# SE Ranking vs Surfer Comparison --- ## AI Generated Summary - **G2 reviewers report** that SE Ranking excels in providing comprehensive analytics tools, with users highlighting its ability to track keyword rankings in real time and conduct thorough competitor analysis. This makes it particularly valuable for digital marketing agencies looking to enhance their client services. - **Users say** that Surfer shines in content optimization, with features that help identify keyword gaps and improve overall content quality. Reviewers appreciate the integration with writing tools like Grammarly and Jasper, which enhances their workflow and content effectiveness. - **According to verified reviews** , SE Ranking has a significantly higher volume of recent feedback, indicating a more active user base and ongoing improvements. Users frequently mention its user-friendly interface and the ease of conducting keyword research and website audits. - **Reviewers mention** that while both tools have similar star ratings, SE Ranking's higher G2 Score reflects greater overall satisfaction among users. This suggests that SE Ranking may offer a more reliable experience for those seeking robust SEO tools. - **Users highlight** that Surfer's Content Editor is a standout feature, making it easier to organize and structure content. However, some users note that it requires additional tweaking after the auto-optimization feature, which can be a drawback for those seeking a more streamlined process. - **G2 reviewers indicate** that SE Ranking's support quality is consistently rated highly, with users appreciating the responsive assistance they receive. In contrast, while Surfer also has good support, the overall user experience with SE Ranking appears to be more favorable based on the volume of positive feedback. --- ## Frequently Asked Questions ### What is the difference between SE Ranking vs Surfer? SE Ranking and Surfer differ most clearly in their reviewer-cited strengths, with SE Ranking favored for AI-driven competitive and brand visibility tracking, and Surfer for content optimization and on-page SEO guidance. | [SE Ranking](https://www.g2.com/products/se-ranking/reviews) | [Surfer](https://www.g2.com/products/surfer-surfer/reviews) | | --- | --- | | 4.7/5 (1,591 reviews) | 4.8/5 (546 reviews) | | Small-Business | Small-Business | | 9.3 | 9.4 | | 9.4 | 9.4 | | AI-driven competitive and brand visibility tracking | Content optimization and on-page SEO guidance | ### How do the pricing models of SE Ranking and Surfer compare? Surfer is rated higher for value, with reviewers expressing greater satisfaction with its pricing compared to SE Ranking. - **SE Ranking:** Reviewers frequently highlight SE Ranking's affordability and value for money, especially for small agencies and businesses, but note that feature limits and add-ons can increase costs as usage grows. - **Surfer:** Surfer receives consistent praise for its value in content optimization, though several reviewers mention that its pricing is on the higher side, especially for entry-level users, and that the credit system can be restrictive. - **Switching reasons:** Reviewers switching to SE Ranking cite better value for money and a broader feature set compared to previous tools. ### What are the best alternatives to SE Ranking and Surfer? The top three alternatives to SE Ranking and Surfer are Semrush, Similarweb, and Ahrefs. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [SE Ranking](https://www.g2.com/products/se-ranking/reviews) | 4.7/5 (1,591) | Small-Business | Affordable, strong value for money | AI-driven competitive and brand visibility tracking | | [Surfer](https://www.g2.com/products/surfer-surfer/reviews) | 4.8/5 (546) | Small-Business | Higher cost, strong content optimization value | Content optimization and on-page SEO guidance | | [Semrush](https://www.g2.com/products/semrush/reviews) | 4.4/5 (4,027) | Small-Business | — | Comprehensive SEO toolkit and competitive analysis | | [Similarweb](https://www.g2.com/products/similarweb/reviews) | 4.4/5 (1,179) | Mid-Market | — | Market intelligence and web traffic analytics | | [Ahrefs](https://www.g2.com/products/ahrefs/reviews) | 4.5/5 (713) | Small-Business | — | Backlink analysis and keyword research | ### Which SEO Tools features should I prioritize when comparing SE Ranking and Surfer? Buyers comparing SE Ranking and Surfer should prioritize Keyword Research, Content Optimization, Competitive Analysis, AI Visibility Tracking, and Integration capabilities. - **Keyword Research:** SE Ranking is frequently cited for keyword research capabilities; Surfer receives 2 all-time mentions for keyword research. - **Content Optimization:** Surfer is cited 10 times for SEO Optimization and 13 times for Content Creation; SE Ranking is not cited for content optimization in reviewer themes. - **Competitive Analysis:** SE Ranking is consistently praised for AI-driven competitor research and brand visibility tracking; Surfer is not cited for this area. - **AI Visibility Tracking:** SE Ranking is repeatedly highlighted for AI Answer Visibility Tracking and Brand Mention Tracking; Surfer is not cited for AI visibility features. - **Integrations:** SE Ranking integrates with Make (278 all-time mentions) and Google Analytics (36 all-time mentions); Surfer integrates with Jasper (22 all-time mentions). ### What are the pros and cons of SE Ranking vs Surfer? SE Ranking's headline strength is AI-driven competitive and brand visibility tracking, while Surfer's is content optimization and on-page SEO guidance. - **SE Ranking strengths:** Reviewers highlight AI-driven competitor research, brand mention tracking, and prompt-based AI visibility monitoring. - **SE Ranking trade-offs:** Limited features (15 all-time mentions), platform limitations (4), poor interface design (4), subscription issues (4), usage limitations (4), platform compatibility (2), time issues (2), user accessibility (2), limited timeframe configuration (1), mobile accessibility (1). - **Surfer strengths:** Content creation (13 all-time mentions), SEO optimization (10), ease of use (8), SEO improvement (7), time saving (4), user-friendly (4), audit features (3), intuitive (3), SEO knowledge (3), topic discovery (3), valuable insights (3), AI features (2), content editing (2), keyword research (2). - **Surfer trade-offs:** Credit issues (5 all-time mentions), high costs (5), high pricing (3), limited features (3), keyword issues (2), keyword research (2). ### Is SE Ranking or Surfer better for small businesses? SE Ranking is the better fit for small businesses, as both products' largest reviewer segment is Small-Business, but SE Ranking receives more frequent praise for affordability and value for money in this segment. - **SE Ranking:** Small-Business is the largest segment, with reviewers consistently citing affordability, value for money, and suitability for small agencies and businesses. - **Surfer:** Small-Business is also the largest segment, with reviewers noting ease of use and content optimization value, but several mention higher pricing as a concern for smaller teams. ### Which SEO Tools platform has better integrations? SE Ranking is favored for integrations, with more reviewer-cited integration options and higher all-time mention counts. - **SE Ranking:** Integrates with Make (278 all-time mentions) and Google Analytics (36 all-time mentions). - **Surfer:** Integrates with Jasper (22 all-time mentions). ### How do SE Ranking and Surfer compare on customer support? SE Ranking and Surfer are rated at parity for Quality of Support, both scoring 9.4, with reviewers describing positive support experiences for both products. - **SE Ranking:** Reviewers consistently describe helpful, responsive, and caring support teams, with fast response times and ongoing product improvements. - **Surfer:** Reviewers highlight fast, responsive, and outstanding support, with several citing the support team as a key differentiator and mentioning positive experiences with issue resolution. ### Which is easier to implement, SE Ranking or Surfer? SE Ranking and Surfer are rated at parity for Ease of Setup, both scoring above 9.3, with reviewers describing straightforward and easy implementation for both products. - **SE Ranking:** Reviewers describe the platform as easy to set up, with intuitive onboarding and minimal setup challenges. - **Surfer:** Reviewers consistently mention that Surfer is easy to implement, with a straightforward setup process and quick adoption. ### Which product has better Keyword Research? SE Ranking is more frequently cited for Keyword Research, with reviewers consistently highlighting its keyword research capabilities, while Surfer receives fewer mentions for this feature. - **SE Ranking:** Frequently cited for keyword research in recent reviews, with reviewers praising its accuracy, breadth, and actionable insights for both content and SEO strategy. - **Surfer:** Receives 2 all-time mentions for keyword research, with reviewers noting it as a useful but secondary feature compared to its content optimization strengths. | | SE Ranking | Surfer | |---|---|---| | **Star Rating** | 4.7 out of 5 | 4.8 out of 5 | | **Total Reviews** | 1,606 | 546 | | **Largest Market Segment** | Small-Business (87.2% of reviews) | Small-Business (93.0% of reviews) | | **Entry Level Price** | Starting at $103.20 | Starting at $99.00 | --- ## Top Pros & Cons ### SE Ranking Pros: - Ease of Use (45 reviews) - Features (33 reviews) Cons: - Limited Features (15 reviews) - Expensive (14 reviews) ### Surfer Pros: - Content Creation (9 reviews) - SEO Optimization (8 reviews) Cons: - Credit Issues (4 reviews) - High Costs (4 reviews) --- ## Ratings Comparison | Rating | SE Ranking | Surfer | |---|---|---| | **Meets Requirements** | 9.2 (1209 reviews) | 9.3 (320 reviews) | | **Ease of Use** | 9.2 (1217 reviews) | 9.3 (326 reviews) | | **Ease of Setup** | 9.3 (920 reviews) | 9.4 (155 reviews) | | **Ease of Admin** | 9.2 (771 reviews) | 9.4 (124 reviews) | | **Quality of Support** | 9.4 (1146 reviews) | 9.4 (279 reviews) | | **Has the product been a good partner in doing business?** | 9.4 (752 reviews) | 9.5 (120 reviews) | | **Product Direction (% positive)** | 9.5 (1143 reviews) | 9.3 (280 reviews) | --- ## Pricing ### SE Ranking #### Entry-Level Pricing Plan: Core Price: Starting at $103.20 Description: SEO + GEO for marketing teams with repeatable delivery Key Features: - 10 projects & 1 manager seat - 2k keywords & 100 prompts to track daily - 50 domains in GEO research [Browse all 3 editions](https://www.g2.com/products/se-ranking/pricing) #### Free Trial Yes ### Surfer #### Entry-Level Pricing Plan: Standard Price: Starting at $99.00 Description: Align your team with a unified workflow and start growing your visibility in AI search. Key Features: - Generate, write, and optimize 360 documents with LLM and SERP-based insights - Track AI Visibility in ChatGPT with 25 AI Prompts - Collaborate with your team in one unified platform [Browse all 5 editions](https://www.g2.com/products/surfer-surfer/pricing) #### Free Trial Yes --- ## Features Comparison By Category ### Artificial Intelligence | Product | Score | Reviews | |---|---|---| | **SE Ranking** | N/A | N/A | | **Surfer** | N/A | N/A | #### Additional Functionality | Feature | SE Ranking | Surfer | |---|---|---| | **Tagging** | Not enough data | Not enough data | | **Natural Language Processing** | Not enough data | Not enough data | | **Data Extraction** | Not enough data | Not enough data | | **Multi-Language** | Not enough data | Not enough data | | **Predictive Analytics** | Not enough data | Not enough data | | **Drag & Drop** | Not enough data | Not enough data | | **Speech Recognition** | Not enough data | Not enough data | | **Reporting/Analytics** | Not enough data | Not enough data | | **Data Storage Management** | Not enough data | Not enough data | | **Virtual Personal Assistant (VPA)** | Not enough data | Not enough data | | **AI Copilot** | Not enough data | Not enough data | | **Customer Segmentation** | Not enough data | Not enough data | | **Collaboration Tools** | Not enough data | Not enough data | | **Data Import/Export** | Not enough data | Not enough data | | **Generative AI** | Not enough data | Not enough data | | **For eCommerce** | Not enough data | Not enough data | | **Role-Based Permissions** | Not enough data | Not enough data | | **Customizable Branding** | Not enough data | Not enough data | | **Search/Filter** | Not enough data | Not enough data | | **Monitoring** | Not enough data | Not enough data | | **Document Management** | Not enough data | Not enough data | | **API** | Not enough data | Not enough data | | **Data Visualization** | Not enough data | Not enough data | | **Trend Analysis** | Not enough data | Not enough data | | **Machine Learning** | Not enough data | Not enough data | | **Access Controls/Permissions** | Not enough data | Not enough data | | **Alerts/Escalation** | Not