# Copilot for Sales vs Gong Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Gong excels in user experience, with many praising its **seamless usability** and the ability to generate **AI call summaries** that save significant time while providing valuable insights. Users appreciate how easy it is to navigate and utilize its features effectively.
- **Users say** that Copilot for Sales offers a **user-friendly interface** with functions neatly organized, making it easy to understand and use. However, some users feel that it lacks the depth of insights provided by Gong, which may impact overall effectiveness in sales coaching and forecasting.
- **Reviewers mention** that Gong's implementation process is notably quick and intuitive, with many highlighting the **coaching aspects** and AI-driven insights that enhance their sales strategies. This contrasts with Copilot for Sales, where users have reported challenges with setup and configuration.
- **According to verified reviews** , Gong consistently receives high marks for its **quality of support** , with users noting responsive assistance and effective problem resolution. In comparison, while Copilot for Sales has decent support, some users feel it could be more proactive in addressing issues.
- **G2 reviewers highlight** Gong's superior performance in conversation intelligence, with a score that reflects its ability to provide actionable insights from sales calls. This feature is often cited as a game-changer for teams looking to improve their sales tactics, whereas Copilot for Sales lacks this specific capability.
- **Users report** that while Copilot for Sales integrates seamlessly with Microsoft 365 applications, which is a significant advantage for those already using that ecosystem, Gong's comprehensive analytics and forecasting tools are seen as more beneficial for driving sales performance overall.



| | Copilot for Sales | Gong | 
|---|---|---|
| **Star Rating** | 4.2 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 22 | 6,671 | 
| **Largest Market Segment** | Mid-Market (59.1% of reviews) | Mid-Market (69.4% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Copilot for Sales

Pros:
- Action Items (1 reviews)
- AI Summary (1 reviews)

Cons:
- Accuracy Issues (1 reviews)
- Dependency Issues (1 reviews)

### Gong

Pros:
- Helpful (301 reviews)
- Ease of Use (240 reviews)

Cons:
- Call Issues (119 reviews)
- Recording Issues (77 reviews)

---
## Ratings Comparison
| Rating | Copilot for Sales | Gong | 
|---|---|---|
  | **Meets Requirements** | 8.3 (20 reviews) | 9.4 (5096 reviews) | 
  | **Ease of Use** | 8.6 (21 reviews) | 9.3 (5158 reviews) | 
  | **Ease of Setup** | 7.7 (8 reviews) | 9.1 (1356 reviews) | 
  | **Ease of Admin** | 8.6 (6 reviews) | 9.1 (777 reviews) | 
  | **Quality of Support** | 8.7 (21 reviews) | 9.2 (3617 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.9 (6 reviews) | 9.3 (779 reviews) | 
  | **Product Direction (% positive)** | 9.4 (20 reviews) | 9.0 (4756 reviews) | 

---
## Pricing

### Copilot for Sales

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Gong

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Copilot for Sales** | 8.1/10 | 16 |
| **Gong** | 8.1/10 | 400 |

#### Lead Facilitation

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Customer-facing Chatbot** | 7.8 (13 reviews) | 7.1 (347 reviews) | 
| **Lead Qualification** | 8.3 (13 reviews) | 7.3 (341 reviews) | 
| **Lead Follow-up** | 8.8 (14 reviews) | 7.6 (347 reviews) | 
| **Meeting Scheduling ** | 8.2 (12 reviews) | 7.6 (346 reviews) | 

#### Organization

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Opportunity and Pipeline Management ** | 8.3 (15 reviews) | 8.3 (351 reviews) | 
| **Data Entry** | 8.4 (15 reviews) | 8.3 (346 reviews) | 
| **Integrations / APIs** | 8.1 (15 reviews) | 8.3 (344 reviews) | 

#### Performance Analysis

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Coaching ** | 7.9 (12 reviews) | 8.5 (347 reviews) | 
| **Peformance Tracking** | 8.1 (13 reviews) | 8.6 (353 reviews) | 

