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At a Glance
Market Segments
Small-Business (62.6% of reviews)
Small-Business (42.8% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
StackAdapt
Star Rating
(829)4.7 out of 5
Market Segments
Small-Business (62.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about StackAdaptYahoo AdTech DSP
Star Rating
(179)3.6 out of 5
Market Segments
Small-Business (42.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Yahoo AdTech DSPSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Yahoo AdTech DSP has a lower star rating of 3.6 compared to StackAdapt's impressive 4.8, indicating a significant difference in overall user satisfaction.
- Reviewers mention that StackAdapt excels in ease of use with a score of 9.1, while Yahoo AdTech DSP lags behind at 7.4, making StackAdapt a more user-friendly option for everyday tasks.
- G2 users highlight that StackAdapt's quality of support is rated at 9.9, which is notably higher than Yahoo AdTech DSP's 7.9, suggesting that users may find better assistance and resources with StackAdapt.
- Users on G2 report that StackAdapt offers superior campaign optimization features, scoring 9.0 compared to Yahoo AdTech DSP's 7.6, which may lead to more effective advertising strategies.
- Reviewers mention that StackAdapt's targeting capabilities, particularly in retargeting and geo-targeting, are rated at 9.3 and 9.3 respectively, while Yahoo AdTech DSP scores lower at 8.1 and 8.3, indicating a more robust targeting functionality in StackAdapt.
- Users say that StackAdapt's machine learning optimization feature is rated at 9.0, significantly outperforming Yahoo AdTech DSP's 7.3, which may enhance campaign performance through better data-driven insights.
Pricing
Entry-Level Pricing
StackAdapt
No pricing availableYahoo AdTech DSP
No pricing availableFree Trial
StackAdapt
No trial information availableYahoo AdTech DSP
No trial information availableRatings
Meets Requirements
9.4
726
7.5
155
Ease of Use
9.1
713
7.4
155
Ease of Setup
9.2
582
7.2
78
Ease of Admin
9.2
541
7.1
75
Quality of Support
9.9
719
7.9
153
Has the product been a good partner in doing business?
9.8
553
7.6
79
Product Direction (% positive)
9.7
697
5.9
151
Features by Category
Channel Functionality
9.3
389
8.4
29
Platform Interoperability
8.7
257
Not enough data
Agentic AI - Display Advertising
8.1
40
Not enough data
8.4
39
Not enough data
8.6
39
Not enough data
8.5
39
Not enough data
8.4
39
Not enough data
8.5
39
Not enough data
Campaign Management
9.0
477
|
Verified
8.0
41
|
Verified
8.9
477
|
Verified
7.6
41
|
Verified
9.1
466
|
Verified
8.2
36
|
Verified
8.5
401
|
Verified
6.2
38
|
Verified
8.6
398
|
Verified
6.6
35
|
Verified
9.1
443
|
Verified
7.7
33
|
Verified
9.0
417
|
Verified
7.6
31
|
Verified
9.2
436
|
Verified
7.4
34
|
Verified
9.3
469
|
Verified
8.1
44
|
Verified
8.9
450
|
Verified
6.9
30
|
Verified
9.0
392
|
Verified
7.8
37
|
Verified
8.9
364
|
Verified
7.0
11
|
Verified
8.9
352
|
Verified
6.4
12
|
Verified
Targeting
9.4
477
|
Verified
7.8
37
|
Verified
9.3
462
|
Verified
8.1
38
|
Verified
9.2
464
|
Verified
8.3
38
|
Verified
9.3
456
|
Verified
7.4
28
|
Verified
Platform
8.7
387
|
Verified
7.4
28
|
Verified
8.7
446
|
Verified
6.7
39
|
Verified
9.2
444
7.6
37
|
Verified
9.3
464
|
Verified
8.0
42
|
Verified
9.2
398
|