enough data | Not enough data | | **Performance Metrics** | Not enough data | Not enough data | | **Real-Time Data** | Not enough data | Not enough data | | **Third-Party Integrations** | Not enough data | Not enough data | | **Mobile App** | Not enough data | Not enough data | | **Multiple Data Sources** | Not enough data | Not enough data | | **For Sales Teams/Organizations** | Not enough data | Not enough data | | **Sentiment Analysis** | Not enough data | Not enough data | | **Activity Dashboard** | Not enough data | Not enough data | | **Chatbot** | Not enough data | Not enough data | | **Workflow Automation** | Not enough data | Not enough data | ### Generative AI | Product | Score | Reviews | |---|---|---| | **SE Ranking** | N/A | N/A | | **Surfer** | N/A | N/A | #### Additional Functionality | Feature | SE Ranking | Surfer | |---|---|---| | **Code Generation** | Not enough data | Not enough data | | **Text to Image** | Not enough data | Not enough data | | **Generative AI** | Not enough data | Not enough data | | **API** | Not enough data | Not enough data | | **Natural Language Processing** | Not enough data | Not enough data | | **Virtual Characters and Avatars** | Not enough data | Not enough data | | **Content Generation** | Not enough data | Not enough data | | **Personalization and Recommendation** | Not enough data | Not enough data | | **Conditional Generation** | Not enough data | Not enough data | | **Transformer Model** | Not enough data | Not enough data | | **Automated Image & Video Editing** | Not enough data | Not enough data | | **Interactive and Co-Creative Systems** | Not enough data | Not enough data | | **Text Summarization** | Not enough data | Not enough data | | **Data Augmentation** | Not enough data | Not enough data | | **Variation Autoencoder Models** | Not enough data | Not enough data | | **Adversarial Training** | Not enough data | Not enough data | | **Transfer Learning and Fine-tuning** | Not enough data | Not enough data | | **Simulation and Scenario Generation** | Not enough data | Not enough data | | **Creative Design** | Not enough data | Not enough data | | **AI Copilot** | Not enough data | Not enough data | | **Prompt Engineering** | Not enough data | Not enough data | | **Foundation Model** | Not enough data | Not enough data | ### Content Marketing | Product | Score | Reviews | |---|---|---| | **SE Ranking** | N/A | N/A | | **Surfer** | N/A | N/A | #### Content Creation | Feature | SE Ranking | Surfer | |---|---|---| | **Content Creation Tools** | Not enough data | Not enough data | | **Content Curation** | Not enough data | Not enough data | | **Buyer Personas** | Not enough data | Not enough data | | **Content Management** | Not enough data | Not enough data | | **Campaign Management** | Not enough data | Not enough data | | **SEO Management** | Not enough data | Not enough data | | **Workflow Management** | Not enough data | Not enough data | | **Template Management** | Not enough data | Not enough data | #### Optimization | Feature | SE Ranking | Surfer | |---|---|---| | **SEO** | Not enough data | Not enough data | | **A/B Testing** | Not enough data | Not enough data | | **Dashboards & Reporting** | Not enough data | Not enough data | | **Audience Targeting** | Not enough data | Not enough data | | **ROI Reporting** | Not enough data | Not enough data | #### Logistics | Feature | SE Ranking | Surfer | |---|---|---| | **Customizable Templated Workflows** | Not enough data | Not enough data | | **Internal Communication** | Not enough data | Not enough data | | **Version Control** | Not enough data | Not enough data | | **Editing and Approval Tools** | Not enough data | Not enough data | | **Distribution Features** | Not enough data | Not enough data | | **Social Media Integration** | Not enough data | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | | **Approval Process Control** | Not enough data | Not enough data | #### Additional Functionality | Feature | SE Ranking | Surfer | |---|---|---| | **Alerts/Notifications** | Not enough data | Not enough data | | **Publish Scheduling** | Not enough data | Not enough data | | **Email Marketing** | Not enough data | Not enough data | | **Content Library** | Not enough data | Not enough data | | **Conversion Tracking** | Not enough data | Not enough data | | **Generative AI** | Not enough data | Not enough data | | **AI Copilot** | Not enough data | Not enough data | | **Social Promotion** | Not enough data | Not enough data | | **Data Visualization** | Not enough data | Not enough data | | **Editorial Calendar** | Not enough data | Not enough data | | **Drag & Drop** | Not enough data | Not enough data | | **Campaign Analytics** | Not enough data | Not enough data | | **Campaign Planning** | Not enough data | Not enough data | | **Multi-Channel Campaigns** | Not enough data | Not enough data | | **Engagement Tracking** | Not enough data | Not enough data | | **Customizable Templates** | Not enough data | Not enough data | | **Reporting & Statistics** | Not enough data | Not enough data | | **Customizable Branding** | Not enough data | Not enough data | | **Categorization/Grouping** | Not enough data | Not enough data | | **Data Import/Export** | Not enough data | Not enough data | | **Filtering** | Not enough data | Not enough data | | **Activity Tracking** | Not enough data | Not enough data | | **Social Media Monitoring** | Not enough data | Not enough data | ### Local SEO | Product | Score | Reviews | |---|---|---| | **SE Ranking** | 8.7/10 | 394 | | **Surfer** | N/A | N/A | #### Local Search Optimization | Feature | SE Ranking | Surfer | |---|---|---| | **Rank Tracking** | 9.4 (350 reviews) ✓ Verified | Not enough data | | **Online Listings** | 8.7 (171 reviews) | Not enough data | | **Google My Business** | 8.5 (181 reviews) | Not enough data | | **Reputation Management** | Feature Not Available | Not enough data | | **Social Media Integration** | 7.9 (239 reviews) ✓ Verified | Not enough data | | **Dashboards and Reporting** | 9.1 (335 reviews) ✓ Verified | Not enough data | | **Web Traffic Reporting** | Not enough data | Not enough data | | **Conversion Tracking** | Not enough data | Not enough data | | **Click Tracking** | Not enough data | Not enough data | | **Pageview Tracking** | Not enough data | Not enough data | | **Content Management** | Not enough data | Not enough data | | **Advertising Management** | Not enough data | Not enough data | | **Campaign Management** | Not