#### Sales Analysis

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **ROI Forecasting ** | 7.9 (14 reviews) | 7.7 (330 reviews) | 
| **Sales Forecasting ** | 8.1 (14 reviews) | 7.9 (337 reviews) | 

#### Generative AI

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **AI Text Generation** | 7.8 (9 reviews) | 8.6 (286 reviews) | 
| **AI Text Summarization** | 8.1 (9 reviews) | 8.9 (294 reviews) | 

#### Agentic AI - AI Sales Assistant

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (53 reviews) | 
| **Multi-step Planning** | Not enough data | 7.9 (52 reviews) | 
| **Cross-system Integration** | Not enough data | 8.3 (56 reviews) | 
| **Adaptive Learning** | Not enough data | 8.3 (53 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.2 (52 reviews) | 
| **Proactive Assistance** | Not enough data | 8.2 (53 reviews) | 
| **Decision Making** | Not enough data | 8.2 (54 reviews) | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **Copilot for Sales** | N/A | N/A |
| **Gong** | 8.0/10 | 142 |

#### Integrated Workflows

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Task Management** | Not enough data | 7.9 (106 reviews) | 
| **Email Tracking/Automation** | Not enough data | 8.0 (112 reviews) | 
| **Calls and Voice** | Not enough data | 8.4 (110 reviews) | 
| **Other Outreach Options ** | Not enough data | 7.3 (98 reviews) | 
| **CRM Integration** | Not enough data | 8.5 (111 reviews) | 
| **Calendar** | Not enough data | 8.4 (104 reviews) | 
| **Shared Records** | Not enough data | 8.5 (100 reviews) | 

#### Repeatability and Reportability

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Content Management** | Not enough data | 8.3 (102 reviews) | 
| **Workflow Management** | Not enough data | 8.1 (103 reviews) | 
| **Workflow Performance** | Not enough data | 8.0 (100 reviews) | 
| **Sales Coaching and Insights** | Not enough data | 8.5 (118 reviews) | 
| **Gamification** | Not enough data | 7.3 (97 reviews) | 

#### AI and Automation

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Lead Prioritization** | Not enough data | 7.8 (91 reviews) | 
| **Lead Scoring** | Not enough data | 7.7 (88 reviews) | 
| **Best Time of Day Scheduling** | Not enough data | 7.4 (88 reviews) | 
| **Buyer Intelligence** | Not enough data | 7.6 (87 reviews) | 
| **Machine Learning** | Not enough data | 8.0 (88 reviews) | 

#### Generative AI

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.2 (95 reviews) | 

#### Agentic AI - Sales Engagement

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (49 reviews) | 
| **Multi-step Planning** | Not enough data | 8.0 (48 reviews) | 
| **Cross-system Integration** | Not enough data | 8.2 (50 reviews) | 
| **Adaptive Learning** | Not enough data | 8.2 (48 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.1 (50 reviews) | 
| **Proactive Assistance** | Not enough data | 8.0 (47 reviews) | 
| **Decision Making** | Not enough data | 8.3 (50 reviews) | 

### Conversation Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Copilot for Sales** | N/A | N/A |
| **Gong** | 8.4/10 | 2991 |

#### Call Analytics

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Call Recording** | Not enough data | 9.6 (2802 reviews) ✓ Verified | 
| **Machine Learning** | Not enough data | 8.8 (2485 reviews) ✓ Verified | 
| **Call Analysis** | Not enough data | 9.1 (2709 reviews) ✓ Verified | 
| **Lead Qualification** | Not enough data | 8.3 (1794 reviews) ✓ Verified | 

#### Artificial Intelligence - Conversation Intelligence

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Customer Scoring** | Not enough data | 8.6 (1872 reviews) ✓ Verified | 
| **Speech-to-Text** | Not enough data | 8.3 (2548 reviews) ✓ Verified | 
| **Sentiment Analysis** | Not enough data | 8.5 (9 reviews) | 

