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Compare Adobe Advertising Cloud and The Brief 
At a Glance
Market Segments
Mid-Market (35.5% of reviews)
Small-Business (63.2% of reviews)
Entry-Level Pricing
No pricing available
Starting at $36.00
Adobe Advertising Cloud
Star Rating
(97)3.7 out of 5
Market Segments
Mid-Market (35.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Adobe Advertising CloudThe Brief
Star Rating
(38)4.7 out of 5
Market Segments
Small-Business (63.2% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $36.00
Free Trial is available
Browse all 3 pricing plansAdobe Advertising Cloud vs The Brief
When assessing the two solutions, reviewers found The Brief easier to use, set up, and administer. Reviewers also preferred doing business with The Brief overall.
- Reviewers felt that The Brief meets the needs of their business better than Adobe Advertising Cloud.
- When comparing quality of ongoing product support, reviewers felt that The Brief is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of The Brief over Adobe Advertising Cloud.
Pricing
Entry-Level Pricing
Adobe Advertising Cloud
No pricing availableThe Brief
Pro
Starting at $36.00
Ideal for individuals who want to get started in creating static and animated designs with the power of Generative AI.
- 1 Editor
- Up to 5 Brand Kits
- 250 Export credits / month
Free Trial
Adobe Advertising Cloud
No trial information availableThe Brief
Free Trial is available
Ratings
Meets Requirements
7.6
88
8.8
28
Ease of Use
6.8
86
9.2
29
Ease of Setup
6.2
46
9.3
16
Ease of Admin
7.2
48
9.3
10
Quality of Support
7.5
83
8.8
21
Has the product been a good partner in doing business?
7.7
49
10.0
10
Product Direction (% positive)
7.2
88
9.6
26
Features by Category
Channel Functionality
7.8
34
Not enough data
Platform Interoperability
8.3
6
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
53
|
Verified
Not enough data
8.2
51
|
Verified
Not enough data
7.6
48
|
Verified
Not enough data
7.8
46
|
Verified
Not enough data
8.0
47
|
Verified
Not enough data
7.7
27
Not enough data
7.7
38
|
Verified
Not enough data
8.1
27
Not enough data
8.0
48
|
Verified
Not enough data
8.0
48
|
Verified
Not enough data
7.5
40
|
Verified
Not enough data
9.0
10
|
Verified
Not enough data
8.8
10
|
Verified
Not enough data
Targeting
8.2
50
|
Verified
Not enough data
7.8
47
|
Verified
Not enough data
7.9
44
|
Verified
Not enough data
7.7
32
Not enough data
Platform
7.8
37
|
Verified
Not enough data
8.2
49
|
Verified
Not enough data
8.0
51
|
Verified
Not enough data
7.5
52
|
Verified
Not enough data
7.9
46
|
Verified
Not enough data
8.2
51
|
Verified
Not enough data
8.0
42
|
Verified
Not enough data
7.9
38
|
Verified
Not enough data
8.0
45
|
Verified
Not enough data
Campaign Management & Optimization
7.9
54
Not enough data
7.4
51
Not enough data
7.0
46
Not enough data
7.2
39
Not enough data
7.4
43
Not enough data
7.8
51
Not enough data
7.2
49
Not enough data
6.4
40
Not enough data
6.9
42
Not enough data
7.5
30
Not enough data
8.0
52
Not enough data
Analytics & Administration
7.9
55
Not enough data
7.5
51
Not enough data
8.0
55
Not enough data
Platform
7.4
39
Not enough data
8.0
44
Not enough data
7.6
48
Not enough data
7.6
49
Not enough data
7.3
53
Not enough data
7.7
47
Not enough data
7.4
45
Not enough data
7.5
37
Not enough data
Template Creation
Not enough data
9.2
22
Not enough data
8.4
20
Not enough data
8.7
21
Not enough data
9.0
20
Design & Editing
Not enough data
8.5
20
Not enough data
8.1
22
Not enough data
8.4
21
Ad Management
Not enough data
9.0
20
Not enough data
8.6
22
Not enough data
Feature Not Available
Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Authoring Tools
8.5
8
Not enough data
7.9
8
Not enough data
8.5
8
Not enough data
7.9
8
Not enough data
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
7.9
8
Not enough data
8.5
8
Not enough data
Publishing Tools
7.9
8
Feature Not Available
8.3
8
Feature Not Available
9.2
8
Feature Not Available
Platform Interoperability
7.7(won by default)
5
