Introducing G2.ai, the future of software buying.Try now
Compare Brandwatch Consumer Intelligence and Talkwalker by Hootsuite 
Featured Products
At a Glance
Market Segments
Enterprise (35.2% of reviews)
Small-Business (37.4% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Brandwatch Consumer Intelligence
Star Rating
(708)4.4 out of 5
Market Segments
Enterprise (35.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Brandwatch Consumer IntelligenceTalkwalker by Hootsuite
Star Rating
(136)4.3 out of 5
Market Segments
Small-Business (37.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Talkwalker by HootsuiteSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brandwatch Consumer Intelligence excels in user satisfaction, boasting a significantly higher overall score compared to Talkwalker by Hootsuite. Users appreciate its ability to surface and analyze online conversations effectively, making it a preferred choice for those seeking comprehensive insights.
- Users say that Brandwatch's user interface is friendly and intuitive, allowing for easy navigation through features. This is particularly beneficial for those who need to create complex queries, as the platform supports easy-to-use Boolean operators for refining data and findings.
- Reviewers mention that Talkwalker by Hootsuite offers an extensive feature set that is highly customizable, which can be a strong advantage for users looking for tailored solutions. They highlight its great coverage across known channels and the ability to track conversation volume and trends effectively.
- According to verified reviews, Talkwalker shines in customer support, with users praising the fantastic support reps who assist with any issues. This level of support can be crucial for businesses that require timely assistance and guidance.
- G2 reviewers note that while Brandwatch has a robust database and innovative interface, it may not always meet the specific workflow needs of every user, leading to some configuration challenges. This contrasts with Talkwalker, which is often seen as more adaptable to various user requirements.
- Users highlight that both platforms provide valuable insights, but Brandwatch's ability to present data in a way that feels exploratory and engaging gives it an edge for users who prioritize data visualization and analysis. This makes it a strong contender for enterprises looking for deep analytical capabilities.
Pricing
Entry-Level Pricing
Brandwatch Consumer Intelligence
No pricing availableTalkwalker by Hootsuite
No pricing availableFree Trial
Brandwatch Consumer Intelligence
No trial information availableTalkwalker by Hootsuite
Free Trial is available
Ratings
Meets Requirements
8.4
578
8.4
113
Ease of Use
8.2
581
8.6
114
Ease of Setup
8.0
381
8.4
80
Ease of Admin
8.3
338
8.5
76
Quality of Support
8.6
545
9.3
109
Has the product been a good partner in doing business?
8.8
337
8.8
74
Product Direction (% positive)
9.1
551
9.0
104
Features by Category
Social Analytics
8.4
247
8.8(won by 0.4)
65
7.6
234
8.1(won by 0.5)
65
7.7
242
8.2(won by 0.5)
68
6.7(tied score)
159
6.7(tied score)
25
6.8
175
7.3(won by 0.5)
32
8.1(won by default)
154
Not enough data
7.2(won by default)
168
Not enough data
Reports & Dashboards
8.1
248
8.2(won by 0.1)
69
8.0
250
8.6(won by 0.6)
69
8.2
229
8.6(won by 0.4)
60
7.1(won by default)
114
Not enough data
Agentic AI - Social Media Analytics
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.3(won by default)
23
Not enough data
6.4(won by default)
23
Not enough data
Media Channels
6.8
107
Not enough data
6.5
105
Not enough data
8.5
134
Not enough data
Geographic Coverage
7.7
119
Not enough data
8.1
124
Not enough data
8.1
117
Not enough data
Reporting
8.6
135
Not enough data
8.4
128
Not enough data
7.9
124
Not enough data
8.9
136
Not enough data
Agentic AI - Media Monitoring
6.3
23
Not enough data
6.2
23
Not enough data
6.0
23
Not enough data
6.0
23
Not enough data
5.8
22
Not enough data
Generative AI
7.1
54
Not enough data
7.4
56
Not enough data
Audiences
8.3
113
Not enough data
7.7
100
Not enough data
6.8
82
Not enough data
7.7
96
Not enough data
Data Analysis
7.8
90
Not enough data
8.9
116
Not enough data
8.7
112
Not enough data
8.7
112
Not enough data
Administration
7.2
73
Not enough data
7.0
69
Not enough data
8.3
99
Not enough data
Agentic AI - Audience Intelligence Platforms
6.9
9
Not enough data
7.5
10
Not enough data
7.3
10
Not enough data
7.3
10
Not enough data
Monitoring & Listening
8.5
382
8.4
85
7.5
359
7.5
84
8.6
211
7.8
9
8.7
208
9.4
9
8.5
212
7.6
9
8.3
202
7.7
8
Agentic AI - Social Media Listening Tools
6.3
51
Not enough data
6.0
50
Not enough data
5.8
51
Not enough data
5.9
51
Not enough data
6.0
51
Not enough data
Data Management & Analysis
7.1
385
6.5
87
8.2
374
8.3
85
8.0
181
7.1
8
8.2
197
7.8
9
Brand Signals
8.1
90
Not enough data
7.1
91
Not enough data
8.3
91
Not enough data
Brand Analytics
8.3
102
Not enough data
8.2
98
Not enough data
Agentic AI - Marketing Account Intelligence
7.9
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
8.3
8
Not enough data
Lead Intelligence
8.7
82
Not enough data
8.2
74
Not enough data
8.0
71
Not enough data
Lead Management
8.4
73
Not enough data
7.6
62
Not enough data
7.8
63
Not enough data
Marketing Campaigns
7.6
64
Not enough data
7.0
53
Not enough data
7.5
60
Not enough data
7.6
58
Not enough data
8.4
67
Not enough data
Data Availability - Marketing Account Intelligence
8.9
11
Not enough data
Data Accuracy - Marketing Account Intelligence
9.2
11
Not enough data
Categories
Categories
Shared Categories
Brandwatch Consumer Intelligence and Talkwalker by Hootsuite are categorized as Social Media Analytics and Social Media Listening Tools
Unique Categories
Brandwatch Consumer Intelligence is categorized as Audience Intelligence Platforms, Marketing Account Intelligence, Media Monitoring, and Brand Intelligence
Talkwalker by Hootsuite has no unique categories
Reviews
Reviewers' Company Size
Brandwatch Consumer Intelligence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Talkwalker by Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.3%
Public Relations and Communications
8.4%
Market Research
7.2%
Information Technology and Services
5.4%
Consulting
2.8%
Other
46.8%
Public Relations and Communications
22.0%
Marketing and Advertising
19.5%
Market Research
7.3%
Management Consulting
4.9%
Information Technology and Services
4.9%
Other
41.5%
Alternatives
Discussions
What is the difference between a mention and a query that is referenced in the Brandwatch pricing?
4 Comments
DV
a mention is a single tweet, comment, retweet and so in any site.
a query is a string of keywords that you can use to search for mentions.
In...Read more
Is there any possibility for Brandwatch to gather data from the number of likes?
3 Comments
ZH
Thank you for your help it helped me a lot in solving my issue
https://thenewsaddicts.com/15-best-universities-in-europe/Read more
What is brandwatch used for?
2 Comments
R
Brandwatch is primarily used for Social Listening & Analytics with the help of brand, competitors and industry specific keywords.Read more
Talkwalker by Hootsuite has no more discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