#### Generative AI

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 8.8 (702 reviews) | 

#### Agentic AI - Conversation Intelligence

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.0 (134 reviews) | 
| **Multi-step Planning** | Not enough data | 8.0 (134 reviews) | 
| **Cross-system Integration** | Not enough data | 8.1 (144 reviews) | 
| **Adaptive Learning** | Not enough data | 8.0 (135 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.2 (137 reviews) | 
| **Proactive Assistance** | Not enough data | 8.1 (135 reviews) | 
| **Decision Making** | Not enough data | 8.0 (135 reviews) | 

### Revenue Operations & Intelligence (RO&I)

| Product | Score | Reviews |
|---|---|---|
| **Copilot for Sales** | N/A | N/A |
| **Gong** | 8.2/10 | 490 |

#### Revenue Sourcing and Forecasting

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Revenue History** | Not enough data | Feature Not Available | 
| **Pipeline Management** | Not enough data | 8.6 (377 reviews) | 
| **Dashboard Analytics** | Not enough data | 8.6 (408 reviews) | 
| **Multi-Device Data Visualization** | Not enough data | 8.2 (347 reviews) | 
| **Data Segmentation** | Not enough data | 8.4 (355 reviews) | 
| **Predictive Forecasting** | Not enough data | 8.0 (250 reviews) | 
| **Revenue Operations Cadence** | Not enough data | 8.1 (246 reviews) | 

#### CRM Data Enrichment

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Calendar Sync** | Not enough data | 9.0 (402 reviews) | 
| **Email Activity Capture** | Not enough data | 8.8 (389 reviews) | 
| **Conversation Intelligence** | Not enough data | 9.1 (424 reviews) | 
| **Marketing Leads** | Not enough data | Feature Not Available | 
| **Contact Capture** | Not enough data | 8.6 (253 reviews) | 

#### Account Management

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Nonengaged Accounts** | Not enough data | 8.1 (324 reviews) | 
| **Account optimization** | Not enough data | 8.2 (339 reviews) | 
| **Historical Patterns** | Not enough data | 8.3 (350 reviews) | 
| **Rep Performance** | Not enough data | 8.6 (370 reviews) | 
| **Account Engagement** | Not enough data | 8.5 (259 reviews) | 
| **Historical Win/Loss Patterns** | Not enough data | 8.1 (240 reviews) | 

#### Agentic AI - Revenue Operations & Intelligence (RO&I)

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.7 (40 reviews) | 
| **Cross-system Integration** | Not enough data | 8.0 (41 reviews) | 
| **Adaptive Learning** | Not enough data | 7.6 (39 reviews) | 
| **Proactive Assistance** | Not enough data | 7.3 (37 reviews) | 
| **Decision Making** | Not enough data | 7.4 (39 reviews) | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Copilot for Sales** | N/A | N/A |
| **Gong** | 8.5/10 | 1021 |

#### Agentic AI - Sales Analytics

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.3 (57 reviews) | 
| **Cross-system Integration** | Not enough data | 8.4 (57 reviews) | 
| **Adaptive Learning** | Not enough data | 8.4 (59 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.6 (60 reviews) | 
| **Proactive Assistance** | Not enough data | 8.3 (59 reviews) | 

#### Data Sourcing

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Data Sourcing** | Not enough data | 8.5 (749 reviews) | 
| **Exporting & Sharing Data** | Not enough data | 8.7 (792 reviews) | 
| **Multi-Device Data Visualization** | Not enough data | 8.5 (719 reviews) | 
| **Interactive Dashboards** | Not enough data | 8.9 (806 reviews) | 
| **Data Segmentation** | Not enough data | 8.6 (727 reviews) | 

#### Predictive Analytics

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Lead Scoring** | Not enough data | 8.1 (723 reviews) | 
| **Opportunity Scoring** | Not enough data | 8.4 (753 reviews) | 
| **Risk Analysis** | Not enough data | 8.2 (738 reviews) | 
| **Live Forecasting** | Not enough data | 8.3 (724 reviews) | 

