# Best Online Form Builder Software for Small Business - Page 3

## How Many Online Form Builder Software Products Does G2 Track?

**Total Products under this Category:** 420

### Category Stats (Jul 2026)

- **Average Rating:** 4.48/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Pulse Technology (+2.13%) - Among all products in this category, Pulse Technology recorded the largest rating increase compared to last month

_Last updated: July 31, 2026_

## How Does G2 Rank Online Form Builder Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 109,000+ Authentic Reviews
- 420+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Online Form Builder Software
 ![G2 Grid® for Online Form Builder Software plotting products by satisfaction and market presence](https://www.g2.com/categories/online-form-builder/grids.png?focus%5B%5D=23672&focus%5B%5D=541&focus%5B%5D=25675&focus%5B%5D=13751&focus%5B%5D=1934&focus%5B%5D=134643&focus%5B%5D=4036&focus%5B%5D=18691)

Highlighted products: Jotform, SurveyMonkey, ClickUp, Typeform, ActiveCampaign, Tally, PandaDoc, and pdfFiller.

Underlying data: [Grid® JSON](https://www.g2.com/categories/online-form-builder/grids.json?focus%5B%5D=jotform&focus%5B%5D=surveymonkey&focus%5B%5D=clickup&focus%5B%5D=typeform&focus%5B%5D=activecampaign&focus%5B%5D=tally-forms-tally&focus%5B%5D=pandadoc&focus%5B%5D=pdffiller&segment=small-business)

**Sponsored**

### Reevo

Reevo is the AI-native sales platform that runs prospecting, outreach, conversation intelligence, deal management, forecasting, and coaching on the full context of your business. Because every call, email, meeting, and deal update lives in a single memory, Reevo AI has a complete view of every account and can act on it – drafting follow-ups, updating the CRM, and flagging deal risk across the pipeline. Over time it learns how your team actually sells – your stages, signals, and patterns – and gets more accurate about your buyers. That shared memory also carries your team's knowledge, so new sellers ramp with the same account context and institutional know-how your top reps have, instead of rebuilding it from scratch. Layer Reevo over the tools you already use, or run it as your CRM and system of record out of the box. Because it works from one source of truth rather than partial views, your team spends less time on manual updates and makes decisions on the full picture.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1253&secure%5Bchosen_at%5D=2026-07-31T15%3A00%3A12Z&secure%5Bdisplayable_resource_id%5D=179&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=neighbor_category&secure%5Bplacement_resource_ids%5D%5B%5D=179&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1395075&secure%5Bresource_id%5D=1253&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fonline-form-builder%2Fsmall-business%3Fpage%3D3&secure%5Btoken%5D=cfe31be3efba29fb9a01c82743af67d395ee4d632a9d4234993bbf69bc85b128&secure%5Burl%5D=https%3A%2F%2Freevo.ai%2Fsee-reevo-p1-b-g2%3Futm_source%3Dg2%26utm_medium%3Dreview_site%26utm_campaign%3Dg2_paid&secure%5Burl_type%5D=custom_url)

### [Formaloo](https://www.g2.com/products/formaloo/reviews)

Create beautiful forms, smart docs, e‑signatures, and automate approvals, all powered by AI, with unlimited responses, free forever. Formaloo is the world’s leading free form builder and no-code platform for creating powerful forms, surveys, dashboards, CRMs, and custom business apps, all without writing a single line of code. Trusted by 35,000+ businesses worldwide, Formaloo lets teams build AI-powered forms, smart surveys, quizzes, calculators, customer portals, membership sites, HR dashboards, and internal tools, all from one centralized, scalable platform.

**Average Rating:** 4.6/5.0

**Total Reviews:** 184

#### How Do G2 Users Rate Formaloo?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **CMS Support:** 8.5/10 (Category avg: 8.5/10)
- **Design:** 8.6/10 (Category avg: 8.7/10)
- **Embedded Forms:** 9.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Formaloo?

- **Seller:** [Formaloo](https://www.g2.com/sellers/formaloo)
- **Year Founded:** 2020
- **HQ Location:** Toronto, CA
- **Twitter:** @formaloo  
670 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e720b9d8db825fafe1d77f84e76a27c5c8f8d934f18658339b7a32ef781f021c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fformaloohq%2F&secure%5Burl_type%5D=linkedin_company_website)  
15 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, Director
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 85% Small, 9% Medium

#### What Do G2 Reviewers Say About Formaloo?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Formaloo to be **extremely user-friendly** , effortlessly streamlining form creation and data collection processes.
- Users value the **high flexibility** of Formaloo, enabling quick customization and a powerful, user-friendly experience.
- Users appreciate the **design flexibility** of Formaloo, allowing for tailored forms that align with their brand identity.
- Users find Formaloo's **easy setup** and intuitive interface make it a valuable tool for everyday work.
- Users appreciate the **ease of use** and versatility of Formaloo, making complex form creation straightforward and effective.

##### Cons

- Users often feel the need for **missing features** , such as a native MCP and improved UI for complex tasks.
- Users often face **layout issues** that hinder workflow, especially with a crowded UI and limited element movement.
- Users find the **learning curve challenging** with complex logic functions and a crowded UI in Formaloo.
- Users find the **template management cumbersome** , especially with limited customization and navigation issues that hinder usability.
- Users often struggle with the **crowded dashboard and limited precision** in the logic builder, complicating their workflow.

#### What Are Recent G2 Reviews of Formaloo?

**["Formaloo: Effortless Drag-and-Drop Form Builder with Flexible Workflows"](https://www.g2.com/survey_responses/formaloo-review-13052636)**

**Rating:** 5.0/5.0 stars

_— Muzammil M._

[Read full review](https://www.g2.com/survey_responses/formaloo-review-13052636)

**["Simple, Practical, and Organized Platform for Wellness Forms, Surveys, and Feedback Collection"](https://www.g2.com/survey_responses/formaloo-review-12854720)**

**Rating:** 5.0/5.0 stars

_— Ishan S._

[Read full review](https://www.g2.com/survey_responses/formaloo-review-12854720)

#### What Are G2 Users Discussing About Formaloo?

- [What is Formaloo used for?](https://www.g2.com/discussions/what-is-formaloo-used-for) - 1 comment, 2 upvotes

### [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews)

Alchemer Survey is a professional survey platform that helps organizations collect feedback, analyze results, and turn insights into action across customer experience, employee engagement, and market research programs. Designed for teams that need more power and flexibility than basic survey tools — without the complexity of enterprise research platforms — Alchemer Survey scales from a single project to organization-wide feedback programs. What is Alchemer Survey used for? Alchemer Survey is used to run customer satisfaction (CSAT) surveys, Net Promoter Score (NPS) programs, market research studies, employee engagement surveys, product feedback loops, and academic or organizational research. It supports both one-off surveys and ongoing, multi-wave feedback programs across industries including technology, healthcare, education, financial services, and retail. Who is Alchemer Survey for? Alchemer Survey is built for researchers, CX professionals, HR teams, marketers, and product managers who need advanced survey logic and reporting without requiring dedicated IT or data science support. It serves organizations of all sizes — from small teams running targeted studies to enterprises managing global, multi-language feedback programs. Key capabilities: - Advanced survey building with branching logic, piping, randomization, and skip patterns — enabling highly tailored respondent experiences - Pre-built templates for common use cases alongside full custom-build options, so teams can launch fast or go deep - Omnichannel distribution via email, web, SMS, embedded links, QR codes, and social media — maximizing reach and response rates - Real-time reporting and analytics with live dashboards, response filtering, cross-tabulation, and exportable reports for easy stakeholder sharing - Multi-language support for global research programs, with role-based permissions to manage access and data governance at scale - Scalable architecture that grows with organizational needs — from a single survey to enterprise-wide feedback operations How does Alchemer Survey compare to other survey platforms? Alchemer Survey sits between simple tools like SurveyMonkey and Google Forms and enterprise platforms like Qualtrics. It offers research-grade features — advanced logic, robust reporting, and flexible distribution — at a price point and implementation complexity accessible to mid-market teams. Organizations that have outgrown basic tools but don't need (or want to pay for) a full enterprise suite consistently cite Alchemer Survey as a preferred alternative. Bottom line: Alchemer Survey gives organizations the tools to ask smarter questions, reach the right audiences, and act on what they learn — whether running a quick pulse survey or a comprehensive global research program.

**Average Rating:** 4.4/5.0

**Total Reviews:** 940

#### How Do G2 Users Rate Alchemer Survey?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)
- **CMS Support:** 7.0/10 (Category avg: 8.5/10)
- **Design:** 7.9/10 (Category avg: 8.7/10)
- **Embedded Forms:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Alchemer Survey?

- **Seller:** [Alchemer](https://www.g2.com/sellers/alchemer)
- **Company Website:** www.alchemer.com
- **HQ Location:** Louisville, CO
- **Twitter:** @AlchemerHQ  
7,024 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=03a0d564cb4e0b44f2c54bc034945baaedd316436c84275f85c07fb360389148&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F712662%2F&secure%5Burl_type%5D=linkedin_company_website)  
230 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, Owner
- **Top Industries:** Market Research, Information Technology and Services
- **Company Size:** 42% Small, 33% Medium

#### What Do G2 Reviewers Say About Alchemer Survey?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Alchemer Survey to have a **high ease of use** , making survey creation straightforward and efficient.
- Users value the **accessible and patient customer support** of Alchemer Survey, enhancing their overall experience and productivity.
- Users appreciate the **accessible and responsive support staff** of Alchemer Survey, enhancing their overall experience and confidence.
- Users find the **intuitive survey builder** of Alchemer Survey makes survey creation straightforward and accessible for everyone.
- Users value the **ease of creation** in Alchemer, finding it simple to design custom surveys efficiently.

