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Compare Google Analytics 360 and Moz Pro

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At a Glance
Google Analytics 360
Google Analytics 360
Star Rating
(595)4.4 out of 5
Market Segments
Small-Business (50.5% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Google Analytics 360
Moz Pro
Moz Pro
Star Rating
(606)4.3 out of 5
Market Segments
Small-Business (58.1% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$49.00 1 User Per Month
Free Trial is available
Browse all 5 pricing plans

Google Analytics 360 vs Moz Pro

When assessing the two solutions, reviewers found Moz Pro easier to use, set up, and administer. Reviewers also preferred doing business with Moz Pro overall.

  • Reviewers felt that Google Analytics 360 meets the needs of their business better than Moz Pro.
  • When comparing quality of ongoing product support, reviewers felt that Moz Pro is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of Google Analytics 360 over Moz Pro.
Pricing
Entry-Level Pricing
Google Analytics 360
No pricing available
Moz Pro
Starter
$49.00
1 User Per Month
Browse all 5 pricing plans
Free Trial
Google Analytics 360
No trial information available
Moz Pro
Free Trial is available
Ratings
Meets Requirements
8.8
448
8.4
527
Ease of Use
8.1
451
8.6
530
Ease of Setup
8.0
196
8.8
323
Ease of Admin
8.4
188
8.9
248
Quality of Support
8.0
407
8.5
430
Has the product been a good partner in doing business?
8.4
184
8.9
238
Product Direction (% positive)
8.4
432
8.3
521
Features by Category
8.4
376
Not enough data
Metrics
8.7
324
Not enough data
8.5
332
Not enough data
8.5
322
Not enough data
8.6
304
Not enough data
8.4
298
Not enough data
8.4
304
Not enough data
8.2
303
Not enough data
8.4
310
Not enough data
8.2
286
Not enough data
Reporting
Feature Not Available
Not enough data
8.6
310
Not enough data
8.4
279
Not enough data
8.5
296
Not enough data
8.4
290
Not enough data
8.2
268
Not enough data
8.7
312
Not enough data
Other
8.5
300
Not enough data
8.4
305
Not enough data
8.3
290
Not enough data
8.6
302
Not enough data
8.5
267
Not enough data
8.2
248
Not enough data
8.3
266
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.5
244
Not enough data
8.2
243
Not enough data
8.6
293
Not enough data
8.6
293
Not enough data
8.9
130
Not enough data
User Identification
9.1
111
Not enough data
9.0
108
Not enough data
9.0
103
Not enough data
Tracking & Reporting
8.9
99
Not enough data
8.8
109
Not enough data
8.9
102
Not enough data
9.0
108
Not enough data
8.8
103
Not enough data
8.8
101
Not enough data
Metrics
9.0
33
Not enough data
8.6
32
Not enough data
8.6
33
Not enough data
8.5
33
Not enough data
8.6
33
Not enough data
Not enough data
7.0
480
SEO Auditing & Monitoring
Not enough data
8.1
246
Not enough data
8.4
232
Not enough data
Feature Not Available
Not enough data
8.1
232
Agentic AI - SEO Tools
Not enough data
5.6
28
Not enough data
5.7
27
Not enough data
5.8
28
Not enough data
6.3
29
Not enough data
6.1
28
Not enough data
5.8
28
Not enough data
5.8
28
SEO Content & Rankings
Not enough data
7.8
450
Not enough data
8.5
458
Not enough data
8.6
449
Not enough data
7.4
240
Not enough data
7.5
220
SEO Reporting
Not enough data
8.4
453
Not enough data
7.7
242
Not enough data
7.4
241
Not enough data
6.8
225
Generative AI
Not enough data
6.0
202
Not enough data
6.1
202
8.7
35
Not enough data
Metrics
9.0
33
Not enough data
8.6
32
Not enough data
8.6
33
Not enough data
8.5
33
Not enough data
8.6
33
Not enough data
Categories
Categories
Shared Categories
Google Analytics 360
Google Analytics 360
Moz Pro
Moz Pro
Google Analytics 360 and Moz Pro share no categories
Unique Categories
Google Analytics 360
Google Analytics 360 is categorized as Digital Analytics and Mobile App Analytics
Moz Pro
Moz Pro is categorized as SEO Tools
Reviews
Reviewers' Company Size
Google Analytics 360
Google Analytics 360
Small-Business(50 or fewer emp.)
50.5%
Mid-Market(51-1000 emp.)
30.8%
Enterprise(> 1000 emp.)
18.8%
Moz Pro
Moz Pro
Small-Business(50 or fewer emp.)
58.1%
Mid-Market(51-1000 emp.)
33.4%
Enterprise(> 1000 emp.)
8.5%
Reviewers' Industry
Google Analytics 360
Google Analytics 360
Marketing and Advertising
20.8%
Information Technology and Services
6.2%
Computer Software
5.1%
Retail
3.1%
Education Management
3.1%
Other
61.7%
Moz Pro
Moz Pro
Marketing and Advertising
30.4%
Information Technology and Services
8.8%
Computer Software
8.0%
Internet
7.3%
Retail
2.9%
Other
42.5%
Alternatives
Google Analytics 360
Google Analytics 360 Alternatives
Amplitude Analytics
Amplitude
Add Amplitude Analytics
Mixpanel
Mixpanel
Add Mixpanel
Adobe Analytics
Adobe Analytics
Add Adobe Analytics
Heap
Heap
Add Heap
Moz Pro
Moz Pro Alternatives
Semrush
Semrush
Add Semrush
SE Ranking
SE Ranking
Add SE Ranking
Similarweb
Similarweb
Add Similarweb
BrightEdge
BrightEdge
Add BrightEdge
Discussions
Google Analytics 360
Google Analytics 360 Discussions
What is next to do best.
2 Comments
Cale C.
CC
Using the social network for advertisingRead more
Iron
2 Comments
Salem S.
SS
The best ...Read more
Very good
2 Comments
Richie y.
RY
yes indeed cheersRead more
Moz Pro
Moz Pro Discussions
How to get audit report of my website?
3 Comments
Marcin P.
MP
You can do that with more affordable tools like https://seodity.com/seo-checkerRead more
What is Moz Pro used for?
2 Comments
Sean P.
SP
To determine how you're ranking for whatever keyword phrases you enter with insight as to why, including the actual rankings, crawl errors, links to your...Read more
What does Moz Pro do?
1 Comment
Miro M.
MM
Moz Pro helps users monitor, manage, and improve their website's online visibility in search engines. With Moz Pro, users can perform keyword research, track...Read more