---
title: SMS-Magic Reviews
meta_title: 'SMS-Magic Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 115 reviews by the users' company size, role or industry
  to find out how SMS-Magic works for a business like yours.
aggregate_rating:
  rating_value: 4.0
  review_count: 115
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# SMS-Magic Reviews
**Vendor:** SMS Magic  
**Category:** [SMS Marketing Software](https://www.g2.com/categories/sms-marketing)  
**Average Rating:** 4.0/5.0  
**Total Reviews:** 115
## About SMS-Magic
SMS Magic is a digital messaging solution that offers text and chat conversation tools and CRM integrations to help businesses deliver personalized conversations at engagement touchpoints across the customer lifecycle. The SMS Magic platform is designed to turn every messaging touchpoint between a business and their customers into the best possible outcomes. The company is backed by 15 years of messaging legacy expertise and builds upon its expertise in high-stakes industries, deep tech stack integrations, multichannel capabilities, and ready-to-use configurations. SMS Magic easily helps Sales, Marketing, Operations and Customer Service departments connect more personably, build trust and increase loyalty with customers, clients, candidates or patients to accelerate positive outcomes that occur during one-to-one digital conversations. SMS Magic for Salesforce: SMS Magic is the top-rated and natively built Salesforce messaging application that can help your business increase sales, strengthen customer relationships, and build brand awareness. Features: - Channels supported: SMS, Facebook Messenger, WhatsApp, and MMS - Easy Install and configuration - Interactive & Automated Messaging - Multiple ways to message - Standalone Desk, Embedded Inbox for Sales/Service Console, Record page, Lists & Reports - Automate w/process builder: keywords, reminders, alerts, & routing - Marketing: blasts, drip campaigns, profiling, surveys, scheduling, link tracking - Analytics Dashboards - Standard & Custom Objects - Integration w/Marketing Automation - Global Coverage - Supports long & short codes, toll-free numbers, call forwarding, direct connect-59 countries, bring your own number (landline), bring your own carrier (Twilio, Nexmo, Ring Central, etc) SMS Magic for Zoho: SMS Magic helps you better engage with your audiences using multichannel messaging. Install SMS Magic to communicate with your customers on the channel of their choice while you execute campaigns from the comfort of your Zoho instance. Features: -Two-way SMS and MMS conversations, featuring a simple interface that empowers reps to quickly deliver rapid sales responses and service resolutions with SMS templates. -Automated compliance management, auto-responses, personal profiling, surveys, scheduling and SMS campaigns. -View an entire history of all conversations, across Zoho modules, within each record. Users share a 360˚ history of every record’s messaging conversations, to give each buyer a personal touch. -Track & analyze responses, manage Sender IDs, receive delivery reports and opt-outs. SMS Magic SaaS: Communicate with your customers anywhere, anytime on WhatsApp, SMS, Facebook, and more using SMS-Magic Direct. No CRM needed!



## SMS-Magic Pros & Cons
**What users like:**

- Users highlight the **enhanced customer engagement** with SMS-Magic, leading to improved communication and increased ROI. (6 reviews)
- Users find SMS-Magic **incredibly easy to use** , enhancing customer engagement and streamlining communication effortlessly. (6 reviews)
- Users commend the **seamless CRM integration** of SMS-Magic, which enhances personalized marketing and customer engagement significantly. (4 reviews)
- Users appreciate the **responsive customer support** of SMS Magic, ensuring smooth communication and satisfaction over many years. (4 reviews)
- Users praise the **easy integration** of SMS-Magic, facilitating seamless communication across various systems with minimal disruption. (4 reviews)
- Efficiency (4 reviews)
- Users praise SMS-Magic for its **seamless integrations** with existing systems, enhancing communication and operational efficiency. (4 reviews)
- Time-Saving (4 reviews)
- Automation (3 reviews)
- Automations (3 reviews)

**What users dislike:**

- Users find the **difficult setup** of SMS-Magic challenging, often leading to frustration during configuration and integration. (3 reviews)
- Users find the **pricing excessively high** , particularly burdensome for small teams facing increased message volumes. (3 reviews)
- Users find the **learning curve steep** with SMS-Magic due to complex setups and advanced feature discovery challenges. (3 reviews)
- Users find the **initial setup complex** , leading to challenges in configuration and overall satisfaction with SMS-Magic. (2 reviews)
- Users often face **poor customer support** , citing unresponsiveness and lack of solutions as major frustrations with SMS-Magic. (2 reviews)
- Users face **SMS identification issues** in the Team mailbox and find sending texts through CRM inconvenient. (2 reviews)
- Automation Difficulty (1 reviews)
- Difficult Customization (1 reviews)
- Users find the **integration issues** with SMS-Magic awkward, complicating their messaging process within CRMs. (1 reviews)
- Limitations (1 reviews)

## SMS-Magic Reviews
  ### 1. Poor customer service, lack of communication from support team

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 25, 2023

**What do you like best about SMS-Magic?**

It is built natively in Salesforce and has a variety of tools available for texting

**What do you dislike about SMS-Magic?**

Their customer service is difficult to understand and work with, English is not their first language. Very disappointed in their customer rep, they did not offer us the upgrade to improve our funtionality, and every time I ask a question I feel like it gets redirected. A lof of the features cost extra and took a lot more time to implement and were not easy to get working well.