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Feature Not Available
Not enough data
Campaign Management
8.1(won by default)
53
|
Verified
Not enough data
8.2(won by default)
51
|
Verified
Not enough data
7.6(won by default)
48
|
Verified
Not enough data
7.8(won by default)
46
|
Verified
Not enough data
8.0(won by default)
47
|
Verified
Not enough data
7.7(won by default)
27
Not enough data
7.7(won by default)
38
|
Verified
Not enough data
8.1(won by default)
27
Not enough data
8.0(won by default)
48
|
Verified
Not enough data
8.0(won by default)
48
|
Verified
Not enough data
7.5(won by default)
40
|
Verified
Not enough data
9.0(won by default)
10
|
Verified
Not enough data
8.8(won by default)
10
|
Verified
Not enough data
Targeting
8.2(won by default)
50
|
Verified
Not enough data
7.8(won by default)
47
|
Verified
Not enough data
7.9(won by default)
44
|
Verified
Not enough data
7.7(won by default)
32
Not enough data
Platform
7.8(won by default)
37
|
Verified
Not enough data
8.2(won by default)
49
|
Verified
Not enough data
8.0(won by default)
51
|
Verified
Not enough data
7.5(won by default)
52
|
Verified
Not enough data
7.9(won by default)
46
|
Verified
Not enough data
8.2(won by default)
51
|
Verified
Not enough data
8.0(won by default)
42
|
Verified
Not enough data
7.9(won by default)
38
|
Verified
Not enough data
8.0(won by default)
45
|
Verified
Not enough data
Demand Side Platforms
Not enough data
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
53
|
Verified
Not enough data
8.2
51
|
Verified
Not enough data
7.6
48
|
Verified
Not enough data
7.8
46
|
Verified
Not enough data
8.0
47
|
Verified
Not enough data
7.7
27
Not enough data
7.7
38
|
Verified
Not enough data
8.1
27
Not enough data
8.0
48
|
Verified
Not enough data
8.0
48
|
Verified
Not enough data
7.5
40
|
Verified
Not enough data
9.0
10
|
Verified
Not enough data
8.8
10
|
Verified
Not enough data
Targeting
8.2
50
|
Verified
Not enough data
7.8
47
|
Verified
Not enough data
7.9
44
|
Verified
Not enough data
7.7
32
Not enough data
Demand Side Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
7.8
37
|
Verified
Not enough data
8.2
49
|
Verified
Not enough data
8.0
51
|
Verified
Not enough data
7.5
52
|
Verified
Not enough data
7.9
46
|
Verified
Not enough data
8.2
51
|
Verified
Not enough data
8.0
42
|
Verified
Not enough data
7.9
38
|
Verified
Not enough data
8.0
45
|
Verified
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Adobe Advertising Cloud and The Brief are categorized as Creative Management Platforms
Unique Categories
Adobe Advertising Cloud is categorized as Native Advertising, Cross-Channel Advertising, Demand Side Platform (DSP), Social Media Advertising, Display Advertising, and Paid Search Advertising
The Brief is categorized as Display Ad Design
Reviews
Reviewers' Company Size
Adobe Advertising Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
The Brief
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
36.6%
Internet
9.7%
Financial Services
4.3%
Computer Software
4.3%
Higher Education
3.2%
Other
41.9%
Marketing and Advertising
23.7%
Computer Software
18.4%
Information Technology and Services
7.9%
Higher Education
7.9%
Media Production
5.3%
Other
36.8%
Alternatives
Discussions
Adobe Advertising Cloud has no discussions with answers
What is the advantage of having a premium subscription?
1 Comment
Official Response from The Brief
Upgrading from a free plan will give you the possibility to create more than 10 banners and will remove the watermark. Premium users also get access to our...Read more
What is the Banner Generator?
1 Comment
Official Response from The Brief
The Banner Generator is an innovative feature designed to save you a lot of time and effort by allowing you to create banners in multiple sizes at once. It's...Read more
How do I use the Banner Generator?
1 Comment
Official Response from The Brief
If you're interested in generating multiple-size static/animated banners at once with the same content, that's possible using the Banner Generator we...Read more
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