Verified
7.6
34
|
Verified
8.9
406
|
Verified
6.8
36
|
Verified
8.9
397
|
Verified
7.2
30
|
Verified
8.9
354
|
Verified
7.9
30
|
Verified
8.7
397
|
Verified
6.9
33
|
Verified
Platform Interoperability
Not enough data
Not enough data
Mobile Functionality
Not enough data
7.4
17
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
9.0
477
|
Verified
8.0
41
|
Verified
8.9
477
|
Verified
7.6
41
|
Verified
9.1
466
|
Verified
8.2
36
|
Verified
8.5
401
|
Verified
6.2
38
|
Verified
8.6
398
|
Verified
6.6
35
|
Verified
9.1
443
|
Verified
7.7
33
|
Verified
9.0
417
|
Verified
7.6
31
|
Verified
9.2
436
|
Verified
7.4
34
|
Verified
9.3
469
|
Verified
8.1
44
|
Verified
8.9
450
|
Verified
6.9
30
|
Verified
9.0
392
|
Verified
7.8
37
|
Verified
8.9
364
|
Verified
7.0
11
|
Verified
8.9
352
|
Verified
6.4
12
|
Verified
Targeting
9.4
477
|
Verified
7.8
37
|
Verified
9.3
462
|
Verified
8.1
38
|
Verified
9.2
464
|
Verified
8.3
38
|
Verified
9.3
456
|
Verified
7.4
28
|
Verified
Mobile
Not enough data
8.1
13
8.9
364
|
Verified
7.0
11
|
Verified
8.9
352
|
Verified
6.4
12
|
Verified
Platform
8.7
387
|
Verified
7.4
28
|
Verified
8.7
446
|
Verified
6.7
39
|
Verified
9.2
444
7.6
37
|
Verified
9.3
464
|
Verified
8.0
42
|
Verified
9.2
398
|
Verified
7.6
34
|
Verified
8.9
406
|
Verified
6.8
36
|
Verified
8.9
397
|
Verified
7.2
30
|
Verified
8.9
354
|
Verified
7.9
30
|
Verified
8.7
397
|
Verified
6.9
33
|
Verified
Platform Interoperability
8.7
198
Not enough data
Video Functionality
9.2
375
8.2
19
Agentic AI - Video Advertising
8.5
26
Not enough data
8.6
26
Not enough data
8.5
26
Not enough data
8.7
26
Not enough data
8.4
26
Not enough data
8.5
26
Not enough data
Campaign Management
9.0
477
|
Verified
8.0
41
|
Verified
8.9
477
|
Verified
7.6
41
|
Verified
9.1
466
|
Verified
8.2
36
|
Verified
8.5
401
|
Verified
6.2
38
|
Verified
8.6
398
|
Verified
6.6
35
|
Verified
9.1
443
|
Verified
7.7
33
|
Verified
9.0
417
|
Verified
7.6
31
|
Verified
9.2
436
|
Verified
7.4
34
|
Verified
9.3
469
|
Verified
8.1
44
|
Verified
8.9
450
|
Verified
6.9
30
|
Verified
9.0
392
|
Verified
7.8
37
|
Verified
8.9
364
|
Verified
7.0
11
|
Verified
8.9
352
|
Verified
6.4
12
|
Verified
Targeting
9.4
477
|
Verified
7.8
37
|
Verified
9.3
462
|
Verified
8.1
38
|
Verified
9.2
464
|
Verified
8.3
38
|
Verified
9.3
456
|
Verified
7.4
28
|
Verified
Platform
8.7
387
|
Verified
7.4
28
|
Verified
8.7
446
|
Verified
6.7
39
|
Verified
9.2
444
7.6
37
|
Verified
9.3
464
|
Verified
8.0
42
|
Verified
9.2
398
|
Verified
7.6
34
|
Verified
8.9
406
|
Verified
6.8
36
|
Verified
8.9
397
|
Verified
7.2
30
|
Verified
8.9
354
|
Verified
7.9
30
|
Verified
8.7
397
|
Verified
6.9
33
|
Verified
Platform Basics
9.7
24
Not enough data
9.6
24
Not enough data
9.5
24
Not enough data
9.8
24
Not enough data
Platform Reporting
9.3
24
Not enough data
8.9
24
Not enough data
8.5
23
Not enough data
8.3
23
Not enough data
Agentic AI - Digital Audio Advertising
8.4
16
Not enough data
8.6
16
Not enough data
8.4
16
Not enough data
8.9
16
Not enough data
8.3
16
Not enough data
8.5
16
Not enough data
Demand Side Platforms
9.4
233
Not enough data
Agentic AI - Demand Side Platform (DSP)
8.5
35
Not enough data
8.5
37
Not enough data
8.6
37
Not enough data
8.8
37
Not enough data
8.4
37
Not enough data
8.5
37
Not enough data
Campaign Management
9.0
477
|
Verified
8.0
41
|
Verified
8.9
477