enough data | Not enough data | | **Link Management** | Not enough data | Not enough data | | **Listing Management** | Not enough data | Not enough data | | **SEO Management** | Not enough data | Not enough data | | **Reviews Management** | Not enough data | Not enough data | #### Additional Functionality | Feature | SE Ranking | Surfer | |---|---|---| | **AI Copilot** | Not enough data | Not enough data | | **Geo Rankings** | Not enough data | Not enough data | | **Landing Pages/Web Forms** | Not enough data | Not enough data | | **Localization Automation** | Not enough data | Not enough data | | **Bounce Rate Analysis** | Not enough data | Not enough data | | **Keyword Research Tools** | Not enough data | Not enough data | | **SEO Audit** | Not enough data | Not enough data | | **Campaign Analytics** | Not enough data | Not enough data | | **Generative AI** | Not enough data | Not enough data | | **Reporting/Analytics** | Not enough data | Not enough data | | **Backlink Monitoring** | Not enough data | Not enough data | | **Trend Analysis** | Not enough data | Not enough data | | **Alerts/Notifications** | Not enough data | Not enough data | | **Multi-Language** | Not enough data | Not enough data | | **Third-Party Integration** | Not enough data | Not enough data | | **Performance Metrics** | Not enough data | Not enough data | | **Competitive Analysis** | Not enough data | Not enough data | | **Multi-Location** | Not enough data | Not enough data | ### Competitive Intelligence | Product | Score | Reviews | |---|---|---| | **SE Ranking** | 8.5/10 | 164 | | **Surfer** | N/A | N/A | #### Platform Basics | Feature | SE Ranking | Surfer | |---|---|---| | **Centralized Platform** | 9.0 (149 reviews) | Not enough data | | **Web Tracking** | 9.1 (143 reviews) | Not enough data | | **Activity Tracking** | Not enough data | Not enough data | | **Keyword Tracking** | Not enough data | Not enough data | | **Engagement Tracking** | Not enough data | Not enough data | #### Agentic AI - Competitive Intelligence | Feature | SE Ranking | Surfer | |---|---|---| | **Autonomous Task Execution** | 8.3 (10 reviews) | Not enough data | #### Platform Data | Feature | SE Ranking | Surfer | |---|---|---| | **Product Details** | Feature Not Available | Not enough data | | **Customer Feedback & Reviews** | Feature Not Available | Not enough data | | **Channel Acquisition** | Feature Not Available | Not enough data | #### Platform Content | Feature | SE Ranking | Surfer | |---|---|---| | **Battlecards** | 8.0 (111 reviews) | Not enough data | #### Platform Reporting | Feature | SE Ranking | Surfer | |---|---|---| | **Customizable Dashboard** | 8.3 (127 reviews) | Not enough data | | **Benchmark Reporting** | Feature Not Available | Not enough data | | **Multiple Data Sources** | Not enough data | Not enough data | | **Web Traffic Reporting** | Not enough data | Not enough data | #### Additional Functionality | Feature | SE Ranking | Surfer | |---|---|---| | **Real-Time Data** | Not enough data | Not enough data | | **Monitoring** | Not enough data | Not enough data | | **Campaign Analytics** | Not enough data | Not enough data | | **Customizable Reports** | Not enough data | Not enough data | | **Customer Profiles** | Not enough data | Not enough data | | **Campaign Management** | Not enough data | Not enough data | | **Generative AI** | Not enough data | Not enough data | | **Mobile Alerts** | Not enough data | Not enough data | | **Trend Analysis** | Not enough data | Not enough data | | **Data Visualization** | Not enough data | Not enough data | | **Forecasting** | Not enough data | Not enough data | | **Benchmarking** | Not enough data | Not enough data | | **Search/Filter** | Not enough data | Not enough data | | **AI Copilot** | Not enough data | Not enough data | | **Customer Segmentation** | Not enough data | Not enough data | | **Real Time Comparisons** | Not enough data | Not enough data | | **Website Monitoring** | Not enough data | Not enough data | | **Tagging** | Not enough data | Not enough data | | **Data Import/Export** | Not enough data | Not enough data | | **SEO Management** | Not enough data | Not enough data | | **Performance Metrics** | Not enough data | Not enough data | | **Reporting/Analytics** | Not enough data | Not enough data | | **Social Media Integration** | Not enough data | Not enough data | | **Third-Party Integrations** | Not enough data | Not enough data | | **Competitive Analysis** | Not enough data | Not enough data | | **Customizable Templates** | Not enough data | Not enough data | | **API** | Not enough data | Not enough data | | **Social Media Monitoring** | Not enough data | Not enough data | | **Real-Time Analytics** | Not enough data | Not enough data | | **Alerts/Notifications** | Not enough data | Not enough data | | **Sentiment Analysis** | Not enough data | Not enough data | | **Cost Analysis** | Not enough data | Not enough data | | **Custom Pricing Rules** | Not enough data | Not enough data | | **Discount Management** | Not enough data | Not enough data | | **Profitability Analysis** | Not enough data | Not enough data | | **Repricing engine** | Not enough data | Not enough data | | **Scenario Planning** | Not enough data | Not enough data | | **Dynamic Pricing** | Not enough data | Not enough data | | **Strategic Planning** | Not enough data | Not enough data | | **Multi-Currency** | Not enough data | Not enough data | | **Market Data Analysis** | Not enough data | Not enough data | | **Product Data Management** | Not enough data | Not enough data | | **Pricing Analytics** | Not enough data | Not enough data | | **Product Catalog** | Not enough data | Not enough data | | **Promotions Management** | Not enough data | Not enough data | | **Price List Management** | Not enough data | Not enough data | | **Automatic Adjustments** | Not enough data | Not enough data | | **Predictive Pricing Models** | Not enough data | Not enough data | | **Competitor Monitoring** | Not enough data | Not enough data | ### SEO Tools | Product | Score | Reviews | |---|---|---| | **SE Ranking** | 8.6/10 | 1012 | | **Surfer** | 8.2/10 | 260 | #### SEO Auditing & Monitoring | Feature | SE Ranking | Surfer | |---|---|---| | **SEO Alerting** | 8.7 (413 reviews) | 7.6 (165 reviews) | | **SEO Auditing** | 9.4 (384 reviews) | 9.2 (197 reviews) | | **SEO Change Tracking** | 9.3 (318 reviews) | 8.0 (163 reviews) | | **Technical SEO** | 9.0 (347 reviews) | 8.1 (166 reviews) | | **Engagement