**What problems is SMS-Magic solving and how is that benefiting you?**

one-to-one texting with contacts, being able to track entire communications in salesforce, bulk messaging, scheduling, and tracking opt-outs

**Official Response from Biplow Bisen:**

> Thank you for providing your feedback. We're glad to hear that you find value in the fact that SMS-Magic is natively built in Salesforce and offers a variety of texting tools.

We're sorry to hear about the issues you've encountered with our customer service and support team. Your feedback about the language barrier and lack of clarity in communication is valuable to us, and we're actively working to improve our support experience and ensure clear communication.

We apologize if you haven't received the information you needed about the upgrades and functionality improvements. Your experience falls short of the high standards we set for ourselves. Please know that we are wholeheartedly committed to resolving these concerns.

We understand that seamless communication, tracking, and bulk messaging are essential for your business, and we appreciate your use of SMS-Magic for these purposes.

If you have more feedback or specific concerns, please don't hesitate to reach out at care@screen-magic.com. We're dedicated to improving our services and ensuring a more positive experience for our customers. Thank you for choosing SMS-Magic, and we hope to have the opportunity to serve you better in the future.



  ### 2. Customizations not compatible

**Rating:** 1.5/5.0 stars

**Reviewed by:** Bruce F. | S, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 09, 2024

**What do you like best about SMS-Magic?**

It offered SMS to us which we did not have and had software development available to make customizations.

**What do you dislike about SMS-Magic?**

The customizations we asked for never worked well after a year of testing and work by SMS magic. They wanted us to cancel with over e30 days notice.

**What problems is SMS-Magic solving and how is that benefiting you?**

Adding SMS communication to our Salesforce instance so we can send out marketing or get contacts.

  ### 3. Fine, when it works

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 04, 2024

**What do you like best about SMS-Magic?**

Direct integration into Salesforce allowing to run via campaigns and also on person account profiles.

**What do you dislike about SMS-Magic?**

Unable to automatically match country codes with recipeints and needing to trigger international texts manually. When texts fail, support is slow to investigate causing decision making delays on how to best handle.

**What problems is SMS-Magic solving and how is that benefiting you?**

Quick and easy way for feedback on event experience.

  ### 4. How easy is SMS magic yo use

**Rating:** 2.0/5.0 stars

**Reviewed by:** Amy S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 17, 2023

**What do you like best about SMS-Magic?**

SMS is easy to use and great having a phone app to utilize

**What do you dislike about SMS-Magic?**

a lot of times the app will not load from the integrated CRM so it can be difficult sending a message

**What problems is SMS-Magic solving and how is that benefiting you?**

Automating texting

**Official Response from Biplow Bisen:**

> We're glad that SMS-Magic’s ease of use and mobile app are proving useful to you. The issue with the app's integration is concerning, and we’re investigating ways to make this more reliable. Automating texting is a crucial feature and we’re committed to ensuring it works seamlessly for you.


## SMS-Magic Discussions
  - [Is SMS Magic free?](https://www.g2.com/discussions/is-sms-magic-free)
  - [What is the SMS feature?](https://www.g2.com/discussions/what-is-the-sms-feature)
  - [What is SMS magic?](https://www.g2.com/discussions/what-is-sms-magic)
  - [What is Text Magic used for?](https://www.g2.com/discussions/what-is-text-magic-used-for)

- [View SMS-Magic pricing details and edition comparison](https://www.g2.com/products/sms-magic/reviews?filters%5Bnps_score%5D%5B%5D=2&section=pricing&secure%5Bexpires_at%5D=2026-08-12+12%3A19%3A20+-0500&secure%5Bsession_id%5D=047ee149-4d00-4711-8506-048111fb26bc&secure%5Btoken%5D=9598bed6cecdac7f43d91d36bcafd398f2c61ad0f6cf3e915bd2cde6f4d0a70b&format=llm_user)
## SMS-Magic Integrations
  - [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)
  - [Zoho Recruit](https://www.g2.com/products/zoho-recruit/reviews)

## SMS-Magic Features
**Messenger**
- Sequencing
- AI
- Video Chat
- Customization Interface
- Generative AI

**Text Messaging**
- Bulk SMS
- Two-Way Text Messaging
- Text Scheduler
- Automatic Replies
- Automatic URL Shortening
- MMS Marketing
- Personalization
- Transactional SMS
- Link Shortening
- SMS Messaging
- Scheduled Messaging
- Chat/Messaging
- 2-Way Messaging