#### Sales Management

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Live Pipeline Management** | Not enough data | 8.6 (763 reviews) | 
| **Sales Gamification** | Not enough data | 8.2 (723 reviews) | 
| **Account-Based Analytics** | Not enough data | 8.7 (761 reviews) | 
| **Activity Tracking** | Not enough data | 9.0 (832 reviews) | 

### Sales Coaching

| Product | Score | Reviews |
|---|---|---|
| **Copilot for Sales** | N/A | N/A |
| **Gong** | 8.8/10 | 2879 |

#### Agentic AI - Sales Coaching

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Multi-step Planning** | Not enough data | 8.1 (61 reviews) | 
| **Cross-system Integration** | Not enough data | 8.5 (62 reviews) | 
| **Adaptive Learning** | Not enough data | 8.3 (62 reviews) | 
| **Decision Making** | Not enough data | 8.3 (60 reviews) | 

#### Training

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Knowledge Base** | Not enough data | 9.0 (1968 reviews) ✓ Verified | 
| **Coaching Materials** | Not enough data | 9.0 (2182 reviews) ✓ Verified | 
| **Playbook Creation** | Not enough data | 8.6 (1527 reviews) ✓ Verified | 
| **Video Record** | Not enough data | 9.2 (2218 reviews) ✓ Verified | 

#### Feedback

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Review** | Not enough data | 9.3 (2374 reviews) ✓ Verified | 
| **Scorecard** | Not enough data | 9.0 (1853 reviews) ✓ Verified | 
| **Coaching Card** | Not enough data | 9.0 (1894 reviews) ✓ Verified | 
| **Leaderboard** | Not enough data | 8.8 (1604 reviews) ✓ Verified | 
| **Real-Time Updates** | Not enough data | 8.9 (1790 reviews) ✓ Verified | 
| **Notifications** | Not enough data | 8.9 (1877 reviews) ✓ Verified | 
| **Competition** | Not enough data | Feature Not Available | 

#### Generative AI

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 8.9 (389 reviews) | 

### Revenue AI Platforms

| Product | Score | Reviews |
|---|---|---|
| **Copilot for Sales** | N/A | N/A |
| **Gong** | 9.1/10 | 74 |

#### Agentic AI - Revenue AI Platforms

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Natural Language Interaction** | Not enough data | 7.7 (5 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | 8.8 (20 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 

#### Platform - Revenue AI Platforms

| Feature | Copilot for Sales | Gong | 
|---|---|---|
| **Conversation Intelligence** | Not enough data | 9.8 (50 reviews) | 
| **Predictive Forecasting** | Not enough data | 8.0 (9 reviews) | 
| **CRM Data Enrichment** | Not enough data | 8.3 (8 reviews) | 
| **Actionable Insights** | Not enough data | 9.7 (38 reviews) | 
| **Risk Flagging** | Not enough data | 10.0 (7 reviews) | 
| **Workflow Orchestration** | Not enough data | 9.2 (6 reviews) | 
| **Sales Coaching** | Not enough data | 9.6 (27 reviews) | 
| **Pipeline & Deal Management** | Not enough data | 9.6 (12 reviews) | 
| **Customer Data Capture** | Not enough data | 9.4 (35 reviews) | 

---
## Categories
**Shared Categories (2):** [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence)


**Unique to Gong (5):** [Revenue Operations & Intelligence (RO&I) Software](https://www.g2.com/categories/revenue-operations-intelligence-ro-i), [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [Sales Coaching Software](https://www.g2.com/categories/sales-coaching), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [Revenue AI Platforms](https://www.g2.com/categories/revenue-ai-platforms)


---
## Reviewer Demographics

### By Company Size

| Segment | Copilot for Sales | Gong | 
|---|---|---|
| **Small-Business** | 31.8% | 12.9% | 
| **Mid-Market** | 59.1% | 69.4% | 
| **Enterprise** | 9.1% | 17.7% | 