##### Cons

- Users find the **learning curve steep** , especially with advanced features and inadequate documentation to guide them.
- Users find the **clunky mobile survey experience** unfit for complex designs, impacting usability and flexibility.
- Users find Alchemer Survey **too expensive** , which makes it difficult for many individuals to afford its features.
- Users find Alchemer **not intuitive** , citing hidden functions and a lack of streamlined options that hinder usability.
- Users frequently find the **poor design** of Alchemer challenging, hindering usability and making navigation difficult.

#### What Are Recent G2 Reviews of Alchemer Survey?

**["Alchemer: Highly Customizable, Robust Survey Programming for Market Research"](https://www.g2.com/survey_responses/alchemer-survey-review-13184128)**

**Rating:** 5.0/5.0 stars

_— Maggie T._

[Read full review](https://www.g2.com/survey_responses/alchemer-survey-review-13184128)

**["Impressive Customization for Complex Surveys with Useful Reporting Dashboards"](https://www.g2.com/survey_responses/alchemer-survey-review-12494778)**

**Rating:** 4.0/5.0 stars

_— Nolan T._

[Read full review](https://www.g2.com/survey_responses/alchemer-survey-review-12494778)

#### What Are G2 Users Discussing About Alchemer Survey?

- [What is Alchemer used for?](https://www.g2.com/discussions/what-is-alchemer-used-for) - 1 comment

### [Opinion Stage Form, Survey & Quiz Maker](https://www.g2.com/products/opinion-stage-form-survey-quiz-maker/reviews)

Opinion Stage powers marketers to create quizzes, surveys, and forms that drive higher engagement and get more responses. Unlike generic form builders, we put engagement first because that’s what gets more conversions. Our visual, one-question-at-a-time format, combined with smart logic and personalization, makes every interaction feel like a genuine conversation. The result? Our quizzes consistently achieve participation rates up to 80% and completion rates as high as 90%. And, our forms deliver as much as 3.5x more responses compared to alternatives. Create in Minutes Get started fast with a builder that makes it easy for you to launch high-performing experiences in minutes. - Start from Scratch: Whether you're new or a pro, our intuitive visual no-code builder makes it easy to dive right in. - Create with AI: Just add your topic and goal, and the AI will generate an item ready for launch. - Customizable Templates: Choose from hundreds of templates built for every use case, then customize them to match your goals and brand. - Import Questions: Save time by importing your existing questions and jump straight into designing. Solutions for Every Goal From engagement to insight, Opinion Stage gives you the tools you need to reach your goals. - Engagement: Boost interaction with fun, shareable items that keep your audience hooked. - Lead Generation: Capture qualified leads using interactive forms and personalized follow-ups. - Customer Feedback: Collect opinions to improve products or services. - Market Research: Find out what makes your audience tick, then use that data to shape smarter campaigns or content. - Product Recommendation: Guide users to the right product or service with relevant questions and personalized results. Put Your Brand Front & Center With powerful customization options, you can design every element to reflect your brand’s unique identity. - Customize everything, from color themes, fonts, and buttons to match your brand style. - Apply custom CSS to fine-tune layouts and elements beyond the builder. - White label your items by removing all Opinion Stage branding. - Add your own logo to make it truly yours. Share Anywhere You’re just a few clicks away from getting your items in front of the right audience. - Embed on your website to keep visitors engaged without ever leaving the page. - Run it from a landing page on our site if you don’t have one of your own. - Add it to emails to reach your audience directly through campaigns or newsletters. - Post it on social media to connect with your followers on Facebook, LinkedIn, X, and more. Seamless Integration With Your Marketing Tools You can easily connect to the rest of your marketing stack, from automation to email and beyond. - Integrate with 1,000+ tools via native options like Mailchimp or Google Tag Manager, or through Zapier, webhooks, and API. - Easily send data to your CRM, email platform, or spreadsheets for follow-ups and reporting. - Track conversions by adding Meta and Google pixels for better remarketing and performance insights. Compliance & Security You Can Trust We protect your users’ data and ensure your items are private, secure, and usable by all. - GDPR compliant: Your data is handled with care and in full alignment with European privacy standards. - CCPA compliant: We respect user privacy and meet California Consumer Privacy Act requirements. - Accessible: Everyone can engage with your items, no matter how they browse, navigate, or interact. With 1.2+ million items created and 3.5+ billion questions answered, we empower you to create interactive experiences that drive higher engagement and get more responses.

**Average Rating:** 4.8/5.0

**Total Reviews:** 107

#### How Do G2 Users Rate Opinion Stage Form, Survey & Quiz Maker?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10)
- **CMS Support:** 8.5/10 (Category avg: 8.5/10)
- **Design:** 9.4/10 (Category avg: 8.7/10)
- **Embedded Forms:** 9.6/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Opinion Stage Form, Survey & Quiz Maker?

- **Seller:** [Opinion Stage](https://www.g2.com/sellers/opinion-stage)
- **HQ Location:** Tel Aviv, Israel
- **Twitter:** @opinionstage  
6,735 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=418245b2a8f53b9978e93c787b19504a0cab213ac9211a54cf47bd33a747f7ad&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2384126%2F&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Non-Profit Organization Management, Entertainment
- **Company Size:** 75% Small, 17% Medium

#### What Do G2 Reviewers Say About Opinion Stage Form, Survey & Quiz Maker?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Opinion Stage, allowing for quick and simple quiz creation and management.
- Users appreciate the **intuitive design** of Opinion Stage, making it easy for them to create engaging surveys.
- Users commend the **excellent customer support** from Opinion Stage, highlighting helpful and attentive service from the team.
- Users love the **quick setup** of Opinion Stage, allowing for an easy and efficient start to their polls and quizzes.
- Users value the **customizability** of Opinion Stage, enabling tailored quizzes that reflect their brand's unique identity.

##### Cons

- Users feel the **expensive membership costs** limit options and prefer a pay-per-quiz pricing model.
- Users are frustrated with the **payment issues** , wanting more flexible payment options and additional features.
- Users find the **payment requirement** limiting, wishing for one-off options and add-ons for additional votes.
- Users feel the **account upgrades are too expensive** and suggest pricing should be based on individual quizzes.
- Users suggest an intermediate step for votes, addressing the **inconsistent results** from accidental clicks on images.

#### What Are Recent G2 Reviews of Opinion Stage Form, Survey & Quiz Maker?

**["Works Very Well for Surveys, Assessments, and Feedback Collection"](https://www.g2.com/survey_responses/opinion-stage-form-survey-quiz-maker-review-12962550)**

**Rating:** 5.0/5.0 stars

_— Ishan S._

[Read full review](https://www.g2.com/survey_responses/opinion-stage-form-survey-quiz-maker-review-12962550)

**["Opinion Stage Makes Creating Professional Polls Simple and Enjoyable"](https://www.g2.com/survey_responses/opinion-stage-form-survey-quiz-maker-review-13121573)**

**Rating:** 5.0/5.0 stars

_— Linda V._

[Read full review](https://www.g2.com/survey_responses/opinion-stage-form-survey-quiz-maker-review-13121573)

#### What Are G2 Users Discussing About Opinion Stage Form, Survey & Quiz Maker?

- [What is quiz Maker?](https://www.g2.com/discussions/what-is-quiz-maker) - 1 comment
- [What is the best online quiz maker?](https://www.g2.com/discussions/quizmaker-what-is-the-best-online-quiz-maker)
- [Can I use SurveyMonkey for a quiz?](https://www.g2.com/discussions/can-i-use-surveymonkey-for-a-quiz) - 1 comment
- [Is iSpring QuizMaker free?](https://www.g2.com/discussions/is-ispring-quizmaker-free)
- [Is Opinion Stage free?](https://www.g2.com/discussions/is-opinion-stage-free) - 1 comment

### [Nutshell](https://www.g2.com/products/nutshell/reviews)

Founded in 2010, Nutshell is an all-in-one sales, marketing and engagement platform that helps B2B organizations work together to win more deals. Simple enough for any user and sophisticated enough for any business, Nutshell is built for teams who are tired of juggling separate sales and marketing tools and don’t want to pay a full-time admin to manage their software. If you're aiming to boost revenue, streamline your sales process, or craft engaging marketing messages, Nutshell could be the solution. Every Nutshell subscription includes unlimited CRM contacts and data storage, fully customizable reporting tools, free data migration assistance, and world-class live support, all at an extremely affordable price. In 2024, Nutshell introduced Nutshell Marketing and Nutshell Engagement. Nutshell Marketing helps businesses create compelling email campaigns and landing pages to drive audience engagement, while Nutshell Engagement connects you with leads and customers throughout the sales journey via web chat and text messaging. Nutshell also integrates with popular tools like Google Workspace/Gmail, Microsoft Office/Outlook, QuickBooks Online, Intercom, and Slack. Nutshell also offers a mobile version, allowing sales reps to create, search, and edit contact information while in the field. Nutshell serves thousands of businesses around the world and has been named a top CRM for both user-friendliness and affordability. Nutshell has been honored as a "Leader" in G2's Grid® Report for CRM every quarter since Fall 2020.

