with synthesizing data and highlighting opportunity gaps for our recommendations. Review collected by and hosted on G2.com.

What do you dislike about Brand24?

It's frustrating that I have to keep setting filters for every project whenever I go to them. At a global / brief level we have been tasked with only looking at our region (Australia) for a set time period. I'd like to do this once during platform set-up. I also think that it would be handy when setting up projects that you should ask me to input my brand, my competitors, influencers and industry bodies and category search terms that we want to analyze. You could then set up the projects based on that and recommend a number of keywords for each of those things. I want to then group my projects into 'Competitors', 'Influencers' etc as opposed to having them in one long list. You could also have a tool that allows me to upload my brief, then recommend a project set up based on my brief. I also wanted to say that our brief was to analyze the previous year and we only found out after signing up that Brand24 only really collates data in real time (from project set up) as opposed to looking at historical data which was our brief from client. Review collected by and hosted on G2.com.

Response from Marlena Stremler of Brand24

Thanks for sharing this! We’re glad the comparison tool and AI Brand Assistant help you quickly analyze data and identify opportunity gaps.

Mahmoud E.
ME
Contractor
Information Technology and Services
Enterprise (> 1000 emp.)
"A Quick and Easy Way to Start Tracking Mentions"
What do you like best about Brand24?

I like how simple it was to sign up for the free trial and create my first project. You just enter the keywords you want to track, and it starts working right away. The dashboard is clean and easy to read. Review collected by and hosted on G2.com.

What do you dislike about Brand24?

It can take a little while for the tool to find and show the first mentions after you set up a project. Also, the analysis section has a lot of data, which could be a bit overwhelming for a beginner. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business (50 or fewer emp.)
"Everything you need to efficiently monitor online mentions for your brand"
What do you like best about Brand24?

Brand24 is an excellent tool with a truly customer-centric support team. Their staff are highly competent, friendly, and always ready to help — responses are quick, and any issues are resolved efficiently. The platform itself is clear, intuitive, and pleasant to use. PDF reports are generated within seconds and are immediately ready to share with clients, which is extremely convenient and saves valuable time. For anyone who needs a reliable tool to monitor online mentions of their company, I can wholeheartedly recommend Brand24. Review collected by and hosted on G2.com.

What do you dislike about Brand24?

The keywords we choose are crucial, and sometimes mentions appear that don’t actually relate to the company we’re monitoring. Fortunately, the AI context filter helps refine these mentions, ensuring we get 100% reliable data. Review collected by and hosted on G2.com.

Response from Marlena Stremler of Brand24

Thank you for such a detailed review! We’re glad Brand24 helps you efficiently monitor online mentions, save time with quick reporting, and make better-informed decisions. It’s great to hear our support team makes a difference too!

ZB
Management Consultant
Education Management
Small-Business (50 or fewer emp.)
"Effortless Insights and Timely Alerts with Brand24"
What do you like best about Brand24?

Brand24 gives me quick, believable snapshots of what is happening around without drowning me in noise,the dashboard is clean, alerts lands exactly when i need them, and the sentiment breakdown actually helps me understand context instead of just counting mentions. I use it almost everyday now to ease our online presence Review collected by and hosted on G2.com.

What do you dislike about Brand24?

Sometimes the volume of alerts can spike randomly, and i wish the filtering was a bit more intuitive when mentioning multiple projects at once. Review collected by and hosted on G2.com.

Response from Marlena Stremler of Brand24

Thanks for the feedback! It’s great to see Brand24 helping you cut through noise, understand context beyond raw mentions, and stay on top of brand conversations and signals in real time.

Anil kumar R.
AR
Associate Software Engineer
Mid-Market (51-1000 emp.)
""Powerful Social Listening and Brand Monitoring Tool""
What do you like best about Brand24?

Brand24 makes it very easy to track brand mentions in real time across social media, blogs, news sites, and forums. The sentiment analysis is accurate and helps us quickly identify positive and negative feedback. I also like the clean, intuitive dashboard and how easy it is to generate reports for internal stakeholders. The integrations with tools like Slack make collaboration seamless. Overall, it saves a lot of time and ensures we don’t miss important online conversations about our brand. Review collected by and hosted on G2.com.

What do you dislike about Brand24?

While the platform is excellent, there are a few areas that could be improved. Sometimes the data refresh can take longer than expected during peak times. The historical data access is limited in some pricing plans, which can be a drawback for long-term analysis. Also, deeper integrations with more third-party platforms (beyond the existing ones) would make the tool even more powerful. The sentiment detection, although good, can sometimes misclassify neutral comments. Review collected by and hosted on G2.com.

P. Barcikowski M.
PM
Head of the advertising department
Small-Business (50 or fewer emp.)
"Essential Tool for Effortless Brand Monitoring"
What do you like best about Brand24?

Brand24 is very helpful in my daily work. It allows me to efficiently track and manage brand mentions, social media conversations, and online discussions, which is essential for staying on top of trends and responding to customers in a timely manner. Review collected by and hosted on G2.com.

What do you dislike about Brand24?

There is nothing I dislike about Brand24. It meets my needs effectively and helps me stay organized and informed. Review collected by and hosted on G2.com.

Response from Marlena Stremler of Brand24

Thanks for sharing this! We’re glad Brand24 helps you stay on top of brand mentions and conversations — that kind of real-time awareness makes a huge difference.

Karthik B.
KB
System Administrator
Dairy
Small-Business (50 or fewer emp.)
"Good and Easy to use"
What do you like best about Brand24?

It is a user friendly tool. All the information's are displayed very well. Brand24 makes easy to track what people are saying about my brand online. Review collected by and hosted on G2.com.

What do you dislike about Brand24?

Sometimes the tool pick irrelevant information's and it leads to some confusion and takes some time, otherwise its good tool. Review collected by and hosted on G2.com.

Response from Marlena Stremler of Brand24

Thanks for the kind words! We’re glad you find Brand24 easy to use and helpful for tracking online conversations and responding quickly to customer feedback.

Pricing Options

Pricing provided by Brand24.

Individual

$199.00
Per Month

Team

$299.00
Per Month

Pro

$399.00
Per Month
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Brand24 Features
Report Customizability
Report Exporting
Competitor Analysis
Follower Analysis
Post Performance
Online Media
Keyword Targeting
Custom Feeds and Alerts
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