### By Industry

#### Copilot for Sales

- **Education Management:** 13.6%
- **Consulting:** 9.1%
- **Marketing and Advertising:** 9.1%
- **Market Research:** 9.1%
- **Computer Software:** 9.1%
- **Automotive:** 9.1%
- **Pharmaceuticals:** 4.5%
- **Management Consulting:** 4.5%
- **Logistics and Supply Chain:** 4.5%
- **Information Technology and Services:** 4.5%
- **Other:** 22.7%

#### Gong

- **Computer Software:** 37.5%
- **Information Technology and Services:** 16.9%
- **Marketing and Advertising:** 9.0%
- **Internet:** 5.0%
- **Financial Services:** 3.2%
- **Human Resources:** 1.9%
- **Telecommunications:** 1.7%
- **Computer & Network Security:** 1.6%
- **E-Learning:** 1.4%
- **Staffing and Recruiting:** 1.3%
- **Other:** 20.5%

---
## Alternatives

### Alternatives to Copilot for Sales

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25834 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13848 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3570 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4286 reviews)
- [Fireflies.ai](https://www.g2.com/products/fireflies-ai/reviews) — 4.7/5 stars (750 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9672 reviews)
- [Fathom](https://www.g2.com/products/fathom-video/reviews) — 5.0/5 stars (6895 reviews)
- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9107 reviews)
- [Backstory](https://www.g2.com/products/people-ai-backstory/reviews) — 4.5/5 stars (630 reviews)
- [Otter.ai](https://www.g2.com/products/otter-ai/reviews) — 4.4/5 stars (496 reviews)

### Alternatives to Gong

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25834 reviews)
- [Clari](https://www.g2.com/products/clari/reviews) — 4.6/5 stars (5606 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4286 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3570 reviews)
- [Salesken](https://www.g2.com/products/salesken/reviews) — 4.9/5 stars (396 reviews)
- [Aviso](https://www.g2.com/products/aviso/reviews) — 4.4/5 stars (969 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9672 reviews)
- [Jiminny](https://www.g2.com/products/jiminny/reviews) — 4.6/5 stars (929 reviews)
- [Backstory](https://www.g2.com/products/people-ai-backstory/reviews) — 4.5/5 stars (630 reviews)
- [Revenue.io](https://www.g2.com/products/revenue-io/reviews) — 4.7/5 stars (577 reviews)

---
## Top Discussions

### Copilot for Sales

No discussions available for this product.

### Gong

- Title: [What is gong software?](https://www.g2.com/discussions/what-is-gong-software) — 6 comments
  > **Top comment:** "Gong software is a software that records and analyzes sales calls. This allows the sales person to focus on the call and then analyze the data later. This..."
- Title: [What is the email address to send the invite to for a last minute call to be recorded? And is there a way to send the invite via email, not through the gong site?](https://www.g2.com/discussions/25247-what-is-the-email-address-to-send-the-invite-to-for-a-last-minute-call-to-be-recorded-and-is-there-a-way-to-send-the-invite-via-email-not-through-the-gong-site) — 4 comments, 2 upvotes
  > **Top comment:** "Hi Bianca! You can go ahead and send the invitation to assistant@gong.io. I hope that helps!"
- Title: [Do you accept marketing ideas/suggestions? I sent one to Udi and Amit.](https://www.g2.com/discussions/do-you-accept-marketing-ideas-suggestions-i-sent-one-to-udi-and-amit) — 3 comments, 4 upvotes
  > **Top comment:** "Very high ferformer"
- Title: [How do i make Gong automatic for all my calls ?](https://www.g2.com/discussions/how-do-i-make-gong-automatic-for-all-my-calls) — 3 comments, 1 upvote
  > **Top comment:** "You can control this in configuration settings. You should not have to log into Gong for it to record. "
- Title: [How is Gong revolutionizing sales strategies with its AI-driven insights?](https://www.g2.com/discussions/gong-how-is-gong-revolutionizing-sales-strategies-with-its-ai-driven-insights) — 2 comments
  > **Top comment:** "Great! Gong is a very reliable tools to use when it comes from documentation, recordings and quality analysis. "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/copilot-for-sales-vs-gong)