**Average Rating:** 4.3/5.0

**Total Reviews:** 1,420

#### How Do G2 Users Rate Nutshell?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)
- **CMS Support:** 7.4/10 (Category avg: 8.5/10)
- **Design:** 8.7/10 (Category avg: 8.7/10)
- **Embedded Forms:** 8.6/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Nutshell?

- **Seller:** [Nutshell](https://www.g2.com/sellers/nutshell)
- **Company Website:** www.nutshell.com
- **Year Founded:** 2009
- **HQ Location:** Ann Arbor, Michigan
- **Twitter:** @nutshell  
2,794 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9251047849ae0bf5895a9d04882f4c03d2f5b824668a7735584bbaaad8738f8e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwebfxinc%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,238 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Owner
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 73% Small, 18% Medium

#### What Do G2 Reviewers Say About Nutshell?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Nutshell to be **super easy to use** , significantly enhancing their organization and lead management.
- Users value the **ease of organization** that Nutshell provides, enhancing efficiency throughout the admissions process.
- Users value the **excellent customer support** from Nutshell, appreciating responsive assistance and comprehensive educational resources.
- Users love the **user-friendly email marketing tools** in Nutshell, appreciating their effectiveness and seamless integration with other tools.
- Users find Nutshell **intuitive and easy to use** , enhancing collaboration and providing a great user experience.

##### Cons

- Users find Nutshell lacks essential **configuration and reporting features** , leading to inefficiencies and lost information during data entry.
- Users note the **limited features** in Nutshell, particularly desiring more customization and advanced automation options.
- Users notice **limited customization** options in Nutshell, impacting usability and personalization for mobile and email features.
- Users find the **learning curve challenging** due to frequent changes and a complicated layout affecting workflow.
- Users find the lack of **customization options and junk email filtering** in Nutshell's email management frustrating.

#### What Are Recent G2 Reviews of Nutshell?

**["Perfect for a one-man-show!"](https://www.g2.com/survey_responses/nutshell-review-4955887)**

**Rating:** 5.0/5.0 stars

_— Tom B._

[Read full review](https://www.g2.com/survey_responses/nutshell-review-4955887)

**["Managing projects and client relationships feels much more organized"](https://www.g2.com/survey_responses/nutshell-review-13074453)**

**Rating:** 5.0/5.0 stars

_— Omar S._

[Read full review](https://www.g2.com/survey_responses/nutshell-review-13074453)

### [Knack](https://www.g2.com/products/knack/reviews)

Knack is an AI-powered no-code platform for building custom, database-driven applications, internal tools, and portals. Businesses use Knack to create systems that manage data, automate workflows, and support day-to-day operations, all in one place. The platform combines a built-in relational database, AI app builder, customizable forms, and workflow automation. Users can define their data model, create user roles, and control access with granular permissions. Applications can be deployed as internal tools or external portals, and embedded into existing websites. Knack supports a wide range of use cases, including customer and vendor portals, custom CRMs, project and task management systems, inventory tracking, logistics and supply chain tools, membership and volunteer management, and government operations. Teams can start from scratch, from a template, or use AI to build fully custom applications tailored to their processes. Knack's healthcare-specific offering, Knack Health, allows organizations to build secure, HIPAA-compliant applications for patient intake, scheduling, care coordination, and operational workflows. The platform supports role-based permissions, record history logs, and secure data handling for protected health information (PHI), with a signed business associate agreement (BAA) available for covered entities. For more advanced use cases, developers can extend applications using a REST API, custom CSS, and JavaScript. Knack also supports integrations with 500+ third-party tools to fit into existing workflows. Knack is designed for flexibility and scale, making it a fit for SMBs, nonprofits, and enterprise teams that need systems tailored to how their business actually operates.

**Average Rating:** 4.3/5.0

**Total Reviews:** 111

#### How Do G2 Users Rate Knack?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.1/10)
- **CMS Support:** 8.1/10 (Category avg: 8.5/10)
- **Design:** 9.2/10 (Category avg: 8.7/10)
- **Embedded Forms:** 9.1/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Knack?

- **Seller:** [Knack](https://www.g2.com/sellers/knack)
- **Year Founded:** 2010
- **HQ Location:** New York, NY
- **Twitter:** @knackhq  
1,923 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3188c90e33477765cfffca4e114e8f31c974b24d49198d3f2cac822bc76b2f6f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fknackhq&secure%5Burl_type%5D=linkedin_company_website)  
89 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Construction, Information Technology and Services
- **Company Size:** 57% Small, 31% Medium

#### What Do G2 Reviewers Say About Knack?

_AI-generated summary from verified user reviews_

##### Pros

- Users value Knack's **ease of use** , finding it user-friendly for basic tasks and powerful in functionality.
- Users find Knack to be **very intuitive** , allowing for quick app building and easy configuration even for beginners.
- Users value the **quick response of customer support** in assisting them effectively with their Knack experience.
- Users find Knack's platform **easy to learn** , aided by intuitive design and helpful onboarding support.
- Users value Knack's **simplicity** , finding it easy to configure and perfect for managing complex tasks efficiently.

##### Cons

- Users find the **missing features** in Knack, like search options and testing tools, significantly limit app development efficiency.
- Users find **limited customization** in Knack, facing challenges with page organization and filtering in large apps.
- Users face significant **feature limitations** , like absence of duplicate removal and poor page management in Knack applications.
- Users find Knack has **limited features** such as inadequate tools and restricted filtering options in Builder.
- Users encounter **feature issues** with Knack, such as limited developer tools and inadequate filtering for page management.

#### What Are Recent G2 Reviews of Knack?

**["Knack Streamlines Workflows with Reliable Performance and Solid ROI"](https://www.g2.com/survey_responses/knack-review-13076676)**

**Rating:** 4.5/5.0 stars

_— Vineet S._

[Read full review](https://www.g2.com/survey_responses/knack-review-13076676)

**["Ten Year Knack user"](https://www.g2.com/survey_responses/knack-review-9968994)**

**Rating:** 4.5/5.0 stars

_— Verified User in Non-Profit Organization Management_

[Read full review](https://www.g2.com/survey_responses/knack-review-9968994)

#### What Are G2 Users Discussing About Knack?

- [Is knack Hipaa compliant?](https://www.g2.com/discussions/is-knack-hipaa-compliant)
- [What is knack help?](https://www.g2.com/discussions/what-is-knack-help)
- [What is knack database?](https://www.g2.com/discussions/what-is-knack-database)
- [What is knack software?](https://www.g2.com/discussions/what-is-knack-software)

### [involve.me](https://www.g2.com/products/involve-me/reviews)

involve.me is the AI quiz funnel builder with built-in email automation, best for businesses where every qualified lead is worth hundreds or thousands of dollars. Use it to create quizzes, assessments, calculators, product recommendation flows, landing pages, and forms that capture leads, qualify them with scores and logic, segment them by fit or intent, and automatically send personalized email sequences based on each respondent's answers, outcome, score, variables, and contact data, all inside one subscription, without stitching together a separate quiz builder and email automation tool. What makes involve.me different: \* AI Agent: A conversational AI Agent generates and edits complete funnels through chat. From a single prompt or an ongoing conversation, it builds flow structure, routing logic, copy, design, scoring rules, formulas, recommendation logic, and full page layouts using pre-built components for secure customer data collection. The Agent can also tweak existing funnels on request: rebuild a single page, adjust scoring, redesign the look, rewrite copy, or change calculator logic. Personalized AI Text writes unique outcome copy for every respondent, so each lead reads a result tailored to their answers. \* Advanced lead qualification: Logic jumps and answer piping personalize each respondent's path through the funnel based on their answers. For complex logic, a formula builder with VLOOKUP, nested conditionals, and multi-variable scoring handles sophisticated qualification rules and powers custom calculators. Lead scoring then routes every respondent toward the right next step, from a consultation booking to a product recommendation. Results come to life on outcome pages, where scores and assessments display as personalized visualizations like charts, gauges, and graphs tailored to each respondent's answers. And to keep the funnel clean, OTP verification on email and SMS blocks junk submissions before they enter any workflow. \* Built-in email automation: Unlike quiz builders that only capture a lead and hand it off, involve.me connects the quiz funnel directly to the follow-up journey. Leads become contacts with mapped properties and segments, then enter email sequence workflows that branch based on answers, scores, outcomes, variables, contact data, segments, opens, and clicks. A visual workflow builder handles delays, branching, and personalization using any funnel data in the email body. AI generates entire email sequences and individual email copy. Open and click tracking feeds back into workflow conditions, so a lead who clicks the booking link gets a different email sequence than one who does not. Per-funnel property mapping lets each quiz write data into the contact record on its own schema. \* Integrations: 55+ native data integrations, including HubSpot, Salesforce, ActiveCampaign, Brevo, Mailchimp, Klaviyo, Pipedrive, Google Sheets, and most major CRMs and marketing tools. 3 native payment integrations and 5 native tracking integrations. Zapier and webhooks connect qualified lead data, payment events, and funnel activity to the rest of the marketing stack. Who is involve.me best for: High-ticket service businesses (financial advisors, insurance brokers, legal services, real estate, mortgage, solar, med spas, education providers), expert-led businesses (coaches, consultants, advisors, course creators, assessment-based experts), and high-consideration product businesses (skincare, wellness, furniture, mattresses, B2B software, custom products) Free plan available. Paid plans from $29/month. SOC 2 Type 2 audited, GDPR-compliant. Trusted by 4,500+ businesses globally.

