---
title: SMS-Magic Reviews
meta_title: 'SMS-Magic Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 115 reviews by the users' company size, role or industry
  to find out how SMS-Magic works for a business like yours.
aggregate_rating:
  rating_value: 4.0
  review_count: 115
  scale: '5'
date_modified: '2026-06-22'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# SMS-Magic Reviews
**Vendor:** SMS Magic  
**Category:** [SMS Marketing Software](https://www.g2.com/categories/sms-marketing)  
**Average Rating:** 4.0/5.0  
**Total Reviews:** 115
## About SMS-Magic
SMS Magic is a digital messaging solution that offers text and chat conversation tools and CRM integrations to help businesses deliver personalized conversations at engagement touchpoints across the customer lifecycle. The SMS Magic platform is designed to turn every messaging touchpoint between a business and their customers into the best possible outcomes. The company is backed by 15 years of messaging legacy expertise and builds upon its expertise in high-stakes industries, deep tech stack integrations, multichannel capabilities, and ready-to-use configurations. SMS Magic easily helps Sales, Marketing, Operations and Customer Service departments connect more personably, build trust and increase loyalty with customers, clients, candidates or patients to accelerate positive outcomes that occur during one-to-one digital conversations. SMS Magic for Salesforce: SMS Magic is the top-rated and natively built Salesforce messaging application that can help your business increase sales, strengthen customer relationships, and build brand awareness. Features: - Channels supported: SMS, Facebook Messenger, WhatsApp, and MMS - Easy Install and configuration - Interactive &amp; Automated Messaging - Multiple ways to message - Standalone Desk, Embedded Inbox for Sales/Service Console, Record page, Lists &amp; Reports - Automate w/process builder: keywords, reminders, alerts, &amp; routing - Marketing: blasts, drip campaigns, profiling, surveys, scheduling, link tracking - Analytics Dashboards - Standard &amp; Custom Objects - Integration w/Marketing Automation - Global Coverage - Supports long &amp; short codes, toll-free numbers, call forwarding, direct connect-59 countries, bring your own number (landline), bring your own carrier (Twilio, Nexmo, Ring Central, etc) SMS Magic for Zoho: SMS Magic helps you better engage with your audiences using multichannel messaging. Install SMS Magic to communicate with your customers on the channel of their choice while you execute campaigns from the comfort of your Zoho instance. Features: -Two-way SMS and MMS conversations, featuring a simple interface that empowers reps to quickly deliver rapid sales responses and service resolutions with SMS templates. -Automated compliance management, auto-responses, personal profiling, surveys, scheduling and SMS campaigns. -View an entire history of all conversations, across Zoho modules, within each record. Users share a 360˚ history of every record’s messaging conversations, to give each buyer a personal touch. -Track &amp; analyze responses, manage Sender IDs, receive delivery reports and opt-outs. SMS Magic SaaS: Communicate with your customers anywhere, anytime on WhatsApp, SMS, Facebook, and more using SMS-Magic Direct. No CRM needed!



## SMS-Magic Pros & Cons
**What users like:**

- Users value SMS-Magic for its **enhanced customer engagement** , notably through integrated messaging channels and automation features. (6 reviews)
- Users value the **ease of use** of SMS-Magic, enhancing communication efficiency without needing technical training. (6 reviews)
- Users love the **seamless CRM integration** of SMS-Magic, significantly enhancing customer engagement and marketing efficiency. (4 reviews)
- Users commend SMS Magic for its **responsive customer support** , enhancing business communication and ensuring user satisfaction. (4 reviews)
- Users value the **easy integration** of SMS-Magic with existing systems, enhancing operational efficiency without disruptions. (4 reviews)
- Efficiency (4 reviews)
- Users praise SMS-Magic for its **seamless integrations** with existing systems, enhancing communication and operational efficiency. (4 reviews)
- Time-Saving (4 reviews)
- Automation (3 reviews)
- Automations (3 reviews)

**What users dislike:**

- Users find the **difficult setup** of SMS-Magic challenging, especially with complex workflows and integrations during onboarding. (3 reviews)
- Users find the **pricing to be high** , especially affecting small teams and startups due to increasing message volume. (3 reviews)
- Users find the **learning curve steep** , with complex setups and limited support hindering their overall experience with SMS-Magic. (3 reviews)
- Users find the **initial setup complex** , causing challenges with workflows and integrations during their experience with SMS-Magic. (2 reviews)
- Users frequently experience **poor customer support** , with unresponsive service teams and unresolved problems complicating their experience. (2 reviews)
- Users face **SMS identification issues** in the Team mailbox and find sending texts through CRM inconvenient. (2 reviews)
- Automation Difficulty (1 reviews)
- Difficult Customization (1 reviews)
- Users find the **integration issues** with SMS-Magic awkward, complicating their messaging process within CRMs. (1 reviews)
- Limitations (1 reviews)


## SMS-Magic Discussions
  - [Is SMS Magic free?](https://www.g2.com/discussions/is-sms-magic-free)
  - [What is the SMS feature?](https://www.g2.com/discussions/what-is-the-sms-feature)
  - [What is SMS magic?](https://www.g2.com/discussions/what-is-sms-magic)
  - [What is Text Magic used for?](https://www.g2.com/discussions/what-is-text-magic-used-for)

- [View SMS-Magic pricing details and edition comparison](https://www.g2.com/products/sms-magic/reviews?page=7&section=pricing&secure%5Bexpires_at%5D=2026-06-23+10%3A25%3A18+-0500&secure%5Bsession_id%5D=da239ccf-092f-4de3-a50a-29845a8231f2&secure%5Btoken%5D=1ed599737783acdec8e60369962054ec433efdcb896d0104099692a9b80249fa&format=llm_user)
## SMS-Magic Integrations
  - [Agentforce 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)
  - [Zoho Recruit](https://www.g2.com/products/zoho-recruit/reviews)

## SMS-Magic Features
**Text Messaging**
- Bulk SMS
- Two-Way Text Messaging
- Text Scheduler
- Automatic Replies
- Automatic URL Shortening
- MMS Marketing
- Personalization
- Transactional SMS

**Agentic AI - Salesforce AppExchange Apps**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**SMS Platform**
- Reporting
- Automation
- White Label
- Text-to-Landline
- Short Codes
- API Integration

**Agentic AI - SMS Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making

## Top SMS-Magic Alternatives
  - [Twilio](https://www.g2.com/products/twilio/reviews) - 4.1/5.0 (453 reviews)
  - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) - 4.5/5.0 (2,442 reviews)
  - [Podium](https://www.g2.com/products/podium/reviews) - 4.6/5.0 (2,026 reviews)

