
Microsoft SQL Server is a "brand" that you will see almost everywhere. Its products has matured over the years, yet can feel familiar if you used other open source entries that offer the same stuff.
There is a lot of documentation and support for any of your SQL needs online. With the help of a big community and listening to its needs, it thrived to create a well balanced tool for all your administrative, storage, and analytic needs. A lot of the stuff you had to before as manual work in Microsoft SQL Server 5 years ago can be done now very simply these days with a simple command/functions/tools/etc.
Another important facet of this tool is that it comes bundled with other goodies, such as SSRS (SQL Service Reporting Services), which I heavily used a lot. In addition, each new iteration of the product, they add new features, to make your work be more productive. For these reasons, there is a lot of space in the variety and improvements you can do on your back end every day. Review collected by and hosted on G2.com.
The licensing costs is what makes it not worth it. You can almost get the same features, with a little more effort, by using free open source or low cost back end tools. To name a few, there is "tableau" for reporting, "Postgresql" for fast data storage and retrieval, Amazon Redshift and Google Big Query for analytics. Compared to Microsoft, these tools I named have more customization and flexibility on implementing complicated features and the ability to handle your needs when you need to scale up. Microsoft does indeed have alternative solutions that provide the same stuff. However, it is not very intuitive or in par and has not spread these tools widely to the community as much as they did for Microsoft SQL Server in the past. Review collected by and hosted on G2.com.
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