Tracking** | Not enough data | Not enough data | #### Agentic AI - SEO Tools | Feature | SE Ranking | Surfer | |---|---|---| | **Autonomous Task Execution** | 7.6 (26 reviews) | Not enough data | | **Multi-step Planning** | 7.6 (23 reviews) | Not enough data | | **Cross-system Integration** | 8.1 (29 reviews) | Not enough data | | **Adaptive Learning** | 7.4 (24 reviews) | Not enough data | | **Natural Language Interaction** | 7.4 (24 reviews) | Not enough data | | **Proactive Assistance** | 7.6 (24 reviews) | Not enough data | | **Decision Making** | 7.7 (24 reviews) | Not enough data | | **Third-Party Integrations** | 10.0 (5 reviews) | Not enough data | | **Multi-Language** | Not enough data | Not enough data | | **Social Media Integration** | Not enough data | Not enough data | | **Google Analytics Integration** | Not enough data | Not enough data | #### SEO Content & Rankings | Feature | SE Ranking | Surfer | |---|---|---| | **Link Building** | 8.2 (706 reviews) | 7.0 (173 reviews) | | **Keyword Research** | 8.9 (817 reviews) | 8.5 (239 reviews) | | **SERP Rank Tracking** | 9.3 (827 reviews) | 8.8 (40 reviews) | | **Localization** | 8.7 (416 reviews) | 8.1 (178 reviews) | | **Content Insights** | 8.4 (295 reviews) | 9.2 (214 reviews) | | **Customer Activity Tracking** | Not enough data | Not enough data | | **Click Tracking** | Not enough data | Not enough data | | **Referral Tracking** | Not enough data | Not enough data | | **Visitor Tracking** | Not enough data | Not enough data | | **Mobile Keywords** | Not enough data | Not enough data | | **Keyword Research Tools** | Not enough data | Not enough data | | **Keyword Tracking** | Not enough data | Not enough data | | **ROI Tracking** | Not enough data | Not enough data | #### SEO Reporting | Feature | SE Ranking | Surfer | |---|---|---| | **Competitor Analysis** | 9.0 (809 reviews) | 8.9 (227 reviews) | | **Data Visualization** | 9.1 (474 reviews) | 8.5 (204 reviews) | | **Custom Reports** | 8.6 (445 reviews) | 7.9 (161 reviews) | | **White Label** | 8.8 (349 reviews) | 7.5 (121 reviews) | | **Real-Time Data** | Not enough data | Not enough data | | **Trend Analysis** | 9.3 (9 reviews) | Not enough data | | **Scheduled/Automated Reports** | Not enough data | Not enough data | #### Generative AI | Feature | SE Ranking | Surfer | |---|---|---| | **AI Text Generation** | 7.6 (145 reviews) | 8.1 (59 reviews) | | **AI Text Summarization** | 7.8 (136 reviews) | 7.6 (55 reviews) | | **Generative AI** | Not enough data | Not enough data | #### Additional Functionality | Feature | SE Ranking | Surfer | |---|---|---| | **Retargeting** | Not enough data | Not enough data | | **API** | Not enough data | Not enough data | | **User Management** | Not enough data | Not enough data | | **Website Analytics** | Not enough data | Not enough data | | **Broken Link Discovery** | Not enough data | Not enough data | | **URL Shortener** | Not enough data | Not enough data | | **Social Media Monitoring** | Not enough data | Not enough data | | **Custom Domains** | Not enough data | Not enough data | | **Visual Analytics** | Not enough data | Not enough data | | **Backlink Management** | Not enough data | Not enough data | | **Collaboration Tools** | Not enough data | Not enough data | | **Customizable Branding** | Not enough data | Not enough data | | **Web Traffic Reporting** | Not enough data | Not enough data | | **For Marketing and Advertising** | Not enough data | Not enough data | | **AI Copilot** | Not enough data | Not enough data | | **Reporting/Analytics** | Not enough data | Not enough data | | **SEO Management** | Not enough data | Not enough data | | **Secure Data Storage** | Not enough data | Not enough data | | **Real-Time Analytics** | Not enough data | Not enough data | | **Activity Dashboard** | Not enough data | Not enough data | | **Campaign Management** | Not enough data | Not enough data | | **Geotargeting** | Not enough data | Not enough data | | **Link Editing** | Not enough data | Not enough data | | **URL Customization** | Not enough data | Not enough data | | **Data Import/Export** | Not enough data | Not enough data | | **Link Analytics** | Not enough data | Not enough data | | **Multi-Channel Marketing** | Not enough data | Not enough data | | **Campaign Scheduling** | Not enough data | Not enough data | | **Access Controls/Permissions** | Not enough data | Not enough data | | **WYSIWYG Editor** | Not enough data | Not enough data | | **Conversion Rate Optimization** | Not enough data | Not enough data | | **A/B Testing** | Not enough data | Not enough data | | **Localization Automation** | Not enough data | Not enough data | | **Multi-Location** | Not enough data | Not enough data | | **Content Management** | Not enough data | Not enough data | | **Alerts/Notifications** | Not enough data | Not enough data | | **Real-Time Notifications** | Not enough data | Not enough data | | **Dashboard** | Not enough data | Not enough data | | **Landing Pages/Web Forms** | Not enough data | Not enough data | | **Link Management** | Not enough data | Not enough data | | **Customizable Templates** | Not enough data | Not enough data | | **Real-Time Updates** | Not enough data | Not enough data | | **Monitoring** | 10.0 (14 reviews) | Not enough data | | **Audit Management** | Not enough data | Not enough data | | **Workflow Management** | Not enough data | Not enough data | | **Campaign Analytics** | Not enough data | Not enough data | | **Reporting & Statistics** | 9.0 (5 reviews) | Not enough data | | **Multi-Campaign** | Not enough data | Not enough data | | **Email Marketing** | Not enough data | Not enough data | | **Website Management** | Not enough data | Not enough data | | **Performance Management** | Not enough data | Not enough data | | **Backlink Monitoring** | Not enough data | Not enough data | | **Performance Metrics** | Not enough data | Not enough data | | **Advertising Management** | Not enough data | Not enough data | | **Content Personalization** | Not enough data | Not enough data | | **Issue Management** | Not enough data | Not enough data | | **Heatmaps** | Not enough data | Not enough data | | **Problem Area Alerts** | Not enough data | Not enough data | | **Widgets** | Not enough data | Not enough data | | **Multivariate Testing** | Not enough data | Not enough data | | **Behavior Analytics** | Not enough data | Not enough data | | **Audience Targeting** | Not enough data | Not enough data | | **Real-Time Reporting** | Not