**Channels**
- Multi-Channel Coverage
- Open Listening
- Physical Media

**Conversational Platform**
- Personalization
- Omnichannel
- Contextual Engagement
- Proactive Engagement

**Generative AI**
- AI Text Generation
- AI Text Summarization
- AI Text-to-Speech
- Generative AI

**Agentic AI - Salesforce AppExchange Apps**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Communication**
- Pop-up Chat
- Notifications
- Targeted Emails
- In-App Messaging
- Co-Browsing
- Real-Time Notifications
- Real-time Consumer-facing Chat

**Channels**
- Social Media Integration
- Website
- Text Message (SMS)
- Voice Assistants
- Other
- Multi-Channel Marketing

**Design**
- Communications Strategy Development
- Create Content
- Personalization
- Inbound Identification
- Regulatory Compliance
- Batch Communications
- Multi-Channel Communication
- On-Demand Communications
- Interactive Content

**Support Automation**
- Intelligent Routing
- Seamless Escalation
- Transcripts
- Self-Serve Support

** Internal Use**
- Customization 
- Conversation Archiving
- Lead Development
- Knowledge Base
- Team Inbox 
- Customer Profiles

**Customers**
- Audience Targeting
- Profiles
- Analytics
- Lead Gathering
- Sales Conversion
- Customer Service Analytics
- Reporting/Analytics

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Generative AI**
- AI Text Generation
- AI Text Summarization
- Generative AI

**Additional Functionality**
- Real-Time Analytics
- Email Management
- API
- Single Sign On
- Search/Filter
- Collaboration Tools
- Third-Party Integrations
- Activity Dashboard
- Canned Responses
- Surveys & Feedback
- Reporting/Analytics
- Transfers/Routing
- Geotargeting
- Interaction Tracking
- CRM
- Transcripts/Chat History
- Document Storage
- Screen Sharing
- Contact Management
- Autoresponders
- Multi-Channel Communication
- Mobile Access
- AI Copilot
- Offline Form
- Real-Time Monitoring
- Support Ticket Management
- File Sharing

**Additional Functionality**
- Chat/Messaging
- Customer Database
- Customizable Branding
- Call Recording
- Autoresponders
- IVR
- Email Management
- Template Management
- SMS Messaging
- Surveys & Feedback
- Content Management
- Knowledge Base Management
- Compliance Management
- Multi-Language
- Interaction Tracking
- Third-Party Integrations
- Social Media Integration
- Workflow Management
- Customer History
- Activity Dashboard
- AI Copilot
- Video Support
- CRM
- Inbox Management
- API
- Alerts/Notifications
- Feedback Management
- Reporting & Statistics
- Collaboration Tools
- Activity Tracking

**SMS Platform**
- Reporting
- Marketing Automation
- White Label
- Text-to-Landline
- Short Codes
- API Integration
- QR Codes

**Agentic AI - Conversational Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- Third-Party Integrations
- Multi-Language

**Additional Functionality**
- Customizable Fields
- API
- Real-Time Notifications
- Lead Nurturing
- Human Handover
- Lead Management
- Product Recommendations
- Customer Experience Management
- SMS Messaging
- Appointment Management
- Chat/Messaging
- Real-Time Monitoring
- Lead Distribution
- Campaign Segmentation
- Data Import/Export
- A/B Testing
- Real-Time Data
- Real-time Conversations
- Customizable Branding
- Lead Qualification
- Template Management
- Autoresponders
- Contact Database
- Customer Segmentation
- One-to-One Messaging
- Communication Management
- Campaign Management
- Activity Dashboard
- Lead Capture
- Appointment Scheduling
- Reporting & Statistics
- Event Triggered Actions
- Chatbot
- Group Messaging
- AI Copilot
- Customer Database
- Multi-Channel Communication
- Email Automation
- Surveys & Feedback
- CRM
- Engagement Tracking

**Agentic AI - SMS Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- Third-Party Integrations
- Campaign Planning
- Multi-Language

**AI Automation - SMS Marketing**
- AI SMS

**AI Content Generation - SMS Marketing**
- AI SMS

**Additional Functionality**
- Campaign Scheduling
- Reputation Management
- Polls/Voting
- Compliance Management
- Customer Segmentation
- Landing Pages/Web Forms
- AI Copilot
- API
- Text-to-Win
- Mobile Coupons
- Natural Language Processing
- Customizable Templates
- Drip Campaigns
- Contact Management
- Activity Tracking
- Communication Management
- Reporting/Analytics
- Keyword Tracking
- Multi-Campaign
- Mass Texting
- Interaction Tracking
- Alerts/Notifications
- Consent Management
- Engagement Tracking
- Open Rate Tracking
- Generative AI
- Automated Responses
- Reporting & Statistics
- Templates
- Survey Builder
- Contact Database
- Real-Time Notifications
- Customizable Fields
- Reminders
- Mobile Alerts
- Automated Scheduling
- Campaign Management
- MMS
- Event Triggered Actions
- Mobile Keywords
- Audience Targeting
- Activity Dashboard
- Template Management
- Autoresponders
- Survey/Poll Management

## Top SMS-Magic Alternatives
  - [Twilio](https://www.g2.com/products/twilio/reviews) - 4.1/5.0 (460 reviews)
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