**Average Rating:** 4.7/5.0

**Total Reviews:** 104

#### How Do G2 Users Rate involve.me?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **CMS Support:** 8.5/10 (Category avg: 8.5/10)
- **Design:** 9.0/10 (Category avg: 8.7/10)
- **Embedded Forms:** 9.1/10 (Category avg: 8.8/10)

#### Who Is the Company Behind involve.me?

- **Seller:** [Stereo sense GmbH](https://www.g2.com/sellers/stereo-sense-gmbh)
- **Year Founded:** 2016
- **HQ Location:** Vienna, Vienna
- **Twitter:** @involvemeapp  
730 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d94612db7cfdf8b146e832006803a8520c206c96c4270d448bbc6da03345c206&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fstereosense%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, Founder
- **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness
- **Company Size:** 85% Small, 13% Medium

#### What Do G2 Reviewers Say About involve.me?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend **ease of use** in Involve.me, enjoying its intuitive setup and seamless integration capabilities.
- Users praise the **helpful customer support** of involve.me, always responsive and ready to assist when needed.
- Users appreciate the **user-friendly design** and responsive support of involve.me, enhancing their project creation experience.
- Users find Involve.me's **intuitive interface** exceptional for easy set-up and effective lead capturing and personalization.
- Users value the **customizability** of involve.me, enabling personalized user experiences and effective communication with leads.

##### Cons

- Users find the value good, but **pricing can be expensive** for startups and small teams needing more features.
- Users find the **limited features** of involve.me restrictive, particularly for startups needing more flexibility and integrations.
- Users express a desire for more **features and flexibility** , particularly regarding templates and integrations for startups.
- Users warn about **unexpected additional costs** and poor customer service, leading to distrust and frustration.
- Users indicate that while the value is good, it can be **expensive for additional features** and retains branding.

#### What Are Recent G2 Reviews of involve.me?

**["Involveme is Polished and Professional"](https://www.g2.com/survey_responses/involve-me-review-8682664)**

**Rating:** 5.0/5.0 stars

_— Marilyn D._

[Read full review](https://www.g2.com/survey_responses/involve-me-review-8682664)

**["Involve me Makes Funnels and Training Easy—with Incredibly Helpful Support"](https://www.g2.com/survey_responses/involve-me-review-12442168)**

**Rating:** 5.0/5.0 stars

_— STEPHANIE N._

[Read full review](https://www.g2.com/survey_responses/involve-me-review-12442168)

#### What Are G2 Users Discussing About involve.me?

- [What is involve.me used for?](https://www.g2.com/discussions/what-is-involve-me-used-for)

### [Formly](https://www.g2.com/products/formly/reviews)

Build custom forms, surveys, and quizzes that convert without any code or design skills. Trusted by over 15,000 businesses, Formly makes data collection easy and enjoyable with user-friendly forms people enjoy answering. Formly gives you everything you need to create stunning, high-converting forms—without design or tech headaches. From logic-based quizzes to payment-ready forms, it’s the all-in-one tool for turning responses into results.

**Average Rating:** 4.7/5.0

**Total Reviews:** 68

#### How Do G2 Users Rate Formly?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)
- **CMS Support:** 7.8/10 (Category avg: 8.5/10)
- **Design:** 8.7/10 (Category avg: 8.7/10)
- **Embedded Forms:** 8.9/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Formly?

- **Seller:** [Formly Ltd](https://www.g2.com/sellers/formly-ltd)
- **HQ Location:** London, GB
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bd15751f9edde01ce9e64df023f2ba36cf3fadfd5e4f9b9aad8e0c6b906712ac&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgetformly&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO
- **Top Industries:** Consulting, Professional Training & Coaching
- **Company Size:** 81% Small, 6% Medium

#### What Do G2 Reviewers Say About Formly?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate Formly's **ease of use** , enabling quick setup and a consistently beautiful experience for clients.
- Users love the **easy setup** of Formly, enabling quick implementation and seamless integration for a professional experience.
- Users appreciate Formly's **simplicity and ease of setup** , enabling quick creation of beautiful, branded forms.
- Users commend the **excellent support** from Formly, appreciating quick responses and friendly assistance at all times.
- Users love Formly's **customization capabilities** , allowing tailored forms and a seamless branding experience for professional results.

##### Cons

- Users wish for improved **integration issues** , as Formly lacks direct connections to multiple platforms beyond Google Sheets.
- Users feel that the **limited integrations** with other tools hinder their overall experience and functionality.
- Users note a lack of **missing features** in Formly, limiting customization and integration with other applications.
- Users find the **pricing to be high** , especially affecting smaller companies looking for affordable solutions.
- Users find **limited customization** frustrating, often feeling restricted by predefined options that lack flexibility in design and outcomes.

#### What Are Recent G2 Reviews of Formly?

**["Very intuitive form builder for quick results"](https://www.g2.com/survey_responses/formly-review-13102830)**

**Rating:** 4.5/5.0 stars

_— Philipp S._

[Read full review](https://www.g2.com/survey_responses/formly-review-13102830)

**["Makes Survey Creation and Response Management Easy"](https://www.g2.com/survey_responses/formly-review-12986179)**

**Rating:** 5.0/5.0 stars

_— Ishan S._

[Read full review](https://www.g2.com/survey_responses/formly-review-12986179)

### [Laserfiche](https://www.g2.com/products/laserfiche/reviews)

Get work done faster with Laserfiche, the leading SaaS provider of AI-powered document management and process automation. Through powerful workflows, electronic forms, document management and analytics, Laserfiche accelerates processes across the enterprise. ✓ Organize Your Content with AI-Powered Document Management Optimize your operations and increase team productivity with AI-powered document management. Centralize your content, improve collaboration and maintain audit trails to support compliance needs. ✓ Boost Your Productivity with Intelligent Automation Increase efficiency by automating tasks with low-code process automation and prebuilt solution templates. Work smarter and shift your team’s focus to higher priority strategic goals. ✓ Unify Your Systems with Powerful Integrations Laserfiche is the backbone connecting hundreds of mission-critical applications. Users can access relevant documents from a single location, eliminating the need to search across multiple platforms. ✓ Elevate Your Work with Laserfiche AI Laserfiche AI enables organizations to simplify their work, take control of processes and supercharge productivity — all without losing sight of critical data privacy and security standards.

**Average Rating:** 4.7/5.0

**Total Reviews:** 1,206

#### How Do G2 Users Rate Laserfiche?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **CMS Support:** 8.2/10 (Category avg: 8.5/10)
- **Design:** 9.0/10 (Category avg: 8.7/10)
- **Embedded Forms:** 8.8/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Laserfiche?

- **Seller:** [Laserfiche](https://www.g2.com/sellers/laserfiche)
- **Company Website:** www.laserfiche.com
- **Year Founded:** 1976
- **HQ Location:** Long Beach, California
- **Twitter:** @laserfiche  
4,770 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=73bed4680cf027c93c3e96a2669556fc76539bf00149ec891c43b43c7a910711&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F19414%2F&secure%5Burl_type%5D=linkedin_company_website)  
403 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Deputy City Clerk, Business Systems Analyst
- **Top Industries:** Government Administration, Education Management
- **Company Size:** 60% Medium, 25% Large

#### What Do G2 Reviewers Say About Laserfiche?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Laserfiche to be **user-friendly** , enhancing workflow with reliable support and intuitive document management.
- Users love Laserfiche for its **process automation** , streamlining workflows and simplifying business processes effectively.
- Users love the **automation of forms processes** with Laserfiche, enhancing efficiency and organization in their workflows.
- Users value the **flexible and robust workflows** of Laserfiche, enhancing document management and integration efficiency.
- Users praise the **efficient document management** capabilities of Laserfiche, which enhance workflow and improve organization.

##### Cons

- Users find the **learning curve steep** , making it challenging to keep up with Laserfiche's rapid updates.
- Users find the **learning difficulty** of Quickfield challenging, making navigation and advanced functionality frustrating.
- Users find that **missing features** hinder functionality, as essential tools for PDFs and other aspects are lacking.
- Users face **update issues** that can disrupt workflows and challenge new users, despite extensive training resources available.
- Users report **performance issues** with Laserfiche, including slow form builds and delayed feature implementations.

#### What Are Recent G2 Reviews of Laserfiche?

**["Document Management and Automation"](https://www.g2.com/survey_responses/laserfiche-review-3536890)**

**Rating:** 4.5/5.0 stars

_— Matthew D._

[Read full review](https://www.g2.com/survey_responses/laserfiche-review-3536890)

**["Robust and Reliable"](https://www.g2.com/survey_responses/laserfiche-review-10968098)**

**Rating:** 4.5/5.0 stars

_— Holly V._

[Read full review](https://www.g2.com/survey_responses/laserfiche-review-10968098)

#### What Are G2 Users Discussing About Laserfiche?

- [What is Laserfiche used for?](https://www.g2.com/discussions/what-is-laserfiche-used-for)
- [What is document imaging software?](https://www.g2.com/discussions/what-is-document-imaging-software) - 1 upvote
- [How much is laserfiche?](https://www.g2.com/discussions/how-much-is-laserfiche)
- [What is Laserfiche software?](https://www.g2.com/discussions/what-is-laserfiche-software) - 2 comments

### [Gravity Forms](https://www.g2.com/products/gravity-forms/reviews)

Millions of WordPress sites rely on Gravity Forms to collect their most critical information. With our easy-to-use, visual form builder, you can create and launch all kinds of forms on your WordPress website. You can build anything such as advanced contact forms, newsletters, user registration forms, surveys, quizzes, checkout forms, and more in a matter of minutes. Plus, Gravity Forms integrates with your favorite 3rd party services like HubSpot, Mailchimp, Zapier, PayPal, Stripe, and many more. Gravity Forms is the most trusted WordPress form builder with world-class customer support when you need it. Intuitive enough for a beginner to use, with advanced features that let a developer’s imagination run wild. With Gravity Forms, the possibilities are endless.