|
Verified
7.6
41
|
Verified
9.1
466
|
Verified
8.2
36
|
Verified
8.5
401
|
Verified
6.2
38
|
Verified
8.6
398
|
Verified
6.6
35
|
Verified
9.1
443
|
Verified
7.7
33
|
Verified
9.0
417
|
Verified
7.6
31
|
Verified
9.2
436
|
Verified
7.4
34
|
Verified
9.3
469
|
Verified
8.1
44
|
Verified
8.9
450
|
Verified
6.9
30
|
Verified
9.0
392
|
Verified
7.8
37
|
Verified
8.9
364
|
Verified
7.0
11
|
Verified
8.9
352
|
Verified
6.4
12
|
Verified
Targeting
9.4
477
|
Verified
7.8
37
|
Verified
9.3
462
|
Verified
8.1
38
|
Verified
9.2
464
|
Verified
8.3
38
|
Verified
9.3
456
|
Verified
7.4
28
|
Verified
Demand Side Platforms
9.0
369
|
Verified
7.2
12
|
Verified
8.9
359
|
Verified
6.5
8
|
Verified
9.2
369
|
Verified
7.3
8
|
Verified
Platform
8.7
387
|
Verified
7.4
28
|
Verified
8.7
446
|
Verified
6.7
39
|
Verified
9.2
444
7.6
37
|
Verified
9.3
464
|
Verified
8.0
42
|
Verified
9.2
398
|
Verified
7.6
34
|
Verified
8.9
406
|
Verified
6.8
36
|
Verified
8.9
397
|
Verified
7.2
30
|
Verified
8.9
354
|
Verified
7.9
30
|
Verified
8.7
397
|
Verified
6.9
33
|
Verified
Platform - Connected TV (CTV) Advertising Platforms
9.5
36
Not enough data
9.4
36
Not enough data
9.6
36
Not enough data
9.4
36
Not enough data
Campaign Management - Connected TV (CTV) Advertising Platforms
9.4
36
Not enough data
9.5
36
Not enough data
Agentic AI - Connected TV (CTV) Advertising Platforms
8.5
21
Not enough data
8.5
21
Not enough data
8.5
21
Not enough data
8.7
21
Not enough data
8.4
21
Not enough data
8.5
21
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
8.3
22
Not enough data
8.3
22
Not enough data
8.5
22
Not enough data
8.5
22
Not enough data
8.2
22
Not enough data
8.3
22
Not enough data
Categories
Categories
Shared Categories
StackAdapt and Yahoo AdTech DSP are categorized as Native Advertising, Cross-Channel Advertising, Demand Side Platform (DSP), Video Advertising, and Display Advertising
Unique Categories
StackAdapt is categorized as Connected TV (CTV) Advertising Platforms and Digital Audio Advertising
Yahoo AdTech DSP is categorized as Mobile Advertising
Reviews
Reviewers' Company Size
StackAdapt
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Yahoo AdTech DSP
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
57.9%
Financial Services
2.7%
Online Media
2.4%
Health, Wellness and Fitness
2.3%
Retail
2.1%
Other
32.5%
Marketing and Advertising
45.3%
Internet
7.0%
Retail
3.5%
Real Estate
2.3%
Management Consulting
2.3%
Other
39.5%
Alternatives
Discussions
How is StackAdapt different from other DSPs?
1 Comment
Official Response from StackAdapt
StackAdapt is not just an advertising platform, the software aims to solve brands’ biggest pain point – customer acquisition. In today’s saturated market,...Read more
Is the StackAdapt platform difficult to use?
1 Comment
Official Response from StackAdapt
No. The StackAdapt platform is known for usability. In addition to its intuitive user experience, they have a sophisticated onboarding process where your...Read more
How does StackAdapt fight fraud?
1 Comment
Official Response from StackAdapt
StackAdapt has four main methods of preventing ad fraud: 1) They block IP addresses of known server and web hosting providers that send non-human traffic; 2)...Read more
Yahoo AdTech DSP has no discussions with answers
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