---
title: SMS-Magic Reviews
meta_title: 'SMS-Magic Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 115 reviews by the users' company size, role or industry
  to find out how SMS-Magic works for a business like yours.
aggregate_rating:
  rating_value: 4.0
  review_count: 115
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# SMS-Magic Reviews
**Vendor:** SMS Magic  
**Category:** [SMS Marketing Software](https://www.g2.com/categories/sms-marketing)  
**Average Rating:** 4.0/5.0  
**Total Reviews:** 115
## About SMS-Magic
SMS Magic is a digital messaging solution that offers text and chat conversation tools and CRM integrations to help businesses deliver personalized conversations at engagement touchpoints across the customer lifecycle. The SMS Magic platform is designed to turn every messaging touchpoint between a business and their customers into the best possible outcomes. The company is backed by 15 years of messaging legacy expertise and builds upon its expertise in high-stakes industries, deep tech stack integrations, multichannel capabilities, and ready-to-use configurations. SMS Magic easily helps Sales, Marketing, Operations and Customer Service departments connect more personably, build trust and increase loyalty with customers, clients, candidates or patients to accelerate positive outcomes that occur during one-to-one digital conversations. SMS Magic for Salesforce: SMS Magic is the top-rated and natively built Salesforce messaging application that can help your business increase sales, strengthen customer relationships, and build brand awareness. Features: - Channels supported: SMS, Facebook Messenger, WhatsApp, and MMS - Easy Install and configuration - Interactive &amp; Automated Messaging - Multiple ways to message - Standalone Desk, Embedded Inbox for Sales/Service Console, Record page, Lists &amp; Reports - Automate w/process builder: keywords, reminders, alerts, &amp; routing - Marketing: blasts, drip campaigns, profiling, surveys, scheduling, link tracking - Analytics Dashboards - Standard &amp; Custom Objects - Integration w/Marketing Automation - Global Coverage - Supports long &amp; short codes, toll-free numbers, call forwarding, direct connect-59 countries, bring your own number (landline), bring your own carrier (Twilio, Nexmo, Ring Central, etc) SMS Magic for Zoho: SMS Magic helps you better engage with your audiences using multichannel messaging. Install SMS Magic to communicate with your customers on the channel of their choice while you execute campaigns from the comfort of your Zoho instance. Features: -Two-way SMS and MMS conversations, featuring a simple interface that empowers reps to quickly deliver rapid sales responses and service resolutions with SMS templates. -Automated compliance management, auto-responses, personal profiling, surveys, scheduling and SMS campaigns. -View an entire history of all conversations, across Zoho modules, within each record. Users share a 360˚ history of every record’s messaging conversations, to give each buyer a personal touch. -Track &amp; analyze responses, manage Sender IDs, receive delivery reports and opt-outs. SMS Magic SaaS: Communicate with your customers anywhere, anytime on WhatsApp, SMS, Facebook, and more using SMS-Magic Direct. No CRM needed!



## SMS-Magic Pros & Cons
**What users like:**

- Users highlight the **enhanced customer engagement** with SMS-Magic, leading to improved communication and increased ROI. (6 reviews)
- Users find SMS-Magic **incredibly easy to use** , enhancing customer engagement and streamlining communication effortlessly. (6 reviews)
- Users commend the **seamless CRM integration** of SMS-Magic, which enhances personalized marketing and customer engagement significantly. (4 reviews)
- Users appreciate the **responsive customer support** of SMS Magic, ensuring smooth communication and satisfaction over many years. (4 reviews)
- Users praise the **easy integration** of SMS-Magic, facilitating seamless communication across various systems with minimal disruption. (4 reviews)
- Efficiency (4 reviews)
- Users praise SMS-Magic for its **seamless integrations** with existing systems, enhancing communication and operational efficiency. (4 reviews)
- Time-Saving (4 reviews)
- Automation (3 reviews)
- Automations (3 reviews)

**What users dislike:**

- Users find the **difficult setup** of SMS-Magic challenging, often leading to frustration during configuration and integration. (3 reviews)
- Users find the **pricing excessively high** , particularly burdensome for small teams facing increased message volumes. (3 reviews)
- Users find the **learning curve steep** with SMS-Magic due to complex setups and advanced feature discovery challenges. (3 reviews)
- Users find the **initial setup complex** , leading to challenges in configuration and overall satisfaction with SMS-Magic. (2 reviews)
- Users often face **poor customer support** , citing unresponsiveness and lack of solutions as major frustrations with SMS-Magic. (2 reviews)
- Users face **SMS identification issues** in the Team mailbox and find sending texts through CRM inconvenient. (2 reviews)
- Automation Difficulty (1 reviews)
- Difficult Customization (1 reviews)
- Users find the **integration issues** with SMS-Magic awkward, complicating their messaging process within CRMs. (1 reviews)
- Limitations (1 reviews)


## SMS-Magic Discussions
  - [Is SMS Magic free?](https://www.g2.com/discussions/is-sms-magic-free)
  - [What is the SMS feature?](https://www.g2.com/discussions/what-is-the-sms-feature)
  - [What is SMS magic?](https://www.g2.com/discussions/what-is-sms-magic)
  - [What is Text Magic used for?](https://www.g2.com/discussions/what-is-text-magic-used-for)

- [View SMS-Magic pricing details and edition comparison](https://www.g2.com/products/sms-magic/reviews?page=7&section=pricing&secure%5Bexpires_at%5D=2026-07-21+20%3A27%3A08+-0500&secure%5Bsession_id%5D=ea2ca37a-5332-4932-8041-361b417b3db8&secure%5Btoken%5D=219de45b3dfa9af67cc01e691ab5171c54656993b86a71e87b2dc46bf6dacf32&format=llm_user)
## SMS-Magic Integrations
  - [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)
  - [Zoho Recruit](https://www.g2.com/products/zoho-recruit/reviews)

## SMS-Magic Features
**Text Messaging**
- Bulk SMS
- Two-Way Text Messaging
- Text Scheduler
- Automatic Replies
- Automatic URL Shortening
- MMS Marketing
- Personalization
- Transactional SMS

**Agentic AI - Salesforce AppExchange Apps**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**SMS Platform**
- Reporting
- Automation
- White Label
- Text-to-Landline
- Short Codes
- API Integration

**Agentic AI - SMS Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**AI Automation - SMS Marketing**
- AI SMS

**AI Content Generation - SMS Marketing**
- AI SMS

## Top SMS-Magic Alternatives
  - [Twilio](https://www.g2.com/products/twilio/reviews) - 4.1/5.0 (459 reviews)
  - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) - 4.5/5.0 (2,467 reviews)
  - [Podium](https://www.g2.com/products/podium/reviews) - 4.5/5.0 (2,025 reviews)