enough data | Not enough data | | **Customer Segmentation** | Not enough data | Not enough data | | **Product Recommendations** | Not enough data | Not enough data | | **Session Recording** | Not enough data | Not enough data | | **Mobile Friendly Test** | Not enough data | Not enough data | | **Drag & Drop** | Not enough data | Not enough data | ### Paid Search Intelligence | Product | Score | Reviews | |---|---|---| | **SE Ranking** | 8.6/10 | 52 | | **Surfer** | N/A | N/A | #### Platform Basics | Feature | SE Ranking | Surfer | |---|---|---| | **Benchmarking** | 8.7 (47 reviews) | Not enough data | | **Ad Creatives** | 8.0 (45 reviews) | Not enough data | | **Paid Search Data** | 8.6 (50 reviews) | Not enough data | #### Platform Data | Feature | SE Ranking | Surfer | |---|---|---| | **Alerts** | 8.7 (43 reviews) | Not enough data | | **Data Access** | 8.7 (45 reviews) | Not enough data | | **Web Traffic** | 8.6 (46 reviews) | Not enough data | | **Subdomains** | 8.6 (42 reviews) | Not enough data | #### Agentic AI - Operational Risk Management | Feature | SE Ranking | Surfer | |---|---|---| | **Proactive Assistance** | Not enough data | Not enough data | ### Synthetic Media | Product | Score | Reviews | |---|---|---| | **SE Ranking** | N/A | N/A | | **Surfer** | N/A | N/A | #### Audio | Feature | SE Ranking | Surfer | |---|---|---| | **Accents** | Not enough data | Not enough data | | **Voice Cloning** | Not enough data | Not enough data | | **Range of Tones** | Not enough data | Not enough data | | **Languages** | Not enough data | Not enough data | #### Video | Feature | SE Ranking | Surfer | |---|---|---| | **Closed Captions** | Not enough data | Not enough data | | **Avatar Quality** | Not enough data | Not enough data | | **Custom Avatars** | Not enough data | Not enough data | | **Video Editing Capabilities** | Not enough data | Not enough data | #### Image | Feature | SE Ranking | Surfer | |---|---|---| | **Text to Image** | Not enough data | Not enough data | | **Realism** | Not enough data | Not enough data | #### Text | Feature | SE Ranking | Surfer | |---|---|---| | **Text Optimization** | Not enough data | Not enough data | | **Range of Sentiments** | Not enough data | Not enough data | #### Platform | Feature | SE Ranking | Surfer | |---|---|---| | **Collaboration** | Not enough data | Not enough data | | **Speed of Generation** | Not enough data | Not enough data | #### Generative AI | Feature | SE Ranking | Surfer | |---|---|---| | **AI Text Generation** | Not enough data | Not enough data | | **AI Text Summarization** | Not enough data | Not enough data | | **AI Text-to-Image** | Not enough data | Not enough data | | **AI Text-to-Speech** | Not enough data | Not enough data | | **AI Image-to-Text** | Not enough data | Not enough data | | **AI Text-to-Video** | Not enough data | Not enough data | | **AI Text-to-3D** | Not enough data | Not enough data | | **AI Text-to-Music** | Not enough data | Not enough data | ### AI Content Detectors | Product | Score | Reviews | |---|---|---| | **SE Ranking** | N/A | N/A | | **Surfer** | N/A | N/A | #### Content - AI Content Detectors | Feature | SE Ranking | Surfer | |---|---|---| | **Batch File Scans** | Not enough data | Not enough data | | **Color-Coded Detection** | Not enough data | Not enough data | | **Content Dashboard** | Not enough data | Not enough data | | **API Integration** | Not enough data | Not enough data | | **Third-Party Integrations** | Not enough data | Not enough data | | **Language Detection** | Not enough data | Not enough data | | **Anomaly Detection** | Not enough data | Not enough data | #### AI Detection Model - AI Content Detectors | Feature | SE Ranking | Surfer | |---|---|---| | **Model Differentiation** | Not enough data | Not enough data | | **Human vs. AI Detection** | Not enough data | Not enough data | | **Multi-Component Model** | Not enough data | Not enough data | | **Generative AI** | Not enough data | Not enough data | | **Text Similarity Detection** | Not enough data | Not enough data | #### Monitoring - AI Content Detectors | Feature | SE Ranking | Surfer | |---|---|---| | **Real-time Content Monitoring** | Not enough data | Not enough data | | **AI Content Identification** | Not enough data | Not enough data | #### Additional Functionality | Feature | SE Ranking | Surfer | |---|---|---| | **Corporate/Business** | Not enough data | Not enough data | | **Neural Network Modeling** | Not enough data | Not enough data | | **Transfer Learning and Fine-tuning** | Not enough data | Not enough data | | **Image Capture** | Not enough data | Not enough data | | **API** | Not enough data | Not enough data | | **Content Generation** | Not enough data | Not enough data | | **Reporting/Analytics** | Not enough data | Not enough data | | **Comparison View** | Not enough data | Not enough data | | **Data Security** | Not enough data | Not enough data | | **Team Collaboration** | Not enough data | Not enough data | | **AI Copilot** | Not enough data | Not enough data | | **URL Scanning** | Not enough data | Not enough data | | **AI Humanizer** | Not enough data | Not enough data | | **Pattern Detection and Recognition** | Not enough data | Not enough data | | **Grammar Check** | Not enough data | Not enough data | | **Natural Language Processing** | Not enough data | Not enough data | | **For Law Enforcement Agencies** | Not enough data | Not enough data | | **Predictive Analytics** | Not enough data | Not enough data | | **Full Text Search** | Not enough data | Not enough data | | **Content Import/Export** | Not enough data | Not enough data | | **Multi-Language** | Not enough data | Not enough data | | **Search History** | Not enough data | Not enough data | | **AI/Machine Learning** | Not enough data | Not enough data | | **Real-Time Data** | Not enough data | Not enough data | | **Multimedia Support** | Not enough data | Not enough data | | **For Education** | Not enough data | Not enough data | | **Scoring** | Not enough data | Not enough data | | **Optical Character Recognition** | Not enough data | Not enough data | | **Natural Language Search** | Not enough data | Not enough data | | **Predictive Modeling** | Not enough data | Not enough data | ### Answer Engine Optimization (AEO) | Product | Score | Reviews | |---|---|---| | **SE Ranking** | 9.6/10 | 8 | | **Surfer** | N/A | N/A | #### AI Visibility & Tracking | Feature | SE Ranking | Surfer | |---|---|---| | **AI Mention Tracking** | 9.7 (5 reviews) | Not