**Average Rating:** 4.7/5.0

**Total Reviews:** 218

#### How Do G2 Users Rate Gravity Forms?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **CMS Support:** 9.0/10 (Category avg: 8.5/10)
- **Design:** 8.6/10 (Category avg: 8.7/10)
- **Embedded Forms:** 9.2/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Gravity Forms?

- **Seller:** [Rocketgenius](https://www.g2.com/sellers/rocketgenius)
- **Year Founded:** 2007
- **HQ Location:** Virginia Beach, VA
- **Twitter:** @rocketgenius  
7,442 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b9e96b259cfa4387679935322a5292410a7fdb6abca7347fc066ffbc1f4a3e4f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F201137%2F&secure%5Burl_type%5D=linkedin_company_website)  
34 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 85% Small, 14% Medium

#### What Do G2 Reviewers Say About Gravity Forms?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise Gravity Forms for its **flexibility and power** , enabling tailored solutions for diverse form needs.
- Users love the **ease of use** in Gravity Forms, finding it straightforward and highly customizable for various needs.
- Users appreciate the **customizability** of Gravity Forms, finding it user-friendly and easy to tailor to their needs.
- Users value the **extensive customization options** in Gravity Forms, enabling limitless possibilities for form building and data collection.
- Users love the **wide range of customization options** in Gravity Forms, enabling limitless form building possibilities.

##### Cons

- Users note that the **cost can be high** due to required add-ons for advanced features, complicating usage.
- Users find the **complex features** of Gravity Forms can increase both complexity and costs due to required add-ons.
- Users experience **integration issues** with Gravity Forms, as email disconnections lead to missing submissions.
- Users experience occasional **connection failures** with Call Tracking Metrics, leading to disruptions in functionality.

#### What Are Recent G2 Reviews of Gravity Forms?

**["Flexible, Reliable Forms That Streamline Lead Gen and Event Registrations"](https://www.g2.com/survey_responses/gravity-forms-review-12771876)**

**Rating:** 4.0/5.0 stars

_— Tom P._

[Read full review](https://www.g2.com/survey_responses/gravity-forms-review-12771876)

**["The Forms Tool That Replaced Custom Development for Our Agency"](https://www.g2.com/survey_responses/gravity-forms-review-12732272)**

**Rating:** 5.0/5.0 stars

_— Lila S._

[Read full review](https://www.g2.com/survey_responses/gravity-forms-review-12732272)

#### What Are G2 Users Discussing About Gravity Forms?

- [What is Gravity Forms used for?](https://www.g2.com/discussions/what-is-gravity-forms-used-for)
- [What is the latest version of Gravity Forms?](https://www.g2.com/discussions/what-is-the-latest-version-of-gravity-forms)
- [How do you style gravity forms?](https://www.g2.com/discussions/how-do-you-style-gravity-forms)
- [Is gravity form free?](https://www.g2.com/discussions/is-gravity-form-free)
- [What are gravity forms?](https://www.g2.com/discussions/what-are-gravity-forms)

### [Psyke](https://www.g2.com/products/psyke/reviews)

Self-optimised signup flows forsales, marketing and agencies

**Average Rating:** 4.9/5.0

**Total Reviews:** 30

#### How Do G2 Users Rate Psyke?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **CMS Support:** 10.0/10 (Category avg: 8.5/10)
- **Design:** 9.8/10 (Category avg: 8.7/10)
- **Embedded Forms:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Psyke?

- **Seller:** [Upflowy](https://www.g2.com/sellers/upflowy)
- **Year Founded:** 2020
- **HQ Location:** Sydney
- **Twitter:** @upflowy  
365 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=655182a4ee8e6e27ecd71d029df641a7d5d5ec7d4ae29f232e0d782b16ce8b6c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fupflowy%2F&secure%5Burl_type%5D=linkedin_company_website)  
22 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 73% Small, 7% Medium

#### What Are Recent G2 Reviews of Psyke?

**["Seamless to signup and get started"](https://www.g2.com/survey_responses/psyke-review-6493451)**

**Rating:** 5.0/5.0 stars

_— Matt C._

[Read full review](https://www.g2.com/survey_responses/psyke-review-6493451)

**["The new frontier of form builder"](https://www.g2.com/survey_responses/psyke-review-5447207)**

**Rating:** 5.0/5.0 stars

_— Sebastian P._

[Read full review](https://www.g2.com/survey_responses/psyke-review-5447207)

#### What Are G2 Users Discussing About Psyke?

- [What is Upflowy used for?](https://www.g2.com/discussions/what-is-upflowy-used-for)

### [SurveyLegend](https://www.g2.com/products/surveylegend/reviews)

SurveyLegend – The Next Generation of Online Surveys, Forms and Polls! SurveyLegend is revolutionizing how individuals and organizations collect insights. Our platform empowers users—from students, small businesses, and startups to global giants like L'Oréal, Universal, Harvard, Greenpeace, Airbnb, and Sony—to create stunning, mobile-ready surveys, forms, and polls with ease and confidence. We believe survey creation should be intuitive, engaging, and even enjoyable. That’s why SurveyLegend features a powerful drag-and-drop editor that lets you build surveys on your computer or tablet, wherever you are. No coding or market research expertise is required—just a few clicks and your questionnaire is ready to go live. Customize your surveys to reflect your brand, and choose from beautiful themes and layout options. Add images, videos, and other media to create an interactive experience for your respondents. Whether you're gathering customer feedback, measuring employee satisfaction, conducting academic research, or planning an event, SurveyLegend gives you the tools to do it brilliantly. Our powerful analytics dashboard turns your collected data into visually striking and insightful reports, making it easy to spot trends, patterns, and opportunities. Use our built-in Net Promoter Score (NPS) tool—trusted by top global brands—to stay in tune with customer sentiment and drive loyalty. Advanced users enjoy features such as white-label surveys, skip logic, question branching, and full company branding, allowing complete control and flexibility. Whether you're running a large enterprise campaign or a simple internal survey, SurveyLegend scales with your needs. Today, thousands of users around the world trust SurveyLegend to help them listen better, engage smarter, and make data-driven decisions with confidence. You're just one sign-up away from discovering how effortless and powerful survey, form, and poll creation can be. To learn more, visit www.surveylegend.com or contact us at hello@surveylegend.com

**Average Rating:** 4.4/5.0

**Total Reviews:** 551

#### How Do G2 Users Rate SurveyLegend?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.1/10)
- **CMS Support:** 8.9/10 (Category avg: 8.5/10)
- **Design:** 9.4/10 (Category avg: 8.7/10)
- **Embedded Forms:** 9.4/10 (Category avg: 8.8/10)

#### Who Is the Company Behind SurveyLegend?

- **Seller:** [SurveyLegend](https://www.g2.com/sellers/surveylegend)
- **Company Website:** www.surveylegend.com
- **Year Founded:** 2010
- **HQ Location:** Höör, SE
- **Twitter:** @surveylegend  
4,259 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9c3e878c66d721ef8d1582031f8f24a4f06ccb834e16a058664de216fbe9cf88&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3660323%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, Student
- **Top Industries:** Education Management, Higher Education
- **Company Size:** 62% Small, 26% Medium

#### What Do G2 Reviewers Say About SurveyLegend?

_AI-generated summary from verified user reviews_

##### Pros

- Users find SurveyLegend to be **very easy to use** , allowing for quick creation of professional and engaging surveys.
- Users value the **ease of creation** with SurveyLegend, enabling fast and intuitive design of professional surveys.
- Users appreciate the **real-time feedback capabilities** of SurveyLegend, enhancing engagement and valuable insights for various needs.
- Users love the **intuitive design** of SurveyLegend, making survey creation fun and accessible for everyone.
- Users love the **user-friendly interface** of SurveyLegend, making survey creation and management a breeze.

##### Cons

- Users feel that SurveyLegend is **expensive** , with many essential features locked behind costly paid plans and no trial options available.
- Users find **limited features** in SurveyLegend, particularly lacking advanced options and flexibility compared to competitors.
- Users note **survey limitations** in SurveyLegend, citing fewer surveys and challenges with logic branching and customization.
- Users find **missing features** in SurveyLegend, particularly lacking advanced logic and offline capabilities for better functionality.
- Users are frustrated by the **restrictions in features** for free accounts, limiting deeper analysis and exports.

#### What Are Recent G2 Reviews of SurveyLegend?

**["Effortless, Professional Surveys with Real-Time Reporting"](https://www.g2.com/survey_responses/surveylegend-review-13055941)**

**Rating:** 4.0/5.0 stars

_— Tarun Y._

[Read full review](https://www.g2.com/survey_responses/surveylegend-review-13055941)

**["SurveyLegend Makes Feedback Collection Fast, Clean, and Mobile Friendly"](https://www.g2.com/survey_responses/surveylegend-review-12855134)**

**Rating:** 5.0/5.0 stars

_— Muzammil M._

[Read full review](https://www.g2.com/survey_responses/surveylegend-review-12855134)

#### What Are G2 Users Discussing About SurveyLegend?

- [What is SurveyLegend used for?](https://www.g2.com/discussions/what-is-surveylegend-used-for) - 1 comment

### [FormAssembly](https://www.g2.com/products/formassembly/reviews)

FormAssembly is an enterprise data collection and automation platform that enables organizations to capture clean, compliant data from the start. FormAssembly turns secure web forms into governed data collection workflows. From the moment information is submitted, it is validated, structured, and routed reliably into systems of record, like Salesforce. With AI-assisted guidance from Fai, teams can design sophisticated workflows faster without sacrificing control or compliance.

