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Compare Later Social and Oktopost 
Featured Products
At a Glance
Market Segments
Small-Business (83.5% of reviews)
Mid-Market (51.5% of reviews)
Entry-Level Pricing
$25.00 1 Social Set & User Per Month
No pricing available
Later Social
Star Rating
(346)4.5 out of 5
Market Segments
Small-Business (83.5% of reviews)
Pros & Cons
Entry-Level Pricing
$25.00 1 Social Set & User Per Month
Browse all 3 pricing plansOktopost
Star Rating
(143)4.4 out of 5
Market Segments
Mid-Market (51.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about OktopostSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Oktopost excels in providing a robust platform for managing social media accounts, with users highlighting its intuitive features for publishing and moderating content. One user noted the platform's effectiveness in building out reporting, making it a strong choice for brands focused on employee engagement and trackable growth.
- Users say Later Social shines in its visual scheduling capabilities, which allow for seamless coordination with calendars and content planning. Reviewers appreciate the simplicity of the platform, making it easy to manage multiple accounts and share posts for external review, which is particularly beneficial for users handling various businesses.
- According to verified reviews, Oktopost's customer support is frequently praised as exceptional, with users mentioning that assistance is readily available at every stage of the process. This level of support can be a significant advantage for enterprises looking for a reliable partner in their social media strategy.
- Reviewers mention that Later Social's analytics features are user-friendly and provide valuable insights into content performance. Users have found that the platform simplifies their day-to-day tasks by automating posts and ensuring consistency, which is crucial for maintaining an active social media presence.
- G2 reviewers highlight that while Oktopost is particularly strong in social analytics and reporting, it may not cater as effectively to small businesses compared to Later Social, which is designed with small-business needs in mind. This distinction can influence the choice for users based on their company size and specific requirements.
- Users report that both platforms have similar ease of use ratings, but Later Social edges out slightly in setup and administration, making it a more accessible option for users who may not be as tech-savvy. This ease of use is reflected in the positive feedback regarding its straightforward scheduling and content management features.
Pricing
Entry-Level Pricing
Later Social
Starter
$25.00
1 Social Set & User Per Month
For individuals
- Schedule up to 60 posts per profile
- AI content tools (5 AI credits /month)
- Platform analytics (Up to 3 months)
Oktopost
No pricing availableFree Trial
Later Social
Free Trial is available
Oktopost
No trial information availableRatings
Meets Requirements
8.6
234
8.6
108
Ease of Use
9.1
229
9.0
111
Ease of Setup
9.1
100
8.9
59
Ease of Admin
9.3
81
9.0
59
Quality of Support
8.8
166
9.2
103
Has the product been a good partner in doing business?
9.0
72
9.3
58
Product Direction (% positive)
8.6
213
9.1
107
Features by Category
Social Analytics
8.2(won by 0.7)
55
7.5
14
8.8(won by 1.0)
74
7.8
20
9.0(won by 0.4)
82
8.6
59
8.4(won by default)
41
Feature Not Available
8.3(won by 0.7)
49
7.6
43
8.7(won by 1.1)
34
7.6
9
8.7(won by 1.0)
25
7.7
10
Reports & Dashboards
8.5(won by 0.8)
55
7.7
38
8.6(won by 0.4)
59
8.2
56
8.9(won by 0.2)
68
8.7
50
8.0
26
8.2(won by 0.2)
10
Agentic AI - Social Media Analytics
5.7(won by default)
9
Not enough data
6.5(won by default)
9
Not enough data
6.7(won by default)
9
Not enough data
6.5(won by default)
9
Not enough data
6.7(won by default)
9
Not enough data
Content & Collaboration
9.3
139
9.2
16
9.0
141
8.8
17
7.7
86
8.5
12
7.3
45
8.7
13
8.6
102
8.6
16
7.6
62
9.4
12
Social Management
8.3
130
8.3
73
9.1
150
9.0
81
8.1
54
8.8
77
8.4
130
8.6
77
Feature Not Available
Feature Not Available
8.1
58
9.3
14
8.0
29
Not enough data
Agentic AI - Social Media Management
6.7
24
Not enough data
6.9
24
Not enough data
6.7
24
Not enough data
6.9
23
Not enough data
6.9
24
Not enough data
6.7
24
Not enough data
6.7
24
Not enough data
Content Sharing
Not enough data
10.0
12
|
Verified
Not enough data
9.7
11
|
Verified
Not enough data
9.5
10
|
Verified
Not enough data
9.4
8
|
Verified
Content Dashboard
Not enough data
9.6
8
|
Verified
Not enough data
8.3
8
|
Verified
Not enough data
8.9
9
|
Verified
Analytics
Not enough data
9.7
11
|
Verified
Not enough data
9.6
9
|
Verified
Not enough data
9.3
5
|
Verified
Not enough data
9.4
6
|
Verified
Platform
Not enough data
9.8
8
|
Verified
Not enough data
9.7
6
|
Verified
Not enough data
9.1
9
Not enough data
6.7
5
Agentic AI - Employee Advocacy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Listening
Not enough data
8.1
42
Not enough data
6.7
11
Not enough data
9.8
7
Not enough data
8.8
7
Not enough data
9.3
7
Not enough data
9.2
6
Agentic AI - Social Media Listening Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management & Analysis
Not enough data
8.3
14
Not enough data
8.3
45
Not enough data
9.8
10
Not enough data
9.1
9
Content
9.1
11
Not enough data
9.1
9
Not enough data
9.3
12
Not enough data
8.9
9
Not enough data
Engagement
8.5
10
Not enough data
8.5
11
Not enough data
8.8
11
Not enough data
8.7
9
Not enough data
9.1
9
Not enough data
Social Shopping
9.3
9
Not enough data
8.9
9
Not enough data
8.7
9
Not enough data
8.8
10
Not enough data
Analytics
8.6
11
Not enough data
9.5
10
Not enough data
8.9
11
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Later Social and Oktopost are categorized as Social Media Analytics, Social Media Suites, Social Media Management, and Social Media Listening Tools
Unique Categories
Later Social is categorized as Social Commerce Platforms
Oktopost is categorized as Employee Advocacy
Reviews
Reviewers' Company Size
Later Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Oktopost
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
16.8%
Health, Wellness and Fitness
6.7%
Retail
5.5%
Apparel & Fashion
4.6%
Photography
4.3%
Other
62.2%
Computer Software
29.4%
Marketing and Advertising
17.6%
Information Technology and Services
16.9%
Financial Services
6.6%
Internet
5.1%
Other
24.3%
Discussions
How to connect Facebook Page With the Instagram and enabling Auto Post on iNstagram and facebook
1 Comment
MD
Are you looking to connect your Facebook and Instagram to Later? I believe when you create an account, it connects to your social media accounts then. Here...Read more
What is later software?
1 Comment
JB
Later is a social media content management platform that can be used for multiple platforms but is specifically geared towards Instagram. Read more
Does your social media management platform integrate with Marketo?
1 Comment
Official Response from Oktopost
Absolutely yes! Otkopost is the only social media management and employee advocacy platform that has a native and approved Marketo integration. The...Read more
Does your social media management platform integrate with Pardot?
1 Comment
Official Response from Oktopost
Absolutely yes! The integration will automatically push all social engagement data (clicks, shares, likes, comments, etc.) to the correct leads within...Read more
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