enough data | | **AI Search Ranking Insights** | 9.0 (5 reviews) | Not enough data | #### Sentiment & Brand Analysis | Feature | SE Ranking | Surfer | |---|---|---| | **AI Sentiment Monitoring** | Not enough data | Not enough data | | **AI Hallucination Detection** | Not enough data | Not enough data | #### Competitive Benchmarking | Feature | SE Ranking | Surfer | |---|---|---| | **Industry AI Sentiment Benchmarking** | Not enough data | Not enough data | | **Competitor AI Presence Comparison** | Not enough data | Not enough data | #### AI Content Optimization | Feature | SE Ranking | Surfer | |---|---|---| | **Semantic Optimization for AI Models** | Not enough data | Not enough data | | **AI-Driven Content Recommendations** | Not enough data | Not enough data | #### Reporting & Alerts | Feature | SE Ranking | Surfer | |---|---|---| | **Real-Time AI Mention Alerts** | Not enough data | Not enough data | | **AI Visibility Reporting** | 10.0 (6 reviews) | Not enough data | ### AI Search Visibility Optimization Tools | Product | Score | Reviews | |---|---|---| | **SE Ranking** | N/A | N/A | | **Surfer** | N/A | N/A | #### AI Content Structuring - AI Search Visibility Optimization tools | Feature | SE Ranking | Surfer | |---|---|---| | **AI-Optimized Content Structuring** | Not enough data | Not enough data | | **Schema & Structured Data Optimization** | Not enough data | Not enough data | | **AI-Readable Content Formatting** | Not enough data | Not enough data | | **LLM-Ready Content Preparation** | Not enough data | Not enough data | #### Semantic Optimization & Entity Intelligence - AI Search Visibility Optimization tools | Feature | SE Ranking | Surfer | |---|---|---| | **Entity Recognition & Mapping** | Not enough data | Not enough data | | **Knowledge Graph & Entity Linking** | Not enough data | Not enough data | | **Semantic Content Analysis** | Not enough data | Not enough data | | **Topic Authority Optimization** | Not enough data | Not enough data | | **Content Gap Analysis** | Not enough data | Not enough data | | **Sentiment Analysis** | Not enough data | Not enough data | | **Response Position Analysis** | Not enough data | Not enough data | | **Trend Analysis** | Not enough data | Not enough data | #### AI Retrieval Optimization - AI Search Visibility Optimization tools | Feature | SE Ranking | Surfer | |---|---|---| | **Passage & Chunk Optimization** | Not enough data | Not enough data | | **AI Citation Optimization** | Not enough data | Not enough data | | **Retrieval Readiness Analysis** | Not enough data | Not enough data | | **AI Query Matching Analysis** | Not enough data | Not enough data | | **Brand Entity Analysis** | Not enough data | Not enough data | #### AI Visibility Monitoring & Analytics - AI Search Visibility Optimization tools | Feature | SE Ranking | Surfer | |---|---|---| | **AI Citation Monitoring** | Not enough data | Not enough data | | **AI Answer Visibility Tracking** | Not enough data | Not enough data | | **Generative Search Performance Analytics** | Not enough data | Not enough data | | **Multi-Language Tracking** | Not enough data | Not enough data | | **Prompt Visibility Monitoring** | Not enough data | Not enough data | | **AI Crawler Analytics** | Not enough data | Not enough data | | **Reporting/Analytics** | Not enough data | Not enough data | #### Workflow & Platform Integrations - AI Search Visibility Optimization tools | Feature | SE Ranking | Surfer | |---|---|---| | **BI Integration** | Not enough data | Not enough data | | **BI Integration** | Not enough data | Not enough data | #### Additional Functionality | Feature | SE Ranking | Surfer | |---|---|---| | **AI Visibility Score** | Not enough data | Not enough data | | **Share of Voice (SoV)** | Not enough data | Not enough data | | **AI Content Scoring** | Not enough data | Not enough data | | **AI Traffic Attribution** | Not enough data | Not enough data | | **Prompt Organization** | Not enough data | Not enough data | | **Citation Intelligence** | Not enough data | Not enough data | | **AI Accessibility Audit** | Not enough data | Not enough data | | **White Label** | Not enough data | Not enough data | | **Change Simulation** | Not enough data | Not enough data | | **Schema Guidance** | Not enough data | Not enough data | | **LLMs Text File Management** | Not enough data | Not enough data | | **Multi-Platform AI Coverage** | Not enough data | Not enough data | | **API** | Not enough data | Not enough data | | **GEO-Optimized Content Creation** | Not enough data | Not enough data | | **Prompt Library** | Not enough data | Not enough data | | **Collaboration Tools** | Not enough data | Not enough data | | **Persona-Based Segmentation** | Not enough data | Not enough data | | **Multi-Brand Management** | Not enough data | Not enough data | | **SEO Management** | Not enough data | Not enough data | | **Misinformation Detection** | Not enough data | Not enough data | | **Real User Prompt Dataset** | Not enough data | Not enough data | | **Alerts/Notifications** | Not enough data | Not enough data | | **Competitive Benchmarking** | Not enough data | Not enough data | ### Content Analytics | Product | Score | Reviews | |---|---|---| | **SE Ranking** | 8.4/10 | 139 | | **Surfer** | N/A | N/A | #### Tools | Feature | SE Ranking | Surfer | |---|---|---| | **Contact Collection** | Feature Not Available | Not enough data | | **Audience Insights** | Feature Not Available | Not enough data | | **Social Sharing** | Feature Not Available | Not enough data | #### Metrics | Feature | SE Ranking | Surfer | |---|---|---| | **Entry and Exit Pages** | Feature Not Available | Not enough data | | **Sessions** | 8.8 (116 reviews) | Not enough data | | **Engagement** | Feature Not Available | Not enough data | | **Return** | Feature Not Available | Not enough data | | **Conversions** | Feature Not Available | Not enough data | | **Search Rank** | 9.3 (134 reviews) | Not enough data | #### Agentic AI - Content Analytics | Feature | SE Ranking | Surfer | |---|---|---| | **Autonomous Task Execution** | 8.3 (9 reviews) | Not enough data | | **Cross-system Integration** | 8.0 (9 reviews) | Not enough data | | **Adaptive Learning** | 8.0 (9 reviews) | Not enough data | | **Proactive Assistance** | 8.0 (9 reviews) | Not enough data | | **Decision Making** | 8.3 (9 reviews) | Not enough data | ### Local Marketing | Product | Score | Reviews | |---|---|---| | **SE Ranking** | N/A | N/A | | **Surfer** | N/A | N/A | #### Platform | Feature | SE Ranking | Surfer | |---|---|---| | **Internationalization** | Not enough data | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | | **Performance and Reliability** | Not enough data | Not enough data | | **Reporting and Dashboards** | Not enough data | Not enough data | | **Mobile User Support** | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [SEO Tools](https://www.g2.com/categories/seo-tools) **Unique to SE Ranking (6):** [Answer Engine Optimization (AEO) Tools](https://www.g2.com/categories/answer-engine-optimization-aeo), [AI Search Visibility Optimization Tools Software](https://www.g2.com/categories/ai-search-visibility-optimization-tools), [Local SEO Software](https://www.g2.com/categories/local-seo), [Competitive Intelligence Tools](https://www.g2.com/categories/competitive-intelligence), [Content Analytics Software](https://www.g2.com/categories/content-analytics), [Paid Search Intelligence Software](https://www.g2.com/categories/paid-search-intelligence) **Unique to Surfer (1):** [AI Content Detectors Software](https://www.g2.com/categories/ai-content-detectors) --- ## Reviewer Demographics ### By Company Size | Segment | SE Ranking | Surfer | |---|---|---| | **Small-Business** | 87.2% | 93.0% | | **Mid-Market** | 10.8% | 6.4% | | **Enterprise** | 2.0% | 0.6% | ### By Industry #### SE Ranking - **Marketing and Advertising:** 40.3% - **Internet:** 7.2% - **Information Technology and Services:** 6.0% - **Computer Software:** 4.5% - **Retail:** 3.2% - **Design:** 2.0% - **Leisure, Travel & Tourism:** 1.6% - **Consumer Goods:** 1.4% - **Online Media:** 1.3% - **Health, Wellness and Fitness:** 1.1% - **Other:** 31.3% #### Surfer - **Marketing and Advertising:** 36.9% - **Health, Wellness and Fitness:** 4.3% - **Computer Software:** 4.1% - **Information Technology and Services:** 3.9% - **Internet:** 3.9% - **Online Media:** 3.7% - **Writing and Editing:** 3.7% - **Financial Services:** 3.7% - **Retail:** 2.3% - **Leisure, Travel & Tourism:** 2.1% - **Other:** 31.3% --- ## Alternatives ### Alternatives to SE Ranking - [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (4041 reviews) - [Ahrefs](https://www.g2.com/products/ahrefs/reviews) — 4.5/5 stars (715 reviews) - [Similarweb](https://www.g2.com/products/similarweb/reviews) — 4.4/5 stars (1219 reviews) - [Serpstat](https://www.g2.com/products/serpstat/reviews) — 4.6/5 stars (466 reviews) - [Seobility](https://www.g2.com/products/seobility/reviews) — 4.6/5 stars (406 reviews) - [BrightEdge](https://www.g2.com/products/brightedge/reviews) — 4.4/5 stars (877 reviews) - [Conductor](https://www.g2.com/products/conductor/reviews) — 4.5/5 stars (809 reviews) - [Moz Pro](https://www.g2.com/products/moz-pro/reviews) — 4.3/5 stars (608 reviews) - [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4234 reviews) - [SpyFu](https://www.g2.com/products/spyfu/reviews) — 4.6/5 stars (518 reviews) ### Alternatives to Surfer - [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (4041 reviews) - [Ahrefs](https://www.g2.com/products/ahrefs/reviews) — 4.5/5 stars (715 reviews) - [RankIQ](https://www.g2.com/products/rankiq/reviews) — 4.9/5 stars (532 reviews) - [Frase.io](https://www.g2.com/products/frase-io/reviews) — 4.8/5 stars (310 reviews) - [MarketMuse](https://www.g2.com/products/marketmuse/reviews) — 4.6/5 stars (216 reviews) - [Yoast](https://www.g2.com/products/yoast-yoast/reviews) — 4.5/5 stars (203 reviews) - [Ubersuggest](https://www.g2.com/products/ubersuggest/reviews) — 4.2/5 stars (160 reviews) - [Scalenut](https://www.g2.com/products/scalenut/reviews) — 4.7/5 stars (315 reviews) - [Clearscope](https://www.g2.com/products/clearscope/reviews) — 4.9/5 stars (92 reviews) - [Moz Pro](https://www.g2.com/products/moz-pro/reviews) — 4.3/5 stars (608 reviews) --- ## Top Discussions ### SE Ranking - Title: [What is SE Ranking used for?](https://www.g2.com/discussions/what-is-se-ranking-used-for) — 4 comments, 9 upvotes > **Top comment:** "SEO Keyword Research, Rank Tracking, Competitor Monitoring." - Title: [Are you considering to partner with any AI writing tools or Wordpress plugins?](https://www.g2.com/discussions/are-you-considering-to-partner-with-any-ai-writing-tools-or-wordpress-plugins) — 2 comments, 1 upvote > **Top comment:** "yes, I'm using Wordtune. I'd love to propose AI writing tools to my clients. Essential is multilanguage." - Title: [Are there tutorials for fixing technical SEO issues?](https://www.g2.com/discussions/are-there-tutorials-for-fixing-technical-seo-issues) — 2 comments, 1 upvote > **Top comment:** "Hello. We create all sorts of educational content: how-tos, webinars, expert talks on YouTube https://www.youtube.com/c/SerankingCom, in-depth articles on..." - Title: [How to use SEranking for finding and tracking link building prospects?](https://www.g2.com/discussions/32676-how-to-use-seranking-for-finding-and-tracking-link-building-prospects) — 2 comments, 4 upvotes *(includes official response)* > **Top comment:** "Hi Karthika, and thanks for a nice question, we have 2 Tools for this process - Backlink Monitor and Backlink Checker. So you can first analyze any domain,..." - Title: [How do I get assistance in fixing errors I cant fix.](https://www.g2.com/discussions/how-do-i-get-assistance-in-fixing-errors-i-cant-fix) — 2 comments, 1 upvote > **Top comment:** "There are 3 ways of getting answers from them, Chat, e-Mail, or phone. I've tried the Chat and it took them less than 3 minutes to answer my questions." ### Surfer - Title: [how to write content](https://www.g2.com/discussions/how-to-write-content) — 2 comments, 1 upvote > **Top comment:** "Surfer make it so easy to use and improves content 100% Thanks Surfer, Pro Cars Woking www.procarswoking.com" - Title: [Can NLP be more clearly incorporated into the content editor?](https://www.g2.com/discussions/31556-can-nlp-be-more-clearly-incorporated-into-the-content-editor) — 2 comments, 1 upvote > **Top comment:** "Hello Nikolai! Great question :-) Traditional audit is based on the frequency and commonness of keywords among competitors. With NLP we pass the content to..." - Title: [How to measure ROI?](https://www.g2.com/discussions/how-to-measure-roi) — 1 comment, 1 upvote > **Top comment:** "1. Track visitor click-through rates: The first step in measuring ROI on SurferSEO is to track the number of visitors that click through to your website from..." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/se-ranking-vs-surfer-surfer)