**Average Rating:** 4.4/5.0

**Total Reviews:** 405

#### How Do G2 Users Rate FormAssembly?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)
- **CMS Support:** 8.4/10 (Category avg: 8.5/10)
- **Design:** 8.0/10 (Category avg: 8.7/10)
- **Embedded Forms:** 8.5/10 (Category avg: 8.8/10)

#### Who Is the Company Behind FormAssembly?

- **Seller:** [FormAssembly Inc.](https://www.g2.com/sellers/formassembly-inc)
- **Company Website:** www.formassembly.com
- **Year Founded:** 2006
- **HQ Location:** Bloomington, IN
- **Twitter:** @formassembly  
1,472 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0241e86043da62776eb81c5842d8f20c7568cd188356afca532d12307a8dece3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2316013%2F&secure%5Burl_type%5D=linkedin_company_website)  
150 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Salesforce Administrator, Salesforce Consultant
- **Top Industries:** Non-Profit Organization Management, Higher Education
- **Company Size:** 56% Small, 35% Medium

#### What Do G2 Reviewers Say About FormAssembly?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **user-friendly interface** of FormAssembly, enabling easy customization and quick implementation for their needs.
- Users praise the **excellent customer support** from FormAssembly, highlighting their helpfulness and timely responses.
- Users value the **seamless integrations** with Salesforce, enabling efficient data handling and enhancing overall user experience.
- Users value the **easy integrations** of FormAssembly, enabling seamless data collection and efficient Salesforce connectivity.
- Users love the **user-friendly interface and drag-and-drop capabilities** , making form updates and data collection seamless and efficient.

##### Cons

- Users experience **limited customization** options, frustrating branding flexibility and efficiency when managing multiple forms with FormAssembly.
- Users find the **missing features** of FormAssembly, like CRM connectors and PDF attachments, limit their efficiency.
- Users find FormAssembly **expensive** , particularly when accessing advanced features that are essential for their projects.
- Users experience **limitations in features and flexibility** , particularly with advanced options and customization capabilities.
- Users find **pricing issues** limiting, as advanced features often come at a premium, restricting access for smaller teams.

#### What Are Recent G2 Reviews of FormAssembly?

**["Flexible, Easy-to-Build Forms with Seamless Salesforce Integration"](https://www.g2.com/survey_responses/formassembly-review-13169549)**

**Rating:** 5.0/5.0 stars

_— Jackie W._

[Read full review](https://www.g2.com/survey_responses/formassembly-review-13169549)

**["Versatile Forms and Workflows with Powerful Salesforce and Google Sheets Integrations"](https://www.g2.com/survey_responses/formassembly-review-13155726)**

**Rating:** 4.5/5.0 stars

_— Amanda S._

[Read full review](https://www.g2.com/survey_responses/formassembly-review-13155726)

#### What Are G2 Users Discussing About FormAssembly?

- [What is FormAssembly used for?](https://www.g2.com/discussions/what-is-formassembly-used-for)

### [Fluent Forms](https://www.g2.com/products/fluent-forms/reviews)

Fluent Forms is a powerful lightweight WordPress form-building plugin for effortless lead generation used by 300K+ businesses around the world. Fluent Forms helps businesses collect customer data with easy-to-use customization, drag-and-drop form builder and unique form features. You can create conversational forms, payment or subscription forms, survey forms, and many types of lead generation forms serving your unique purposes. Fluent Forms advanced form builder can create visually stunning forms seamlessly and power your lead generation process faster with integrations with your favorite 3rd-party services like Zapier, Hubspot, PayPal, Stripe, MailChimp, Convertkit & 40+ more.

**Average Rating:** 4.5/5.0

**Total Reviews:** 20

#### How Do G2 Users Rate Fluent Forms?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **CMS Support:** 7.9/10 (Category avg: 8.5/10)
- **Design:** 10.0/10 (Category avg: 8.7/10)
- **Embedded Forms:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Fluent Forms?

- **Seller:** [WP Manage Ninja](https://www.g2.com/sellers/wp-manage-ninja)
- **Year Founded:** 2017
- **HQ Location:** Kuala Lumpur, MY
- **Twitter:** @WordPress  
611,638 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e891c1d1fe13784f94fcca6c6b4d1eb3037a7710be341f0c0ec0d86d7198cfdd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwpmanageninja%2F&secure%5Burl_type%5D=linkedin_company_website)  
63 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 95% Small, 5% Medium

#### What Do G2 Reviewers Say About Fluent Forms?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Fluent Forms, enjoying simple setup and seamless third-party integrations.
- Users find **easy integrations** with Fluent Forms seamless, enhancing their experience with third-party tools and plugins.
- Users find the **easy setup** of Fluent Forms to be quick and efficient, enhancing their overall experience.
- Users appreciate the **seamless integrations** of Fluent Forms, making setup and connectivity with third parties effortless.

##### Cons

- Users find Fluent Forms **not intuitive** , suggesting a need for modernization and easier navigation.
- Users feel that the **poor design** of Fluent Forms makes navigation difficult and less intuitive compared to competitors.
- Users find Fluent Forms needs **better navigation** , suggesting a more modern and intuitive design for ease of use.

#### What Are Recent G2 Reviews of Fluent Forms?

**["Intuitive and Easy-To-Use Form Builder with Room for Modernization"](https://www.g2.com/survey_responses/fluent-forms-review-12390658)**

**Rating:** 4.5/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/fluent-forms-review-12390658)

**["Easy to Use, Feature-Rich Forms That Integrate Smoothly with FluentCRM"](https://www.g2.com/survey_responses/fluent-forms-review-12676004)**

**Rating:** 5.0/5.0 stars

_— Verified User in Leisure, Travel & Tourism_

[Read full review](https://www.g2.com/survey_responses/fluent-forms-review-12676004)

#### What Are G2 Users Discussing About Fluent Forms?

- [What is WP forms used for?](https://www.g2.com/discussions/what-is-wp-forms-used-for)
- [Is fluent form free?](https://www.g2.com/discussions/is-fluent-form-free) - 1 comment
- [What is fluent form?](https://www.g2.com/discussions/what-is-fluent-form)
- [What is fluent form in WordPress?](https://www.g2.com/discussions/what-is-fluent-form-in-wordpress)

### [AidaForm](https://www.g2.com/products/aidaform/reviews)

AidaForm a complete service where you can create both conversational and traditional online forms, surveys, landing pages, order forms and quizzes.

**Average Rating:** 4.7/5.0

**Total Reviews:** 65

#### How Do G2 Users Rate AidaForm?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.1/10)
- **Design:** 9.7/10 (Category avg: 8.7/10)
- **Embedded Forms:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind AidaForm?

- **Seller:** [AidaForm](https://www.g2.com/sellers/aidaform)
- **Year Founded:** 2019
- **HQ Location:** Bonn, DE
- **Twitter:** @AidaForm  
37 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=563f96a36d50b12d6f3a0d8a589f6b67f03f9ab94cda8b670212e0cc5e3fba21&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Faidaform%2F&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, Owner
- **Top Industries:** Marketing and Advertising
- **Company Size:** 88% Small, 9% Medium

#### What Do G2 Reviewers Say About AidaForm?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of AidaForm, enabling quick form creation and seamless integration without training.
- Users value the **versatility and ease of use** of AidaForm, making it a powerful tool for various business needs.
- Users commend the **excellent customer support** from AidaForm, appreciating the responsiveness of the founder for seamless assistance.
- Users love the **easy implementation** of AidaForm, appreciating its intuitive setup that boosts productivity for teams.
- Users value the **easy integrations** of AidaForm, enhancing productivity and simplifying the creation of forms and tools.

##### Cons

- Users report **layout issues** with AidaForm, particularly with audio options obscuring questions and complicating user experience.
- Users express frustration over AidaForm's **missing collaboration features** and integration options, hindering teamwork and functionality.
- Users express frustration with **dependency issues** related to collaboration, integration, and limited multi-user capabilities in AidaForm.
- Users find AidaForm's **email functionality lacking** , feeling it's not straightforward and lacks essential features for effective communication.
- Users are disappointed with the **integration issues** in AidaForm, feeling limited by the lack of collaboration features.

#### What Are Recent G2 Reviews of AidaForm?

**["User-Friendly with Seamless Integration"](https://www.g2.com/survey_responses/aidaform-review-12568219)**

**Rating:** 5.0/5.0 stars

_— Mitch B._

[Read full review](https://www.g2.com/survey_responses/aidaform-review-12568219)

**["Effortless Assessments with Seamless CRM Integration"](https://www.g2.com/survey_responses/aidaform-review-12646064)**

**Rating:** 5.0/5.0 stars

_— Kevin W._

[Read full review](https://www.g2.com/survey_responses/aidaform-review-12646064)

#### What Are G2 Users Discussing About AidaForm?

- [What does Aidaform do?](https://www.g2.com/discussions/what-does-aidaform-do)
- [What is the use of Aidaform?](https://www.g2.com/discussions/what-is-the-use-of-aidaform)
- [Is AidaForm free?](https://www.g2.com/discussions/is-aidaform-free) - 1 comment
- [What is AidaForm?](https://www.g2.com/discussions/what-is-aidaform) - 1 comment

### [Phonexa](https://www.g2.com/products/phonexa/reviews)

Phonexa is the performance marketing platform that unifies call tracking and routing, lead tracking and distribution, compliance, and marketing analytics within one powerful ecosystem. Its two core modules, Call Logic for intelligent call tracking and routing and LMS Sync for automated lead management, power Phonexa’s performance engine. Together, they connect every inbound call and lead with real-time analytics, attribution, and automation tools that increase the ROI on every lead or call. Additional plug-ins such as iClear, iClaim, AI Call Agents, and Managed Services expand the platform’s capabilities to enhance compliance, streamline workflows, and fuel intelligent growth. Built for brands, agencies, publishers, and affiliate networks, Phonexa delivers advanced solutions for fraud prevention, data compliance, and workflow automation. From optimizing lead flow and improving call performance to ensuring transparency and regulatory compliance, Phonexa empowers marketing teams to scale smarter and faster. Phonexa gives marketers unmatched clarity, control, and efficiency across every customer acquisition channel. Learn more on www.Phonexa.com.

**Average Rating:** 4.9/5.0

**Total Reviews:** 162

#### How Do G2 Users Rate Phonexa?

- **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.1/10)
- **CMS Support:** 9.4/10 (Category avg: 8.5/10)
- **Design:** 9.2/10 (Category avg: 8.7/10)
- **Embedded Forms:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Phonexa?

- **Seller:** [Phonexa](https://www.g2.com/sellers/phonexa)
- **Company Website:** www.phonexa.com
- **Year Founded:** 2016
- **HQ Location:** Glendale, CA
- **Twitter:** @PhonexaCalls  
386 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2b34a764aa053834e5d75e346cc1a877468171f65d5402a7e8b0b8566339e03a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fphonexa%2F&secure%5Burl_type%5D=linkedin_company_website)  
168 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Director, CEO
- **Top Industries:** Marketing and Advertising, Financial Services
- **Company Size:** 86% Small, 10% Medium

#### What Do G2 Reviewers Say About Phonexa?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise Phonexa for its **exceptional customer support** , highlighting friendly and knowledgeable assistance that enhances their experience.
- Users find Phonexa **easy to use** after training, simplifying campaign management and enhancing operational efficiency.
- Users find Phonexa's **helpful support team** invaluable, enhancing their experience and driving business success.
- Users praise the **excellent functionality** of Phonexa, appreciating its comprehensive tools and responsive customer support.
- Users value the **extensive features** of Phonexa, appreciating its upgrades and user-friendly campaign customization.

##### Cons

- Users note a **steep learning curve** with Phonexa due to its feature-rich nature, requiring additional guidance for ease of use.
- Users experience a **steep learning curve** with Phonexa, finding initial setup and navigation challenging and overwhelming.
- Users find the **complex setup** of Phonexa confusing, needing more guidance and support to navigate effectively.
- Users experience a **difficult learning** process due to the platform's complexity and steep learning curve.
- Users find Phonexa's interface to be **not intuitive** , requiring additional support to navigate its complex features.

#### What Are Recent G2 Reviews of Phonexa?

**["Effortless Call Routing with Outstanding Support"](https://www.g2.com/survey_responses/phonexa-review-12707395)**

**Rating:** 5.0/5.0 stars

_— Charm S._

[Read full review](https://www.g2.com/survey_responses/phonexa-review-12707395)

**["Next-Level Customer Service That Made Our Tight Migration Seamless"](https://www.g2.com/survey_responses/phonexa-review-12383024)**

**Rating:** 5.0/5.0 stars

_— Simon A._

[Read full review](https://www.g2.com/survey_responses/phonexa-review-12383024)

#### What Are G2 Users Discussing About Phonexa?

- [How has Phonexa supported your marketing efforts, and what features do you find most valuable?](https://www.g2.com/discussions/how-has-phonexa-supported-your-marketing-efforts-and-what-features-do-you-find-most-valuable) - 1 comment
- [What does Phonexa do?](https://www.g2.com/discussions/what-does-phonexa-do) - 2 comments
- [What is phone call tracking?](https://www.g2.com/discussions/what-is-phone-call-tracking) - 1 comment
- [How does call tracking software work?](https://www.g2.com/discussions/how-does-call-tracking-software-work) - 1 comment

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Spotlight Categories

[Managed Detection and Response (MDR) Software](https://www.g2.com/categories/managed-detection-and-response-mdr)

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[Workforce Management Software](https://www.g2.com/categories/workforce-management)

[Background Check Software](https://www.g2.com/categories/background-check)

[Sales Compensation Software](https://www.g2.com/categories/sales-compensation)

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- [Brand Asset Management](/categories/brand-asset-management)
- [Client Portal](/categories/client-portal)
- [Cloud Content Collaboration](/categories/cloud-content-collaboration)
- [CMS Tools](/categories/cms-tools)
- [Commenting Systems](/categories/commenting-systems)

- [Component Content Management Systems](/categories/component-content-management-systems)
- [Content Moderation Tools](/categories/content-moderation-tools)
- [Design Systems](/categories/design-systems)
- [Desktop Search](/categories/desktop-search)
- [Digital Asset Management](/categories/digital-asset-management)

- [Digital Experience Orchestration (DXO) Platforms](/categories/digital-experience-orchestration-dxo-platforms)
- [Digital Experience Platforms (DXP)](/categories/digital-experience-platforms-dxp)
- [Digital Rights Management (DRM)](/categories/digital-rights-management-drm)
- [Document Management](/categories/document-management)
- [Enterprise Content Management (ECM)](/categories/enterprise-content-management-ecm)

[Browse Online Form Builder Themes](/categories/online-form-builder/themes)

 ![Neeraja Prakash](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Neeraja Prakash")
NP

Researched and written by [Neeraja Prakash](https://research.g2.com/insights/author/neeraja-prakash)

Updated 

Products classified in the overall Online Form Builder category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Online Form Builder to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Online Form Builder category.

In addition to qualifying for inclusion in the Online Form Builder Software category, to qualify for inclusion in the Small Business Online Form Builder Software category, a product must have at least 10 reviews left by a reviewer from a small business.

Show More

* * *

## How Do You Choose the Right Online Form Builder Software?

### What You Should Know About Online Form Builder Software

### Online form builder software buying insights at a glance&nbsp;

[Online form builder software](https://www.g2.com/categories/online-form-builder) helps teams capture requests and collect structured information by turning questions into shareable, mobile-friendly forms that feed directly into the systems where work happens. These platforms typically support templates, drag-and-drop form creation, conditional logic, and routing so submissions can trigger workflows across [CRMs](https://www.g2.com/categories/crm), [service desks,](https://www.g2.com/categories/service-desk) [onboarding processes](https://www.g2.com/categories/onboarding-software), approvals, and analytics. In practice, online form builder software bridges intake and execution—helping organizations move from “what do we need to collect?” to “where should this go next?” with less manual follow-up.

As more customer and internal workflows shift to self-serve experiences, expectations have risen around both polish and speed: forms need to look clean on any device and deliver data that’s immediately usable. That’s why the best online form builder software and modern online form builder platforms aren’t limited to simple surveys; they function as lightweight workflow engines that reduce back-and-forth and keep teams moving.

Based on G2 review data, buyers consistently reward form builder software that’s easy to learn and quick to deploy: the average star rating is 4.62/5, and the average “likely to recommend” score is 9.23/10. Ease scores are especially strong (average 6.46/7 for ease of use; 6.42/7 for ease of setup), reinforcing that the category delivers the most value when it removes friction for both form creators and respondents. While most reviewers didn’t switch tools, 21% did, signaling teams outgrowing basic online form builder tools and moving toward deeper logic, controls, and integrations that better align with how they operate.

**Common use cases (and how businesses benefit)**

- **Lead capture and qualification:** Route form submissions into sales pipelines automatically for faster follow-up.
- **Customer intake, onboarding, and documentation:** Standardize required details upfront to reduce rework and delays.
- **Internal request workflows (IT, HR, facilities, procurement):** Centralize requests with approvals and SLAs to keep work moving.
- **Event registration, payments, and waivers:** Collect attendee data cleanly while minimizing manual errors and reconciliation time.
- **Feedback loops and surveys:** Capture structured responses that can be tied back to teams, accounts, and outcomes.

Most online form builder software vendors offer a free plan or free trial, then tier pricing based on submissions, features (logic, branding, permissions), and integrations. On G2 listings, entry-level pricing for prominent tools often starts at roughly $15-$30/user/month, with higher tiers unlocking advanced logic, admin controls, and reporting.

### Top 5 FAQs from software buyers:

- What platform supports payment collection through forms?
- What tool provides real-time analytics for form submissions?
- Which platform supports multi-language form creation?
- Which vendor offers advanced conditional logic for form fields?
- Which vendor provides the most customizable form templates?

G2’s top-rated **Online Form Builder** software, based on verified reviews, includes [Jotform](https://www.g2.com/products/jotform/reviews) **,** [ActiveCampaign](https://www.g2.com/sellers/activecampaign) **,** [Survey Monkey](https://www.g2.com/products/surveymonkey/reviews) **, and** [Microsoft Forms.](https://www.g2.com/products/microsoft-forms/reviews)

### What are the top-reviewed Online Form Builder on G2?

[Jotform](https://www.g2.com/products/jotform/reviews)

- Number of Reviews: 3445
- Satisfaction: 99&nbsp;
- Market Score: 88
- G2 Score: 94

[ActiveCampaign](https://www.g2.com/sellers/activecampaign)

- Number of Reviews: 2830
- Satisfaction: 89
- Market Score: 84
- G2 Score: 87

[Survey Monkey](https://www.g2.com/products/surveymonkey/reviews)

- Number of Reviews: 5326
- Satisfaction: 75
- Market Score: 94
- G2 Score: 84

[Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews)

- Number of Reviews: 335
- Satisfaction: 67
- Market Score: 99
- G2 Score: 83

[Click Up](https://www.g2.com/products/clickup/reviews)

- Number of Reviews: 1093
- Satisfaction: 75
- Market Score: 89
- G2 Score: 82

**Satisfaction score** reflects how positively users rate and feel about a product based on review-driven signals (beyond just a star average). ([Source 2](https://www.g2.com/reports))&nbsp;

**Market Presence score** reflects a product’s reach and strength in the market using signals like market share, seller size, and broader visibility/impact indicators. ([Source 2](https://www.g2.com/reports))

**G2 Score** is calculated as a proprietary composite that (in simplified terms) averages Satisfaction and Market Presence to rank products within a category. ([Source 2](https://www.g2.com/reports))

Learn how G2 scores products. ([Source 1](https://documentation.g2.com/docs/research-scoring-methodologies?_gl=1*5vlk6s*_gcl_au*MTAwMzU5MzUxLjE3NjM0MTg0NzYuNjY0NTIxMTY0LjE3NjQ2MTc0NzcuMTc2NDYxNzQ3Nw..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NjYwODk1MTMkbzY3JGcxJHQxNzY2MDkyMjQyJGo1NyRsMCRoMA..))

### What I Often See in Online Form Builder Tools

#### Feedback Pros: What Users Consistently Appreciate

- **Drag-and-drop templates accelerate building branded multi-step forms**

_"What I like best about Jotform is how intuitive and flexible it is. The platform makes it incredibly easy to build forms, collect responses, and streamline workflows without needing any technical background. The drag-and-drop builder is clean and user-friendly, and I love how quickly I can customize designs, add conditional logic, and automate follow-up emails. Jotform also integrates seamlessly with the tools I use every day, which saves me time and keeps everything organized in one place. Whether I need to create a simple sign-off form or a more complex registration workflow, Jotform makes the entire process smooth and efficient.”_

_-_ [_Allison C._](https://www.g2.com/products/jotform/reviews/jotform-review-12077608)_, Jotform Review_

- **Native integrations push submissions into spreadsheets, CRMs, and workflows**

_"What is most helpful about ActiveCampaign is how automation-friendly and integration-ready the platform is. It is built in a way that doesn't fight me; it actually supports my mindset. The automation builder is honestly one of the cleanest I have used. The webhooks are reliable, the API documentation is solid, and syncing between systems doesn't feel fragile. The reporting dashboards provide the right level of details.”_

_-_ [_Sathya G._](https://www.g2.com/products/activecampaign/reviews/activecampaign-review-12373182)_,_ _ActiveCampaign Review_

- **Conditional logic and routing reduce manual follow-up and errors**

_“What I don’t like about SurveyMonkey is that many advanced features—such as deeper analytics, logic controls, and export options—are locked behind higher-priced plans. Because of this, the free and lower-tier versions can feel quite limiting if you need more detailed insights. Also, while the interface is easy to use, the design and branding customization options are fairly limited, which can be a downside for teams that want surveys to look more tailored or visually distinctive.”_

_-_ [_Tiwari S_](https://www.g2.com/products/surveymonkey/reviews/surveymonkey-review-12293707)_._ **_,_** _Survey Monkey Review_

#### Cons: Where Many Platforms Fall Short

- **Advanced logic, reporting, and design controls gated by tiers**

_“Many essential features are only available on higher-tier plans, which can become pretty spendy fast. It would also be helpful if the customization options were more flexible without requiring coding knowledge. You can apply some branding to your surveys, but achieving complete design control is difficult unless you upgrade or work directly with CSS. Finally, mastering some of the advanced logic features takes a fair amount of trial and error.”_

_-_ [_Julie K_](https://www.g2.com/products/surveymonkey/reviews/surveymonkey-review-11764117)_._ **_,_** _Survey Monkey Review_

- **Complex forms become clunky; learning curve for new admins**

_“While excellent for basic to intermediate surveys, it lacks the deep analytical and branding features of a dedicated platform like Qualtrics. The customisation options for fonts and themes are limited, which can be a minor drawback for customer-facing surveys that require a fully branded experience. It's a tool for gathering data efficiently, not for complex customer experience (CX) program management.”_

_-_ [_Krisztián T.,_](https://www.g2.com/products/microsoft-forms/reviews/microsoft-forms-review-11996308)_Microsoft Forms Review_

- **Integration setup can be inconsistent, especially for real-time syncing**

_“The API is great and solid, but the rate limits at times feel tight for high-volume operations when syncing large datasets. This requires batching strategies sometimes.”_

_-_ [_Ramesh K._](https://www.g2.com/products/activecampaign/reviews/activecampaign-review-12313091)_, ActiveCampaign Review_

### My Expert Takeaway on Online Form Builder in 2026

Based on G2 reviews, Online form builder tools score strongly on the signals that typically drive adoption: a 4.62/5 average star rating, 9.23/10 likelihood to recommend, 6.46/7 ease of use, and 6.42/7 ease of setup. That profile suggests the category works well for fast rollouts and quick launches, especially when the workflow is straightforward: collect a submission, route it, and notify the right person.

The differences show up after teams move past the first few forms. For basic intake, templates and drag-and-drop builders are usually enough. As usage expands across departments, requirements become more operational. Teams start needing multi-step flows, conditional logic, dependable data syncing, shared assets, and consistent branding. At that point, the question shifts from “How fast can we build?” to “How well can we run this at scale?” In reviews, friction tends to concentrate in two areas: advanced features are often tied to higher tiers, and administration effort increases as more teams share the same environment.

Teams that get the best long-term outcomes treat form builders as workflow infrastructure. They define where submissions land and who owns downstream systems, standardize repeatable patterns like intake, approvals, and handoffs, and enforce guardrails through permissions, templates, and brand controls. They also validate early with the people building the most complex forms, since platforms that feel simple for basic use cases can strain under heavier logic, reporting needs, and sync expectations.

If you’re choosing an Online form builder for a scaling organization, validate four things up front: conditional logic depth, admin controls and permissions, integration reliability, and pricing that stays predictable as volume and governance needs increase. Teams that confirm these early tend to land on a platform that supports both rapid launches and standardized intake across the business.

### Online Form Builder FAQs

#### **What is the best software to create forms?&nbsp;**

[Jotform](https://www.g2.com/products/jotform/reviews) is known for its large template library, drag-and-drop builder, and support for payments and integrations, making it useful for registrations, intake workflows, and business forms. [Survey Monkey](https://www.g2.com/products/surveymonkey/reviews) is often chosen for surveys and feedback programs where analytics and reporting are important. Microsoft Forms is a strong option for teams already using Microsoft 365 that need quick internal surveys or simple forms.

#### **What is the easiest way to make a fillable form?&nbsp;**

The easiest way to create a fillable form is to use a drag-and-drop online form builder that lets you add fields and publish forms without coding. [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) is often considered one of the simplest tools because of its streamlined interface and quick setup for surveys or quizzes. [Jotform](https://www.g2.com/products/jotform/reviews) also makes it easy to build forms with a drag-and-drop editor and prebuilt templates, which helps teams launch forms quickly.

#### **What is the best free online form builder?**

[Jotform](https://www.g2.com/products/jotform/reviews) provides a free plan with templates, integrations, and the ability to create forms for registrations or data collection. [Survey Monkey](https://www.g2.com/products/surveymonkey/reviews) is commonly used for free surveys and feedback collection with built-in reporting. Microsoft Forms is another free option included with Microsoft 365 and widely used for internal [surveys](https://www.g2.com/categories/survey) and quizzes.

#### **What is the best form builder for integrating with CRM systems?**

[ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) includes built-in forms that connect directly to its [CRM](https://www.g2.com/categories/crm) and marketing automation platform, allowing teams to capture leads and trigger campaigns automatically. [Jotform](https://www.g2.com/products/jotform/reviews) integrates with many CRM systems, making it useful for collecting leads that sync into sales pipelines.

#### **What is the most affordable online form builder for small businesses?**

[Jotform](https://www.g2.com/products/jotform/reviews) is commonly used by small businesses because it offers a free plan and flexible paid options while still supporting features like payments and integrations. [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) can also be cost-effective for organizations already using Microsoft 365 since it’s included in the subscription. [Survey Monkey](https://www.g2.com/products/surveymonkey/reviews) provides entry-level plans that work well for teams focused on surveys and feedback collection.

#### Sources

- [G2 Research Hub](https://research.g2.com/insights/demo-automation)
- [G2 Research Scoring Methodologies](https://documentation.g2.com/docs/research-scoring-methodologies)
- [G2 Market Presence Score Overview](https://www.g2.com/reports)

Researched and written by[Gauri Pawsey](https://research.g2.com/insights/author/gauri-pawsey)[&nbsp;](https://research.g2.com/insights/author/gauri-pawsey)

Date published: March 16, 2026